Early modern almanacs have received relatively little academic attention over the years, despite being the first true form of British mass media. While their major purpose was to provide annual information about the movements of the stars and the corresponding effects on Earth, most contained a range of other material, including advice on preventative and remedial medicine for humans and animals. Based on the most extensive research to date into the relationship between the popular press, early modern medical beliefs and practices, this study argues that these cheap, annual booklets played a major role in shaping contemporary medical beliefs and practices in early modern England. Beginning with an overview of printed vernacular medical literature, the book examines in depth the genre of almanacs, their authors, target and actual audiences. It discusses the various types of medical information and advice in almanacs, preventative and remedial medicine for humans, as well as ‘non-commercial’ and ‘commercial’ medicines promoted in almanacs, and the under-explored topic of animal health care.
Early modern almanacs have received relatively little academic attention over the years, despite being the first true form of British mass media. While their major purpose was to provide annual information about the movements of the stars and the corresponding effects on Earth, most contained a range of other material, including advice on preventative and remedial medicine for humans and animals. Based on the most extensive research to date into the relationship between the popular press, early modern medical beliefs and practices, this study argues that these cheap, annual booklets played a major role in shaping contemporary medical beliefs and practices in early modern England. Beginning with an overview of printed vernacular medical literature, the book examines in depth the genre of almanacs, their authors, target and actual audiences. It discusses the various types of medical information and advice in almanacs, preventative and remedial medicine for humans, as well as ‘non-commercial’ and ‘commercial’ medicines promoted in almanacs, and the under-explored topic of animal health care.
This book is about medical beliefs and practices for animals in early modern England. Although there are numerous texts on human health, this is the first to focus exclusively on animals during this period. For most academics, the foundation of the London Veterinary College in 1791 marks the beginning of 'modern' veterinary medicine, with the period before unworthy of serious study. In fact, there is ample evidence of how the importance of animals resulted in a highly complex system of both preventative and remedial care. This book is divided into sections which start by 'setting the scene' with an overview of animals in early modern England and the contemporary principles behind health and illness. It moves onto an examination of the medical marketplace and printed literature on animal health care, followed by an in-depth look at preventative and remedial methods. It ends by addressing the question of what impact, if any, new colleges had on veterinary beliefs and practices.
A plaine and easie waie to remedie a horse' is the first complete text to focus exclusively on the health and illness of the most important animals in early modern England. It also follows on and further develops the subject of early modern veterinary medicine introduced by Louise Hill Curth in 'The Care of Brute Beasts: a social and cultural study of veterinary medicine in early modern England'. This book is divided into three sections which start by providing an overview of the evolution of English hippiatric medicine from ancient and medieval times into the early modern period. The second section moves on to the structures of practice which include the astrological principles between preventative, remedial and surgical medicine for horses, followed by an in-depth discussion of how such knowledge was disseminated through the oral, manuscript and print culture.
A plaine and easie waie to remedie a horse' is the first complete text to focus exclusively on the health and illness of the most important animals in early modern England. It also follows on and further develops the subject of early modern veterinary medicine introduced by Louise Hill Curth in 'The Care of Brute Beasts: a social and cultural study of veterinary medicine in early modern England'. This book is divided into three sections which start by providing an overview of the evolution of English hippiatric medicine from ancient and medieval times into the early modern period. The second section moves on to the structures of practice which include the astrological principles between preventative, remedial and surgical medicine for horses, followed by an in-depth discussion of how such knowledge was disseminated through the oral, manuscript and print culture.
This book is about medical beliefs and practices for animals in early modern England. Although there are numerous texts on human health, this is the first to focus exclusively on animals during this period. For most academics, the foundation of the London Veterinary College in 1791 marks the beginning of 'modern' veterinary medicine, with the period before unworthy of serious study. In fact, there is ample evidence of how the importance of animals resulted in a highly complex system of both preventative and remedial care. This book is divided into sections which start by 'setting the scene' with an overview of animals in early modern England and the contemporary principles behind health and illness. It moves onto an examination of the medical marketplace and printed literature on animal health care, followed by an in-depth look at preventative and remedial methods. It ends by addressing the question of what impact, if any, new colleges had on veterinary beliefs and practices.
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