A comprehensive textbook on petrochemical conversion processes for petroleum and natural gas fractions as produced by refinery operations This innovative textbook provides essential links between the chemical sciences and chemical technology, between petrochemistry and hydrocarbon technology. The book brings alive key concepts forming the basis of chemical technology and presents a solid background for innovative process development. In all chapters, the processes described are accompanied by simplified flow schemes, encouraging students to think in terms of conceptual process designs. Petrochemistry: Petrochemical Processing, Hydrocarbon Technology and Green Engineering introduces students to a variety of topics related to the petrochemical industry, hydrocarbon processing, fossil fuel resources, as well as fuels and chemicals conversion. The first chapter covers the fundamentals and principals for designing several of the processes in the book, including discussions on thermodynamics, chemical kinetics, reactor calculations, and industrial catalysts. The following chapters address recent advances in hydrocarbon technology, energy technology, and sources of hydrocarbons. The book then goes on to discuss the petrochemical industry based on four basic pillars, all derived from petroleum and natural gas: Production of lower alkenes; other sources of lower alkenes; petrochemicals from C2-C3 alkenes Production of BTX aromatics; chemicals from BTX aromatics C1 technology Diversification of petrochemicals The growing importance of sustainable technology, process intensification and addressing greenhouse gas emissions is reflected throughout the book. Written for advanced students working in the areas of petrochemistry, hydrocarbon technology, natural gas, energy materials and technologies, alternative fuels, and recycling technologies the book is also a valuable reference for industrial practitioners in the oil and gas industry.
All the old rules of marketing are up for grabs. Markets are fragmenting and globalizing; consumers have greater control over when and what media they use; and digital technologies have changed how people shop, work, and relax. But a small number of senior marketing leaders know how to engage consumers and keep them coming back. This book reveals the secrets to their success. Featuring exclusive interviews with top consumer and business-to-business marketers at companies like P&G, Unilever, GE, Nortel and American Express, Secrets of the Marketing Masters offers insight and practical advice, from how to gain the confidence of your colleagues on the senior team to how win your customers’ trust. Marketers will discover how to: • build a marketing culture • share results that matter–good and bad • connect with customers on an emotional level • find ways to amplify the customer voice within their company • run marketing like a professional service • cultivate positive word of mouth both on and offline • build customer listening posts • develop forward sensing mechanisms to spot new trends With this real-world, insider advice, readers can discover the techniques that will set them apart from the crowd and create lasting customer loyalty.
In "How To Be A Billionaire" erfahren Sie, wie sich manche Leute in einem ganz bestimmten Bereich menschlichen Strebens hervorgetan haben, nämlich im Streben nach Geld. Hier geht es nicht um das halbe Prozent der amerikanerikanischen Bevölkerung, das über einen Kapitalwert von einer Million Dollar verfügt. Hier geht es um Amerikaner, die 1.000 bis 40.000 Millionen Dollar ihr eigen nennen. In diesem Buch wird zum ersten Mal diese massive Anhäufung von privatem Vermögen ausführlich untersucht. Hierbei stützt sich Fridson verstärkt auf Biographien und journalistische Reportagen, die die Findigkeit, den Elan und die Rücksichtslosigkeit dokumentieren, auf die sich diese Vermögen gründen. Er enthüllt die wichtigsten Taktiken, Prinzipien und Strategien, die die Reichen superreich gemacht haben, wie z. B: "Verstoße gegen die Regeln", "Nachahmung ist besser als Innovation", "Beherrsche den Markt", "Investiere in politischen Einfluß" und "Übertrumpfe die Konkurrenz". Erläutert wird das gesamte Repertoire, angefangen bei Verhandlungstechniken über Tipps für den besten Deal bis hin zur Wahl der Branche und zum Börsengang des Unternehmens. Eine unverzichtbare Lektüre für jeden, der (erfolg)reicher werden will. (12/99)
By the winter of 1810–11, the armies of Napoleon had overrun most of Spain and Joseph Bonaparte sat on the throne in Madrid. But the Spanish Government had found refuge in the fortress-port of Cadiz and the Spaniards refused to admit that they had been conquered. With a British army under Sir Thomas Graham helping to defend Cadiz, the Spanish cause seemed certain to prevail. But then the Spaniards wanted to throw Graham’s force into a reckless battle against the French. If the battle was won, the siege of Cadiz would be lifted; if the battle was lost Cadiz would be rendered defenseless and the Spanish government left at the mercy of the invaders. The opposing forces met on the heights of Barossa in one of the most savage encounters of the Peninsular War. At stake was the very survival of the Spanish nation and the future course of the war against Napoleon. The Battle of Barossa is the first book to examine this crucial campaign in detail and to reveal its true historical importance. Skyhorse Publishing, as well as our Arcade imprint, are proud to publish a broad range of books for readers interested in history--books about World War II, the Third Reich, Hitler and his henchmen, the JFK assassination, conspiracies, the American Civil War, the American Revolution, gladiators, Vikings, ancient Rome, medieval times, the old West, and much more. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to books on subjects that are sometimes overlooked and to authors whose work might not otherwise find a home.
