Michael Hurley's Books

Jiggy's Genes: Jiggy the Vampire Slayer

Book 2

By: Michael Lawrence

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Jiggy's Genes: Jiggy the Vampire Slayer

Book 2

By: Michael Lawrence

What would you do if you were attacked by vampires? Edwardian butcher's son Jiggy Offal-Trype knows what he'd do. Run. But he can't. He has to fight back. Luckily, he has these killer new skills... A fang-tastically funny new story from a bestselling author.

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Orchard Books

Published Date

ISBN 10

1408315696

ISBN 13

9781408315699

The Accidental Masterpiece

On the Art of Life and Vice Versa

By: Michael Kimmelman

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The Accidental Masterpiece

On the Art of Life and Vice Versa

By: Michael Kimmelman

A New York Times bestseller—a dazzling and inspirational survey of how art can be found and appreciated in everyday life Michael Kimmelman, the prominent New York Times writer and a regular contributor to The New York Review of Books, is known as a deep and graceful writer across the disciplines of art and music and also as a pianist who understands something about the artist's sensibility from the inside. Readers have come to expect him not only to fill in their knowledge about art but also to inspire them to think about connections between art and the larger world - which is to say, to think more like an artist. Kimmelman's many years of contemplating and writing about art have brought him to this wise, wide-ranging, and long-awaited book. It explores art as life's great passion, revealing what we can learn of life through pictures and sculptures and the people who make them. It assures us that art - points of contact with the exceptional that are linked straight to the heart - can be found almost anywhere and everywhere if only our eyes are opened enough to recognize it. Kimmelman regards art, like all serious human endeavors, as a passage through which a larger view of life may come more clearly into focus. His book is a kind of adventure or journey. It carries the message that many of us may not yet have learned how to recognize the art in our own lives. To do so is something of an art itself. A few of the characters Kimmelman describes, like Bonnard and Chardin, are great artists. But others are explorers and obscure obsessives, paint-by-numbers enthusiasts, amateur shutterbugs, and collectors of strange odds and ends. Yet others, like Charlotte Solomon, a girl whom no one considered much of an artist but who secretly created a masterpiece about the world before her death in Auschwitz, have reserved spots for themselves in history, or not, with a single work that encapsulates a whole life. Kimmelman reminds us of the Wunderkammer, the cabinet of wonders - the rage in seventeenth-century Europe and a metaphor for the art of life. Each drawer of the cabinet promises something curious and exotic, instructive and beautiful, the cabinet being a kind of ideal, self-contained universe that makes order out of the chaos of the world. The Accidental Masterpiece is a kind of literary Wunderkammer, filled with lively surprises and philosophical musings. It will inspire readers to imagine their own personal cabinet of wonders.

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Page Count

258

Publisher

Penguin

Published Date

ISBN 10

1101666943

ISBN 13

9781101666944

Subjectivity & Truth

Foucault, Education, and the Culture of Self

By: Tina Besley,Michael A. Peters

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Subjectivity & Truth

Foucault, Education, and the Culture of Self

By: Tina Besley,Michael A. Peters

This book focuses on Foucault's later work and his (re)turn to 'the hermeneutics of the subject', exploring the implications of his thinking for education, pedagogy, and related disciplines. What and who is the subject of education and what are the forms of self-constitution? Chapters investigate Foucault's notion of 'the culture of self' in relation to questions concerning truth (parrhesia or free speech) and subjectivity, especially with reference to the literary genres of confession and biography, and the contemporary political forms of individualization (governmentality).

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Page Count

238

Publisher

Peter Lang

Published Date

ISBN 10

0820481955

ISBN 13

9780820481951

This Wicked City

By: Michael Walsh

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This Wicked City

By: Michael Walsh

Crime and corruption are rising in Ocean Park, a tired factory town in northern Massachusetts. The police and fire departments are no help—they're staging a work slowdown to protest a pay freeze caused by city budget cuts. Police Detective Matt Conley is disgusted with the dereliction of duty, and when tasked with solving the murder of a young Haitian immigrant, he infuriates the force by teaming with the victim's friend Emmanuel to find the killer. They encounter an enterprising family of Voudou worshipers, a ruthless real estate magnate, and a clever, love-struck arsonist in their search for justice. This Wicked City is a mystery powered by its characters' struggles with love, loyalty, and sacrifice.

