Max Page's Books

The Restoration of Engravings, Drawings, Books, and Other Works on Paper

By: Max Schweidler

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The Restoration of Engravings, Drawings, Books, and Other Works on Paper

By: Max Schweidler

Ever since its original publication in Germany in 1938, Max Schweidler's Die Instandetzung von Kupferstichen, Zeichnungen, Buchern usw has been recognized as a seminal modern text on the conservation and restoration of works on paper. To address what he saw as a woeful dearth of relevant literature and in order to assist those who have 'set themselves the goal of preserving cultural treasures, ' the noted German restorer composed a thorough technical manual covering a wide range of specific techniques, including detailed instructions on how to execute structural repairs and alterations that, if skilfully done, can be virtually undetectable. By the mid-twentieth century, curators and conservators of graphic arts, discovering a nearly invisible repair in an old master print or drawing, might comment that the object had been 'Schweidlerized.' This volume, based on the authoritative revised German edition of 1949, makes Schweidler's work available in English for the first time, in a meticulously edited and annotated critical edition. The editor's introduction places the work in its historical context and probes the philosophical issues the book raises, while some two hundred annotati

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Page Count

320

Publisher

Getty Publications

Published Date

ISBN 10

0892368357

ISBN 13

9780892368358

.NET Programming with Visual C++

Tutorial, Reference, and Immediate Solutions

By: Max Fomitchev

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.NET Programming with Visual C++

Tutorial, Reference, and Immediate Solutions

By: Max Fomitchev

Packed with C++ code examples and screen shots, .NET Programming with Visual C++ explains the .NET framework and managed extensions to C++, and provides a complete reference to the basic and advanced types contained in .NET Framework System namesp

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737

Publisher

CRC Press

Published Date

ISBN 10

1482295636

ISBN 13

9781482295634

Cloud Security Guidelines for IBM Power Systems

By: Turgut Aslan,Peter G. Croes,Liviu Rosca,Max Stern,IBM Redbooks

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Cloud Security Guidelines for IBM Power Systems

By: Turgut Aslan,Peter G. Croes,Liviu Rosca,Max Stern,IBM Redbooks

This IBM® Redbooks® publication is a comprehensive guide that covers cloud security considerations for IBM Power SystemsTM. The first objectives of this book are to examine how Power Systems can fit into the current and developing cloud computing landscape and to outline the proven Cloud Computing Reference Architecture (CCRA) that IBM employs in building private and hybrid cloud environments. The book then looks more closely at the underlying technology and hones in on the security aspects for the following subsystems: IBM Hardware Management Console IBM PowerVM IBM PowerKVM IBM PowerVC IBM Cloud Manager with OpenStack IBM Bluemix This publication is for professionals who are involved in security design with regard to planning and deploying cloud infrastructures using IBM Power Systems.

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244

Publisher

IBM Redbooks

Published Date

ISBN 10

0738441422

ISBN 13

9780738441429

Operating Systems and Middleware

Supporting Controlled Interaction

By: Max Hailperin

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Operating Systems and Middleware

Supporting Controlled Interaction

By: Max Hailperin

By using this innovative text, students will obtain an understanding of how contemporary operating systems and middleware work, and why they work that way.

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496

Publisher

Max Hailperin

Published Date

ISBN 10

0534423698

ISBN 13

9780534423698

Medical Marijuana: Changing Times Ii

Changing Times Ii

By: Max Beau

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Medical Marijuana: Changing Times Ii

