Marc Ecko's Books

Unlabel

Selling You Without Selling Out

By: Marc Ecko

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Unlabel

Selling You Without Selling Out

By: Marc Ecko

One of the most provocative entrepreneurs of our time, who started Eckō Unltd out of his parents' garage and turned it into a media empire, Marc Eckō reveals his formula for building an authentic brand or business. Marc Eckō began his career by spray-painting t-shirts in the garage of his childhood home in suburban New Jersey. A graffiti artist with no connections and no fashion pedigree, he left the safety net of pharmacy school to start his own company. Armed with only hustle, sweat equity, and creativity, he flipped a $5,000 bag of cash into a global corporation now worth $500 million. Unlabel is a success story, but it's one that shares the bruises, scabs, and gut-wrenching mistakes that every entrepreneur must overcome to succeed. Through his personal prescription for success--the Authenticity Formula--Eckō recounts his many innovations and misadventures in his journey from misfit kid to the CEO. It wasn't a meteoric rise; in fact, it was a rollercoaster that dipped to the edge of bankruptcy and even to national notoriety, but this is an underdog story we can learn from: Ecko's doubling down on the core principles of the brand and his formula for action over talk are all lessons for today's entrepreneurs. Ecko offers a brash message with his inspirational story: embrace pain, take risks, and be yourself. Unlabel demonstrates that, like or not, you are a brand and it's up you to take control of it and create something authentic. Unlabel is a groundbreaking guide to channeling your creativity, finding the courage to defy convention, and summoning the confidence to act and be competitive in any environment"--

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Page Count

304

Publisher

Simon and Schuster

Published Date

ISBN 10

1451685319

ISBN 13

9781451685312

Unlabel

Selling You Without Selling Out

By: Marc Ecko

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Unlabel

Selling You Without Selling Out

By: Marc Ecko

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Page Count

304

Publisher

Simon and Schuster

Published Date

ISBN 10

1451685319

ISBN 13

9781451685312

The Collector's Cabinet

Tales, Facts and Fictions from the World of Antiques

By: Marc Allum

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The Collector's Cabinet

Tales, Facts and Fictions from the World of Antiques

By: Marc Allum

Explore the wonderful world of antiques and collectables with Antiques Roadshow regular, Marc Allum. Go in search of stolen masterpieces, learn the secrets of the forgers, track down Napoleon's toothbrush and meet the garden gnome insured for £1 million. Eclectic, eccentric and brimming with remarkable tales from history, The Collector's Cabinet is for all those who are fascinated by the relics of the past.

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Page Count

290

Publisher

Icon Books Ltd

Published Date

ISBN 10

1848319126

ISBN 13

9781848319127

Sovereignty and Illicit Social Order

By: Christopher Marc Lilyblad

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Sovereignty and Illicit Social Order

By: Christopher Marc Lilyblad

Contesting conventional assumptions of the modern nation-state, this book challenges us to rethink the segmentation of the political realm and its underlying economic and social processes. Cognizant of the historical context of systemic change, Lilyblad reconstructs how illicit social order arises from agonistic competition over territory, authority, and institutions. Immersive empirical investigation traces this bottom-up process in local conflict zones, detailing how spontaneous configurations of violence, socioeconomic resources, and legitimacy transcend the divide between public and private. Ultimately, the analytical vantage of global governance assesses the sobering implications for sovereignty to more accurately reflect the world we have, not the one we may want. By showing how these inherently local illicit social orders develop apart from – not below – the state within a global anarchic society, this book will be of interest to a wide range of scholars, including political scientists, economists, sociologists, geographers, as well as researchers in interdisciplinary fields such as International Development, International Political Economy, and Global Governance.

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Page Count

501

Publisher

Routledge

Published Date

ISBN 10

1000065804

ISBN 13

9781000065800

The Antiques Magpie

A compendium of absorbing history, stories and facts from the world of antiques

By: Marc Allum

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The Antiques Magpie

A compendium of absorbing history, stories and facts from the world of antiques

By: Marc Allum

From the mythical artefacts of the ancient world to saucy seaside postcards, The Antiques Magpie explores the wonderful world of antiques and collectables. With Antiques Roadshow regular Marc Allum as your guide, go in search of stolen masterpieces, explore the first museums, learn the secrets of the forgers and brush up on your auction technique. Meet the garden gnome insured for £1 million, track down Napoleon's toothbrush, find out how to spot a corpse in a Victorian photograph – and much more. This book is for anyone who's ever been fascinated by what relics of the past tell us about history – and what they are worth today.

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Page Count

255

Publisher

Icon Books Ltd

Published Date

ISBN 10

1848316194

ISBN 13

9781848316195

Branded Entertainment

Product Placement and Brand Strategy in the Entertainment Business

By: Jean-Marc Lehu

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Branded Entertainment

Product Placement and Brand Strategy in the Entertainment Business

By: Jean-Marc Lehu

Branded Entertainment explains how product placement, a long-time phenomenon in films, has gone beyond this to now embrace all media. Citing examples from film to music video, to computer games, the author explains the: history and development of product placement; advantages of this form of brand advertising; and methods employed by different brands Most importantly, Branded Entertainment discusses the future possibilities for using this form of promotion to recreate an emotional connection with customers and exploiting the opportunities afforded by advances in technology to spread the message across multimedia channels.

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Page Count

277

Publisher

Kogan Page Publishers

Published Date

ISBN 10

0749451432

ISBN 13

9780749451431

A Charm of Magpies

An ebook bundle of The Science Magpie, The Antiques Magpie and The Nature Magpie

By: Daniel Allen,Marc Allum,Simon Flynn

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A Charm of Magpies

An ebook bundle of The Science Magpie, The Antiques Magpie and The Nature Magpie

By: Daniel Allen,Marc Allum,Simon Flynn

The Science Magpie is Simon Flynn's bestselling collection of enthralling facts, stories, poems and more from science's history, from the Large Hadron Collider rap to the sins of Isaac Newton. With Antiques Roadshow regular Marc Allum as your guide, go in search of stolen masterpieces, explore the first museums, learn the secrets of the forgers and brush up on your auction technique with The Antiques Magpie . And with acclaimed nature writer Daniel Allen, join naturalists, novelists and poets as they explore the most isolated parts of the planet and discover which plants can be used to predict the weather in The Nature Magpie .

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Page Count

657

Publisher

Icon Books

Published Date

ISBN 10

1848317417

ISBN 13

9781848317413

Book's by Marc Ecko

Unlabel

Unlabel

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The Collector's Cabinet

The Collector's Cabinet

Sovereignty and Illicit Social Order

Sovereignty and Illicit Social Order

The Antiques Magpie

The Antiques Magpie

Branded Entertainment

Branded Entertainment

A Charm of Magpies

A Charm of Magpies

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