Safely integrate complementary, alternative, and lifestyle medicine with conventional medicine in the treatment of Parkinsonís disease. For many with Parkinsonís disease, adding complementary, alternative, and lifestyle therapies to a care plan can result in symptom relief and a higher quality of life without compromising conventional treatment. Written by a board-certified neurologist and expert in mind-body medicine, Optimal Health with Parkinsonís Diseaseprovides a thorough and up-to-date guide to a variety of therapies so that you and your health care team can make informed decisions to help you achieve optimal health. Key Features: Learn the benefits of a holistic approach Find effective, low risk therapies for symptom relief such as tremor, muscle rigidity, depression, constipation, and insomnia Understand the pros and cons of popular diet and exercise approaches Determine which integrative therapies are best for you Personalize your treatment plan to help meet your goals
This accessible and practical guide shows teachers how to provide their students with a variety of ways to strengthen their understanding of new material. A selection of assessments is also available to ensure that students have mastered classroom content, regardless of their individual learning styles, abilities, and needs. Contents include: What is differentiated instruction and why do we differentiate? Know your students Management for differentiated instruction 12 ways to differentiate And more!
★"Smith's book is an effort that returns, offering diverse voices that invite the world into the reconciliation experience. Absolutely necessary.”—Kirkus Reviews, starred review Canada's relationship with its Indigenous people has suffered as a result of both the residential school system and the lack of understanding of the historical and current impact of those schools. Healing and repairing that relationship requires education, awareness and increased understanding of the legacy and the impacts still being felt by Survivors and their families. Guided by acclaimed Indigenous author Monique Gray Smith, readers will learn about the lives of Survivors and listen to allies who are putting the findings of the Truth and Reconciliation Commission into action. Praise for Speaking Our Truth: ★"Smith thoroughly and compassionately examines the history and traumatic aftereffects of Canada's residential schools...Smith informs without overwhelming or sugarcoating, and she emphasizes the power readers themselves possess.”—Publishers Weekly, starred review ★"Despite the somber topic, Smith consistently empowers readers to be agents of change and provides specific suggestions to take action."—School Library Journal, starred review ★"Offers a perfect framework for readers actively exploring Indigenous history and current issues. Welcoming, honest, and down to earth, Speaking Our Truth is the tool many Canadians have been waiting for."—Quill & Quire, starred review
A concise yet comprehensive survey of Greek literature over 12 centuries is provided in this volume. It ranges from Homer's epics to authors from the imperial period and up to Justinian.
This illustrated volume examines the different methods artists and anatomists used to reveal the inner workings of the human body and evoke wonder in its form. For centuries, anatomy was a fundamental component of artistic training, as artists such as Leonardo da Vinci and Michelangelo sought to skillfully portray the human form. In Europe, illustrations that captured the complex structure of the body—spectacularly realized by anatomists, artists, and printmakers in early atlases such as Andreas Vesalius’s De humani corporis fabrica libri septem of 1543—found an audience with both medical practitioners and artists. Flesh and Bones examines the inventive ways anatomy has been presented from the sixteenth through the twenty-first century, including an animated corpse displaying its own body for study, anatomized antique sculpture, spectacular life-size prints, delicate paper flaps, and 3-D stereoscopic photographs. Drawn primarily from the vast holdings of the Getty Research Institute, the over 150 striking images, which range in media from woodcut to neon, reveal the uncanny beauty of the human body under the skin
Enthusiasm seeks to contribute to a culturally and historically nuanced understanding of how emotions secure and ratify the truth of convictions. More than just pure affective intensity, enthusiasm is about something: a certainty, clarity, or truth. Neither as clearly negative as fanaticism nor as general as passion, enthusiasm specifically entails belief. For this reason, the book takes its starting point in religion, the social arena in which the concept was first debated and to which the term still gestures. Empirically based in modern German Protestantism, where religious emotion is intensely cultivated but also subject to vigorous scrutiny, it combines historical and ethnographic methods to show how enthusiasm has been negotiated and honed as a practice in Protestant denominations ranging from liberal to charismatic. The nexus of religion and emotion and how it relates to central concepts of modernity such as rationality, knowledge, interiority, and sincerity are key to understanding why moderns are so ambivalent about enthusiasm. Grounded in practice theory, Enthusiasm assumes that emotions are not an affective state we 'have' but mind-body activations we 'do', having learned to perform them in culturally specific ways. When understood as an emotional practice, enthusiasm has different styles, inflected by historical traditions, social milieus, and knowledge (even ideologies) about emotions and how they work. Enthusiasm also provides insight into how this feeling works in secular humanism as well as in politics, and why it is so contested as a practice in any context.
