Kapoor, Avinash's Books

Consumer Experiences and Emotion Management

By: Avinash Kapoor

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Consumer Experiences and Emotion Management

By: Avinash Kapoor

Emotions can organize cognitive processes or disorganize them, be active or passive, lead to adaptation, or maladaptation. Consumers may be conscious of their emotions or may be motivated by unconscious emotions. The emotions in combined form with different intensities have an adaptive significance in consumers’ life. Further, the challenges that marketers and researchers face in today’s global markets are to understand the expression of the emotions or consumer emotional experience. The purpose of this book is to emphasize the value of emotions and explore mental behavioral and emotional dimensions that affect consumers of all age groups, societies, and cultures. This book is an excellent reference for students, executives, marketers, researchers, and trainers. It includes the different elements of emotion, evidence of how emotions govern and organize consumer life, and emotion and individual functioning, including psychological disorders and well being.

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Page Count

119

Publisher

Business Expert Press

Published Date

ISBN 10

1606496476

ISBN 13

9781606496473

Marketing in the Digital World

By: Avinash Kapoor

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Marketing in the Digital World

By: Avinash Kapoor

The author explores and analyzes the digital and social media dynamics for virtual world, including the mechanism involved in bringing targeted traffic and increasing brand awareness in the real-time programmatic and algorithmic world of communication, where the new digital world is progressively being propelled by the blockchain-enabled social media platforms. The intelligent corporates are becoming data-driven and AI-powered enterprises to compete, differentiate, and successfully reach consumers. This book develops a critical understanding of the digital marketing landscape. The author explores and examines the various aspects of digital marketing process and their implications. It takes an in-depth look at what firms can do to pioneer and successfully execute the digital marketing innovations in a mobile-synchronized and mobile-optimized world for building and sustaining the online customer relationship and loyalty. The author explores and analyzes the digital and social media dynamics for virtual world, including the mechanism involved in bringing targeted traffic and increasing brand awareness in the real-time programmatic and algorithmic world of communication, where the new digital world is progressively being propelled by the blockchain-enabled social media platforms. In this connected world, the consumers are connected with portals of interactive multi-smart shared interfaces. Kapoor discusses and demonstrates that the practitioners should direct their endeavors more toward fostering the positive brand image and the consumer-based brand equity than short-range transactions. This book is intended for a broad audience including students and professors in graduate business schools, and practicing business executives. The goal is to inform management practice and help current and future business leaders navigate through the competitive storms unleashed by digital technology for reaching market segments, for conducting market research, and for managing content, no matter what industry it is.

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Page Count

137

Publisher

Business Expert Press

Published Date

ISBN 10

1948580063

ISBN 13

9781948580069

STUDENT SUCCESS FORMULA - Wings to Elevate Your Life

By: Nidhi A. Kapoor

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STUDENT SUCCESS FORMULA - Wings to Elevate Your Life

By: Nidhi A. Kapoor

This book will help you in understanding your talents and true potential. And help you transform and evolve to next level in terms of your creativity, productivity, prosperity and service to the mother earth. It contains neuroscience-based practices and techniques to save you in hard times and prepare your for a dream life. It will help you understand your brain’s real potential and how you may optimize it. This book will forever change how you think about yourself and your own thinking. It will revolutionize your understanding about focus, distractions and negative emotions. It will also influence your thoughts, perception and subconscious awareness. It could be an antidote to your mobile addiction and dis-interest for any subject.