Changing Times Ii

By: Max Beau

Even though Author Max Beau is now working on a fi ction book in his spear time hes back doing further exploration of medical marijuana and its uses through the people who use it for the treatment of illness. Before marijuana became illegal, it once was and still is a useful medicinal drug that helps ailments. However, people due to the widespread use of marijuana as a recreational drug has hampered the advancement of medical marijuana. Its licensed use in medicine in a few states in the U.S.,. Scientist are approaching medical marijuana as if its a code that needs to be broken in regards to all the different medical illnesses it effects. Every year, scientist are fi nding more illnesses that medical marijuana has an effect on. Author Max Beau is back again with (more under ground) part two of a newmulti, -controversial information book, Medical Marijuana Changing Times II is a two of a kind book that tackles the subject of medical marijuana and its use. It contains more than 40 new interviews, statements, testimonials, and short stores of people that have different medical illnesses. Like cancer, all types of arthritis, aids, depression, Lupus, stress, and many more illnesses. These patients requested medical marijuana as a part of their treatment. In all the interviews, statements, testimonials, and short stores the names have been changed to protect the innocent. This book picks up where the last book left off. Of cause more medical illness that marijuana is taken for. It doesnt surprise me but once again some pre-book reviewers have stated that they have gotten more pleasure in reading the interviews, short stories and testimonials than analyzing the technical information and accuracy of the book it self. Well, never the less whether it be technical information or interviews, short stories, and testimonials, Medical Marijuana Changing Times II is the two of a kind book that provides knowledge and information of the past and the changing times we live in. News fl ash: In January 2010 New Jersey became the 14th state to legalize medical marijuana, allowing chronically ill patients to buy up to 2 ounces of marijuana a month at the state monitored dispensaries. Remedy R convalesco.

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231

Publisher

Xlibris Corporation

Published Date

ISBN 10

1456831925

ISBN 13

9781456831929

Artists in Uniform

A Study of Literature and Bureaucratism

By: Max Eastman

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Artists in Uniform

A Study of Literature and Bureaucratism

By: Max Eastman

First published in 1934, Artists in Uniform confronts what the author describes as ‘two of the worst features of the Soviet experiment’ following Lenin’s death – bigotry and bureaucratism – and shows how they have functioned in the sphere of arts and letters. It is divided into three parts: The Artist’s International; A Literary Inquisition; and Art and the Marxian Philosophy.

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279

Publisher

Routledge

Published Date

ISBN 10

1000370682

ISBN 13

9781000370683

IBM Cloud Object Storage System Product Guide

By: Vasfi Gucer,Chris de Almeida,Joe Dorio,Israel Feygelman,Max Huber,Michael Knieriemen,Lars Lauber,Jussi Lehtinen,Jaswinder Singh Saini,IBM Redbooks

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IBM Cloud Object Storage System Product Guide

By: Vasfi Gucer,Chris de Almeida,Joe Dorio,Israel Feygelman,Max Huber,Michael Knieriemen,Lars Lauber,Jussi Lehtinen,Jaswinder Singh Saini,IBM Redbooks

Object storage is the primary storage solution that is used in the cloud and on-premises solutions as a central storage platform for unstructured data. IBM Cloud Object Storage is a software-defined storage (SDS) platform that breaks down barriers for storing massive amounts of data by optimizing the placement of data on commodity x86 servers across the enterprise. This IBM Redbooks® publication describes the major features, use case scenarios, deployment options, configuration details, initial customization, performance, and scalability considerations of IBM Cloud Object Storage on-premises offering. For more information about the IBM Cloud Object Storage architecture and technology that is behind the product, see IBM Cloud Object Storage Concepts and Architecture , REDP-5537. The target audience for this publication is IBM Cloud Object Storage IT specialists and storage administrators.

