Customer Loyalty Isn't Enough—Grow Your Share of Wallet The Wallet Allocation Rule is a revolutionary, definitive guide for winning the battle for share of customers' hearts, minds, and wallets. Backed by rock-solid science published in the Harvard Business Review and MIT Sloan Management Review, this landmark book introduces a new and rigorously tested approach—the Wallet Allocation Rule—that is proven to link to the most important measure of customer loyalty: share of wallet. Companies currently spend billions of dollars each year measuring and managing metrics like customer satisfaction and Net Promoter Score (NPS) to improve customer loyalty. These metrics, however, have almost no correlation to share of wallet. As a result, the returns on investments designed to improve the customer experience are frequently near zero, even negative. With The Wallet Allocation Rule, managers finally have the missing link to business growth within their grasp—the ability to link their existing metrics to the share of spending that customers allocate to their brands. Learn why improving satisfaction (or NPS) does not improve share. Apply the Wallet Allocation Rule to discover what really drives customer spending. Uncover new metrics that really matter to achieve growth. By applying the Wallet Allocation Rule, managers get real insight into the money they currently get from their customers, the money available to be earned by them, and what it takes to get it. The Wallet Allocation Rule provides managers with a blueprint for sustainable long-term growth.
For many children and young people, Britain is a harmful society in which to grow up. This book contextualizes the violence that occurs between a small number of young people within a wider perspective on social harm. Aimed at academics, youth workers and policy makers, the book presents a new way to make sense of this pressing social problem. The authors also propose measures to substantially improve the lives of Britain’s young people in areas ranging from the early years to youth services and the criminal justice system.
For decades, James Joyce’s modernism has overshadowed his Irishness, as his self-imposed exile and association with the high modernism of Europe’s urban centers has led critics to see him almost exclusively as a cosmopolitan figure. In Joyce’s Ghosts, Luke Gibbons mounts a powerful argument that this view is mistaken: Joyce’s Irishness is intrinsic to his modernism, informing his most distinctive literary experiments. Ireland, Gibbons shows, is not just a source of subject matter or content for Joyce, but of form itself. Joyce’s stylistic innovations can be traced at least as much to the tragedies of Irish history as to the shock of European modernity, as he explores the incomplete project of inner life under colonialism. Joyce’s language, Gibbons reveals, is haunted by ghosts, less concerned with the stream of consciousness than with a vernacular interior dialogue, the “shout in the street,” that gives room to outside voices and shadowy presences, the disruptions of a late colonial culture in crisis. Showing us how memory under modernism breaks free of the nightmare of history, and how in doing so it gives birth to new forms, Gibbons forces us to think anew about Joyce’s achievement and its foundations.
A fascinating look at Artificial Intelligence, from its humble Cold War beginnings to the dazzling future that is just around the corner. When most of us think about Artificial Intelligence, our minds go straight to cyborgs, robots, and sci-fi thrillers where machines take over the world. But the truth is that Artificial Intelligence is already among us. It exists in our smartphones, fitness trackers, and refrigerators that tell us when the milk will expire. In some ways, the future people dreamed of at the World's Fair in the 1960s is already here. We're teaching our machines how to think like humans, and they're learning at an incredible rate. In Thinking Machines, technology journalist Luke Dormehl takes you through the history of AI and how it makes up the foundations of the machines that think for us today. Furthermore, Dormehl speculates on the incredible--and possibly terrifying--future that's much closer than many would imagine. This remarkable book will invite you to marvel at what now seems commonplace and to dream about a future in which the scope of humanity may need to broaden itself to include intelligent machines.
A Career of Japan is the first study of one of the major photographers and personalities of nineteenth-century Japan. Baron Raimund von Stillfried was the most important foreign-born photographer of the Meiji era and one of the first globally active photographers of his generation. Based on extensive new primary sources and unpublished documents from archives around the world, this book examines von Stillfried’s significance as a cultural mediator between Japan and Central Europe. Awarded the 2nd Professor Josef Kreiner Hosei University Award for International Japanese Studies.