An essential handbook of eye-opening—and frequently myth-busting—facts and figures about the real lives of Black Americans today There’s no defeating white supremacist myths without data—real data. Black Stats is a compact and useful guide that offers up-to-date figures on Black life in the United States today, avoiding jargon and assumptions and providing critical analyses and information. Monique Couvson, author of the acclaimed Pushout, has compiled statistics from a broad spectrum of telling categories that illustrate the quality of life and the possibility of (and barriers to) advancement for a group at the heart of American society. With fascinating information on everything from disease trends, incarceration rates, and lending practices to voting habits, green jobs, and educational achievement, the material in this book will enrich and inform a range of public debates while challenging commonly held yet often misguided perceptions. Black Stats simultaneously highlights measures of incredible progress, conveys the disparate impacts of social policies and practices, and surprises with revelations that span subjects including the entertainment industry, military service, and marriage trends. An essential tool for advocates, educators, and anyone seeking racial justice, Black Stats is an affordable guidebook for anyone seeking to understand the complex state of our nation.
An interdisciplinary approach to the Mediterranean’s rich, multicultural history. Located at the intersection of Asia, Africa, and Europe, the Mediterranean has connected societies for millennia, creating a shared space of intense economic, cultural, and political interaction. Greek temples in Sicily, Roman ruins in North Africa, and Ottoman fortifications in Greece serve as reminders that the Mediterranean has no fixed national boundaries or stable ethnic and religious identities. In The Mediterranean World, Monique O’Connell and Eric R Dursteler examine the history of this contested region from the medieval to the early modern era, beginning with the fall of Rome around 500 CE and closing with Napoleon’s attempted conquest of Egypt in 1798. Arguing convincingly that the Mediterranean should be studied as a singular unit, the authors explore the centuries when no lone power dominated the Mediterranean Sea and invaders brought their own unique languages and cultures to the region. Structured around four interlocking themes—mobility, state development, commerce, and frontiers—this beautifully illustrated book brings new dimensions to the concepts of Mediterranean nationality and identity.
Agonistes comprises a collection of essays presented by his friends and colleagues to Denis O'Brien, former Directeur de recherché at the Centre Nationale de Recherché Scientifique, representing the full range of his scholarly interests in the field of ancient philosophy, from the Presocratics, through Plato, Aristotle and Hellenistic philosophy, to Plotinus and later Neoplatonism. The honorand himself leads off with a stimulating Apologia, sketching the development of his scholarly interests and dwelling on the issues that have chiefly concerned him. The contributions then follow in chronological order, under four headings: I From the Presocratics to Plato (Frère, Brancacci); II From Plato to the Stoics (Brisson, Casertano, Dixsaut, Kühn, McCabe, Narcy, Rowe, Goulet); III Plotinus and the Neoplatonist Tradition (O'Meara, Sakonji, Gersh, Steel, Dillon, Smith); IV Saint Augustine and After (Pépin, Rist, Brague/Freudenthal). They comprise a significant representation of the most distinguished scholars both on the continent and in the British Isles, and fairly represent the wide influence which Denis O'Brien has had on his contemporaries. The volume includes also a full bibliography of O'Brien's works.