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214

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IBM Redbooks

Published Date

ISBN 10

0738460133

ISBN 13

9780738460130

How to Learn Digital Marketing from Scratch and Alone - Volume 08

Landing Effective Pages : How to Create Highly Converting Pages

By: Max Editorial

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How to Learn Digital Marketing from Scratch and Alone - Volume 08

Landing Effective Pages : How to Create Highly Converting Pages

By: Max Editorial

The landing pages , also known as landing pages, are web pages created with the specific purpose of capturing visitors' attention and converting them into leads or customers. Unlike traditional website pages, which can have multiple objectives and links, landing pagespages are focusedand oriented towards a single action or message. What are Landings Pages ? A landing page is an independent page, separate from the main website structure, that serves as the entry point for a marketing campaign. It can be accessed through clicks on ads, search results, marketing emails or other traffic sources. The main objective is to encourage the visitor to take a specific action, such as filling out a form, making a purchase, signing up for a newsletter or downloading an e-book. Why are landing pages important? Focus and Clarity : How to land pages have a single purpose, they provide a clear and distraction-free user experience. This increases the likelihood of conversion as visitors know exactly what is expected of them. Measuring Results : As landing pages allow for accurate analysis of campaign performance. With analysis tools, it is possible to measure how many visitors reach the page, how many convert and identify areas for improvement. Audience Segmentation : Landing pages can be customized for different audience segments. This makes it possible to create more relevant messages and offers for each group, increasing the chances of conversion. Testing and Optimization :Landing pages are ideal for A/B testing, allowing you to compare different versions and identify which elements work best. This facilitates continuous optimization to improve results over time. Reducing Cost per Lead : By increasing the conversion rate, landing pages help reduce the cost per lead or customer acquisition. This makes marketing campaigns more efficient and profitable. Components of a Landing Page So that a landing page to be effective, it must include some essential components: Title : The title should be attractive and clearly communicate the value of the offer. Subtitle : Complements the title, offering more details and reinforcing the main message. CalltoAction (CTA) : The CTA is the most crucial element, guiding the visitor to the desired action such as “Sign up now”, “Download the e-book” or “Buy now”. It must be clear, direct and prominent on the page. Lead Capture Form : If the objective is to collect information from visitors, the form should be simple and only ask for essential data to avoid resistance. Images/Videos : Relevant, high-quality visual elements help capture attention and illustrate the offer or product, making the page more attractive. Social Proof : Testimonials, customer reviews, case studies, and logos from known partners or customers help build trust and reinforce. Benefits and Features : A clear description of the benefits and features of the offer must be present to convince the visitor of the value being offered. Clean and Responsive Design : The design should be intuitive, easy to navigate and optimized for mobile devices, ensuring a good experience for all visitors. Examples of using Landing Pages Lead Capture : Software companies can use landing pages to offer a free e-book in exchange for the visitor's email. Product Sales : E-commercescancreate landing pages to promote a specific product, highlighting its features and special offers. Events and Webinars : Organizations can use landing pages for registering participants for online or in-person events, providing event details and a registration form. Market Testing : New products or services can be tested using landing pages to gauge public interest before the official launch. Conclusion The landing pages are a powerful tool in the digital marketing arsenal, allowing companies to achieve specific results efficiently. With clear focus and well-implemented essential elements, a landing page can transform visitors into leads and customers, significantly increasing the return on investment (ROI) of marketing campaigns. In the next Chapters, we will explore in detail each of these elements and strategies for creating landing highly effective pages .

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BookRix

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ISBN 10

3755484420

ISBN 13

9783755484424

Empowerment and Participation in Youth Work

By: Annette Fitzsimons,Max Hope,Keith Russell,Charlie Cooper

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Empowerment and Participation in Youth Work

By: Annette Fitzsimons,Max Hope,Keith Russell,Charlie Cooper

In today′s society, many young people feel marginalised and unable to find their own voice. It is vital therefore that youth workers are able to work with them to tackle this in a meaningful way. Drawing on the real experiences and difficulties faced by youth workers, this book will help those who want to work with young people in an empowering way. The concepts of empowerment and participation are explained, explored and critically analysed, along with the key notion of resilience. This is backed up by activities and case studies which help to bring together the theory and the practice.