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232

Publisher

The Wild Rose Press Inc

Published Date

ISBN 10

1509252673

ISBN 13

9781509252671

Fagen

An African American Renegade in the Philippine-American War

By: Michael Morey

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Fagen

An African American Renegade in the Philippine-American War

By: Michael Morey

In 1898, in an era of racial terror at home and imperial conquest abroad, the United States sent its troops to suppress the Filipino struggle for independence, including three regiments of the famed African American "Buffalo Soldiers." Among them was David Fagen, a twenty-year-old private in the Twenty-Fourth Infantry, who deserted to join the Filipino guerrillas. He led daring assaults and ambushes against his former comrades and commanders—who relentlessly pursued him without success—and his name became famous in the Philippines and in the African American community. The outlines of Fagen's legend have been known for more than a century, but the details of his military achievements, his personal history, and his ultimate fate have remained a mystery—until now. Michael Morey tracks Fagen's life from his youth in Tampa as a laborer in a phosphate camp through his troubled sixteen months in the army, and, most importantly, over his long-obscured career as a guerrilla officer. Morey places this history in its larger military, political, and social context to tell the story of the young renegade whose courage and defiance challenged the supremacist assumptions of the time.

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Page Count

369

Publisher

University of Wisconsin Press

Published Date

ISBN 10

0299319407

ISBN 13

9780299319403

Rudie Dudie

By: Michael Lawrence

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Rudie Dudie

By: Michael Lawrence

A new drama teacher, Ms Mooney, has arrived at Ranting Lane, Jiggy's school. She plans to put on a production of A Midsummer Night's Dream - and guess who will be chosen to play Bottom? Not only that, Ms Mooney also seems to be able to mesmerise Jiggy into doing things he really shouldn't, especially not in public . . .

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Page Count

107

Publisher

Orchard Books

Published Date

ISBN 10

1408314851

ISBN 13

9781408314852

Barren Grounds

By: B. Michael Radburn

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Barren Grounds

By: B. Michael Radburn

The calling card of the killer known as 'The Jeweller' is as elegant as it is gruesome: a pair of ring fingers, separated from their owners, encircled by a band of wire, and delivered directly to Senior Detective Joe Capello. When the Jeweller taunts Joe and his team into meeting him in the diseased grounds of Barren Park, the consequences of that evening will have permanent repercussions for everyone involved. And for Joe, it gets personal Two years later, Joe is off the force, but no less obsessed with the Jeweller and his horrific crimes. When a new parcel arrives at his home, Joe is invited back onto the task force and given the opportunity to redeem himself. But vindication relies on Joe finally capturing The Jeweller and now he has to decide if he's willing to do what it takes – whatever it takes – to finally bring this case to a close.

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Page Count

354

Publisher

Pantera Press

Published Date

ISBN 10

192570064X

ISBN 13

9781925700640

The Curse of the Poltergoose

By: Michael Lawrence

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The Curse of the Poltergoose

By: Michael Lawrence

Something's after Jiggy McCue! Something big and angry and invisible. Something which hisses and flaps and stabs his bum and generally makes his life a misery. Where did it come from? Jiggy calls in his best pals, Pete and Angie, and together the Three Musketeers - one for all and all for lunch! - set out to send the poltergoose back where it belongs.

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103

Publisher

Orchard Books

Published Date

ISBN 10

1408306735

ISBN 13

9781408306734

New Deal Modernism

American Literature and the Invention of the Welfare State

By: Michael Szalay

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New Deal Modernism

American Literature and the Invention of the Welfare State

By: Michael Szalay

In New Deal Modernism Michael Szalay examines the effect that the rise of the welfare state had on American modernism during the 1930s and 1940s, and, conversely, what difference this revised modernism made to the New Deal’s famed invention of “Big Government.” Szalay situates his study within a liberal culture bent on security, a culture galvanized by its imagined need for private and public insurance. Taking up prominent exponents of social and economic security—such as Franklin Delano Roosevelt, John Maynard Keynes, and John Dewey—Szalay demonstrates how the New Deal’s revision of free-market culture required rethinking the political function of aesthetics. Focusing in particular on the modernist fascination with the relation between form and audience, Szalay offers innovative accounts of Busby Berkeley, Jack London, James M. Cain, Robert Frost, Ayn Rand, Betty Smith, and Gertrude Stein, as well as extended analyses of the works of Ernest Hemingway, John Steinbeck, and Richard Wright.