A tragedy is unfolding all around us and is receiving well overdue attention. Black women are three times more likely to die from pregnancy than their white peers. But Dr. Monique Rainford is working to better understand these disparities and do something about them. Pregnant While Black is a hopeful exploration of the issues pregnant Black women face in America. Within these pages, Dr. Rainford draws on over twenty years of experience working in obstetrics and gynecology to offer a primer on Black pregnancies and how to better care for them. She shares the successes and testimonies of Black women who have struggled during pregnancy and childbirth, anchoring the stories of these women with carefully researched facts. Despite medical advances over the last twenty years, for Black women, the overwhelming dangers of carrying and delivering children remain and it only seems to be getting worse. In Pregnant While Black, Rainford begins the work of "repairing the damage of the past" with an examination of the conditions that plague Black pregnancies. This important book carries the hopes and dreams of a generation looking to effect change, here and now.
“Activists and rap stars, abolitionists and pioneers, inventors and scientists surge with life throughout this thrilling and comprehensive work.” —Jennifer Maritza McCauley, National Endowment for the Arts Fellow A #1 Bestseller in Teen & Young Adult 21st Century U.S. History We are familiar with a handful of African Americans who are mentioned in American history books, but there are also countless others who do not get recognized in mainstream media. Their actions may not have appeared to shake the world, but their contributions to shifting American culture were just as groundbreaking. The achievements of the Black Americans included in this book range from athletic to artistic, literary to scientific. Their biographies vary greatly, but each one contributes to the course of Black history and its influence on the greater world. Their stories encourage readers, especially teenage boys and girls, to find their own path to change. Monique L. Jones’s The Book of Awesome Black Americans is more than a Black history book. It’s a celebration of Black people. In this book, you will find: Amazing role models who brought on change by using their gifts and passions to overcome societal barriersStories mainstream media failed to mention that are sure to inspire, motivate, and educate readers of all backgroundsTestimonies that demonstrate how American culture thrives when it celebrates diversity and promotes inclusiveness “Belongs on every coffee table in America. Monique Jones packs her book with astonishing stories of bravery, grit, and joy. The astonishing anecdotes of overlooked personalities and heroes will ensure you never look at history the same again. Who says history has to be boring?” —Li Lai, founder of Mediaversity Reviews
Aesthetic desire and distaste prime everyday life in surprising ways. The Cultural Promise of the Aesthetic casts much-needed light on the complex mix of meanings our aesthetic activities weave into cultural existence. Anchoring aesthetic experience in our relationships with persons, places, and things, Monique Roelofs explores aesthetic life as a multimodal, socially embedded, corporeal endeavor. Highlighting notions of relationality, address, and promising, this compelling study shows these concepts at work in visions of beauty, ugliness, detail, nation, ignorance, and cultural boundary. Unexpected aesthetic pleasures and pains crop up in sites where passion, perception, rationality, and imagination go together but also are in conflict. Bonds between aesthetics and politics are forged and reforged. Cross-disciplinary in outlook, and engaging the work of theorists and artists ranging from David Hume to Theodor W. Adorno, Frantz Fanon, Clarice Lispector, and Barbara Johnson, The Cultural Promise of the Aesthetic lays open the interpretive web that gives aesthetic agency its vast reach.
Emotions are as old as humankind. But what do we know about them and what importance do we assign to them? Emotional Lexicons is the first cultural history of terms of emotion found in German, French, and English language encyclopaedias since the late seventeenth century. Insofar as these reference works formulated normative concepts, they documented shifts in the way the educated middle classes were taught to conceptualise emotion by a literary medium targeted specifically to them. As well as providing a record of changing language use (and the surrounding debates), many encyclopaedia articles went further than simply providing basic knowledge; they also presented a moral vision to their readers and guidelines for behaviour. Implicitly or explicitly, they participated in fundamental discussions on human nature: Are emotions in the mind or in the body? Can we "read" another person's feelings in their face? Do animals have feelings? Are men less emotional than women? Are there differences between the emotions of children and adults? Can emotions be "civilised"? Can they make us sick? Do groups feel together? Do our emotions connect us with others or create distance? The answers to these questions are historically contingent, showing that emotional knowledge was and still is closely linked to the social, cultural, and political structures of modern societies. Emotional Lexicons analyses European discourses in science, as well as in broader society, about affects, passions, sentiments, and emotions. It does not presume to refine our understanding of what emotions actually are, but rather to present the spectrum of knowledge about emotion embodied in concepts whose meanings shift through time, in order to enrich our own concept of emotion and to lend nuances to the interdisciplinary conversation about them.