Advancing Quantitative Methods in Second Language Research is the first hands-on guide to conducting advanced research methods in the fields of applied linguistics and second language studies. While a number of texts discuss basic quantitative research methodology, none focus exclusively on providing coverage of alternative advanced statistical procedures in second language studies from a practical approach. The text is bookended by discussions of these advanced procedures in the larger context of second language studies, debating their strengths, weaknesses, and potential for further research; the remaining chapters are how-to sections, each chapter following the same organization, on a wide variety of advanced research methods. By offering much-needed coverage on advanced statistical concepts and procedures, with an eye toward real-world implementation, Advancing Quantitative Methods in Second Language Research enhances the methodological repertoire of graduate students and researchers in applied linguistics and second language studies. For additional content, visit: http://oak.ucc.nau.edu/ldp3/AQMSLR.html
One of many natural sign languages in use around the world, British Sign Language (BSL) operates as a fully-fledged semiotic system in the visual-spatial modality, through the simultaneous use of embodied articulators. Filling a gap in current research, this book investigates visual-spatial communications from a functional perspective. Presenting a description and analysis of BSL from the perspective of Hallidayan Systemic Functional Linguistics, Luke A. Rudge explores how BSL users make meaning from three different yet interrelated perspectives: - How exchanges of information are managed at a social level (the interpersonal metafunction) - How experience is encoded in the language (the experiential metafunction) - How communications are organised into coherent parts and wholes (the textual metafunction) Examining these perspectives both separately and together, Exploring British Sign Language via Systemic Functional Linguistics places them within the context of current observations in sign linguistics, providing a complementary viewpoint on how visual-spatial communications may be understood as social semiosis.
A highly accessible, clear and methodical overview of Australian constitutional law, integrating theory and doctrine. It is both comprehensive and concise. This book takes a conceptual rather than chronological approach to topics and is invaluable for students engaging with Australian constitutional law.
After being rescued from the battle of Trafalgar, William Sutton arrives back home in England and tells his grandfather of the amazing encounter with a man who looked just like him. Meanwhile, his long-lost brother, now a spy for France, returns to the English family he has never known. This exciting historical thriller continues the saga of an English family dynasty that is threatened from within and without. An exciting adult novel from the younger Thoene team of writers.
The harvesting of wild American ginseng (panax quinquefolium), the gnarled, aromatic herb known for its therapeutic and healing properties, is deeply established in North America and has played an especially vital role in the southern and central Appalachian Mountains. Traded through a trans-Pacific network that connected the region to East Asian markets, ginseng was but one of several medicinal Appalachian plants that entered international webs of exchange. As the production of patent medicines and botanical pharmaceutical products escalated in the mid- to late-nineteenth century, southern Appalachia emerged as the United States' most prolific supplier of many species of medicinal plants. The region achieved this distinction because of its biodiversity and the persistence of certain common rights that guaranteed widespread access to the forested mountainsides, regardless of who owned the land. Following the Civil War, root digging and herb gathering became one of the most important ways landless families and small farmers earned income from the forest commons. This boom influenced class relations, gender roles, forest use, and outside perceptions of Appalachia, and began a widespread renegotiation of common rights that eventually curtailed access to ginseng and other plants. Based on extensive research into the business records of mountain entrepreneurs, country stores, and pharmaceutical companies, Ginseng Diggers: A History of Root and Herb Gathering in Appalachia is the first book to unearth the unique relationship between the Appalachian region and the global trade in medicinal plants. Historian Luke Manget expands our understanding of the gathering commons by exploring how and why Appalachia became the nation's premier purveyor of botanical drugs in the late-nineteenth century and how the trade influenced the way residents of the region interacted with each other and the forests around them.
Joel Osteen, the smiling preacher, has quickly emerged as one of the most recognizable Protestant leaders in the country. His megachurch, the Houston based Lakewood Church, hosts an average of over 40,000 worshipers each week. Osteen is the best-selling author of numerous books, and his sermons and inspirational talks appear regularly on mainstream cable and satellite radio. How did Joel Osteen become Joel Osteen? How did Lakewood become the largest megachurch in the U. S.? Salvation with a Smile, the first book devoted to Lakewood Church and Joel Osteen, offers a critical history of the congregation by linking its origins to post-World War II neopentecostalism, and connecting it to the exceptionally popular prosperity gospel movement and the enduring attraction of televangelism. In this richly documented book, historian Phillip Luke Sinitiere carefully excavates the life and times of Lakewood’s founder, John Osteen, to explain how his son Joel expanded his legacy and fashioned the congregation into America’s largest megachurch. As a popular preacher, Joel Osteen’s ministry has been a source of existential strength for many, but also the routine target of religious critics who vociferously contend that his teachings are theologically suspect and spiritually shallow. Sinitiere’s keen analysis shows how Osteen’s rebuttals have expressed a piety of resistance that demonstrates evangelicalism’s fractured, but persistent presence. Salvation with a Smile situates Lakewood Church in the context of American religious history and illuminates how Osteen has parlayed an understanding of American religious and political culture into vast popularity and success.