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Page Count

108

Publisher

Shashwat Publication

Published Date

ISBN 10

9390761964

ISBN 13

9789390761968

Bloomsbury—An Activity-based Integrated Course Class 2 Semester 2 AY (2023-24)Onward

By: Leena Kapoor,Dr Lucy Shaily,R. S. Dhauni,Nisha Mudgal,Sara George,Sr. Vijaya

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Bloomsbury—An Activity-based Integrated Course Class 2 Semester 2 AY (2023-24)Onward

By: Leena Kapoor,Dr Lucy Shaily,R. S. Dhauni,Nisha Mudgal,Sara George,Sr. Vijaya

Bloomsbury—An Activity-based Integrated Course for LKG, UKG and Classes 1 to 5 has been designed and formulated in accordance with the guidelines of National Education Policy (NEP) 2020.The series comprises a set of fourteen books, two for each class and one per semester. Semester books for LKG and UKG include English, Mathematics and Environmental Science. Semester books for Classes 1 and 2 include English, Mathematics, Environmental Science and General Knowledge. Semester books for Classes 3 to 5 include English, Mathematics, Science, Social Studies and General Knowledge. The series is strictly aligned with the basic tenets of NEP 2020. Thus, a lot of emphasis has been laid on promoting activity-based and experiential approach to learning. The series also seeks to develop the core twenty-first-century skills in learners, which lie at the heart of NEP 2020. Besides, great care has been taken to make learning a joyful experience for the learners. All this will together lay a strong foundation at the primary level and lead to the holistic development of the learners at each level. Some of the key features of the series are: • Key concepts supported with visual activities, games and real-life examples • Carefully-graded and comprehensive exercises to facilitate true evaluation • Online support in the form of animated lessons, interactive exercises, topic-wise videos and E-books (For Teachers only) as per the requirement of the subject • Teachers Resource Book to facilitate teaching ENGLISH The content for English is a perfect blend of the best of both worlds—past and present. The selections are based on the learners’ interests, and, therefore, will not only easily arrest their attention but also facilitate longer retention. The graded exercises lay appropriate emphasis on learning the four basic language skills of Listening, Speaking, Reading and Writing. Grammar Section in each book offers simple and clear conceptual understanding. MATHEMATICS The Mathematical concepts have been dealt with in an interesting and comprehensive manner. This way even an average child will have no difficulty in grasping the fundamentals. The series follows a graded and spiral approach, keeping in mind the age and level of understanding of the learner. ENVIRONMENTAL STUDIES NEP 2020 lays emphasis on promoting the spirit of analysis and questioning because it has been increasingly felt that children learn more through talking, observing and discussing with others. This approach has been adopted in EVS content. SCIENCE The content in this section emphasises meaningful learning of science for the overall development of learners. It focuses on helping children understand their natural environment and correlate science with their everyday experiences in an interesting and comprehensive manner. SOCIAL STUDIES A totally new and innovative approach to teaching social studies has been adopted in this section. The lessons enhance the learners’ life skills and equip them with a high civic sense and arm them with an ability to face the challenges in life with confidence, and as responsible citizens. GENERAL KNOWLEDGE The main objective of the General Knowledge section is to create a sense of wonder in the learners and arouse in them a desire to learn and find out more about the world around them. We look forward for feedback and constructive criticism from the students, teachers and parents, which will be given due consideration in the future reprints and editions of the books. The Publisher * ????? ??????- ????????????? ?? ???????, ???????? ??? ??? ?? ????? ??? ???? ??? ???? ?? ?????? ?????, ?????, ???????, ????, ????, ??????????????, ???????????, ????? ? ???? ??? ?????? ?? ???????? ???? ??? ??? * ???-?? ?????? ???- ??? ?? ????? ??????? ?? ???????? ??? ?? ??? ??? '???-?? ?????? ???' ?? ??????? ????? ???? ??? ?? ?? ???????????? ??? ????? ?????? * ?????? ????? ??????? ??? ??? ?? ??????-????? ?? ????????? ?? ?????? ???- * ???? ????????- ?? ?????? ?? ????????????? ?? ????? ???????? ???? ??? ??? * ???????? ??????- ???????? ??? ?? ???????? ??? ?? ???????? ?????? ??? ?? ???? * ????? ??????? ???- ??????? ?? ??? ??????? ?? ?????? ????? ??? ??? ????????? ??????? ?? ?????? ??? ?? ???? * ????? ???? ??? ????? ??????? ??????????- ??? ???? ???? ?????? ????? ?? ?????? ???? ??? ?? ????? ?????????? ????? ?????, ?????, ????? ????, ????????, ???????????, ????????, ????, ?????, ???????? ??? ?? ?????? ?? ????? ????-????? ?? ??????? ?? ??? ??? ???????????, ????-??????, ?????? ?????? ????? ????-??? ?????? ?? ???? * ???? ?????? ?? ?????? ?? ??? ?????? ??? ?? ???, ????? ????? ?? ???? ?????? ?? ??-????? ??????? ?? ???? * ?????? ???????- ????????? ??? ?????, ??? ?? ???/???, ???????? ?? ????? ??? ????? ??????-???? ?? ???? * ?????? ?????? # ?-??? (Ebook) * ???????? ???. * ??? ????? ?? ?????? * ??????? ???? ??? ?? ?? ????? ?????? ?? ???????? ?? ???? ?????-??????? ?? ????? ?? ???????? ???? ????? ?????? ?? ??? ??????? ?????? ?? ???????? ?? ?????????? ????? ?? ????? ?????? ???? ??? ?? ????? ??? ????? ????? ?? ??? ???? ????? ???????? ???? ???????