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353

Publisher

Duke University Press

Published Date

ISBN 10

0822381141

ISBN 13

9780822381143

Black Crescent

The Experience and Legacy of African Muslims in the Americas

By: Michael A. Gomez

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Black Crescent

The Experience and Legacy of African Muslims in the Americas

By: Michael A. Gomez

Beginning with Latin America in the fifteenth century, this book, first published in 2005, is a social history of the experiences of African Muslims and their descendants throughout the Americas, including the Caribbean. The record under slavery is examined, as is the post-slavery period into the twentieth century. The experiences vary, arguably due to some extent to the Old World context. Muslim revolts in Brazil are also discussed, especially in 1835, by way of a nuanced analysis. The second part of the book looks at the emergence of Islam among the African-descended in the United States in the twentieth century, with successive chapters on Noble Drew Ali, Elijah Muhammad, and Malcolm X, with a view to explaining how orthodoxy arose from varied unorthodox roots.

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398

Publisher

Cambridge University Press

Published Date

ISBN 10

1316583015

ISBN 13

9781316583012

Making Moros

Imperial Historicism and American Military Rule in the Philippines' Muslim South

By: Michael C. Hawkins

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Making Moros

Imperial Historicism and American Military Rule in the Philippines' Muslim South

By: Michael C. Hawkins

Making Moros offers a unique look at the colonization of Muslim subjects during the early years of American rule in the southern Philippines. Hawkins argues that the ethnological discovery, organization, and subsequent colonial engineering of Moros was highly contingent on developing notions of time, history, and evolution, which ultimately superseded simplistic notions about race. He also argues that this process was highly collaborative, with Moros participating, informing, guiding, and even investing in their configuration as modern subjects. Drawing on a wealth of archival sources from both the United States and the Philippines, Making Moros presents a series of compelling episodes and gripping evidence to demonstrate its thesis. Readers will find themselves with an uncommon understanding of the Philippines' Muslim South beyond its usual tangential place as a mere subset of American empire.

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201

Publisher

Northern Illinois University Press

Published Date

ISBN 10

1501757245

ISBN 13

9781501757242

Battling Western Imperialism

Mao, Stalin, and the United States

By: Michael M. Sheng

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Battling Western Imperialism

Mao, Stalin, and the United States

By: Michael M. Sheng

One of the central issues in the study of the Chinese Communist Party and its foreign policy is its relations with Moscow. Was the CCP a Chinese nationalist party antagonistic to an intrusive Soviet Union or was it rather an internationalist party with ideological-political and strategic-military ties to Moscow, faithfully adhering to Marxist-Leninist principles as well as to Stalin's policy advice? For the past two decades a number of historians have argued that the CCP was a nationalist movement and that the United States missed its opportunity to establish friendly relations because U.S. leaders were blinded by fears of an international Communist threat. In his provocative book, Michael Sheng strongly challenges this position. On the basis of extensive new information obtained from recently available Chinese sources, Sheng demonstrates that the foreign policy of the CCP under Mao Zedong did, in fact, follow the directions recommended by Joseph Stalin. Sheng reveals that Mao and Stalin were in frequent and direct contact by radio and by correspondence, beginning in 1936, and that Mao consistently acted on Stalin's advice. Battling Western Imperialism analyzes the CCP's relations with both the Soviet Union and the United States and provides conclusive evidence that there was no "lost opportunity" for the U.S. in China. He shows that the CCP viewed the United States as a hostile capitalist power that opposed its revolutionary aims. The author has drawn on an unprecedented collection of Chinese-language materials to make a powerful new argument.

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393

Publisher

Princeton University Press

Published Date

ISBN 10

0691223297

ISBN 13

9780691223292

Wreck On the Highway

By: Logan St. Michael

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Wreck On the Highway

By: Logan St. Michael

Ariel Sussman and Terrencia Scranton would never have met under ordinary circumstances; they don’t seem to come from different world as from practically different galaxies. In this suspense-thriller, Ari is an upper middle class college student, somewhat spoiled, but with his entire life ahead of him. Terry Scranton has lived her life on the edge practically from birth, a hard-luck story and a human bomb waiting to explode. Then the accident happens, Terry crashes into Ari’s car at an intersection; Ari goes home depressed, Terry goes to the hospital, busted in all senses: her wrist is broken, and the police are interrogating her in her role as a drug courier and dealer. After repairs, Ari’s life goes back to normal, but Terry’s bike is totaled and so is her life. This doesn’t please Terry very much and she goes on a rampage. In an attempt to destroy Ari’s life, she first goes after him legally. When that doesn’t work, she begins to terrorize him, leaving a path of destruction behind her.