Using a broad set of macroeconomic country characteristics to supplement a new and comprehensive micro-level dataset for 140 countries, we identify structural factors, policies, and individual characteristics that are associated with financial inclusion—in general, and for women in particular. We find that structural country characteristics, such as resource-richness and level of development, and policies, such as stronger institutions, and financial development are significantly related to financial inclusion. We find a robust negative relationship between being female and financial inclusion as in previous studies, and our analysis points to legal discrimination, lack of protection from harassment, including at the work place, and more diffuse gender norms as possible explanatory factors.
Modes of address are forms of signification that we direct at living beings, things, and places, and they at us and at each other. Seeing is a form of address. So are speaking, singing, and painting. Initiating or responding to such calls, we participate in encounters with the world. Widely used yet less often examined in its own right, the notion of address cries out for analysis. Monique Roelofs offers a pathbreaking systematic model of the field of address and puts it to work in the arts, critical theory, and social life. She shows how address props up finely hewn modalities of relationality, agency, and normativity. Address exceeds a one-on-one pairing of cultural productions with their audiences. As ardently energizing tiny slippages and snippets as fueling larger impulses in the society, it activates and reaestheticizes registers of race, gender, class, coloniality, and cosmopolitanism. In readings of writers and artists ranging from Julio Cortázar to Jamaica Kincaid and from Martha Rosler to Pope.L, Roelofs demonstrates the centrality of address to freedom and a critical political aesthetics. Under the banner of a unified concept of address, Hume, Kant, and Foucault strike up conversations with Benjamin, Barthes, Althusser, Fanon, Anzaldúa, and Butler. Drawing on a wide array of artistic and theoretical sources and challenging disciplinary boundaries, the book illuminates address’s significance to cultural existence and to our reflexive aesthetic engagement in it. Keeping the reader on the lookout for flash fiction that pops up out of nowhere and for insurgent whisperings that take to the air, Arts of Address explores the aliveness of being alive.
What happens if we abandon the assumption that a person is a discrete, world-making agent who acts on and creates place? This, Monique Allewaert contends, is precisely what occurred on eighteenth-century American plantations, where labor practices and ecological particularities threatened the literal and conceptual boundaries that separated persons from the natural world. Integrating political philosophy and ecocriticism with literary analysis, Ariel’s Ecology explores the forms of personhood that developed out of New World plantations, from Georgia and Florida through Jamaica to Haiti and extending into colonial metropoles such as Philadelphia. Allewaert’s examination of the writings of naturalists, novelists, and poets; the oral stories of Africans in the diaspora; and Afro-American fetish artifacts shows that persons in American plantation spaces were pulled into a web of environmental stresses, ranging from humidity to the demand for sugar. This in turn gave rise to modes of personhood explicitly attuned to human beings’ interrelation with nonhuman forces in a process we might call ecological. Certainly the possibility that colonial life revokes human agency haunts works from Shakespeare’s Tempest and Montesquieu’s Spirit of the Laws to Spivak’s theories of subalternity. In Allewaert’s interpretation, the transformation of colonial subjectivity into ecological personhood is not a nightmare; it is, rather, a mode of existence until now only glimmering in Che Guevara’s dictum that postcolonial resistance is synonymous with “perfect knowledge of the ground.”
