Marco Cantamessa's Books

Management of Innovation and Product Development

Integrating Business and Technological Perspectives

By: Marco Cantamessa,Francesca Montagna

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Management of Innovation and Product Development

Integrating Business and Technological Perspectives

By: Marco Cantamessa,Francesca Montagna

This textbook provides a unique and original understanding on innovation and on product design and development, and on their tight interconnections. It presents an integrated and holistic perspective on these two fields, allowing readers to understand how the phenomenon of innovation occurs – and must be managed – at different and interacting levels, from corporate strategy to design decision-making. This book explores these themes in a scientifically rigorous manner, associating academic findings with examples from business. It provides readers with the conceptual and decision-making tools required to understand and manage the process of innovation at different levels, from the analysis of industry-wide phenomena to the formulation of a strategy, and from the planning of operations to the management of technical choices. Chapters cover innovation as an economic and social phenomenon, the formulation of innovation strategy, the management of product development processes and projects and the technical design of products and services. Offering an invaluable resource to postgraduate students in economics, management and engineering, this book is also intended for managers and entrepreneurs. The book's topics are covered by associating academic findings with examples from business. For this new second edition of the book, case studies are made available through a companion LinkedIn page that is continuously updated by authors and by readers, while pointers to complementary content available on the internet are provided throughout the text.

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Page Count

495

Publisher

Springer Nature

Published Date

ISBN 10

144717531X

ISBN 13

9781447175315

Management of Innovation and Product Development

Integrating Business and Technological Perspectives

By: Marco Cantamessa,Francesca Montagna

Write a review Read reviews Take a Quiz Solve Book Puzzle

Management of Innovation and Product Development

Integrating Business and Technological Perspectives

By: Marco Cantamessa,Francesca Montagna

Average ratings

N/A

Write a review

Solve jigsaw puzzle

Age

Page Count

495

Publisher

Springer Nature

Published Date

ISBN 10

144717531X

ISBN 13

9781447175315

Making the Global Economy Work for Everyone

Lessons of Sustainability from the Tech Revolution and the Pandemic

By: Marco Magnani

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Making the Global Economy Work for Everyone

Lessons of Sustainability from the Tech Revolution and the Pandemic

By: Marco Magnani

The Covid-19 pandemic has revealed the weaknesses of globalisation, exposed the fragility of the current growth model, and accelerated the ongoing tech revolution. This book is an in-depth analysis of these weaknesses and fragilities in the context of sustainability. Economist Marco Magnani suggests the possibility of pursuing a more balanced, environmentally and socially sustainable growth while defusing today’s apocalyptic alarmism about climate change, energy and demographic constraints, and the future of work. To make the global economy work for everyone.

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Age

Page Count

219

Publisher

Springer Nature

Published Date

ISBN 10

3030920844

ISBN 13

9783030920845

Book's by Marco Cantamessa

Management of Innovation and Product Development

Management of Innovation and Product Development

Management of Innovation and Product Development

Management of Innovation and Product Development

Making the Global Economy Work for Everyone

Making the Global Economy Work for Everyone

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