The popularity of high-intensity interval training (HIIT), which consists primarily of repeated bursts of high-intensity exercise, continues to soar because its effectiveness and efficiency have been proven in use by both elite athletes and general fitness enthusiasts. Surprisingly, few resources have attempted to explain both the science behind the HIIT movement and its sport-specific application to athlete training. That’s why Science and Application of High-Intensity Interval Training is a must-have resource for sport coaches, strength and conditioning professionals, personal trainers, and exercise physiologists, as well as for researchers and sport scientists who study high-intensity interval training.
Atlanta and Environs is, in every way, an exhaustive history of the Atlanta Area from the time of its settlement in the 1820s through the 1970s. Volumes I and II, together more than two thousand pages in length, represent a quarter century of research by their author, Franklin M. Garrett—a man called “a walking encyclopedia on Atlanta history” by the Atlanta Journal-Constitution. With the publication of Volume III, by Harold H. Martin, this chronicle of the South’s most vibrant city incorporates the spectacular growth and enterprise that have characterized Atlanta in recent decades. The work is arranged chronologically, with a section devoted to each decade, a chapter to each year. Volume I covers the history of Atlanta and its people up to 1880—ranging from the city’s founding as “Terminus” through its Civil War destruction and subsequent phoenixlike rebirth. Volume II details Atlanta’s development from 1880 through the 1930s—including occurrences of such diversity as the development of the Coca-Cola Company and the Atlanta premiere of Gone with the Wind. Taking up the city’s fortunes in the 1940s, Volume III spans the years of Atlanta’s greatest growth. Tracing the rise of new building on the downtown skyline and the construction of Hartsfield International Airport on the city’s perimeter, covering the politics at City Hall and the box scores of Atlanta’s new baseball team, recounting the changing terms of race relations and the city’s growing support of the arts, the last volume of Atlanta and Environs documents the maturation of the South’s preeminent city.
In this book the author, an investigative journalist, traces the social history of marijuana from its origins to its emergence in the 1960s as a defining force in an ongoing culture war. He describes how the illicit marijuana subculture overcame government opposition and morphed into a multibillion-dollar industry. In 1996, Californians voted to legalize marijuana for medicinal purposes. Similar laws have followed in several other states, but not without antagonistic responses from federal, state, and local law enforcement. The author draws attention to underreported scientific breakthroughs that are reshaping the therapeutic landscape: medical researchers have developed promising treatments for cancer, heart disease, Alzheimer's, diabetes, chronic pain, and many other conditions that are beyond the reach of conventional cures. This book is an examination of the medical, recreational, scientific, and economic dimensions of the world's most controversial plant.
Layla Paris has prayed for something special from God. Will God hear her prayer? Emmitt Dupont is seeking a special miracle from God. Will God reveal to Emmitt a true miracle? They have given their lives to God, or so they believe. In the Christian spiritual walk of life, they will face challenges and storms along the way. God is always with them listening, but are they listening to what He has to tell them? This book will make you laugh and may make you cry. It will warm your heart, and it will make you think you are there. The women gathering will make you cry, laugh, and pray all at the same time. The story will pull at your heart. Hopefully, you will be on the edge of your seat to read what will happen next. I pray that this book will encourage you and uplift you in every way. Thank you for your support and for purchasing this wonderful heartfelt Christian romance story. May the peace and blessing of God be with you as we take this journey together.
