Build an online presence for your business with web marketing Why buy several books on web marketing when you can buy just one? With this must-have resource, five marketing professionals team up to share their expertise in the field of web marketing so that you can benefit from their know-how. Covering everything from site building, search engine optimization, and web analytics to online advertising, e-mail marketing, and harnessing the potential of social media, this team of web marketing gurus brings their insight and experience to the table and it's yours for the taking. Provides invaluable advice for establishing a web presence and getting your message out with online advertising Zeroes in on search engine optimization so that your site can be discovered by search engines and, ultimately, consumers Explains how web analytics can offer you a better understanding of your web marketing efforts Details ways to establish an online voice with blogging and podcasting Walks you through the potential of social media marketing with Facebook, Twitter, and Google+ Looks at various options for getting your message onto mobile platforms Web Marketing All in One For Dummies, 2nd Edition shows you how to get your online name out there so that customers can find you easily.
This volume aims to offer a comprehensive and easy-to-read turtorial. It describes the protocols, techniques, products and concepts that enable an organization's computer and data networks to carry ever-greater volumes of data at ever greater speeds. This book guides readers from legacy access methods such as Ethernet and Token Ring through the high-bandwidth technologies and concepts accessible to both new and experienced professionals.
Webometrics is concerned with measuring aspects of the web: web sites, web pages, parts of web pages, words in web pages, hyperlinks, web search engine results. The importance of the web itself as a communication medium and for hosting an increasingly wide array of documents, from journal articles to holiday brochures, needs no introduction. Given this huge and easily accessible source of information, there are limitless possibilities for measuring or counting on a huge scale (e.g., the number of web sites, the number of web pages, the number of blogs) or on a smaller scale (e.g., the number of web sites in Ireland, the number of web pages in the CNN web site, the number of blogs mentioning Barack Obama before the 2008 presidential campaign). This book argues that it can be useful for social scientists to measure aspects of the web and explains how this can be achieved on both a small and large scale. The book is intended for social scientists with research topics that are wholly or partly online (e.g., social networks, news, political communication) and social scientists with offline research topics with an online reflection, even if this is not a core component (e.g., diaspora communities, consumer culture, linguistic change). The book is also intended for library and information science students in the belief that the knowledge and techniques described will be useful for them to guide and aid other social scientists in their research. In addition, the techniques and issues are all directly relevant to library and information science research problems. Table of Contents: Introduction / Web Impact Assessment / Link Analysis / Blog Searching / Automatic Search Engine Searches: LexiURL Searcher / Web Crawling: SocSciBot / Search Engines and Data Reliability / Tracking User Actions Online / Advaned Techniques / Summary and Future Directions
Today's networks are required to support an increasing array of real-time communication methods. Video chat, real-time messaging, and always-connected resources put demands on networks that were previously unimagined. The Second Edition of Fundamentals of Communications and Networking helps readers better understand today's networks and the way they support the evolving requirements of different types of organizations. It discusses the critical issues of designing a network that will meet an organization's performance needs and discusses how businesses use networks to solve business problems. Using numerous examples and exercises, this text incorporates hands-on activities to prepare readers to fully understand and design modern networks and their requirements. Key Features of the Second Edition: - Introduces network basics by describing how networks work - Discusses how networks support the increasing demands of advanced communications - Illustrates how to map the right technology to an organization's needs and business goals - Outlines how businesses use networks to solve business problems, both technically and operationally.
In this IBM® Redbooks® publication, we describe recommendations based on an IBM b-type storage area network (SAN) environment that is utilizing VMware vSphere ESXi. We describe the hardware and software and the unique features that they bring to the marketplace. We then highlight those features and how they apply to the SAN environment, and the best practices for ensuring that you get the best out of your SAN. For background reading, we recommend the following Redbooks publications: - Introduction to Storage Area Networks and System Networking, SG24-5470 - IBM System Storage SAN Volume Controller Best Practices and Performance Guidelines, SG24-7521 - IBM System Storage SAN Volume Controller and Storwize V7000 Replication Family Services, SG24-7574 - Implementing the IBM System Storage SAN Volume Controller V6.3, SG24-7933 - IBM SAN Volume Controller Stretched Cluster with PowerVM and PowerHA, SG24-8142 - Implementing the IBM SAN Volume Controller and FlashSystem 820, SG24-8172 - IBM System Storage DS8000 Copy Services for Open Systems, SG24-6788 - IBM System Storage DS8000: Host Attachment and Interoperability, SG24-8887 This book is aimed at pre- and post-sales support, system administrators, and storage administrators.