These political, philosophical, and literary essays mark the first collection of theoretical writing from the acclaimed novelist and French feminist writer Monique Wittig. “Among the most provocative and compelling feminist political visions since The Second Sex. These essays represent the radical extension of de Beauvoir’s theory, its unexpected lesbian future. Wittig’s theoretical insights are both precise and far-reaching, and her theoretical style is bold, incisive, even shattering.” —Judith Butler, Johns Hopkins University
Sometimes in business, success comes not by reinventing the wheel but by simply building a better mousetrap. That's exactly what David Karp did when he founded his microblogging site, Tumblr. This book introduces readers to Karp and follows him from his humble beginnings as a shy kid to the head of one of the most successful tech companies today. He grew his business simply because he believed he could build a simpler, leaner blogging platform that was easier to use. His idea was a hit, and Tumblr's success took off. As with most companies, though, Karp's business experienced growing pains from its rapid expansion and struggled to turn a profit. However, readers learn that Karp, the once introverted kid who transformed into a confident leader, is looking toward further growing Tumblr into an even greater success. With fact sheets on the founder and the company itself, readers see that it's possible to turn a simple idea into a revolutionary business.
Der vorliegende Band beschäftigt sich mit dem Surrealismus in Literatur und Kunst in Algerien, Ägypten, Libanon, Syrien und der Türkei zwischen den 1930er und 1980er Jahren. In einer transkulturellen Perspektive erscheint die zu Beginn der 1920er Jahre von Frankreich ausgehende Bewegung gleichermaßen als globales wie als lokales Phänomen, das in den hier behandelten Regionen weniger auf kollektive als auf individualistische Weise, vornehmlich auf dem Gebiet von Poesie und Sprache, rezipiert wurde. Die Studien in diesem Band verfolgen das Ziel, ein klareres Bild von den Resonanzen des Surrealismus in diesen Regionen zu zeichnen und damit einen Beitrag zur Geschichte sowohl der Transmoderne als auch des Surrealismus zu leisten. Methodisch geht es darum, Verbindungen, Begegnungen und Austausch auf individuell-künstlerischer, politisch-institutioneller und soziohistorischer Ebene zu untersuchen. Ein neuer Blick auf den globalen Surrealismus muss diese Netzwerke und Verbindungen auf der Mikroebene berücksichtigen, wenn es um die Fragen geht, wann, wo und was Surrealismus war. Die Antwort könnte zeigen, dass der Surrealismus weitaus weiter verbreitet war als bisher angenommen.
Ci Ci Jackson, A.K.A. Morgan Tracy, has a past that has finally caught up with her. During a stint in prison, Morgan has a chance to reflect on the life she's lived and the mistakes she's made. Miraculously, she's given a second chance to make things right within her life. Now she can either turn to the Lord for forgiveness and redemption, or she can rely on her own devices to obtain the life she's always dreamed about. Because of past letdowns and disappointments, Morgan decides to embark on a self-directed mission to find a new husband, leaving God out of the equation. She is determined to make things happen for herself by any means necessary. Life seems to be blissful, until she gets herself into a situation that is too big to handle. Will Morgan finally let go of the hurt and pain she's experienced and seek the plan the Lord has for her instead? Ci Ci Jackson, A.K.A. Morgan Tracy, has a past that has finally caught up with her. During a stint in prison, Morgan has a chance to reflect on the life she's lived and the mistakes she's made. Miraculously, she's given a second chance to make things right within her life. Now she can either turn to the Lord for forgiveness and redemption, or she can rely on her own devices to obtain the life she's always dreamed about. Because of past letdowns and disappointments, Morgan decides to embark on a self-directed mission to find a new husband, leaving God out of the equation. She is determined to make things happen for herself by any means necessary. Life seems to be blissful, until she gets herself into a situation that is too big to handle. Will Morgan finally let go of the hurt and pain she's experienced and seek the plan the Lord has for her instead?
