This book belongs to two writers who are related to a simple ordinary family from old society. These two were born into a family that keeps old customs as paramount. For those whose family has self-esteem, faith is everything. These two faces have taken s small step to pursue the same tradition of faith and self-esteem in future. This book is from MISHA GAUR and MANOJ GAUR who started their studies from English Medium, ST JOHN’S SCHOOL at Atrauli in Aligarh district of Uttar Pradesh. However, during the course of time MISHA GAUR spent 16 years to make her dreams come true while MANOJ GAUR spent 11 years of his life in the same school. In the environment which they were born the motivation and encouragement was not enough to take part in extra co-curricular activities other than school. That’s why they change their thinking to change something. Someone has a hobby to sing, someone show interest to dance but they got love writing. They want to change the negative feeling in the mind of people that their background is the obstacle in doing great things or great works. So they picked something different from customs and society. They didn’t take much standard language, in a simple language a beautiful message want to convey to the society. They saw things around us and start writing poems. It’s a message from the book that the person who came from small fashioned society can do something unique. In this book you will find many things, it will see the beauty of the environment and cause an encouragement anywhere. Keeping in this view some of the changes will be made in life of two people before you.
—Public Service Examinations across the Board in India offers immense opportunity for young talent to secure not only employment at prestigious positions but also gives them the chance to serve the nation in various capacities. —These examinations are of a highly diverse nature as they test the candidates on diverse subjects, further spanning multiple dimensions largely the subjects related to Polity, Economy, History, Geography, Science and Technology, environmental sciences and miscellaneous topics like sports, awards and other events of national and international importance. —All of this demand not only to study of these varied subjects but also practice in tackling the questions which are asked in the examination. Highlights of the Book Approach towards the subject — The book introduces you to the subject and the way in which this subject should be approached in order to score maximum. Micro Detailing of the Syllabus— The entire UPSC CSE syllabus has been clubbed into broad themes and each theme will be covered with the help of MCQs. Chronological Arrangement of Theme Based Questions— The various identified themes are arranged chronologically so that the entire Syllabus of a subject is roped in a logical line. Last Minute Concept Revision— The end of the book contains the summary of important concepts related to the subject which can be used as your effective revision notes. About GS SCORE— GS SCORE has been home to numerous toppers of UPSC's prestigious Civil Services Examination. Learning at GS SCORE is driven by two predominant objectives i.e. excellence and empowerment.
—Public Service Examinations across the Board in India offers immense opportunity for young talent to secure not only employment at prestigious positions but also gives them the chance to serve the nation in various capacities. —These examinations are of a highly diverse nature as they test the candidates on diverse subjects, further spanning multiple dimensions largely the subjects related to Polity, Economy, History, Geography, Science and Technology, environmental sciences and miscellaneous topics like sports, awards and other events of national and international importance. —All of this demand not only to study of these varied subjects but also practice in tackling the questions which are asked in the examination. Highlights of the Book Approach towards the subject —The book introduces you to the subject and the way in which this subject should be approached in order to score maximum. Micro Detailing of the Syllabus—The entire UPSC CSE syllabus has been clubbed into broad themes and each theme will be covered with the help of MCQs. Chronological Arrangement of Theme Based Questions—The various identified themes are arranged chronologically so that the entire Syllabus of a subject is roped in a logical line. Last Minute Concept Revision—The end of the book contains the summary of important concepts related to the subject which can be used as your effective revision notes. About GS SCORE—GS SCORE has been home to numerous toppers of UPSC's prestigious Civil Services Examination. Learning at GS SCORE is driven by two predominant objectives i.e. excellence and empowerment.
