Kevin Nalty's Books

Beyond Viral

How to Attract Customers, Promote Your Brand, and Make Money with Online Video

By: Kevin Nalty

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Beyond Viral

How to Attract Customers, Promote Your Brand, and Make Money with Online Video

By: Kevin Nalty

Promote your product using the most visceral form of social media-online video Learn how to create cost-effective videos, engage your customers, compel them to measurable behaviors (awareness, intent, and purchase), and sustain your brand online. Beyond Viral gives you the tools and tricks to successfully use online video to reach your business goals. Author Kevin Nalty is the only career marketer who doubles as one of the most-viewed YouTube comedians Foreword by veteran vlogger David Meerman Scott First-hand case studies of leading brands include Microsoft, Starbucks, GE, MTV, Mentos, Holiday Inn, and Fox Broadcasting Learn from the successes of top companies and startups as well as the pitfalls and mistakes many of them are making Online video has huge potential, mostly untapped. Put your business at the forefront of this important medium with the proven methods described by Beyond Viral.

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Page Count

279

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470877618

ISBN 13

9780470877616

The Popular Radical Press in Britain, 1811-1821 Vol 2

A Reprint of Early Nineteenth-Century Radical Periodicals

By: Paul Keen,Kevin Gilmartin

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The Popular Radical Press in Britain, 1811-1821 Vol 2

A Reprint of Early Nineteenth-Century Radical Periodicals

By: Paul Keen,Kevin Gilmartin

The radical weekly newspaper or pamphlet was the leading print organ of popular radical expression during what has been called the "heroic age of popular Radicalism"; the public agitation for parlimentary reform between 1815 and 1820. This work reprints the original runs of the rarest periodicals.

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Page Count

416

Publisher

Routledge

Published Date

ISBN 10

1000742636

ISBN 13

9781000742633

The Library of Benjamin Franklin

By: Edwin Wolf,Kevin J. Hayes

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The Library of Benjamin Franklin

By: Edwin Wolf,Kevin J. Hayes

Beginning in the 1950s, Edwin Wolf 2nd embarked on a biblio'l. quest to reconstruct the library of Benjamin Franklin, which was the largest & best private library in Amer. at the time of his death & was subsequently dispersed. The contents of Franklin's library were virtually unknown until Wolf identified the unique shelfmarks that Franklin used to organize his books. That discovery allowed Wolf to locate 2,700 titles in 1,000 vols. that Franklin actually owned. Wolf also identified a further 700 titles owned by Franklin. After wolf's death, Kevin Hayes took up the project & brought it to fruition. This catalogue includes almost 4,000 books known to have been owned by Franklin, & the Intro. tells the complete story of Franklin's library, its dispersal, & its reconstruction.

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Page Count

1012

Publisher

American Philosophical Society

Published Date

ISBN 10

0871692570

ISBN 13

9780871692573

Thirty Florida Shipwrecks

By: Kevin M McCarthy

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Thirty Florida Shipwrecks

By: Kevin M McCarthy

Sunken treasure, cannibalism, prison ships, Nazi submarines, the Bermuda triangle—all are tied into the lore of shipwrecks along Florida's coasts. There are as many shipwreck stories as there are thousands of Florida shipwrecks. This book offers thirty of the most interesting of them—from the tale of young Fontaneda, who wrecked in 1545 and was held captive by Indians for 17 years, to the story of the Coast Guard cutter Bibb, which was sunk off Key Largo in 1987 to provide an artificial reef and diving site. In between there is the Atocha, flagship of a Spanish treasure fleet, which sank in a hurricane in September 1622 and was found, along with its $100 million worth of gold and silver, by Mel Fisher in July of 1985. Each shipwreck story has a map pinpointing its location and a full-color illustration by renowned artist William L. Trotter. There is an extensive bibliography and a foreword by Florida state underwater archaeologist Roger Smith.

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Page Count

291

Publisher

Rowman & Littlefield

Published Date

ISBN 10

1683340027

ISBN 13

9781683340027

Organizational Ethics and Moral Integrity in Secular Societies

The Ethics of Bureaucracies

By: Kevin Wm Wildes, S.J.

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Organizational Ethics and Moral Integrity in Secular Societies

The Ethics of Bureaucracies

By: Kevin Wm Wildes, S.J.