For any organization that wants to use Windows SharePoint Services to share and collaborate on Microsoft Office documents, this book shows administrators of all levels how to get up and running with this powerful and popular set of collaboration tools. Microsoft Windows SharePoint Services technology in Office 2007 is an integrated set of services designed to connect people, information, processes, and systems both within and beyond the organizational firewall. SharePoint 2007: The Definitive Guide provides a detailed discussion of all Sharepoint features, applications and extensions. You learn how to build Sharepoint sites and site collections, along with ways to administrate, secure, and extend Sharepoint. This book teaches you how to: Get up to speed on SharePoint, including ways to create lists, libraries, discussions and surveys Integrate email, use web parts, track changes with RSS, and use database reporting services Customize your personal site, create sites and areas, and organize site collections Integrate with Office applications, including Excel, Word, Outlook, Picture Manager, and InfoPath Install, deploy, maintain and secure SharePoint Brand a portal, using your corporate style sheet, designing templates, and building site definitions Extend SitePoint, such as creating client side and server side web parts, using the SharePoint class library and SharePoint web services Each chapter starts with a "guide" that lets you know what it covers before you dive in. The book also features a detailed reference section that includes information on compatibility, command line utilities, services, and CSS styles. Why wait? Get a hold of SharePoint 2007: The Definitive Guide today!
The books included in this set are: Beginning iPhone SDK Programming with Objective-C (978-0-470-50097-2) This book provides an easy-to-follow, example-driven introduction to the fundamentals of the Apple iPhone SDK and offers you a clear understanding of how things are done when programming iPhone applications with Objective-C. As you progress through the exercises featured in each chapter, you will discover the simple logic behind each step required for creating your own iPhone applications. When you reach the end of the book, you will be prepared to confidently tackle your next iPhone programming challenge. Beginning Mac OS X Snow Leopard Programming (9780470577523) This book serves as a solid guide to getting started with Mac OS X programming. You will learn how to use the free software development tools that come with all Mac OS X systems and how to efficiently start writing programs on Mac OS X Snow Leopard. The author shows you how to use all of the programming languages to use together in order to create seamless applications. Professional Xcode 3 (9780470525227). This book provides you with an inside look at the array of Xcode tools for Mac and iPhone development from top to bottom. You'll go beyond the basics and dive into such in-depth topics as installing the latest version of Xcode tools, customizing the look and behavior of Xcode, creating and managing projects, using the built-in class browser to model complex applications and structures, and more. With this book, you'll be able to take full advantage of the range of tools included with Xcode. Safari and WebKit Development for iPhone OS 3.0 (9780470549667) This book explores the Safari and WebKit development platform that is built into iPhone OS 3.0 and takes you through the process of creating an iPhone web application from the ground up. You'll learn how to use existing open source frameworks to speed up your development time, imitate qualities of built-in Apple apps, cache data locally and even run in offline mode, and more. Whether you're eager to build new web applications for iPhone OS 3.0 or optimize existing web sites for this platform, you have everything you need to do so within this book.
Originally published in 1988, the purpose of this title was to present a coherent summary of the previous 30 years’ of research on the way in which animals and humans distribute their behaviour between alternative sources of reinforcement. There were three reasons why the book was needed at the time. First, it makes use of the empirical results available, something only partially present in many theories of the time. Second, as a general source of information to gain understanding of the scope of research on behaviour allocation. Third, a text was needed that described the techniques of experimental design and data analysis in this area.