The model of what a concise, attractive guidebook should be."—Mid-Atlantic Country This lively and informative guide offers tourists, residents, and architecture aficionados insights into nearly 450 of Washington, DC's, most noteworthy buildings and monuments. Organized into 19 discrete walking tours, plus one general tour of peripheral sites, this thoroughly revised sixth edition features projects ranging from early federal landmarks to twenty-first-century commercial, institutional, and residential buildings. It includes some 80 new entries covering dozens of recently completed buildings, along with some historic structures that may have been overlooked in the past. The guide also has updated maps, and many existing entries have been rewritten to reflect recent renovations, changes to the buildings' contexts, or additional scholarship. G. Martin Moeller, Jr., blends informed, concise descriptions with engaging commentary on each landmark, revealing surprising details of the buildings' history and design. Every entry is accompanied by a photograph and includes the structure's location, its architects and designers, and the corresponding dates of completion. Each entry is keyed to an easy-to-read map at the beginning of the tour. From the imposing monuments of Capitol Hill and the Mall to the pastoral suburban enclaves of Foxhall and Cleveland Park, from small memorials to vast commercial and institutional complexes, this guide shows us a Washington that is at once excitingly fresh and comfortably familiar. The additions and revisions incorporated into the latest edition illuminate broader demographic and physical changes in the city, including the emergence of new neighborhoods and the redevelopment of once-neglected areas.
Fifteenth-Century Carthusian Reform argues that monastic theology offers a medieval Catholic paradigm distinct from the scholastic theology that has been the conventional source for medieval-oriented interpretations of Renaissance and Reformation. It is based on thorough study of the manuscript record. Nicholas Kempf (ca. 1415-1497) taught at the University of Vienna before becoming the head of Carthusian monasteries in rural Austria and Slovenia. Faced with calls for reform in church and society, he placed his confidence in the patristic Christian idea of reform: the reform of the image of God in the human person. This contemplative monastic idea of reform depended on authoritative structures, especially the monastic rule and rational -- yet divinely inspired -- discernment by a spiritual director. What seemed like simpleminded submission to monastic structures was actually a way to avoid relying on human effort for salvation. By returning to one's true self (the image of God), one opened oneself up for genuine social relationships. To activist reformers, whether adherents of medieval scholasticism, Renaissance humanism, or modern Enlightenment, this monastic idea of reform has seemed escapist, backward-looking, and "womanish." Monks accepted these labels but read them as signs of hidden strength. This book attempts to read through monastic lenses.
Few families have influenced America like the Roosevelts--two presidents from different parties, including our longest-serving chief executive, and the "First Lady of the World." Born into aristocratic society, Theodore, Franklin and Eleanor (nee) Roosevelt shared a commitment to progress and the common good over class. Their lives have been the focus of numerous books but their legacy and the extended family they left behind warrant a closer look. This book chronicles "the Roosevelts" and "those other Roosevelts"--a family of individuals always striving to measure up but united by an illustrious past.
This lively and informative guide offers tourists, residents, and architecture aficionados alike insights into more than 400 of Washington, D.C.’s most important landmarks. Organized into 19 discrete tours, this thoroughly redesigned and updated edition includes 45 new entries, encompassing the House of Sweden, the U.S. Institute of Peace, classic buildings that epitomize the city—the White House, the Capitol, Union Station—and a number of private buildings off the beaten path. G. Martin Moeller, Jr., blends informed, concise descriptions with engaging commentary on each landmark, revealing often-surprising details of the buildings' history and design. Every entry is accompanied by a photograph and includes the structure's location, its architects and designers, and the corresponding dates of completion. Each entry is keyed to an easy-to-read map at the beginning of the tour. From the imposing monuments of Capitol Hill and the Mall to the pastoral suburban enclaves of Foxhall and Cleveland Park, from small memorials to vast commercial and institutional complexes, this guide shows us a Washington that is at once excitingly fresh and comfortably familiar.