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Page Count

377

Publisher

iUniverse

Published Date

ISBN 10

1663263035

ISBN 13

9781663263032

Ares

By: Michael Aye

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Ares

By: Michael Aye

It’s 1781 and the war with the Colonies is not going well for the British. Admiral Rodney has raided the Dutch island of Saint Eustatius, taking a great fortune in confiscated treasure. He sends a large part of his fleet back to England as escorts for the treasure ship, causing severe consequences later when his ships are needed the most. Vice Admiral Lord Gilbert Anthony is recalled to England for a new assignment, and brings his squadron, including younger brother Captain Gabriel “Sir Gabe” Anthony, who has been given command of Ares, a French prize. She is a razee, a fast and a heavily armed forty-four gun frigate. While in England, Gabe’s life is threatened and he is aided by a homeless waif that he’d befriended. The boy is gravely wounded, and when he heals, Gabe’s uncle Dagan discovers the boy is more than he appears. The Foreign Services Secret Department requests that Gabe be assigned to them to transport their agents around the Caribbean. As he returns to Antigua, Gabe suddenly finds himself dealing with England’s spy network. Fighting the Americans, French, Spain, and now the Dutch puts his ship and crew to their biggest test ever. Can Gabe, as captain, stand the test!?

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Page Count

339

Publisher

Boson Books

Published Date

ISBN 10

193846379X

ISBN 13

9781938463792

The Minutemen's Double Nickels on the Dime

By: Michael T. Fournier

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The Minutemen's Double Nickels on the Dime

By: Michael T. Fournier

The story of the Minutemen has been told before (Our Band Could Be Your Life, We Jam Econo), but this book focuses purely on their music - the punk ethic and the remarkable, enduring songs that comprise this, their greatest achievement. Including extensive interviews with Mike Watt and many others close to and inspired by the band, this is a great tribute to a classic piece of American underground music. Included are extensive interviews with Mike Watt, the band's bass player, as well as interviews with several artists, musicians, studio owners, and fanzine writers who have been devoted followers of the band for years.

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120

Publisher

Bloomsbury Publishing USA

Published Date

ISBN 10

1441161031

ISBN 13

9781441161031

Nothing But Trouble

By: Michael McGarrity

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Nothing But Trouble

By: Michael McGarrity

Santa Fe Police Chief Kevin Kerney is back in the tenth and most entertaining novel in Michael McGarrity's acclaimed mystery series. After years away on the pro rodeo circuit, Johnny Jordan struts into Santa Fe to ask his boyhood friend, Santa Fe Police Chief Kevin Kerney, to serve as a technical advisor on a contemporary Western movie to be filmed along the Mexican border. Kerney agrees and plans a working vacation on location, in a remote area of the state known as the Bootheel, with his wife, Lt. Colonel Sara Brannon, and their three-year-old son, Patrick. But, a dead man on the road near an isolated border crossing, a federal undercover investigation into immigrant smuggling, the search for a fugitive from military justice hiding somewhere in Europe, and Johnny Jordan's troublesome behavior all ensure that nothing goes as planned. As separate investigations embroil them in circumstances that will forever change their lives, Kerney must care for Patrick while Sara plays a dangerous game of Pentagon politics. Packed with family secrets, international intrigue, and memorable characters, this is McGarrity's most ambitious and involving novel to date-- traveling an accelerating arc from Santa Fe to the desert grasslands and mountains of the Bootheel, to the most secret levels of the Pentagon, to a resort town on the coast of Ireland, and back to an adrenaline-charged climax on a desolate landing strip a few miles north of the Mexican border.

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Page Count

385

Publisher

Penguin

Published Date

ISBN 10

1101118962

ISBN 13

9781101118962

Families of Co. Kerry, Ireland

By: Michael C. O'Laughlin

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Families of Co. Kerry, Ireland

By: Michael C. O'Laughlin

Specifications: 6" x 9" size; 244 + xxvi pages; 40 illustrations; well indexed by surname. Includes Castles in County Kerry; family seats of power; locations; variant spellings of family names; full map of County Kerry, coats of arms, and sources for research. From ancient times to the modern day. First Edition in dust jacket. Author/Editor: Michael C. O'Laughlin. Please remember that the first book in the Irish Families Project, "The Book of Irish Families, great & small" has information on Kerry families not contained in this book.

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Page Count

292

Publisher

Irish Roots Cafe

Published Date

ISBN 10

0940134365

ISBN 13

9780940134362

Trend Commandments

Trading for Exceptional Returns

By: Michael W. Covel

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Trend Commandments

Trading for Exceptional Returns

By: Michael W. Covel

Do you ever think the stories you hear about great trading, and the gains produced, sound like luck? Do you ever wonder if there is a real method and philosophy behind the success stories? The concepts condensed into Trend Commandments were gleaned from Michael Covel's 15 years of pulling back the curtain on great trend following traders. It is a one of a kind money making experience that forever lays to rest the notion that successful trading is akin to winning the lottery. Winning has a formula, as does losing. Michael Covel nails both head on. Getting rich is a fight; make no mistake about it, but at least now with Trend Commandments you have a primer that allows you to crack the code of the winners.