The Data Vault was invented by Dan Linstedt at the U.S. Department of Defense, and the standard has been successfully applied to data warehousing projects at organizations of different sizes, from small to large-size corporations. Due to its simplified design, which is adapted from nature, the Data Vault 2.0 standard helps prevent typical data warehousing failures. "Building a Scalable Data Warehouse" covers everything one needs to know to create a scalable data warehouse end to end, including a presentation of the Data Vault modeling technique, which provides the foundations to create a technical data warehouse layer. The book discusses how to build the data warehouse incrementally using the agile Data Vault 2.0 methodology. In addition, readers will learn how to create the input layer (the stage layer) and the presentation layer (data mart) of the Data Vault 2.0 architecture including implementation best practices. Drawing upon years of practical experience and using numerous examples and an easy to understand framework, Dan Linstedt and Michael Olschimke discuss: - How to load each layer using SQL Server Integration Services (SSIS), including automation of the Data Vault loading processes. - Important data warehouse technologies and practices. - Data Quality Services (DQS) and Master Data Services (MDS) in the context of the Data Vault architecture. - Provides a complete introduction to data warehousing, applications, and the business context so readers can get-up and running fast - Explains theoretical concepts and provides hands-on instruction on how to build and implement a data warehouse - Demystifies data vault modeling with beginning, intermediate, and advanced techniques - Discusses the advantages of the data vault approach over other techniques, also including the latest updates to Data Vault 2.0 and multiple improvements to Data Vault 1.0
Clear, practical Clojure for the professional programmer Professional Clojure is the experienced developer's guide to functional programming using the Clojure language. Designed specifically to meet the needs of professional developers, this book briefly introduces functional programming before skipping directly to the heart of using Clojure in a real-world setting. The discussion details the read—eval—print workflow that enables fast feedback loops, then dives into enterprise-level Clojure development with expert guidance on web services, testing, datomics, performance, and more. Read from beginning to end, this book serves as a clear, direct guide to Clojure programming—but the comprehensive coverage and detail makes it extraordinarily useful as a quick reference for mid-project snags. The author team includes four professional Clojure developers, ensuring professional-level instruction from a highly practical perspective. Clojure is an open-source programming language maintained and supported by Cognitect., and quickly gaining use across industries at companies like Amazon, Walmart, Facebook, Netflix, and more. This guide provides a concise, yet thorough resource for professional developers needing to quickly put Clojure to work. Parse the difference between functional and object-oriented programming Understand Clojure performance and capabilities Develop reactive web pages using ClojureScript Adopt an REPL-driven development workflow Clojure is a modern dialect of Lisp, designed for concurrency and Java compatibility. It can be used with the Java virtual machine, Microsoft's Common Language Runtime, and JavaScript engines, providing a level of both versatility and functionality that is appealing to more and more enterprise-level developers. As requirements grow increasingly complex, stepping away from imperative programming can dramatically streamline the development workflow. Professional Clojure provides the expert instruction that gets professionals up to speed and back to work quickly.
Concentrating on Linux installation, tuning, and administration, this guide to protecting systems from security attacks demonstrates how to install Linux so that it is tuned for the highest security and best performance, how to scan the network and encrypt the traffic for securing all private traffics in a public network, and how to monitor and log the system to detect potential security problems. Backup and recovery policies that provide a structure for secure operations are also considered, and information related to configuring an Apache server, e-mail service, and the Internet gateway using a proxy server, an FTP server, DSN server for mapping DNS names to IP addresses, and firewall for system protection is provided.
Search engine placement has become a key task for those engaged in website marketing because: * Good positioning in search engines/directories dramatically increases visitor traffic. * Optimizing search engine ranking is the most important and cost effective way of marketing a website. * Customers use search engines more than any other method to locate websites. Alex Michael and Ben Salter guide readers through proven techniques for achieving and measuring success, along with a review of the most important search engines and directories. Throughout the book there are numerous real case studies and tips to help the marketer build a world class web presence.