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Page Count

201

Publisher

Learning Matters

Published Date

ISBN 10

1844457834

ISBN 13

9781844457830

Search-User Interface Design

By: Max Wilson

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Search-User Interface Design

By: Max Wilson

Search User Interfaces (SUIs) represent the gateway between people who have a task to complete, and the repositories of information and data stored around the world. Not surprisingly, therefore, there are many communities who have a vested interest in the way SUIs are designed. There are people who study how humans search for information, and people who study how humans use computers. There are people who study good user interface design, and people who design aesthetically pleasing user interfaces. There are also people who curate and manage valuable information resources, and people who design effective algorithms to retrieve results from them. While it would be easy for one community to reject another for their limited ability to design a good SUI, the truth is that they all can, and they all have made valuable contributions. Fundamentally, therefore, we must accept that designing a great SUI means leveraging the knowledge and skills from all of these communities. The aim of this book is to at least acknowledge, if not integrate, all of these perspectives to bring the reader into a multidisciplinary mindset for how we should think about SUI design. Further, this book aims to provide the reader with a framework for thinking about how different innovations each contribute to the overall design of a SUI. With this framework and a multidisciplinary perspective in hand, the book then continues by reviewing: early, successful, established, and experimental concepts for SUI design. The book then concludes by discussing how we can analyse and evaluate the on-going developments in SUI design, as this multidisciplinary area of research moves forwards. Finally, in reviewing these many SUIs and SUI features, the book finishes by extracting a series of 20 SUI design recommendations that are listed in the conclusions. Table of Contents: Introduction / Searcher-Computer Interaction / Early Search User Interfaces / Modern Search User Interfaces / Experimental Search User Interfaces / Evaluating Search User Interfaces / Conclusions

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125

Publisher

Springer Nature

Published Date

ISBN 10

3031022777

ISBN 13

9783031022777

The Innovation Book

How To Manage Ideas And Execution For Outstanding Results

By: Max Mckeown

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The Innovation Book

How To Manage Ideas And Execution For Outstanding Results

By: Max Mckeown

The Innovation Book is your hands-on guide to turning new thinking into exciting opportunities. The quick-read format features an overview of each topic, what success looks like, the pitfalls to dodge and an action plan of what you can start doing - right now - to achieve success. Includes: Your Creative Self – how to become a more powerful innovator Leading Innovators – how to inspire and motivate creative people Creating Innovation – how to develop and test new concepts Winning with Innovation – how to sell your new ideas The Innovator’s Toolkit – 20+ tools to help you create, shape and share your ideas The Innovator’s Case Notes – real-life examples of innovation in action; what would you have done? The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.

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Page Count

243

Publisher

Pearson UK

Published Date

ISBN 10

1292011939

ISBN 13

9781292011936

Marxism

Is it Science?

By: Max Eastman

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Marxism

Is it Science?

By: Max Eastman

First published in 1941, Marxism: Is it Science? was written to present the author’s criticisms of Marxism and, in doing so, to further exemplify his ‘Method of Instruction’ first proposed in an earlier work. The book is divided into six parts to provide six complete presentations of Marxism and why the author considers it unscientific. The six different approaches, varying in focus and complexity, work together to give the reader a detailed overview of Marxism and the authors critique of it.

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238

Publisher

Routledge

Published Date

ISBN 10

1000370399

ISBN 13

9781000370393

Artificial Intelligence. An International Perspective

An International Perspective

By: Max Bramer

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Artificial Intelligence. An International Perspective

An International Perspective

By: Max Bramer

Artificial Intelligence (AI) is a rapidly growing inter-disciplinary field with a long and distinguished history that involves many countries and considerably pre-dates the development of computers. It can be traced back at least as far as Ancient Greece and has evolved over time to become a major subfield of computer science in general. This state-of-the-art survey not only serves as a "position paper" on the field from the viewpoint of expert members of the IFIP Technical Committee 12, its Working Groups and their colleagues, but also presents overviews of current work in different countries. The chapters describe important relatively new or emerging areas of work in which the authors are personally involved, including text and hypertext categorization; autonomous systems; affective intelligence; AI in electronic healthcare systems; artifact-mediated society and social intelligence design; multilingual knowledge management; agents, intelligence and tools; intelligent user profiling; and supply chain business intelligence. They provide an interesting international perspective on where this significant field is going at the end of the first decade of the twenty-first century.