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Page Count

288

Publisher

Pearson Education

Published Date

ISBN 10

0132695286

ISBN 13

9780132695282

Dean Acheson and the Obligations of Power

By: Michael F. Hopkins

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Dean Acheson and the Obligations of Power

By: Michael F. Hopkins

Dean Acheson was the most influential American diplomat of the twentieth century. He shaped the pivotal shift in American foreign policy from isolation to engagement in global affairs, This critical re-evaluation of Acheson’s public career analyzes his advocacy of intervention against Germany and Japan in 1939-1941, work on sanctions against Japan in 1941, contribution to the creation of new international institutions, and campaigns to secure the support of Congress and the American public. It scrutinizes his crucial role in the Truman Doctrine, the Marshall Plan, NATO, the formation of democratic governments in Germany and Japan, and involvement in the Korean War. It examines his advice on Europe and Vietnam to presidents Kennedy, Johnson and Nixon. Acheson was the architect of the policy of containing the Soviet Union that endured to the end of the Cold War. The book argues that Acheson was slower to abandon the prospect of understandings with the Soviets and the communists in China than his memoirs claim; his focus on the North Atlantic did not exclude his deep concern for Asian; and the policy of containment was part of his wider belief that American power brought the obligation to promote a stable international order.

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Page Count

307

Publisher

Rowman & Littlefield

Published Date

ISBN 10

1538100029

ISBN 13

9781538100028

Big Science

Ernest Lawrence and the Invention that Launched the Military-Industrial Complex

By: Michael Hiltzik

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Big Science

Ernest Lawrence and the Invention that Launched the Military-Industrial Complex

By: Michael Hiltzik

Traces the story of forgotten genius Ernest Lawrence (1901-1958) and his invention of the cyclotron, which triggered "Big Science" breakthroughs that have rendered science dependent on government and industry

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Page Count

528

Publisher

Simon and Schuster

Published Date

ISBN 10

1451675755

ISBN 13

9781451675757

The Lighthouse

A Novel

By: Michael D. O'Brien

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The Lighthouse

A Novel

By: Michael D. O'Brien

Ethan McQuarry is a young lighthouse keeper on a tiny island, the rugged outcropping of easternmost Cape Breton Island on the Atlantic Ocean. A man without any family, he sees himself as a silent"vigilant", performing his duties courageously year after year, with an admirable sense of responsibility. He cherishes his solitude and is grateful that his interactions with human beings are rare. Even so, he is haunted by his aloneness in the world and by a feeling that his life is meaningless. His courage, his integrity, his love of the sea and wildlife, of practical skills and of learning are, in the end, not enough. He is faced with internal storms and sometimes literal storms of terrifying power. From time to time he becomes aware that messengers are sent to him from what he calls "the awakeness" in existence, "the listeningness". But he cannot at first recognize them as messengers or understand what they might be telling him, until he finds himself caught up in catastrophic events and begins to see the mysterious undercurrents of reality—and the hidden face of love. Michael D. O'Brien, iconographer, painter, and writer, is the popular author of many best-selling novels including Father Elijah, Elijah in Jerusalem, The Father's Tale, Eclipse of the Sun, Sophia House, Theophilos, The Fool of New York City, and Island of the World. His novels have been translated into twelve languages and widely reviewed in both secular and religious media in North America and Europe.

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Page Count

203

Publisher

Ignatius Press

Published Date

ISBN 10

1642291315

ISBN 13

9781642291315

With the People’s Consent

Howard Baker Leads the Senate 1977–1984

By: Michael P. Bobic

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With the People’s Consent

Howard Baker Leads the Senate 1977–1984

By: Michael P. Bobic

With the People’s Consent explores Howard Baker’s ability to lead the United States Senate at a time when it was divided by partisanship and ideology. This book features a quantitative analysis of Senate leadership through roll call analysis, an evaluation of the advantages and difficulties in roll call data, and a discussion of data used to evaluate Baker’s leadership in the 95th to 98th Congress. With the People’s Consent addresses how the current instability of the Senate could be improved by looking toward Baker’s own success during a tumultuous time.