The use of multimedia strikes at the very heart of traditional teaching and learning methods, and is changing the way educators think about the whole process of teaching and learning. Multimedia and Megachange spurs ideas for the use of interactive technology to revolutionize teaching and learning. It describes and analyzes issues and trends that are currently setting a research and development agenda for educators.Contributors to this volume explore all fronts on which computer technology are changing the educational process: concept and theory research application designMultimedia and Megachange opens up the exciting world of how technology is dramatically changing how teachers teach and students learn. It also highlights spin-off changes for classroom management, greater sources of information, and improved evaluation and grading techniques.
There currently no books on the market that offer to teach FreeBSD to a novice. This book will be very attractive to the rushed and impatient, as well as to those who simply have a desire to learn the benefits of FreeBSD when compared to other proprietary operating systems. The book covers the most beneficial uses of FreeBSD, as well as the information needed to install and configure the operating system. This book will be the definitive tutorial reference for the growing FreeBSD market.
New edition of the bestselling guide to mastering Python Networking, updated to Python 3 and including the latest on network data analysis, Cloud Networking, Ansible 2.8, and new libraries Key FeaturesExplore the power of Python libraries to tackle difficult network problems efficiently and effectively, including pyATS, Nornir, and Ansible 2.8Use Python and Ansible for DevOps, network device automation, DevOps, and software-defined networkingBecome an expert in implementing advanced network-related tasks with Python 3Book Description Networks in your infrastructure set the foundation for how your application can be deployed, maintained, and serviced. Python is the ideal language for network engineers to explore tools that were previously available to systems engineers and application developers. In Mastering Python Networking, Third edition, you'll embark on a Python-based journey to transition from traditional network engineers to network developers ready for the next-generation of networks. This new edition is completely revised and updated to work with Python 3. In addition to new chapters on network data analysis with ELK stack (Elasticsearch, Logstash, Kibana, and Beats) and Azure Cloud Networking, it includes updates on using newer libraries such as pyATS and Nornir, as well as Ansible 2.8. Each chapter is updated with the latest libraries with working examples to ensure compatibility and understanding of the concepts. Starting with a basic overview of Python, the book teaches you how it can interact with both legacy and API-enabled network devices. You will learn to leverage high-level Python packages and frameworks to perform network automation tasks, monitoring, management, and enhanced network security followed by Azure and AWS Cloud networking. Finally, you will use Jenkins for continuous integration as well as testing tools to verify your network. What you will learnUse Python libraries to interact with your networkIntegrate Ansible 2.8 using Python to control Cisco, Juniper, and Arista network devicesLeverage existing Flask web frameworks to construct high-level APIsLearn how to build virtual networks in the AWS & Azure CloudLearn how to use Elastic Stack for network data analysisUnderstand how Jenkins can be used to automatically deploy changes in your networkUse PyTest and Unittest for Test-Driven Network Development in networking engineering with PythonWho this book is for Mastering Python Networking, Third edition is for network engineers, developers, and SREs who want to use Python for network automation, programmability, and data analysis. Basic familiarity with Python programming and networking-related concepts such as Transmission Control Protocol/Internet Protocol (TCP/IP) will be useful.
Formerly published by Chicago Business Press, now published by Sage Database Design, Query Formulation, and Administration, Eighth Edition, offers a comprehensive understanding of database technology. Author Michael Mannino equips students with the necessary tools to grasp the fundamental concepts of database management, and then guides them in honing their skills to solve both basic and advanced challenges in query formulation, data modeling, and database application development. Features of the Eighth Edition: Unmatched SQL coverage in both breadth and depth Oracle and PostgreSQL coverage Problem-solving guidelines Sample databases and examples Data modeling tools Data warehouse coverage NoSQL coverage Current and cutting-edge topics Comprehensive enough for multiple database courses
Traditionally, law enforcement agencies react to isolated crimes in insulated jurisdictions. With the rise of terrorism, law enforcement agencies can no longer afford to operate blindly. The only way to maintain an edge on this nebulous and insidious enemy is through proactive intervention. Law enforcement must gather good raw data, transform it th
With Web access becoming available through TV, handheld devices, and even phones, developers need to create sites that can be viewed from different environments, not just from the desktop. Introducing XHTML, the next generation HTML, this practical guide jumpstarts Web developers on the technology that ensures that their Web pages stay true-to-form on any available platform. Using extensive code and real-world examples, XML expert Michael Sauers teaches readers how to apply XHTML quickly and effectively without having to become XML programmers first. Readers will learn how to migrate legacy HTML documents to XHTML and create documents and applications for a variety of platforms. Like the other books in the series, an appendix listing will feature where to find updated information, a source code index, and other handy features.
