Kevin Werbach's Books

The Blockchain and the New Architecture of Trust

By: Kevin Werbach

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The Blockchain and the New Architecture of Trust

By: Kevin Werbach

How the blockchain—a system built on foundations of mutual mistrust—can become trustworthy. The blockchain entered the world on January 3, 2009, introducing an innovative new trust architecture: an environment in which users trust a system—for example, a shared ledger of information—without necessarily trusting any of its components. The cryptocurrency Bitcoin is the most famous implementation of the blockchain, but hundreds of other companies have been founded and billions of dollars invested in similar applications since Bitcoin's launch. Some see the blockchain as offering more opportunities for criminal behavior than benefits to society. In this book, Kevin Werbach shows how a technology resting on foundations of mutual mistrust can become trustworthy. The blockchain, built on open software and decentralized foundations that allow anyone to participate, seems like a threat to any form of regulation. In fact, Werbach argues, law and the blockchain need each other. Blockchain systems that ignore law and governance are likely to fail, or to become outlaw technologies irrelevant to the mainstream economy. That, Werbach cautions, would be a tragic waste of potential. If, however, we recognize the blockchain as a kind of legal technology that shapes behavior in new ways, it can be harnessed to create tremendous business and social value.

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Page Count

339

Publisher

MIT Press

Published Date

ISBN 10

0262547163

ISBN 13

9780262547161

The Blockchain and the New Architecture of Trust

By: Kevin Werbach

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The Blockchain and the New Architecture of Trust

By: Kevin Werbach

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339

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MIT Press

Published Date

ISBN 10

0262547163

ISBN 13

9780262547161

For the Win, Revised and Updated Edition

The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact

By: Kevin Werbach,Dan Hunter

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For the Win, Revised and Updated Edition

The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact

By: Kevin Werbach,Dan Hunter

A QUICK BUT THOUGHTFUL LOOK INTO THE PROS AND CONS OF GAMIFICATION…."—Daniel H. Pink, Author, Drive Why can't life—and business—be fun? For thousands of years, we've created things called games that tap the tremendous psychic power of fun. In a revised and updated edition of For the Win: The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact, authors Kevin Werbach and Dan Hunter argue that applying the lessons of gamification could change your business, the way you learn or teach, and even your life. Werbach and Hunter explain how games can be used as a valuable tool to address serious pursuits like marketing, productivity enhancement, education, innovation, customer engagement, human resources, and sustainability. They reveal how, why, and when gamification works—and what not to do. Discover the successes—and failures—of organizations that are using gamification: How a South Korean company called Neofect is using gamification to help people recover from strokes;How a tool called SuperBetter has demonstrated significant results treating depression, concussion symptoms, and the mental health harms of the COVID-19 pandemic through game thinking; How the ride-hailing giant Uber once used gamification to influence their drivers to work longer hours than they otherwise wanted to, causing swift backlash. The story of gamification isn't fun and games by any means. It's serious. When used carefully and thoughtfully, gamification produces great outcomes for users, in ways that are hard to replicate through other methods. Other times, companies misuse the "guided missile" of gamification to have people work and do things in ways that are against their self-interest. This revised and updated edition incorporates the most prominent research findings to provide a comprehensive gamification playbook for the real world.

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Page Count

153

Publisher

University of Pennsylvania Press

Published Date

ISBN 10

1613631049

ISBN 13

9781613631041

The Network Challenge (Chapter 24)

Telecommunications: Network Strategies for Network Industries?

By: Kevin Werbach

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The Network Challenge (Chapter 24)

Telecommunications: Network Strategies for Network Industries?

By: Kevin Werbach

Telecommunications is a networked business, yet it traditionally has resisted a network-based view in its strategies and business models. In this chapter, Kevin Werbach explores this paradox, contrasting the worldview of Monists such as AT&T, who see the infrastructure as inseparable from the network, and Dualists such as Google, who see the network and its applications as distinct from the underlying infrastructure. Not surprisingly, AT&T is a proponent of “tiered access” whereas Google argues for “network neutrality.” Finally, Werbach examines how a more modular future might bridge the gap between those who seek to own and capitalize on the network and those who seek to expand it through more neutral offerings.