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294

Publisher

University Press of America

Published Date

ISBN 10

0761865020

ISBN 13

9780761865025

By More Than Providence

Grand Strategy and American Power in the Asia Pacific Since 1783

By: Michael J. Green

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By More Than Providence

Grand Strategy and American Power in the Asia Pacific Since 1783

By: Michael J. Green

Soon after the American Revolution, ?certain of the founders began to recognize the strategic significance of Asia and the Pacific and the vast material and cultural resources at stake there. Over the coming generations, the United States continued to ask how best to expand trade with the region and whether to partner with China, at the center of the continent, or Japan, looking toward the Pacific. Where should the United States draw its defensive line, and how should it export democratic principles? In a history that spans the eighteenth century to the present, Michael J. Green follows the development of U.S. strategic thinking toward East Asia, identifying recurring themes in American statecraft that reflect the nation's political philosophy and material realities. Drawing on archives, interviews, and his own experience in the Pentagon and White House, Green finds one overarching concern driving U.S. policy toward East Asia: a fear that a rival power might use the Pacific to isolate and threaten the United States and prevent the ocean from becoming a conduit for the westward free flow of trade, values, and forward defense. By More Than Providence works through these problems from the perspective of history's major strategists and statesmen, from Thomas Jefferson to Alfred Thayer Mahan and Henry Kissinger. It records the fate of their ideas as they collided with the realities of the Far East and adds clarity to America's stakes in the region, especially when compared with those of Europe and the Middle East.

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760

Publisher

Columbia University Press

Published Date

ISBN 10

0231542720

ISBN 13

9780231542722

Residue: A Kevin Kerney Novel (Kevin Kerney Novels)

By: Michael McGarrity

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Residue: A Kevin Kerney Novel (Kevin Kerney Novels)

By: Michael McGarrity

“Complex, entirely original, and whip-smart.” —John Lescroart A long-unsolved missing person’s case becomes a homicide investigation when the bones of the girlfriend of now retired Santa Fe Police Chief Kevin Kerney are unearthed forty-five years after her disappearance. And he is now the main suspect.

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Page Count

260

Publisher

W. W. Norton & Company

Published Date

ISBN 10

0393634361

ISBN 13

9780393634365

Restoring and Maintaining Order in Complex Peace Operations

The Search for a Legal Framework

By: Michael J. Kelly

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Restoring and Maintaining Order in Complex Peace Operations

The Search for a Legal Framework

By: Michael J. Kelly

This volume contains a detailed study of the applicable international law relevant to peace operations in the context of collapsed states, in the establishment of safe havens or in a general enforcement role. It discusses the interaction and the often complex legal relationships between non-government humanitarian actors, relevant UN agencies, the warring parties and international peace forces under international law and practice. In particular, the book deals with issues concerning the implications of contemporary peace operations for military forces in terms of force structure, operating procedures and training. The book focuses on the often overlooked but critical issues of the interim administration of law and order in complex operations and on the reconstruction of a local capability in this regard. Many contemporary operational challenges are analysed, including the Balkans and the Middle East. In particular, the book includes a detailed case study of Somalia based on the author's personal knowledge, experience and access to information on the ground in his capacity as military legal adviser to the Australian Defence Force Contingent in Somalia.

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Page Count

340

Publisher

BRILL

Published Date

ISBN 10

9004636323

ISBN 13

9789004636323

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The Cool Sell of Guerrilla Marketing

By: Michael Serazio

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Your Ad Here

The Cool Sell of Guerrilla Marketing

By: Michael Serazio

2015 Susanne K. Langer Award for Outstanding Scholarship, Media Ecology Association 2013 Book of the Year, Visual Communication Division, National Communication Association Amidst the profound upheavals in technology, economics, and culture that mark the contemporary moment, marketing strategies have multiplied, as brand messages creep ever deeper into our private lives. In Your Ad Here, an engaging and timely new book, Michael Serazio investigates the rise of “guerrilla marketing” as a way of understanding increasingly covert and interactive flows of commercial persuasion. Digging through a decade of trade press coverage and interviewing dozens of agency CEOs, brand managers, and creative directors, Serazio illuminates a diverse and fascinating set of campaign examples: from the America’s Army video game to Pabst Blue Ribbon’s “hipster hijack,” from buzz agent bloggers and tweeters to The Dark Knight’s “Why So Serious?” social labyrinth. Blending rigorous analysis with eye-opening reporting and lively prose, Your Ad Here reveals the changing ways that commercial culture is produced today. Serazio goes behind-the-scenes with symbolic creators to appreciate the professional logic informing their work, while giving readers a glimpse into this new breed of “hidden persuaders” optimized for 21st-century media content, social patterns, and digital platforms. Ultimately, this new form of marketing adds up to a subtle, sophisticated orchestration of consumer conduct and heralds a world of advertising that pretends to have nothing to sell.