The damage inflicted on a killer has led him into darkness—and a London detective now faces the most puzzling case of his career, in this taut crime thriller. From the moment he entered the world, Martin was cursed—suffering from withdrawal symptoms because of his mother’s drug abuse, taken home to a world of hunger, pain, and neglect. Eventually landing in care, his sensory abilities are nearly destroyed after years of violence inflicted on him by his mother’s boyfriends. Tormented by his life as an outcast, Martin dreams of being able to hear and smell and taste like ordinary people—and in a desperate bid to feel alive, he turns to murder . . . DI Ruben Jameson suddenly finds himself tracking a serial killer. But as he braces himself for the usual escalation and provocation, events take a strange turn—and for the first time, he wonders if he may be dealing with a predator who is trying to stop himself. Now Jameson must find the perpetrator before he slips quietly back into anonymity, never to face justice . . .
Managing Stress, Seventh Edition, provides a comprehensive approach to stress management honoring the integration, balance, and harmony of mind, body, spirit, and emotions. The holistic approach taken by internationally acclaimed lecturer and author Brian Luke Seaward gently guides the reader to greater levels of mental, emotional, physical, and spiritual well-being by emphasizing the importance of mind-body-spirit unity. Referred to as the "authority on stress management" by students and professionals, this book gives students the tools needed to identify and manage stress while teaching them how to strive for health and balance.
From a winner of the Western Heritage Trustees Award: The thrilling story of a sheriff caught between his outlaw in-laws and the woman he loves. Being the sheriff of Sutton County is no easy job, but Reese Branham keeps the peace—even though his own wife comes from the dreaded Hoad clan. The Hoads have always been troublemakers. And when one of them murders a man in cold blood, Branham does his duty, only to watch in dismay as the jury lets the killer go free. Being a woman on the harsh frontier is bad enough. But Jen Truro is also the local prosecutor, and when a killer walks free because the jury doesn’t trust her, it’s a hard pill to swallow. Complicating the situation is her past with Branham, whom she spurned one too many times, driving him to marry a woman he doesn’t love. The Hoad clan is not a forgiving family, and when they plan a massive cattle heist, they have to know Branham won’t get in the way. If his wife can’t convince the lawman to mind his own business, the Hoads will be damned if they let him—or his old flame—stop them. A legend of western fiction, Luke Short broke the trail for writers such as Louis L’Amour and Elmore Leonard. Paper Sheriff is an unforgettable tale of the men and women brave enough to tame the Old West.
Angling. Is there anything better? Setting up for a day's fishing at a favourite haunt, the beautiful countryside an enchanting backdrop to the anticipated aquatic battle that lies ahead. The dip of a float or a twitch on the rod top indicating some unseen interest in the angler's bait, before the float plunges under or the rod top rips round... now let the battle commence! Of course, angling offers so much more than the ultimate outcome of a fish or two. The serenity, the beauty and the solitude that our waterways offer the intrepid piscator are truly amazing. Angling is spiritual; it's therapeutic and it manifests healing properties for the mind. There is an innate desire to fish in all of us that dates back through thousands of years of mankind's development; many anglers truly believe they were born to fish. These sentiments are shared amongst the contributors to Lifelines. In all, twenty-eight actors, entertainers, filmmakers, authors, journalists and anglers bring you a selection of short stories centred around angling. Some are true, others are works of fiction. Comedian, actor and one half of Mortimer and Whitehouse: Gone Fishing Paul Whitehouse reminisces on his experiences on the middle Dee one burning hot August weekend, Luke Jennings (creator of Villanelle and bestselling author of the Killing Eve series) takes us into the realms of the supernatural, and international wildlife filmmaker and Passion for Angling director Hugh Miles tells of a fatal encounter with the pumas of South America. Whether you're an angler or not yourself, you are sure to enjoy these and many other fantastic contributions. There's even a winter's ghost story to keep you company on a cold and windy night! This is the perfect book to dip in and out of (if you can put it down) and has been expertly compiled by authors Nathan Walter and Rod Sturdy, who have chosen to donate all profits from the book to good causes, including the John Wilson Fishing Enterprise (jwfe.co.uk) which helps children and adults deal with mental health issues through angling. Tight Lines!