This book explores an undeveloped area in postmodern thought: organizational ethics. Ethical debates and analyses usually focus on a particular act or action, an actor, and/or how a secular society should address any of those particular persons or events. In the Post Modern age, ethical decisions and policies are characterized by moral and cultural pluralism. However, there is a second factor that complicates ethical and policy decisions even further. This book argues that in the postmodern age ethical decisions often need to be understood as part of the decision making of organizations and bureaucracies. Organizational decisions often have direct bearing on the choices made by individuals. Two areas that exemplify postmodern issue are the areas of health care and education. For example the decision making of Admissions Officers in American higher education, are influenced by decisions that have been made by the university about the size of the class and the diversity of the class. Health Care organizations make policy decisions that affect every aspect of a patient’s care from admission to treatment and the types of care that are or are not offered. Both education and health care are the object of the significant investment of resources, both areas are value laden in postmodern, pluralistic societies, and yet we do not have a comprehensive method to understand them or evaluate them. This book is of interest to bioethicists, physicians, nurses, health care policy students, educational policy experts, students and government regulators.

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Page Count

278

Publisher

Springer Nature

Published Date

ISBN 10

3031390970

ISBN 13

9783031390975

Beyond Viral

How to Attract Customers, Promote Your Brand, and Make Money with Online Video

By: Kevin Nalty

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Beyond Viral

How to Attract Customers, Promote Your Brand, and Make Money with Online Video

By: Kevin Nalty

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Page Count

279

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470877618

ISBN 13

9780470877616

Marching Home

To War and Back with the Men of One American Town

By: Kevin Coyne

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Marching Home

To War and Back with the Men of One American Town

By: Kevin Coyne

A compelling story of World War II and how it shaped the lives of six men, one town, and all of America. Award-winning author Coyne's chronicle follows six young men from Freehold, New Jersey, through the war and back home again--to a town and a nation on the brink of changes larger than any of them could have imagined.

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Page Count

420

Publisher

Penguin Group

Published Date

ISBN 10

0142003867

ISBN 13

9780142003862

Dying and Grieving

Life Span and Family Perspectives

By: Alicia Skinner Cook,Kevin Oltjenbruns

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Dying and Grieving

Life Span and Family Perspectives

By: Alicia Skinner Cook,Kevin Oltjenbruns

From a lifespan development perspective, the authors address the major aspects of the dying and grieving process. The text focuses on the practical application of the theories and explanations presented. Features: * Holistic perspective includes physical, emotional, social, psychological, and spiritual aspects. * In each chapter there are personal accounts. * The text is family oriented. * Chapter 1 illustrates how issues in this field have changed quite rapidly over time. * A separate chapter on suicide illustrates that sudden death involves many unique issues when compared to an expected death. New to this edition: * Chapter 1 has been completely revised to provide context for: changes in the primary causes of death, the increase in violence in U.S. society, bioethical and legal issues, the impact of technology, and multicultural environments. * An increased focus on various aspects of culture recognizes the diversity within the U.S. Ethnic differences and international comparisons are evident in Multicultural Environments section of Chapter 1, examples and boxes throughout the text, and in personal accounts. * More focus on sudden death and life-threatening illness, as well as

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Page Count

536

Publisher

Delmar Thomson Learning

Published Date

ISBN 10

0155015060

ISBN 13

9780155015067

For the Love of Family

How a Knock on the Door Changed Everything

By: Kevin C. McCall

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For the Love of Family

How a Knock on the Door Changed Everything

By: Kevin C. McCall

In 2009, Kevin C. McCall, loving husband and proud father of three, experienced the unimaginable: His youngest son, Ryan, was murdered in a robbery attempt after leaving a college party in Tampa, Florida. In For the Love of Family, Kevin shares his personal journey through shock, horror, grief, anger, reconciliation, and healing. Over the course of more than six years, Kevin fought daily to escape the grip of depression and hate; he fought to center his life around love and faith. Encounters and events, sometimes curious yet ultimately enlightening, weave throughout his days and nights, guiding him forward. Although his story is harrowing and painful, it is also filled with love--love for his family and love for life.

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Page Count

314

Published Date

ISBN 10

1640966897

ISBN 13

9781640966895

Book's by Kevin Nalty

Beyond Viral

Beyond Viral

The Popular Radical Press in Britain, 1811-1821 Vol 2

The Popular Radical Press in Britain, 1811-1821 Vol 2

The Library of Benjamin Franklin

The Library of Benjamin Franklin

Thirty Florida Shipwrecks

Thirty Florida Shipwrecks

Organizational Ethics and Moral Integrity in Secular Societies

Organizational Ethics and Moral Integrity in Secular Societies

Beyond Viral

Beyond Viral

Marching Home

Marching Home

Dying and Grieving

Dying and Grieving

For the Love of Family

For the Love of Family

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