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238

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NYU Press

Published Date

ISBN 10

0814724590

ISBN 13

9780814724590

The Shift

By: Michael Harris

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The Shift

By: Michael Harris

Sedona is well-known as a very spiritual place. It is also known as a congregation ground for crystal crunchers, self-proclaimed visionaries and mystics. There are a few true healers here, but they shun the media and the publicity that others come here to seek. Two of them feel a shift in balance one evening, and know something bad has come to this healing spot. A father and son serial killer team has stopped by in Sedona on the way north to Canada. With them, they bring all the hate that drives them to keep killing. They have a well-refined method of finding, keeping and finally killing their subjects, and are experts at leaving no trace. They have remained at large as they perform these acts while travelling through seven states. This story is about the healers, and how they, with the help of a USFS volunteer and his search/rescue dog, Sam find out what has happened and how to make it go away before more killings occur. Mike and Linda Harris are residents of Sedona, Arizona. They relocated to Sedona in 2003, leaving California for a less-structured and more healthful lifestyle in a peaceful, beautiful place. Both are graduates of SDSU, and Mike has authored several books under his name on technical subjects, including some which remain in the classified domain. He is from a Business Development background with emphasis on contract electronics for Defense Electronics companies. Linda has a Business degree, and was most recently a Director of Resident Programs at one of the largest multi-level senior care facilities in Southern California. She has been on television, and is credited for assisting in the establishment of the ethics committee under which many of the senior care facilities operate today. Both, with the assistance of Sam, co-wrote this book. Both Mike and Linda are active in the Sedona area, volunteering under USFS programs which are dedicated to preservation of the Sedona wildlife preserves and trail systems. These include the Adopt-a-Trail program, Mountain Bike Patrol and Friends of the Forest programs. Sam is included in these efforts, and routinely can be seen walking in the forest with patrollers, trail management personnel and volunteer search and rescue groups.

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280

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Xlibris Corporation

Published Date

ISBN 10

1483658937

ISBN 13

9781483658933

Trend Following

How to Make a Fortune in Bull, Bear, and Black Swan Markets

By: Michael W. Covel

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Trend Following

How to Make a Fortune in Bull, Bear, and Black Swan Markets

By: Michael W. Covel

Want to take the financial journey to a new investing philosophy that might very well affect the rest of your moneymaking life? No one can guarantee the yellow brick road, but Michael Covel promises the red pill will leave you wide freaking awake. Trend Following reveals the truth about a trading strategy that makes money in up, down and surprise markets. By applying straightforward and repeatable rules, anyone can learn to make money in the markets whether bull, bear, or black swan—by following the trend to the end when it bends. In this timely reboot of his bestselling classic, Michael Covel dives headfirst into trend following strategy to examine the risks, benefits, people, and systems. You’ll hear from traders who have made millions by following trends, and learn from their successes and mistakes—insights only here. You’ll learn the trend philosophy, and how it has performed in booms, bubbles, panics and crashes. Using incontrovertible data and overwhelming supporting evidence, with a direct connection to the foundations of behavioral finance, Covel takes you inside the core principles of trend following and shows everyone, from brand new trader to professional, how alpha gets pulled from the market. Covel’s newest edition has been revised and extended, with 7 brand new interviews and research proof from his one of kind network. This is trend following for today’s generation. If you’re looking to go beyond passive index funds and trusting the Fed, this cutting edge classic holds the keys to a weatherproof portfolio. Meet great trend followers learning their rules and philosophy of the game Examine data to see how trend following excels when the you-know-what hits the fan Understand trend trading, from behavioral economics to rules based decision-making to its lambasting of the efficient markets theory Compare trend trading systems to do it yourself or invest with a trend fund Trend following is not prediction, passive index investing, buy and hope or any form of fundamental analysis. It utilizes concrete rules, or heuristics, to profit from a behavioral perspective. Trend Following is clear-cut, straightforward and evidence-based and will secure your financial future in bull, bear and black swan markets. If you’re finally ready to profit in the markets, Trend Following is the definitive treatise for a complex world in constant chaos.

