The Value of Design in Retail and Branding creates a much-needed bridge between different disciplines involved in retail design, bringing together a range of research and insights for practice in these disciplines, improving the impact of design.
This Big Book helpt je beslissingen nemen bij het ontwerpen van winkels. Met de komst van e-commerce is de rol die fysieke winkels spelen dramatisch veranderd. Hun bestaansrecht staat niet ter discussie, maar de nood aan een ander design voor deze winkels is hoog. Dit boek biedt de nodige kennis om de winkel voor de toekomst te ontwerpen. Het biedt een compleet overzicht van achtergrond en onderzoek over de noodzakelijke tools tot refecties over de uitdagingen van de toekomst.
The Value of Design in Retail and Branding creates a much-needed bridge between different disciplines involved in retail design, bringing together a range of research and insights for practice in these disciplines, improving the impact of design.
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