Ireland is in a housing and rental crisis. With spiralling rents and a lack of supply comes new challenges for tenants and landlords. Along with this, the legislative changes to the Residential Tenancies Act 2004 are being made in a piecemeal fashion. With so many changes, Residential Tenancies is a much needed exposition of the current law. It provides a clear and comprehensive statement of the law regulating private and social leases of dwellings in Ireland and explains the dispute resolution mechanisms of the Residential Tenancies Board, appeals, and enforcement. At the centre of the book are the implications of the Residential Tenancies Act 2004, which was enacted to provide a simple and quick way to resolve disputes. However the provisions of the Residential Tenancies Act are technical, confusing, and give rise to what has been referred to repeatedly in the High Court as regrettable difficulties of interpretation. Residential Tenancies provides expert guidance and insight for practitioners and all those who have to navigate the provisions of the Residential Tenancies Act, 2004 (as amended). The text aims to 'see around corners' in the legislation, to answer particular difficulties that might prompt readers to turn to its pages. It gives practical help including step-by-step guidance to tackle the difficulties of interpretation and the wide range of changes and challenges, such as the obligations of landlords and tenants, changes in notice periods for termination and rent reviews, and dispute resolution. Along with this, the book also includes many useful resources including a comprehensive appendix, which includes a sample residential letting agreement, a range of sample notices of termination (to deal with all permitted reasons for termination), and a sample rent review notice. These make it ideal for solicitors and barristers practicing in this area, as well as letting agents and members of the public, either landlords or tenants who wish to be well informed of their rights and obligations.
Brand Psychology brings together theory and practice from the fields of psychology, design, and marketing to demystify the brand development process. It explores the behavioral science behind brand building, looking at the psychological principles at play whenever a brand is built and communicated. Backed by research from various fields of psychology, the book presents practical insights for developing memorable brands through its interdisciplinary character, and emphasis on digital channels. Throughout the book, readers will learn to apply concepts from brand psychology, social learning and persuasion, identity design, and sensory branding to attract and retain their ideal customers. Each chapter presents insights from academic consumer behavior studies, real-life cases from inspiring brands, and unique visual learning tools including infographics, worksheets, and timelines. Ultimately, it serves as a tool to bridge the gap between scientists and entrepreneurs, offering clear, research-backed ideas to drive brand growth and reach human beings in a meaningful way during a time of independent brands and global connectivity. This transformative book shows readers how to: Develop memorable brands that resonate with their target audience Create powerful brand stories, archetypes, and strategies for growth Navigate brand management with mindful communication and active shaping of associations Containing cutting-edge brand-building tools, this book is a must-read for students and practitioners in brand management, marketing, design management, graphic design, business, advertising, and related spaces that aim to craft an identity that turns heads and hearts.
This book presents an analysis of masculinity construction in a large corpus of women’s magazines, adopting a feminist Critical Stylistic approach to reveal how men are talked about and ‘sold’ to women as part of a successful performance of hegemonic femininity. This novel approach identifies women’s magazines as sites of ‘lad culture’ that perpetuate ideologies more commonly associated with the ‘laddism’ of male-targeted media. It examines how stereotypical images of men as naturally aggressive and obsessed with sex are promoted, as well as considering some of the ways in which women’s magazines contribute to the social construction of normative understandings of gender and sexuality more broadly. This engaging work will offer fresh insights to students and scholars of (Critical) Discourse Analysis, Sociolinguistics, Corpus Linguistics, Stylistics, and Gender and Communication Studies.
A leading activist museum director explains why museums are at the center of a political storm In an age of protest, cultural institutions have come under fire. Protestors have mobilized against sources of museum funding, as happened at the Metropolitan Museum, and against board appointments, forcing tear gas manufacturer Warren Kanders to resign at the Whitney. That is to say nothing of demonstrations against exhibitions and artworks. Protests have roiled institutions across the world, from the Abu Dhabi Guggenheim to the Akron Art Museum. A popular expectation has grown that galleries and museums should work for social change. As Director of the Queens Museum, Laura Raicovich helped turn that New York muni- cipal institution into a public commons for art and activism, organizing high-powered exhibitions that doubled as political protests. Then in January 2018, she resigned, after a dispute with the Queens Museum board and city officials. This public controversy followed the museum’s responses to Donald Trump’s election, including her objections to the Israeli government using the museum for an event featuring Vice President Mike Pence. In this lucid and accessible book, Raicovich examines some of the key museum flashpoints and provides historical context for the current controversies. She shows how art museums arose as colonial institutions bearing an ideology of neutrality that masks their role in upholding conservative, capitalist values. And she suggests ways museums can be reinvented to serve better, public ends.
Packed Z99 gorgeous color photos these guides offer all the information a traveler needs including trip planning and on-the-road advice to make your vacation memorable
Continues the author's story of personal crises, highlighted by the irony and humor that paralleled her professional triumph, and includes anecdotes of the famous and infamous
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