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Page Count

253

Publisher

Springer

Published Date

ISBN 10

3642032265

ISBN 13

9783642032264

The journal des hommes libres de tous les pays 1792–1800

By: Max Fajn

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The journal des hommes libres de tous les pays 1792–1800

By: Max Fajn

No detailed description available for "The journal des hommes libres de tous les pays 1792-1800".

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196

Publisher

Walter de Gruyter GmbH & Co KG

Published Date

ISBN 10

3111382397

ISBN 13

9783111382395

Code Your Own Knight Adventure

By: Max Wainewright

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Code Your Own Knight Adventure

By: Max Wainewright

Introduces essential coding concepts using Scratch though step-by-step instructions for creating fantasy themed programs.

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Qeb Publishing -- Quarto Library

Published Date

ISBN 10

1682971805

ISBN 13

9781682971802

You Can Cook This!

Turn the 30 Most Commonly Wasted Foods into 135 Delicious Plant-Based Meals: A Vegan Cookbook

By: Max La Manna

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You Can Cook This!

Turn the 30 Most Commonly Wasted Foods into 135 Delicious Plant-Based Meals: A Vegan Cookbook

By: Max La Manna

135 super-simple plant-based recipes that celebrate your favorite vegetables and save time, money, and waste, from social media star chef Max La Manna Discover brilliantly simple and flavor-packed recipes that embrace the power of plants—and help you fight food waste. For one year, Max La Manna asked his social media audience which foods they threw away the most, and using the tens of thousands of responses, he narrowed down a list of thirty of the most commonly wasted ingredients, which serve as the foundation of this cookbook. Using his innovative approach to transforming these components into delicious dishes with big flavor, You Can Cook This! offers 135 no-fuss, plant-based recipes that anyone can get on the table with joy and ease, including: • Crispy Smashed Potatoes with Spicy Lemon Mayo • Cauliflower Ragu • Tofu Butter “Chicken” • Stems and Herbs Pesto Pasta • Coffee Ground Pancakes • Triple Chocolate Birthday Cake Covering everything from weeknight dinners and comforting one-pot meals to sweet treats and instant crowd-pleasers, this book is also a solutions-based guide, with practical ideas for using up the whole vegetable, transforming leftovers, and storing food to maximize freshness. And with the recipes organized by ingredient, you can quickly and easily find a meal that uses what you already have on hand, whether it’s the bag of salad in the back of your fridge, the bread sitting on your counter, or the broccoli stems you’re not sure how to use. Max’s few-ingredient, low-waste recipes will inspire, excite, and transform the way you cook, eat, and save food. Some of the recipes in this book include dairy products, but please know that you can use your favorite plant-based substitution for an equally delicious dish.

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Page Count

404

Publisher

Rodale Books

Published Date

ISBN 10

0593578732

ISBN 13

9780593578735

Scalable Innovation

A Guide for Inventors, Entrepreneurs, and IP Professionals

By: Eugene Shteyn,Max Shtein

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Scalable Innovation

A Guide for Inventors, Entrepreneurs, and IP Professionals

By: Eugene Shteyn,Max Shtein

Innovation is a primary source of economic growth, and yet only one idea out of 3,000 becomes a successful product or service. Scalable Innovation: A Guide for Inventors, Entrepreneurs, and IP Professionals introduces a model for the innovation process, helping innovators to understand the nature and timing of opportunities and risks on the path to