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Publisher

Pearson Education

Published Date

ISBN 10

0137015542

ISBN 13

9780137015542

The Gamification Toolkit

Dynamics, Mechanics, and Components for the Win

By: Kevin Werbach,Dan Hunter

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The Gamification Toolkit

Dynamics, Mechanics, and Components for the Win

By: Kevin Werbach,Dan Hunter

Take your gamification efforts to the next level When The Economist covered Kevin Werbach and Dan Hunter's new book For the Win in 2012, they referred to gamification as a "management craze." Since then, gamification has proved to be much more than a fleeting fad: it is a global movement. For the Win has been published globally in English, Chinese, Japanese, Korean, Russian, and Spanish, and more than a quarter of a million people have taken Werbach's gamification course on Coursera. Now, in their new ebook The Gamification Toolkit, Werbach and Hunter go deeper into the key game elements and provide you with the tools to take gamification to the next level. This brief but comprehensive ebook is a user's guide to help you build a game—for the win.

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University of Pennsylvania Press

Published Date

ISBN 10

1613630689

ISBN 13

9781613630686

Green Culture

An A-to-Z Guide

By: Kevin Wehr

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Green Culture

An A-to-Z Guide

By: Kevin Wehr

Colorful bracelets, funky brooches, and beautiful handmade beads: young crafters learn to make all these and much more with this fantastic step-by-step guide. In 12 exciting projects with simple steps and detailed instructions, budding fashionistas create their own stylish accessories to give as gifts or add a touch of personal flair to any ensemble. Following the successful "Art Smart" series, "Craft Smart" presents a fresh, fun approach to four creative skills: knitting, jewelry-making, papercrafting, and crafting with recycled objects. Each book contains 12 original projects to make, using a range of readily available materials. There are projects for boys and girls, carefully chosen to appeal to readers of all abilities. A special "techniques and materials" section encourages young crafters to try out their own ideas while learning valuable practical skills.

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Page Count

585

Publisher

SAGE

Published Date

ISBN 10

1412996937

ISBN 13

9781412996938

Government Cloud Procurement

By: Kevin McGillivray

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Government Cloud Procurement

By: Kevin McGillivray

An essential, in-depth analysis of the key legal issues that governments face when adopting cloud computing services.

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Page Count

315

Publisher

Cambridge University Press

Published Date

ISBN 10

1108837670

ISBN 13

9781108837675

For the Win, Revised and Updated Edition

The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact

By: Kevin Werbach,Dan Hunter

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For the Win, Revised and Updated Edition

The Power of Gamification and Game Thinking in Business, Education, Government, and Social Impact

By: Kevin Werbach,Dan Hunter

In a revised and updated edition of For the Win, authors Kevin Werbach and Dan Hunter argue that applying the lessons of gamification could change your business, the way you learn or teach, and even your life. This edition incorporates the most prominent research findings to provide a comprehensive gamification playbook for the real world.

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Page Count

152

Publisher

University of Pennsylvania Press

Published Date

ISBN 10

1613631464

ISBN 13

9781613631461

The Gamification Toolkit

Dynamics, Mechanics, and Components for the Win

By: Kevin Werbach,Dan Hunter

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The Gamification Toolkit

Dynamics, Mechanics, and Components for the Win

By: Kevin Werbach,Dan Hunter

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Publisher

University of Pennsylvania Press

Published Date

ISBN 10

1613630689

ISBN 13

9781613630686

The Network Challenge (Chapter 24)

Telecommunications: Network Strategies for Network Industries?

By: Kevin Werbach

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The Network Challenge (Chapter 24)

Telecommunications: Network Strategies for Network Industries?

By: Kevin Werbach

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Publisher

Pearson Education

Published Date

ISBN 10

0137015542

ISBN 13

9780137015542

Book's by Kevin Werbach

The Blockchain and the New Architecture of Trust

The Blockchain and the New Architecture of Trust

The Blockchain and the New Architecture of Trust

The Blockchain and the New Architecture of Trust

For the Win, Revised and Updated Edition

For the Win, Revised and Updated Edition

The Network Challenge (Chapter 24)

The Network Challenge (Chapter 24)

The Gamification Toolkit

The Gamification Toolkit

Green Culture

Green Culture

Government Cloud Procurement

Government Cloud Procurement

For the Win, Revised and Updated Edition

For the Win, Revised and Updated Edition

The Gamification Toolkit

The Gamification Toolkit

The Network Challenge (Chapter 24)

The Network Challenge (Chapter 24)

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