The responsibilities of the Microsoft Certified Systems Engineer include installing, configuring, and troubleshooting network systems. "MCSE in a Nutshell: The Windows 2000 Exams" bridges the gap between real-world experience and the MCSE Exam requirements; readers won't just learn enough to pass the exams--they'll actually learn the technologies.
A planar or two-dimensional (2D) mechanism is the combination of two or more machine elements that are designed to convey a force or motion across parallel planes. For any mechanical engineer, young or old, an understanding of planar mechanism design is fundamental. Mechanical components and complex machines, such as engines or robots, are often designed and conceptualised in 2D before being extended into 3D. Designed to encourage a clear understanding of the nature and design of planar mechanisms, this book favours a frank and straightforward approach to teaching the basics of planar mechanism design and the theory of machines with fully worked examples throughout. Key Features: Provides simple instruction in the design and analysis of planar mechanisms, enabling the student to easily navigate the text and find the desired material Covers topics of fundamental importance to mechanical engineering, from planar mechanism kinematics, 2D linkage analyses and 2D linkage design to the fundamentals of spur gears and cam design Shows numerous example solutions using EES (Engineering Equation Solver) and MATLAB software, with appendices dedicated to explaining the use of both computer tools Follows end-of-chapter problems with clearly detailed solutions
Most businesses depend on their rankings on Google, Yahoo!, and other search engines to drive traffic to their websites. The higher a business's ranking, the more traffic its site gets. Where does a webmaster or online market manager go for advice and instruction on optimizing a business's website for higher search engine rankings? The few search engine optimization (SEO) books currently on the market are dated and do not cover the latest local, mobile, and social marketing techniques. The Complete Idiot's Guide® to Search Engine Optimization is a comprehensive, up-to-date, easy-to-use guide for SEO. It starts with a general overview of how search engines and SEO work and then flows into specific techniques for basic website optimization. It addresses the analysis and ongoing maintenance of a site's optimization and finishes with a look at how search engine marketing fits within a company's overall online marketing plan. In The Complete Idiot's Guide® to Search Engine Optimization, readers learn- How search engines and SEO work. How to optimize your site's keywords, tags, and design. How to optimize the links to your site, local and mobile searches, and social media. How to apply the strategies to a blog and web videos for search engines. How to use third-party SEO tools. How search engine marketing fits within a company's overall online marketing plan.