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798

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John Wiley & Sons

Published Date

ISBN 10

1119371902

ISBN 13

9781119371908

Encyclopedia of Cryptozoology

A Global Guide to Hidden Animals and Their Pursuers

By: Michael Newton

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Encyclopedia of Cryptozoology

A Global Guide to Hidden Animals and Their Pursuers

By: Michael Newton

On every continent and in every nation, animals unrecognized by modern science are reported on a daily basis. People passionately pursue these creatures--the name given to their field of study is cryptozoology. Coined in the 1950s, the term literally means the science of hidden animals. When the International Society of Cryptozoology (ISC) was formed in 1982, the founders declared that the branch of science is also concerned with "the possible existence of known animals in areas where they are not supposed to occur (either now or in the past) as well as the unknown persistence of presumed extinct animals to the present time or to the recent past...what makes an animal of interest to cryptology is that it is unexpected." This reference work presents a "flesh and blood" view of cryptozoology. Here, 2,744 entries are listed, the majority of which each describe one specific creature or type of creature. Other entries cover 742 places where unnamed cryptids are said to appear; profiles of 77 groups and 112 individuals who have contributed to the field; descriptions of objects and events important to the subject; and essays on cryptotourism and hoaxes, for example. Appendices offer a timeline of zoological discoveries, annotated lists of movies and television series with cryptozoological themes, a list of crypto-fiction titles and a list of Internet websites devoted to cryptozoology.

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585

Publisher

McFarland

Published Date

ISBN 10

0786491531

ISBN 13

9780786491537

Medgar Evers

Mississippi Martyr

By: Michael Vinson Williams

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Medgar Evers

Mississippi Martyr

By: Michael Vinson Williams

The sculptor Ed Hamilton presents information on his portrait bust of African-American civil rights activist Medgar Wiley Evers (1925-1963). Evers was murdered on June 12, 1963. He worked for the National Association for the Advancement of Colored People (NAACP) and campaigned to win equal rights for African Americans in the south. The bust was cast in bronze at Bright Foundry in Louisville, Kentucky. General Mills, Inc. commissioned the bust.

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473

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University of Arkansas Press

Published Date

ISBN 10

1557286469

ISBN 13

9781557286468

The Book of Irish Families, Great & Small

By: Michael C. O'Laughlin

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The Book of Irish Families, Great & Small

By: Michael C. O'Laughlin

This is the master volume to the 28 book set on Irish Family History from the Irish Genealogical Foundation. The largest and most comprehensive of the series, this volume includes family histories from every county in Ireland and Northern Ireland. It also has, for the first time, the complete surname index for the entire series. The 27 other books which are indexed in this volume will provide additional information on even more families.

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404

Publisher

Irish Roots Cafe

Published Date

ISBN 10

0940134098

ISBN 13

9780940134096

Annals of Ireland by the Four Masters as translated into English by Owen Connellan

Volume 2 of the 2 volume set, with large folding family location Map

By: Michael O'Clery

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Annals of Ireland by the Four Masters as translated into English by Owen Connellan

Volume 2 of the 2 volume set, with large folding family location Map

By: Michael O'Clery

The second volume of the 2 book set for "The Annals of Ireland by the Four Masters" as translated by Owen Connellan. This is the volume that contains the large fold-out map at the back of the book.

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398

Publisher

Irish Roots Cafe

Published Date

ISBN 10

0940134942

ISBN 13

9780940134942

Clinical Nuclear Medicine

By: K. E. Britton,David L. Gilday,Michael Maisey

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Clinical Nuclear Medicine

By: K. E. Britton,David L. Gilday,Michael Maisey

Nuclear medicine is the bridge between a particular clinical problern and a relevant test using radionuclides. It began as a minor technical tool used in a few branches of medicine, notably endocrinology and nephrology. However, throughout the world it has now become established as a clinical discipline in its own right, with specific training programmes, special skills and a particular approach to patient management. Although the practising nuclear medicine physician must necessarily learn a great deal of basic science and technology, a sound medical training and a clinical approach to the subject remains of fundamental importance. It is for this reason that we have attempted in this book to approach the subject from a clinical standpoint, including where necessary relevant physiological material. There exist many excellent texts which cover the basic science and technology of nuclear medicine. We have, therefore, severely limited our coverage of these aspects of the subject to matters which we felt tobe essential, particularly those which have been less well covered in other texts- for example, the contents of Chapter 20 on Measurement by Royal and McNeill. Similarly, we have limited details of methodology to skeletal summaries of protocol (Appendix 1) and have included at the end of some chapters descriptions of particular techniques where we and the authors felt that it would be helpful.

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689

Publisher

Springer

Published Date

ISBN 10

1489933581

ISBN 13

9781489933584

Book's by Michael Hurley

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