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Page Count

228

Publisher

CRC Press

Published Date

ISBN 10

1040071880

ISBN 13

9781040071885

CliffsStudySolver: Biology

By: Max Rechtman

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CliffsStudySolver: Biology

By: Max Rechtman

The CliffsStudySolver workbooks combine 20 percent review material with 80 percent practice problems (and the answers!) to help make your lessons stick. CliffsStudySolver Biology is for students who want to reinforce their knowledge with a learn-by-doing approach. Inside, you’ll get the practice you need to master biology with problem-solving tools such as Clear, concise reviews of every topic Practice problems in every chapter—with explanations and solutions A diagnostic pretest to assess your current skills A full-length exam that adapts to your skill level Easy-to-understand tables and graphs, clear diagrams, and straightforward language can help you gain a solid foundation in biology and open the doors to more advanced knowledge. This workbook begins with the basics: the scientific method, microscopes and microscope measurements, the major life functions, cell structure, classification of biodiversity, and a chemistry review. You'll then dive into topics such as Plant biology: Structure and function of plants, leaves, stems, roots; photosynthesis Human biology: Nutrition and digestion, circulation, respiration, excretion, locomotion, regulation Animal biology: Animal-like protists; phyla Cnidaria, Annelida, and Arthropoda Reproduction: Organisms, plants, and human Mendelian Genetics; Patterns of Inheritance; Modern Genetics Evolution: Fossils, comparative anatomy and biochemistry, The hardy-Weinberg Law Ecology: Abiotic and biotic factors, energy flow, material cycles, biomes, environmental protection Practice makes perfect—and whether you're taking lessons or teaching yourself, CliffsStudySolver guides can help you make the grade. Author Max Rechtman taught high school biology in the New York City public school system for 34 years before retiring in 2003. He was a teacher mentor and holds a New York State certificate in school administration and supervision.

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Page Count

385

Publisher

Houghton Mifflin Harcourt

Published Date

ISBN 10

0544185277

ISBN 13

9780544185272

Origami Boxes

By: Vanda Battaglia,Riccardo Colletto,Francesco Decio,Rita Foelker,Max Hulme,Francesco Mancini,Nick Robinson

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Origami Boxes

By: Vanda Battaglia,Riccardo Colletto,Francesco Decio,Rita Foelker,Max Hulme,Francesco Mancini,Nick Robinson

Eight easy-to-make origami boxes of varying shapes and sizes, suitable for all skill levels, come with 200 sheets of colorful two-sided origami paper. Includes full-color photos, diagrams, and step-by-step instructions.

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Page Count

299

Publisher

Courier Dover Publications

Published Date

ISBN 10

0486841677

ISBN 13

9780486841670

Imagined Futures

Writing, Science and Modernity in the To-day and To-morrow Book Series, 1923-31

By: Max Saunders

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Imagined Futures

Writing, Science and Modernity in the To-day and To-morrow Book Series, 1923-31

By: Max Saunders

The first substantial history and analysis of the To-Day and To-Morrow series which published 110 books from 1923 to 1931 and included works by J. B. S. Haldane, Bertrand Russell, Vernon Lee, Robert Graves, Vera Brittain, Sylvia Pankhurst, Hugh MacDiarmid, James Jeans, J. D. Bernal, Winifred Holtby, and Andre Maurois.

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438

Published Date

ISBN 10

0198829450

ISBN 13

9780198829454

Tasting History

Explore the Past through 4,000 Years of Recipes (A Cookbook)

By: Max Miller,Ann Volkwein

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Tasting History

Explore the Past through 4,000 Years of Recipes (A Cookbook)