An investigation of the massive agribusiness company, from a winner of the Rachel Carson Prize: “Well supported by wide-ranging scientific evidence.” —Kirkus Reviews The result of a remarkable three-year-long investigation that took award-winning journalist and documentary filmmaker Marie-Monique Robin across four continents, The World According to Monsanto tells the little-known yet shocking story of this agribusiness giant—the world’s leading producer of GMOs (genetically modified organisms)—and how its new “green” face is no less malign than its PCB- and Agent Orange–soaked past. Robin reports that, following its long history of manufacturing hazardous chemicals and lethal herbicides, Monsanto is now marketing itself as a “life sciences” company, seemingly convinced about the virtues of sustainable development. However, Monsanto now controls the majority of the yield of the world’s genetically modified corn and soy—ingredients found in more than 95 percent of American households—and its alarming legal and political tactics to maintain this monopoly are the subject of worldwide concern. Released alongside the documentary film of the same name, The World According to Monsanto is sure to change the way we think about food safety and the corporate control of our food supply.
Black girls represent 16 percent of female students but almost half of all girls with a school-related arrest. The first trade book to tell these untold stories, Pushout [explores] a world of confined potential and supports the growing movement to address the policies, practices, and cultural illiteracy that push countless students out of school and into unhealthy, unstable, and often unsafe futures"--
Authorizing Shakespeare on Film and Television examines recent film and television transformations of William Shakespeare's drama by focusing on the ways in which modern directors acknowledge and respond to the perceived authority of Shakespeare as author, text, cultural icon, theatrical tradition, and academic institution. This study explores two central questions. First, what efforts do directors make to justify their adaptations and assert an interpretive authority of their own? Second, how do those self-authorizing gestures impact upon the construction of gender, class, and ethnic identity within the filmed adaptations of Shakespeare's plays? The chosen films and television series considered take a wide range of approaches to the adaptative process - some faithfully preserve the words of Shakespeare; others jettison the Early Modern language in favor of contemporary idiom; some recreate the geographic and historical specificity of the original plays, and others transplant the plot to fresh settings. The wealth of extra-textual material now available with film and television distribution and the numerous website tie-ins and interviews offer the critic a mine of material for accessing the ways in which directors perceive the looming Shakespearean shadow and justify their projects. Authorizing Shakespeare on Film and Television places these directorial claims alongside the film and television plotting and aesthetic to investigate how such authorizing gestures shape the presentation of gender, class, and ethnicity.
In Life at Sea, anthropologist Monique Layton draws on her experiences on modern cruise ships to examine the evolution of sailing from the Age of Exploration to the Age of Tourism. Using historical records and the reports of people who once went to sea through necessity, curiosity, or adventure, she shows the common events that have shaped their voyages and the ingenuity, courage, and determination that characterize mankind's connection with the all-surrounding sea. The book's topics range from the dependence on the wind and manpower through the invention of devices to determine location at sea to modern maritime technology, from the devastation of scurvy and starvation on early ships of exploration and trade to the luxuries of omnipresent food, on-board medical treatment, and professional entertainment available on behemoth cruise ships. The book also delves into the deeper meaning of seafarers' rituals and their harsh lives with severe discipline and few rewards. These aspects along with the horrors of the slave trade and naval warfare, the harrowing crossings of emigrants and convicts, the ambiguities of piracy, and economics of global trade all show the contradictory elements that have consistently shaped travel by sea....
Shakespeare’s Contested Nations argues that performances of Shakespearean history at British institutional venues between 2000 and 2016 manifest a post-imperial nostalgia that fails to tell the nation’s story in ways that account for the agential impact of women and people of color, thus foreclosing promising opportunities to re-examine the nation’s multicultural past, present, and future in more intentional, self-critical, and truly progressive ways. A cluster of interconnected stage and televisual performances and adaptations of the history play canon illustrate the function that Shakespeare’s narratives of incipient "British" identities fulfill for the postcolonial United Kingdom. The book analyzes treatments of the plays in a range of styles—staged performances directed by Michael Boyd with the Royal Shakespeare Company (2000–2001) and Nicholas Hytner at the National Theatre (2003, 2005), the BBC’s Hollow Crown series (2012, 2016), the RSC and BBC adaptations of Wolf Hall and Bring Up the Bodies (2013, 2015), and a contemporary reinterpretation of the canon, Mike Bartlett’s King Charles III (2014, 2017). This book will be of great interest to scholars and students of Shakespeare, theatre, and politics.