Web accessibility not just morally sound – there are legal obligations as well Very large potential audience, consisting of web developers and business managers Very little competition to this book
CISSP Certified Information Systems Security Professional Study Guide Here's the book you need to prepare for the challenging CISSP exam from (ISC)¯2. This third edition was developed to meet the exacting requirements of today's security certification candidates, and has been thoroughly updated to cover recent technological advances in the field of IT security. In addition to the consistent and accessible instructional approach that readers have come to expect from Sybex, this book provides: Clear and concise information on critical security technologies and topics Practical examples and insights drawn from real-world experience Expanded coverage of key topics such as biometrics, auditing and accountability, and software security testing Leading-edge exam preparation software, including a testing engine and electronic flashcards for your PC, Pocket PC, and Palm handheld You'll find authoritative coverage of key exam topics including: Access Control Systems & Methodology Applications & Systems Development Business Continuity Planning Cryptography Law, Investigation, & Ethics Operations Security & Physical Security Security Architecture, Models, and Management Practices Telecommunications, Network, & Internet Security
If you’re in charge of a network, you’re probably aware that the only time anyone notices the network is when it goes down. With JUNOS software and JUNOS For Dummies, a friendly book to help you set it up and manage the software, you might be able to start convincing your clients to believe in magic. Here’s the help you need for switching, routing, security, interface configuration, and more. Now, you can go inside JUNOS software and understand everything you need to know about operating a network with JUNOS. You’ll learn how the control plane handles packet delivery and establishes traffic policies and see how a single network operating system can add stability and reliability while saving administrative time. Plus, you’ll find out how to set up a routing protocol that automates configuration of routing tables for greater efficiency and how you can set up individual or group user accounts locally on the route, or on remote centralized authentication servers. By the time you finish this book, you’ll know how to: Work with the JUNOS network operating system Set up and configure a Juniper router Connect, manage, and troubleshoot routers and other Juniper appliances Make your network more efficient Configure JUNOS default security features as well as restricted physical access to protect routers Solve hardware, software, interface, and router problems Integrate JUNOS with other systems Complete with lists of the most useful commands, IOS-JUNOS command conversions, and the best place to seek additional help, JUNOSFor Dummies is your one-stop guide to getting started with and mastering JUNOS.
Digital Visual Fortran is the latest version of a major programming language tool used by scientists and engineers. Written by key technical writers from the Digital Visual Fortran product team, Digital Visual Fortran Programmer's Guide presents in printed form the critical portions of the official programmer's guide, previously only available online. The result is the authoritative book on Digital Visual Fortran's features and how to use them to create effective applications. Digital Visual Fortran is the language of choice for computation-intensive scientific and engineering applications, financial applications, and other programs. Digital recently acquired Fortran technology and rights from Microsoft that allows them to use the Microsoft Developer Studio Integrated Development Environment, which is featured in Microsoft's Visual C++ and Visual Basic. The result is that Digital Visual Fortran is much easier to use and looks and works much like Microsoft's industry-leading programming products for other market segments. The official programmer's guide to Digital Visual Fortran for Version 6.0A Authors are experts from the Digital Visual Fortran product group New Digital Fortran version include Microsoft interface and object technologies
Que crafted this book to grow with you, providing the reference material you need as you move toward proficiency with Studio MX and use of its more advanced features. Special Edition Using Macromedia Studio MX 2004 is the only book you need to get the most from Macromedia Studio MX 2004, including the newest versions of Flash, Dreamweaver, Fireworks, FreeHand, and ColdFusion Developer Edition. Book jacket.
Highlighting satellite and earth station design, links and communication systems, error detection and correction, and regulations and procedures for system modeling, integrations, testing, and evaluation, Satellite Communication Engineering provides a simple and concise overview of the fundamental principles common to information communications. It
This manual shows what can be done with XML, while also teaching where the technology is headed. It includes topics like displaying XML files in HTML files, performing queries in XSL and building an online store.
Learn from the newest, updated edition of the highly acclaimed introduction to HTML, Sams Teach Yourself HTML and CSS In 24 Hours. The seventh edition includes updates to introduce Cascading Style Sheets (CSS) in concert with HTML to produce quality web pages. You'll be able to study revisions that refine examples, as well as provide an enhanced integration with your web pages. You'll also gain a comprehensive understanding with new examples that match the current state of HTML. This carefully organized, well-written tutorial teaches beginning web page development skills, covering only those HTML and CSS tags that are likely to be used on creating a beginning web page. The 24 separate, one hour-long tutorials follow the process by which you should be creating your web page, building knowledge not only of how to create a web page, but building a general knowledge of how to use HTML and CSS in other projects as well. Chapters include: Understanding HTML and XHTML Creating Your Own Web Page Graphics Using Tables to Organize and Lay Out Your Pages Using Style Sheets for Page Layout Dynamic Web Pages
INCLUDES OVER 3 HOURS OF FREE VIDEO Get comfortable with the various tasks you can accomplish with OneNote. Don’t just read about it: see it, hear it, with step-by-step video tutorials delivered through the free Web Edition that comes with every USING book. For the price of the book you get online access anywhere with a web connection--no books to carry, updated content, and the benefit of video learning. Way more than just a book, this is all the help you’ll ever need…where you want, when you want! Show Me Video walks through tasks you’ve just got to see The Web Edition of USING Microsoft OneNote, which includes the media files, is available online anytime and anywhere once you’ve registered your book at quepublishing.com/using. USING Microsoft OneNote includes FREE step-by-step video tutorials to help you quickly master the material. You’ll learn how to: Become familiar with the OneNote workspace Take, format, organize, search, and share notes Capture and insert information with screen clippings Protect and back up important sections and notebooks
By removing the guesswork from Oracle HTML manipulation, this book shows working examples of complex HTML-DBA database access and techniques for creating easy HTML-DB applications. All HTML-DB concepts are described, and working examples of each HTML-DB feature are provided. Examples of HTML-DB data access and document formatting, information on how to update Oracle HTML-DB, and methods of customizing applications with Themes and CSS are also included.
