Margaret A. Neale's Books

Organizational Behavior

A Management Challenge

By: Linda K. Stroh,Gregory B. Northcraft,Margaret A. Neale,(Co-author) Mar Kern,(Co-author) Chr Langlands

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Organizational Behavior

A Management Challenge

By: Linda K. Stroh,Gregory B. Northcraft,Margaret A. Neale,(Co-author) Mar Kern,(Co-author) Chr Langlands

This second edition is a revision of a successful reader in organizational behavior, edited by Jerald Greenberg. This volume describes the latest advances in the field of organizational behavior. Each chapter is a description of "what was," "what is," and "what will be" as envisioned by leading researchers and experts. Topics covered include: affect, stress, self-fulfilling prophecies, diversity, justice, reputations, deviant behavior, conflict, construct validity, and cross-cultural behavior. The book concludes with a commentary chapter by Ed Locke--a distinguished senior scholar--who offers directions and guidance on the field's future. This book will appeal to professors and scholars in industrial-organizational psychology, organizational behavior, human resource management, and social psychology. It is an invaluable compendium reporting on the state of the science in a rapidly developing field.

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Page Count

481

Publisher

Psychology Press

Published Date

ISBN 10

1135641439

ISBN 13

9781135641436

Power and Influence in Organizations

By: Roderick Moreland Kramer,Margaret A. Neale

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Power and Influence in Organizations

By: Roderick Moreland Kramer,Margaret A. Neale

This volume is a readily accessible compilation of current, original scholarly research in the area of power and influence in organizations. It offers a rich exploration of emerging trends and new perspectives.

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Page Count

412

Publisher

SAGE

Published Date

ISBN 10

0761908617

ISBN 13

9780761908616

Getting (More of) What You Want

How the Secrets of Economics and Psychology Can Help You Negotiate Anything, in Business and in Life

By: Margaret A. Neale,Thomas Z. Lys

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Getting (More of) What You Want

How the Secrets of Economics and Psychology Can Help You Negotiate Anything, in Business and in Life

By: Margaret A. Neale,Thomas Z. Lys

Two top business professors offer up "the best research and advice on negotiation" (Chip Heath) Do you know what you want? How can you make sure you get it? Or rather, how can you convince others to give it to you? Almost every interaction involves negotiation, yet we often miss the cues that would allow us to make the most of these exchanges. In Getting (More of) What You Want, Margaret Neale and Thomas Lys draw on the latest advances in psychology and behavioral economics to provide new strategies for negotiation that take into account people's irrational biases as well as their rational behaviors. Whether you're shopping for a car, lobbying for a raise, or simply haggling over who takes out the trash, Getting (More of) What You Want shows how negotiations regularly leave significant value on the table—and how you can claim it.

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Page Count

281

Publisher

Basic Books

Published Date

ISBN 10

0465040632

ISBN 13

9780465040636

Negotiating Rationally

By: Max H. Bazerman,Margaret Ann Neale

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Negotiating Rationally

By: Max H. Bazerman,Margaret Ann Neale

Draws on a study of the irrational behavior of ten thousand executives and student leaders to help managers and negotiators check their personal biases and assumptions in order to reach the best agreements possible.

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Page Count

208

Publisher

Simon and Schuster

Published Date

ISBN 10

0029019869

ISBN 13

9780029019863

Getting (More of) What You Want

How the Secrets of Economics and Psychology Can Help You Negotiate Anything, in Business and in Life

By: Margaret A. Neale,Thomas Z. Lys

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Getting (More of) What You Want

How the Secrets of Economics and Psychology Can Help You Negotiate Anything, in Business and in Life

By: Margaret A. Neale,Thomas Z. Lys

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281

Publisher

Basic Books

Published Date

ISBN 10

0465040632

ISBN 13

9780465040636

Marketing Management

By: Philip Kotler,Margaret H. Cunningham,Ronald E. Turner

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Marketing Management

By: Philip Kotler,Margaret H. Cunningham,Ronald E. Turner

Appropriate for graduate and undergraduate courses in Marketing Management. An international marketing classic, the tenth edition of Marketing Management highlights the most current trends and developments in global marketing from a Canadian perspective. The text prepares students for a decision-making role in organizations through the managerial orientation of its approach. All the concepts and tools for analyzing any market and/or environment are covered, as well as the principles for measuring and forecasting marketing, and techniques used for marketing segmentation, targeting, and positioning. Key themes developed in the tenth edition include Marketing for the 21st Century (looking to the future; trends in marketing and business; changes in the marketplace); E-commerce and the Internet (uses of technology; marketing on the web; using the web); Customer-driven marketing (focus on the customer: customer lifetime value, customer retention, delivering superior value, customer satisfaction); and Marketing around the globe (trends, problems in global marketing).

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Page Count

808

Publisher

Prentice Hall

Published Date

ISBN 10

0130144290

ISBN 13

9780130144294

Creativity in Groups

By: Elizabeth A. Mannix,Margaret Ann Neale,Jack A. Goncalo

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Creativity in Groups

By: Elizabeth A. Mannix,Margaret Ann Neale,Jack A. Goncalo

Creativity is being recognized as an important source of competitive advantage because a single creative idea that is both novel and useful may take an organization in a profitable new direction. This work aims to promote the burgeoning interest in group creativity by identifying new questions that will drive future research in this area.

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Page Count

368

Publisher

Emerald Group Publishing Limited

Published Date

ISBN 10

1849505837

ISBN 13

9781849505833

Book's by Margaret A. Neale

Organizational Behavior

Organizational Behavior

Power and Influence in Organizations

Power and Influence in Organizations

Getting (More of) What You Want

Getting (More of) What You Want

Negotiating Rationally

Negotiating Rationally

Getting (More of) What You Want

Getting (More of) What You Want

Marketing Management

Marketing Management

Creativity in Groups

Creativity in Groups

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