A brand new collection of authoritative guides to marketing innovation 4 authoritative books deliver state-of-the-art guidance for more innovative, more effective, more measurably successful marketing! This 4-book collection will help you bring world-class innovation to marketing and everything that touches it! Start with Making Innovation Work: a formal process that can help you drive top and bottom line growth from innovation throughout marketing and beyond. Packed with new examples, it will help you define the right strategy for effective marketing innovation… structure organizations and incentivize teams to innovate… implement management systems to assess your progress… effectively use metrics from idea creation through commercialization. Next, in Real-Time Marketing for Business Growth, top business consultant Monique Reece offers a proven, start-to-finish blueprint for igniting profitable, sustainable growth. Reece’s “PRAISE” process builds growth through six interrelated steps: Purpose, Research, Analyze, Implement, Strategize, and Evaluate/Execute. She demonstrates how to use fast, agile real-time planning techniques that are tightly integrated with execution… how to clarify your company’s purpose, customer value, and best opportunities… fix sales and marketing problems that have persisted for decades… accurately measure marketing’s real value… combine proven traditional marketing techniques with new social media practices… systematically and continually improve customer experience and lifetime value. Then, in Marketing in the Moment, leading Web marketing consultant Michael Tasner shows exactly how to drive maximum value from advanced Web, online, mobile, and social marketing. Discover which new technologies deliver the best results (and which rarely do)... how to use virtual collaboration to executive marketing projects faster and at lower cost... how to build realistic, practical action plans for the next three months, six months, and twelve months. Finally, in Six Rules for Brand Revitalization, Larry Light and Joan Kiddon teach invaluable lessons from one of the most successful brand revitalization projects in business history: the reinvigoration of McDonald’s®. Larry Light, the Global CMO who spearheaded McDonald’s breakthrough marketing initiatives, presents a systematic blueprint for resurrecting any brand, and driving it to unprecedented levels of success. Light and Joan Kiddon illuminate their blueprint with specific examples, offering detailed “dos” and “don’ts” for everything from segmentation to R&D, leadership to execution. If you’re in marketing (or anywhere near it) this collection’s techniques can powerfully and measurably improve your performance, starting today! From world-renowned marketing experts Tony Davila, Marc Epstein, Robert Shelton, Monique Reece, Michael Tasner, Larry Light, and Joan Kiddon
This book considers the post-68 French city as a prism through which to understand the contemporary world and France’s specificity within it. The reader is invited to join in a series of exploratory strolls through texts, buildings, and neighborhoods, and thereby share in a process of discovery. Zeroing in on international architectural debates, a range of key Parisian exhibitions, and major urban design decisions in Paris, Montpellier, and Lille, Yaari unravels an often-acerbic French critique of both modern and postmodern positions on culture, technology, and the city. This critique—stemming from the competing claims of national identity, the ethics of architecture and display, and an anthropologically informed revision of prevailing views on the city—has sparked in France a passionate search for a third path, which the author proposes to term après-moderne. Breaking new ground in the field of French Studies through cultural analysis of the contemporary city, this study brings new insight to scholars and professionals in architecture and urbanism, and will interest all others for whom France and cities in general hold special appeal.
This work examines the role of women poets of African descent in shaping the history of the Americas. Focusing on three women whose poetry wrestled with the sociopolitical predicaments of the late 19th century, the book ventures a broader definition of African American literature by placing it in a hemispheric context.
The field covered by Artificial Intelligence (AI) is multiform and gathers subjects as various as the engineering of knowledge, the automatic treatment of the language, the training and the systems multiagents, and more. This book focuses on subjects including Machine Learning, Reasoning, Neural Networks, Computer Vision, and Multiagent Systems.