The most comprehensive reference on this popular database management tool, fully updated with the new features of Access "X" including increased use of XML and Web services Explores the new, tighter integration with SharePoint and BizTalk in Office "X" that enables greater flexibility for gathering and manipulating data Written by an international bestselling author team with several books to their credit, including previous editions of Access Bible Gets Access beginners started with hundreds of examples, tips, and techniques for getting the most from Access Offers advanced programming information for serious professionals CD-ROM includes all templates and worksheets used in the book, as well as sample chapters from all Wiley Office "X" related Bibles and useful third party software, including John Walkenbach's Power Utility Pak
Formerly published by Chicago Business Press, now published by Sage Database Design, Application Development, and Administration, Seventh Edition, offers a comprehensive understanding of database technology. Author Michael Mannino equips students with the necessary tools to grasp the fundamental concepts of database management, and then guides them in honing their skills to solve both basic and advanced challenges in query formulation, data modeling, and database application development.
This IBM® Redbooks® publication is intended for IBM CICS® system programmers and IBM Z architects. It describes how to deploy and manage Java EE 7 web-based applications in an IBM CICS Liberty JVM server and access data on IBM Db2® for IBM z/OS® and IBM MQ for z/OS sub systems. In this book, we describe the key steps to create and install a Liberty JVM server within a CICS region. We then describe how to best use the different deployment techniques for Java EE applications and the specific considerations when deploying applications that use JDBC, JMS, and the new CICS link to Liberty API. Finally, we describe how to secure web applications in CICS Liberty, including transport-level security and request authentication and authorization by using IBM RACF® and LDAP registries. Information is also provided about how to build a high availability infrastructure and how to use the logging and monitoring functions that are available in the CICS Liberty environment. This book is based on IBM CICS Transaction Server (CICS TS) V5.4 that uses the embedded IBM WebSphere® Application Server Liberty technology. It is also applicable to CICS TS V5.3 with the fixes for the continuous delivery APAR PI77502 applied. Sample applications are used throughout this publication and are freely available for download from the IBM CICSDev GitHub organization along with detailed deployment instructions.
The interaction of database and AI technologies is crucial to such applications as data mining, active databases, and knowledge-based expert systems. This volume collects the primary readings on the interactions, actual and potential, between these two fields. The editors have chosen articles to balance significant early research and the best and most comprehensive articles from the 1980s. An in-depth introduction discusses basic research motivations, giving a survey of the history, concepts, and terminology of the interaction. Major themes, approaches and results, open issues and future directions are all discussed, including the results of a major survey conducted by the editors of current work in industry and research labs. Thirteen sections follow, each with a short introduction. Topics examined include semantic data models with emphasis on conceptual modeling techniques for databases and information systems and the integration of data model concepts in high-level data languages, definition and maintenance of integrity constraints in databases and knowledge bases, natural language front ends, object-oriented database management systems, implementation issues such as concurrency control and error recovery, and representation of time and knowledge incompleteness from the viewpoints of databases, logic programming, and AI.
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