... an important intervention in the conversation around social and ecological sustainability that draws on both micromarketing and macromarketing scholarship to help the reader understand the challenges with illustrations from insightful cases both from emerging and developed economies. This compilation should be essential reading for the discerning student of sustainable consumption and production." -- Professor Pierre McDonagh, Associate Editor, Journal of Macromarketing (USA); Professor of Critical Marketing & Society, University of Bath, UK Experts in the field of economics, management science, and particularly in the marketing domain have always been interested in and acknowledged the importance of sustaining profitable businesses while incorporating societal and environmental concerns; however, the level of existing literature and availability of teaching cases reflect a dearth of real case studies, especially those focused on marketing for social good. This book of actual case studies will address that need. In addition, this book is important and timely in providing a case book for instructors (those in both industry and academia) to help them in teaching and training the next generation of leaders through corporate training and universities. Currently, marketing for social good is increasingly becoming a part of most curriculums under the umbrella of different titles, such as social marketing, green marketing, and sustainability marketing. The relevance of these studies is increasing across the globe. This book is composed of long and short real cases with varying complexity in different sectors. This case book will also cover some review articles for an overview of the recent developments in the study area. With these case studies, collections of questions, teaching materials, and real-life marketing scenarios, this book offers a unique source of knowledge to marketing professionals, students, and educators across the world. The main objective of this case book is to understand the applicability of marketing science (marketing for social good context, such as social marketing and sustainability marketing) in internet marketing related to e-buying behavior and e-WOM. In addition, it illustrates the various types of existing marketing practices that are relevant from both theoretical and practical points of view in this electronic era, as well as discussing other non-electronic marketing practices and focusing on consumer buying behavior. As a result, marketing managers can treat their customers according to their desired value. This book particularly explores the possibilities and advantages created by social marketing and sustainability marketing through the presentation of thorough review articles and case studies. This case book helps corporate training centers and universities with compact teaching reference materials in their relevant courses.
“Dynasties of India” – second in continuity by Manoj Sinha – is published on the occasion of the 75th year of independence of India. His first book “Crown Rules Brown” has covered 36 governors-general/viceroys of the British era. This book, likewise, has covered the details of around 450 kings under more than 60 dynasties that ruled various parts of the Indian Subcontinent, which falls within the border that is now India. The book is an attempt to make history simple and easy for everyone. When anyone is not accustomed to history, most facts about the past sound incredible to them. The book is full of facts about the kings from being an infant to a septuagenarian. About their rule that lasted from a few hours to fifty years. About the queens who ruled from the forefront and those who ruled from behind the curtains. About who defeated whom and much more…
The Up-to-Date Guide to Complex Networks for Students, Researchers, and Practitioners Networks with complex and irregular connectivity patterns appear in biology, chemistry, communications, social networks, transportation systems, power grids, the Internet, and many big data applications. Complex Networks offers a novel engineering perspective on these networks, focusing on their key communications, networking, and signal processing dimensions. Three leading researchers draw on recent advances to illuminate the design and characterization of complex computer networks and graph signal processing systems. The authors cover both the fundamental concepts underlying graph theory and complex networks, as well as current theory and research. They discuss spectra and signal processing in complex networks, graph signal processing approaches for extracting information from structural data, and advanced techniques for multiscale analysis. What makes networks complex, and how to successfully characterize them Graph theory foundations, definitions, and concepts Full chapters on small-world, scale-free, small-world wireless mesh, and small-world wireless sensor networks Complex network spectra and graph signal processing concepts and techniques Multiscale analysis via transforms and wavelets
This book belongs to two writers who are related to a simple ordinary family from old society. These two were born into a family that keeps old customs as paramount. For those whose family has self-esteem, faith is everything. These two faces have taken s small step to pursue the same tradition of faith and self-esteem in future. This book is from MISHA GAUR and MANOJ GAUR who started their studies from English Medium, ST JOHN’S SCHOOL at Atrauli in Aligarh district of Uttar Pradesh. However, during the course of time MISHA GAUR spent 16 years to make her dreams come true while MANOJ GAUR spent 11 years of his life in the same school. In the environment which they were born the motivation and encouragement was not enough to take part in extra co-curricular activities other than school. That’s why they change their thinking to change something. Someone has a hobby to sing, someone show interest to dance but they got love writing. They want to change the negative feeling in the mind of people that their background is the obstacle in doing great things or great works. So they picked something different from customs and society. They didn’t take much standard language, in a simple language a beautiful message want to convey to the society. They saw things around us and start writing poems. It’s a message from the book that the person who came from small fashioned society can do something unique. In this book you will find many things, it will see the beauty of the environment and cause an encouragement anywhere. Keeping in this view some of the changes will be made in life of two people before you.
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