Professor Simon Cross and his assistant Elizabeth West have returned from their accidental journey into the past and are adjusting to their new life together as a couple. But an unwanted visit from the Council for Temporal Studies could change everything. A murder in the past is changing the future, and if the killing isn't stopped, Simon Cross might never be born. When they arrive in 1906 San Francisco, Elizabeth and Simon have no idea who wants Victor Graham dead or how it will happen. With the earthquake that leveled most of the city just days away, the race to save Graham thrusts them into a complex mystery of jealousy and revenge where murder might be the least of their worries. Books in the Out of Time Series: Out of Time: A Time Travel Mystery (Book #1) When the Walls Fell (Book #2) Fragments (Book #3) The Devil's Due (Book #4) Thursday's Child (Book #5) Sands of Time (Book #6) A Rip in Time (Book #7) A Time of Shadows (Book #8) Voyage in Time (Book #9) Revolution in Time (Book #10) Time travel romance, victorian, mystery, paranormal, historical fantasy, ghost
SINCE BEING "DISCOVERED " IN 1767, Tahiti has faced a profound cultural upheaval. From the start, she has been branded with the irresistible dual myth of the Noble Savage's harmonious Arcadian life and of the vahine's amorous favours freely granted. People (navigators, missionaries, whalers, slavers) and events (deadly epidemics, atomic testing, and now tourism), all have contributed over time to creating the modern Tahitian quandary: trying to recover an idealized past and losing the benefits of modern life, or continuing as a cog in the French administrative system and losing her soul. Based on historical records, sailors' journals, Ma'ohi epic poetry, European paintings, folkloric events, the film industry, and novels by modern Tahitian writers, this book follows the passage from Otaheite's paradisal way of life, through the disastrous encounter with European civilization, ending with French Polynesia's modern prospects. Most remarkable of all is the enduring Ma'ohi culture's survival into the twenty-first century.
What makes a good manager? Though we can probably all point to someone we think of as a good manager, what precisely makes them so good at their job is a complex question – and one central to good business organization. Management scholar Douglas McGregor’s seminal 1960 book The Human Side of Enterprise is perhaps the most influential attempt to answer that question, and provides an excellent example of strong evaluative and reasoning skills in action. Evaluation is all about judging the strength and weakness of positions: a critical evaluation asks how acceptable a line of reasoning is, how adequate, relevant and convincing the evidence is. McGregor sought to find out what makes a good manager by evaluating different management approaches, their assumptions about human behavior, and effects they had. In his view, management approaches could be roughly broken down into two “theories”: Theory X, which held a negative idea of employee motivations; and Theory Y, which made positive assumptions about them. In McGregor’s evaluation, Theory Y produced markedly better results in productivity and other measurable areas. On this basis, McGregor reasoned out a strong, persuasive argument for adopting Theory Y strategies on a grand scale.
The author introduces the reader to key concepts and debates that contextualize the obstacles women have faced and continue to face in the fields of science and engineering. She focuses on the history of women's education in mathematics and science through the ages, from antiquity to the Enlightenment. While opportunities for women were often purposely limited, she reveals how many women found ways to explore science outside of formal education. The book examines the lives and work of three women - Sophie Germain, Mileva Einstein, and Rosalind Franklin - that provide excellent examples of how women's contributions to science have been dismissed, ignored or stolen outright. She concludes with an in-depth look at women's participation in science and engineering throughout the twentieth century.
This book helps you experience freedom and cope with stress by combining mindfulness and Acceptance and Commitment Therapy exercises in an accessible, 9-week programme.
What a crappy way to spend a weekend. The always-sarcastic Abby would rather be playing soccer, and the cagily quiet Christopher thinks a grief retreat is a waste of time. Neither of them wants to spend two days talking about their feelings. But despite their best efforts to stay aloof, Abby and Christopher are drawn into the lives of the other kids at the retreat. Maybe their stories will make them rethink how they are dealing with their own losses.
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