By: Max Miller,Ann Volkwein

NEW YORK TIMES BESTSELLER Begin your very own food journey through the centuries and around the world with the first cookbook from the beloved YouTube channel Tasting History with Max Miller. What began as a passion project when Max Miller was furloughed during Covid-19 has become a viral YouTube sensation. The Tasting History with Max Miller channel has thrilled food enthusiasts and history buffs alike as Miller recreates a dish from the past, often using historical recipes from vintage texts, but updated for modern kitchens as he tells stories behind the cuisine and culture. From ancient Rome to Ming China to medieval Europe and beyond, Miller has collected the best-loved recipes from around the world and has shared them with his fans. Now, with beautiful photographs portraying the dishes and historical artwork throughout, Tasting History compiles over sixty dishes such as: Tuh’u: a red beet stew with leeks dating back to 1740 BC Globi: deep-fried cheese balls with honey and poppy seeds Soul Cakes: yeasted buns with currants from circa 1600 Pumpkin Tourte: a crustless pumpkin cheesecake with cinnamon and sugar on top from 1570 And much more. Including the original recipe and Miller’s modern recreation, this cookbook is a must-have for any avid cook or history fan looking to experience delicious recipes from the past.

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Page Count

256

Publisher

Simon and Schuster

Published Date

ISBN 10

1982186194

ISBN 13

9781982186197

How to Learn Digital Marketing from Scratch and Alone - Volume 02

PPC and Paid Ads: Maximizing Return on Investment for Series (Part 2)

By: Max Editorial

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How to Learn Digital Marketing from Scratch and Alone - Volume 02

PPC and Paid Ads: Maximizing Return on Investment for Series (Part 2)

By: Max Editorial

Keyword research is the foundation of any successful PPC (Pay-Per-Click) campaign. Choosing the right keywords can make the difference between a campaign that generates a good return on investment (ROI) and one that wastes budget. In this Chapter, we will explore the importance of keyword research, how to conduct effective research, and how to use keywords to optimize your PPC campaigns. Why is Keyword Research Important? Description : Keyword research involves identifying terms and phrases that users are searching for to find products or services similar to yours. Benefits : Helps you target your budget to terms that are most likely to drive conversions, improve ad relevance, and increase overall campaign performance. Best Practices : Conduct detailed research to understand market demand and competition for relevant keywords. How to Conduct Effective Keyword Research 1. Identify Your Target Audience Description : Understanding your target audience is the first step to choosing the right keywords. Benefits : Helps you identify terms that are most relevant and attractive to your potential customers. Best Practices : Create detailed customer personas and identify their needs, interests, and search behaviors. 2. Use Keyword Research Tools Description : Keyword research tools help you identify relevant terms and evaluate their potential. Benefits : Provides data on search volume, competition, and cost-per-click (CPC) for specific keywords. Best Practices : Utilize tools like Google KeywordPlanner, SEMrush, Ahrefs, and Ubersuggest to get comprehensive keyword data. 3. Analyze the Competition Description : Competitor analysis can reveal which keywords are being used by your competitors and how they are performing. Benefits : Identifies keyword opportunities you may have missed and adjusts your strategies to compete more effectively. Best Practices : Use competitive analysis tools to evaluate competitors' keywords and identify gaps and opportunities in your own strategy. 4. Choose Relevant and Long-Tail Keywords Description : Long-tail keywords are more specific terms that have lower competition and can generate highly qualified traffic. Benefits : They generally have a lower cost per click (CPC) and a higher conversion rate due to their specificity. Best Practices : Include long-tail keywords in your campaigns to target specific niches and increase ad relevance. How to Use Keywords to Optimize Your Campaigns 1. Organize your Keywords into Relevant Groups Description : Organize your keywords into relevant ad groups to ensure your ads are shown for specific terms. Benefits : Improves ad relevance and click-through rate (CTR). Best Practices : Create ad groups based on similar themes and search intent to ensure your ad copy and landing page match your keywords. 2. Use Keyword Matches Description : Keyword matches let you control which searches trigger your ads. Benefits : Helps adjust ad delivery for more relevant search terms and avoid wasting budget on irrelevant terms. Best Practices : Use exact, phrase, and broad matches as needed to balance reach and relevance. Add negative keywords to exclude unwanted terms. 3. Monitor and Adjust Regularly Description : Track the performance of your keywords and adjust your strategy based on the data obtained. Benefits : Allows you to continually optimize your campaigns to improve performance and ROI. Best Practices : Review keyword performance regularly and make adjustments based on metrics like click-through rate (CTR), cost-per-click (CPC), and conversion rate. Recommended Keyword Research Tools Google KeywordPlanner : Provides data on search volume, competition, and CPC for keywords. SEMrush : Offers detailed keyword and competitor analysis. Ahrefs : Helps you find keywords and analyze competition. Ubersuggest : Offers keyword suggestions and data on search volume and difficulty. Conclusion Keyword research is a fundamental part of PPC campaign management and can have a significant impact on the success of your campaigns. By identifying the right keywords, organizing them effectively, and adjusting your campaigns based on data, you can improve the relevance of your ads, increase your click-through rate, and optimize your return on investment (ROI). In the next Chapters, we will continue exploring strategies and techniques to improve your PPC campaigns and achieve better results.