An exploration of how psychological mechanisms produce intuitions, beliefs, behaviors, and experiences that are misattributed as being unique outcomes of religious or spiritual influences. Written from a social psychology perspective, this book proposes that religious and spiritual content represent one possible interpretation of the output of processes that also produce and govern nonreligious content. In looking at why people believe in God, and why belief in God is often linked with a range of positive outcomes such as prosociality, morality, health, and happiness, the author uses a critical lens that challenges past theories of religion's functions and adds new perspectives into a discipline that is often limited by an exclusive focus on evolutionary theory. This book features several cross-cutting themes-including “dual process” theory and an exploration of how various social cognition mechanisms and biases can channel or shape religious content-and provides a continuous through-line linking the underlying building blocks of thought, as studied in the cognitive sciences of religion (CSR) to specific religious and spiritual concepts using a social cognition lens.
Improving college access and success among Black males has garnered tremendous attention. Many social scientists have noted that Black men account for only 4.3% of the total enrollment at 4-year postsecondary institutions in the United States, the same percentage now as in 1976. Furthermore, two thirds of Black men who start college never finish. The lack of progress among Black men in higher education has caused researchers, practitioners, and policymakers to become increasingly focused on ways to increase their access and success. Offering recommendations and strategies to help advance success among Black males, this monograph provides a comprehensive synthesis and analysis of factors that promote the access, retention, and persistence of Black men at diverse institutional types (e.g., historically Black colleges and universities, predominantly White institutions, and community colleges). It delineates institutional policies, programs, practices, and other factors that encourage the success of Black men in postsecondary education. This is the 3rd issue of the 40th volume of the Jossey-Bass series ASHE Higher Education Report. Each monograph is the definitive analysis of a tough higher education issue, based on thorough research of pertinent literature and institutional experiences. Topics are identified by a national survey. Noted practitioners and scholars are then commissioned to write the reports, with experts providing critical reviews of each manuscript before publication.
Combining Minds is about the idea of minds built up out of other minds, whether this is possible, and what it would mean if it were. Roelofs surveys many areas of philosophy and psychology, analysing and evaluating denials and affirmations of mental combination that have been made in regard to everything from brain structure, to psychological conflict, to social cooperation. In each case, he carefully distinguishes different senses in which subjectivity might be composite, and different arguments for and against them, concluding that composite subjectivity, in various forms, may be much more common than we think. Combining Minds is also the first book-length defence of constitutive panpsychism against all aspects of the 'combination problem'. Constitutive panpsychism is an increasingly prominent theory, holding that consciousness is naturally inherent in matter, with human consciousness built up out of this basic consciousness the same way human bodies are built up out of physical matter. Such a view requires that many very simple conscious minds can compose a single very complex one, and a major objection made against constitutive panpsychism is that they cannot - that minds simply do not combine. This is the combination problem, which Roelofs scrutinizes, dissects, and refutes. It reflects not only contemporary debates but a long philosophical tradition of contrasting the apparently indivisible unity of the mind with the deep and pervasive divisibility of the material world. Combining Minds draws together the threads of this problem and develops a powerful and flexible response to it.
An essential guide to understanding the causes of disenchantment in the workplace, and how organisations can work to prevent it. Workplace disenchantment can cause major issues for organisations – productivity decreases, employees can turn actively destructive and individual health and well-being can deteriorate. Most people start a job happy enough and determined to do a good job – if they are lucky, they have found a job which suits their skills and values. They may be eager, hopeful and willing to be engaged. So when and why do they become disenchanted and demotivated? In this new book, Adrian Furnham and Luke Treglown look at several theories into job satisfaction and workplace motivation. They explore how much of a motivator money really is, and which personality profiles are more likely to lead to a disruptive, disenchanted employee. Disenchantment discusses the related and identifiable behaviours that very clearly lead to disenchantment, and how individuals and organisations can work to prevent this and boost motivation and engagement in a way that is practicable and sustainable. Keeping employees motivated takes more than just ensuring they're not unhappy, and Disenchantment outlines some of the ways that organisations can manage this.