This book contains two review articles on mathematical physiology that deal with closely related topics but were written and can be read independently. The first article reviews the basic theory of calcium oscillations (common to almost all cell types), including spatio-temporal behaviors such as waves. The second article uses, and expands on, much of this basic theory to show how the interaction of cytosolic calcium oscillators with membrane ion channels can result in highly complex patterns of electrical spiking. Through these examples one can see clearly how multiple oscillatory processes interact within a cell, and how mathematical methods can be used to understand such interactions better. The two reviews provide excellent examples of how mathematics and physiology can learn from each other, and work jointly towards a better understanding of complex cellular processes. Review 1: Richard Bertram, Joel Tabak, Wondimu Teka, Theodore Vo, Martin Wechselberger: Geometric Singular Perturbation Analysis of Bursting Oscillations in Pituitary Cells Review 2: Vivien Kirk, James Sneyd: Nonlinear Dynamics of Calcium
The helpful workbook to help practice assessing financial statements Financial statement analysis is essential as part of any well-organized financial portfolio. As a companion piece, Financial Statement Analysis Workbook: A Practitioner's Guide allows readers the opportunity to test and hone the skills put forward in Martin Fridson and Fernando Alvarez's Financial Statement Analysis, a resource devoted to providing the analytical framework necessary to make sense of the sometimes misleading numbers put forth by companies. Scrutinizing financial statements allows one to, for example, evaluate a company’s stock price or determine merger or acquisition valuations. The Financial Statement Analysis Workbook, then, provides a pathway to become familiar with these methodologies in order to be prepared to use them in real-world scenarios. With the skills provided within, you can begin to undertake goal-oriented preparation for the practical challenges of contemporary business, and feel confident in your financial decision-making. This is aided by: Question-and-answer sections within this Workbook correspond to each chapter of Financial Statement Analysis Financial statement and computational exercises designed to require analysis and synthesis of concepts covered in the core text A full list of answers in the second half of the book that help explain pitfalls within the questions An essential tool for professional analysts, investors, and students, Financial Statement Analysis Workbook offers the perfect opportunity to help turn theory into reality.
This handbook collects over 800 infrared spectra of rubbers, plastics and thermoplastics elastometers. It contains five different libraries: rubbers in transmission spectroscopy, rubbers in pyrolysate spectroscopy, plastics in transmission spectroscopy, plastics in pyrolysate spectroscopy, and rubbers and plastics in single-bounce ATR spectroscopy. This is an invaluable reference for the rubbers and plastics industry.
BrewDog's first beer book is a brilliant intro to the world of craft beer. It includes a look at what makes craft beer great and how it's made, explains how to understand different beer styles, how to cook with beer and match beers and food, right through to how to brew your own at home. It's not just about BrewDog's beers either - plenty of other excellent breweries and their beers from around the world are featured. This book is both a window into the BrewDog world and a repository of essential craft beer information. Designed in the highly individual style of the brand, the book also includes quirky features such as spaces to place your drop of beer once you've ticked a particular beer off your 'to-drink' list and pull-out beer mats.
Atomic Age America looks at the broad influence of atomic energy¿focusing particularly on nuclear weapons and nuclear power¿on the lives of Americans within a world context. The text examines the social, political, diplomatic, environmental, and technical impacts of atomic energy on the 20th and 21st centuries, with a look back to the origins of atomic theory.
1. Serendipity and innovation -- 2. The innovation process -- 3. Innovation in construction -- 4. The history and future of innovation in the construction industry -- 5. Strategy and innovation -- 6. Organizing for innovation -- 7. Managing the risks of innovation -- 8. Conclusion : we need a reality-check.