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BookRix

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ISBN 10

3755484188

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9783755484189

REA's Quick & Easy Guide to Writing Your A+ Term Paper

By: Max Fogiel

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REA's Quick & Easy Guide to Writing Your A+ Term Paper

By: Max Fogiel

REA's Writing Your A+ Term Paper A perfect reference for students! Everything you need to write your term paper is contained in this concise and easy-to-understand guide. Conforming to MLA Standards, this book is designed to take a student through every step of writing a term paper; from choosing a topic to submitting the final paper. This handy resource includes examples of a title page, table of contents, outline, bibliography, appendix, footnotes, page dimensions, and indexes. The ability to write a cohesive, well-planned term paper is necessary to excel in any subject, whether the subject is in physical and social sciences, math, or liberal arts. Anyone who hopes to succeed in the classroom must master the skills and techniques of writing a term paper. This book is an easy-to-understand tool for writing a strong term paper.

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118

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Research & Education Assoc.

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0878917853

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9780878917853

Practical Fluency

Classroom Perspectives, Grades K-6

By: Max Brand,Gayle Brand

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Practical Fluency

Classroom Perspectives, Grades K-6

By: Max Brand,Gayle Brand

All teachers know helping students become fluent in reading and writing involves more than measuring reading rates. Max and Gayle Brand have worked together with students and colleagues over many years to discover the most effective whole-class, small-group, and individual strategies and activities for building both reading and writing fluency. They link all this work to the most current research on fluency, taking readers into the daily routines of their classrooms. Readers will be reassured by the many suggestions for integrating fluency into existing reading and writing workshop routines.

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129

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Stenhouse Publishers

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1571104100

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9781571104106

Sakai OAE Deployment and Management

By: Max Whitney

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Sakai OAE Deployment and Management

By: Max Whitney

Set up and extend your academic collaboration environment"--Cover.

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139

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"O'Reilly Media, Inc."

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1449318762

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9781449318765

Smart Agents for the Industry 4.0

Enabling Machine Learning in Industrial Production

By: Max Hoffmann

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Smart Agents for the Industry 4.0

Enabling Machine Learning in Industrial Production

By: Max Hoffmann

Max Hoffmann describes the realization of a framework that enables autonomous decision-making in industrial manufacturing processes by means of multi-agent systems and the OPC UA meta-modeling standard. The integration of communication patterns and SOA with grown manufacturing systems enables an upgrade of legacy environments in terms of Industry 4.0 related technologies. The added value of the derived solutions are validated through an industrial use case and verified by the development of a demonstrator that includes elements of self-optimization through Machine Learning and communication with high-level planning systems such as ERP. About the Author: Dr.-Ing. Max Hoffmann is a scientific researcher at the Institute of Information Management in Mechanical Engineering, RWTH Aachen University, Germany, and leads the group “Industrial Big Data”. His research emphasizes on production optimization by means of data integration through interoperability and communication standards for industrial manufacturing and integrated analysis by using Machine Learning and stream-based information processing.

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345

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Springer Nature

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3658277424

ISBN 13

9783658277420

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