It began with a weekend house; then weekend trips. Then the occasional meeting rearranged in favor of a morning in Central Park, just while the spring migration was on. Before Luke Dempsey knew it, he had spiraled down into full-on birding mania - finding himself riding along with two like-minded maniacs in a series of disreputable rental cars and even nastier motel rooms, charging madly around the country in search of its rarest and most beautiful birds. A Supremely Bad Idea is the story of that search, and those birds, and those maniacs, and that country, and (to a much lesser extent) those rental cars. In Texas, the three obsessives go in search of the deeply endangered Golden-cheeked Warbler, which lives on the side of a hill near a waterfall; in Michigan, they see the pretty-much-extinct Kirtland's Warbler, which insists on short pine trees for nesting and lots of "quiet, please"; in Arizona, they see the very private Elegant Trogon after a very public fight with a birding guide. Along the way, Dempsey narrates an amazing sequence of encounters with nature and humanity, including a man building a 40-foot ark in his Seattle backyard; a beautiful woman who shows him how to kill 4,000 Cowbirds a year; a coyote (and his human smuggler) on the Rio Grande; and everywhere, these incandescent birds flitting across the range of his binoculars, and his heart. With the casual erudition of a Bill Bryson and the comic timing of a British David Sedaris, Dempsey demonstrates why so many millions of birders care so much about birds - and why, perhaps, the rest of us should, too.
Celebrating twenty years of transition from socialism to capitalism, this book is designed to be the core textbook for undergraduate courses in transition economics and comparative economic systems. Given the passage of time, Transition Economics: Two Decades On reviews and accounts for the outcomes in the so-called transition economies and, from an academic perspective, takes the reader through developments and issues in the twenty years of transition from plan to market. Treating its subject matter thematically, the book incorporates much of the transition economics literature and evidence that have evolved over the past two decades. In particular, the authors focus on the most important aspects of economic transition, including: The initial conditions at the outset of transition Paradigms and patterns of transition The main transition policies and economic reforms The performance of transition countries and firms The lessons from transition The textbook covers a wide range of both contemporary microeconomic and macroeconomic issues, in over thirty ex-socialist European and Asian countries, including Russia and China. Transition Economics: Two Decades On is more than just a book about a particular part of the world or the transformation that was experienced at a particular time in history. The authors believe that the study of the economics of transition gives the reader an insight into theories, policies, reforms, legacies, institutions, processes and lessons that have application and relevance, beyond the specific transition from plan to market, to other parts of the world and to other times in history.
Current indicators of economic growth (e.g., GDP) do not adequately consider sustainability, while environmental indicators alone fail to acknowledge the economic needs of a society. Natural Capital Accounting (NCA) can be the tool that fills the gap separating current economic and environmental indicators. Development of NCA has progressed considerably and is being widely deployed in the Nordic countries, but development and deployment remain uneven. This report provides background on NCA and its associated accounting frameworks, demonstrates the applicability of NCA for sustainably utilizing freshwater resources in the Nordic Arctic and provides recommendations for maximizing the value of environmental accounting as an economic, environmental, and sustainable development tool.
Bringing together a wide range of approaches and new strands of economic and social thinking from across the US, Asia, Mexico, Latin America, Europe, Middle East and Africa, this book critically assesses the alternatives to capitalism, learning lessons from them and shows the ways forward with a convincing argument of pluralist socialism.
This monograph provides a sustained analysis of two foundational principles of English property law: the principle of relative title and the principle that possession is a source of title. It examines several central concepts in the law of property, including possession and ownership.
From its very beginning, psychoanalysis sought to incorporate the aesthetic into its domain. Despite Joyce's deliberate attempt in his writing to resist this powerful hermeneutic, his work has been confronted by a long tradition of psychoanalytic readings. Luke Thurston argues that this very antagonism holds the key to how psychoanalytic thinking can still open up new avenues in Joycean criticism and literary theory. In particular, Thurston shows that Jacques Lacan's response to Joyce goes beyond the 'application' of theory: rather than diagnosing Joyce's writing or claiming to have deciphered its riddles, Lacan seeks to understand how it can entail an unreadable signature, a unique act of social transgression that defies translation into discourse. Thurston imaginatively builds on Lacan's work to illuminate Joyce's place in a wide-ranging literary genealogy that includes Shakespeare, Hogg, Stevenson and Wilde. This study should be essential reading for all students of Joyce, literary theory and psychoanalysis.
The first study devoted to Sylvia Plath's fiction covering The Bell Jar and all of her published and unpublished short stories drawing extensively on archival material.
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