Setting out to provide a definitive history of the European Film Fund (EFF), the purpose of this thesis is as follows: first, to draw attention to the many exile and refugee organisations by examining one of them, the EFF. As a study of a refugee organisation founded as a result of Nazism, my examination of the EFF not only fills an existing gap in film history as far as the EFF itself is concerned. Refugee organisations in general have received scant attention by exile scholars. By making one refugee organisation the focus of my inquiry, I am also highlighting the presence of women in the topic of exile as two women, Liesl Frank, wife of the writer Bruno Frank, and Charlotte Dieterle, wife of the director William Dieterle, were at the centre of the EFF. My investigation of this organisation demonstrates that women played a much larger role in exile and exile communities than history and literature have thus far accorded them. Additionally, I show how the political situation after 1933, including apathy by the international community, led to the founding of the EFF. Lastly, by shifting the focus away from figureheads of the émigré community to below-the-line film artists, technicians, theatre artists and so on, I foreground those refugees whose lives have hitherto been obscured by their more famous fellow émigrés.
This fascinating narrative tells the story of a remarkable regiment at the center of Civil War history. The real-life adventure emerges from accounts of scores of soldiers who served in the 4th Michigan Infantry, gleaned from their diaries, letters, and memoirs; the reports of their officers and commanders; the stories by journalists who covered them; and the recollections of the Confederates who fought against them. The book includes tales of life in camp, portraying the Michigan soldiers as everyday people—recounting their practical jokes, illnesses, political views, personality conflicts, comradeship, and courage. The book also tells the true story of what happened to Colonel Harrison Jeffords and the 4th Michigan when the regiment marched into John Rose's wheat field on a sweltering early July evening at Gettysburg. Beyond the myths and romanticized newspaper stories, this account presents the historical evidence of Jeffords's heroic, yet tragic, hand-to-hand struggle for his regiment's U.S. flag.
Encyclopedia of Sustainable Technologies, Eight Volume Set provides an authoritative assessment of the sustainable technologies that are currently available or in development. Sustainable technology includes the scientific understanding, development and application of a wide range of technologies and processes and their environmental implications. Systems and lifecycle analyses of energy systems, environmental management, agriculture, manufacturing and digital technologies provide a comprehensive method for understanding the full sustainability of processes. In addition, the development of clean processes through green chemistry and engineering techniques are also described. The book is the first multi-volume reference work to employ both Life Cycle Analysis (LCA) and Triple Bottom Line (TBL) approaches to assessing the wide range of technologies available and their impact upon the world. Both approaches are long established and widely recognized, playing a key role in the organizing principles of this valuable work. Provides readers with a one-stop guide to the most current research in the field Presents a grounding of the fundamentals of the field of sustainable technologies Written by international leaders in the field, offering comprehensive coverage of the field and a consistent, high-quality scientific standard Includes the Life Cycle Analysis and Triple Bottom Line approaches to help users understand and assess sustainable technologies
Written by world government and industry experts, this book focuses on the application of new seafood inspection systems that ensure the public health while providing a reasonable environment for business. International trade has experienced very dynamic developments over the last few years, including new international trade agreements and new approaches in food safety inspection. The focus has shifted from traditional end product inspection to modern, preventive methods. Covering all aspects of the industry, Fish Inspection, Quality Control, and HACCP: A Global Focus aids readers in providing the safest possible high quality seafood to the ever-demanding public.
This book examines the progress made in e-enabling the HR function and the relationship with outsourcing. The editors will review and analyse recent developments in the application of outsourcing and ICT to the HR function and its overall contribution to organizational aims. This text aims to fill the gap in current literature, by providing accessible guidance on how to tackle the e-enablement of the function and on the factors associated with successful outsourcing. There is no single text that adequately deals with this increasingly important problem and which has been recognised by the CIPD as a key area of research for their forward programme. The contributors all have leading-edge knowledge and practical experience and aim to provide practical guidance for organizations and HR professionals.
The book that fills the practitioner need for a distillation of the most important tools and concepts of corporate finance In today's competitive business environment, companies must find innovative ways to enable rapid and sustainable growth not just to survive, but to thrive. Corporate Finance: A Practical Approach is designed to help financial analysts, executives, and investors achieve this goal with a practice-oriented distillation of the most important tools and concepts of corporate finance. Updated for a post-financial crisis environment, the Second Edition provides coverage of the most important issues surrounding modern corporate finance for the new global economy: Preserves the hallmark conciseness of the first edition while offering expanded coverage of key topics including dividend policy, share repurchases, and capital structure Current, real-world examples are integrated throughout the book to provide the reader with a concrete understanding of critical business growth concepts Explanations and examples are rigorous and global, but make minimal use of mathematics Each chapter presents learning objectives which highlight key material, helping the reader glean the most effective business advice possible Written by the experts at CFA Institute, the world's largest association of professional investment managers Created for current and aspiring financial professionals and investors alike, Corporate Finance focuses on the knowledge, skills, and abilities necessary to succeed in today's global corporate world.
As a member of a distinguished South Carolina family, Matthew Calbraith Butler led a most interesting life. His cavalry service during the Civil War saw him rise from regimental captain to major general in command of a division. He began the war with Jeb Stuart and participated in all of his early campaigns. Butler was wounded in the battle at Brandy Station and lost his foot as a result, but he returned to duty and the battles outside of Richmond in 1864, then hurried South to resist Sherman's advance into South Carolina. Unlike many other Confederate generals, Butler remained influential after the War. He served in the U.S. Senate for eighteen years, oversaw the end of Reconstruction in South Carolina, and was a major general during the Spanish-American War.
As long as there has been crime there has been crap crime. From the Garden of Eden onwards, most criminals must have been at least a bit crap - or else they wouldn't have been caught, right? OK, some real-life rogues like Bonnie and Clyde, or fictional villains like Moriarty, make breaking the law seem pretty glamorous. But not the failed felons banged up inside this book. Crap Crimes is a hilarious compendium of criminal stupidity - from the woman who went to the police to complain that she had been sold poor-quality cocaine, to the burglar who left his phone charging in his victim's house. If you need proof that crime does not pay - or you just want a good laugh - then this is the book for you.
Atom," "byte" and "gene" are metonymies for techno-scientific developments of the 20th century: nuclear power, computing and genetic engineering. Resistance continues to challenge these developments in public opinion. This book traces historical debates over atoms, bytes and genes which raised controversy with consequences, and argues that public opinion is a factor of the development of modern techno-science. The level and scope of public controversy is an index of resistance, examined here with a "pain analogy" which shows that just as pain impacts movement, resistance impacts techno-scientific mobilization: it signals that something is wrong, and this requires attention, elaboration and a response to the challenge. This analysis shows how different fields of enquiry deal with the resistance of social-psychological mentalities in the face of industrial, scientific and political activities inspired by projected futures.
Why does one country take the lead over others in the development and introduction of environmental innovations? This book analyzes lead markets for innovations such as fuel cells and photovoltaics, and offers insight into why this is. The authors use case studies to illustrate the policy framework that favors environmental innovation, and offer recommendations for research and development, environmental and industrial policies.
Fine-tune your leadership skills, solidify respect among your workforce, and ensure your company’s lasting success with tools from a winning CEO. When Martin G. Moore was asked to rescue a leading energy corporation from ever-increasing debt and a lack of executive accountability, he faced an uphill battle. Not only had he never before stepped into the role of CEO; he also had no experience in the rapidly evolving energy sector. Relying on the practical leadership principles he had honed throughout his thirty-three-year career, he overhauled the company’s culture, redefined its leadership capability, and increased earnings by a compound annual growth rate of 125 percent. In No Bullsh!t Leadership, Moore outlines these proven leadership principles in a clear, direct way. He sweeps away the mystical fog surrounding leadership today and lays out the essential steps for success. Moore combines this tangible advice with honest, real-world examples from his own career to provide a no-nonsense look at the skills a true leader possesses. Moore’s principles for no bullshit leadership focus on: · Creating value by focusing only on the things that matter most · Facing conflict, adversity, and ambiguity with decisiveness and confidence · Setting uncompromising standards for behavior and performance · Selecting and developing great people · Making those people accountable, and empowering them to do their best · Setting simple, value-driven goals and communicating them relentlessly Though the steps aren’t easy, they are guaranteed, if implemented, to lift your leadership—and your organization—to a higher level. Wherever you are in your career, No Bullsh!t Leadership will help you develop the skills and form the habits needed to become a no bullshit leader.
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