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Page Count

209

Publisher

Goyal Brothers Prakashan

Published Date

ISBN 10

8195975232

ISBN 13

9788195975235

Bloomsbury—An Activity-based Integrated Course Class 3 Semester 2 AY (2023-24)Onward

By: Leena Kapoor,Dr Lucy Shaily,R. S. Dhauni,Nisha Mudgal,Neelima Jain,Kavita Thareja,Tinkoo Bhattacherjee,Nalini Aggarwal,Sr. Vijaya,Sara George

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Bloomsbury—An Activity-based Integrated Course Class 3 Semester 2 AY (2023-24)Onward

By: Leena Kapoor,Dr Lucy Shaily,R. S. Dhauni,Nisha Mudgal,Neelima Jain,Kavita Thareja,Tinkoo Bhattacherjee,Nalini Aggarwal,Sr. Vijaya,Sara George

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Page Count

281

Publisher

Goyal Brothers Prakashan

Published Date

ISBN 10

8195975240

ISBN 13

9788195975242

Marketing in the Digital World

By: Avinash Kapoor

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Marketing in the Digital World

By: Avinash Kapoor

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Solve jigsaw puzzle

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Page Count

137

Publisher

Business Expert Press

Published Date

ISBN 10

1948580063

ISBN 13

9781948580069

Consumer Experiences and Emotion Management

By: Avinash Kapoor

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Consumer Experiences and Emotion Management

By: Avinash Kapoor

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Solve jigsaw puzzle

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119

Publisher

Business Expert Press

Published Date

ISBN 10

1606496476

ISBN 13

9781606496473

Branding and Sustainable Competitive Advantage: Building Virtual Presence

Building Virtual Presence

By: Kapoor, Avinash

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Branding and Sustainable Competitive Advantage: Building Virtual Presence

Building Virtual Presence

By: Kapoor, Avinash

Successful brand building helps sustain relationships with consumers, creating long-term sustainable competitive advantage and protecting businesses from market turbulence and uncertainties. Manufacturing processes can often be duplicated in ways that strongly held attitudes established in consumers’ minds cannot. Branding and Sustainable Competitive Advantage: Building Virtual Presence explores the processes involved in managing brands for long-term sustainable competitive advantage. Managers, professionals, and researchers will better understand the importance of consumers’ perceptions in brand management, gain insight into the interface of positioning and branding, learn about the management of brands over time and in digital and virtual worlds, be able to name new products and brand extensions, and discover how marketers develop and apply strategies to position their brands.

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Page Count

294

Publisher

IGI Global

Published Date

ISBN 10

1613501722

ISBN 13

9781613501726

Anish Kapoor

By: Anish Kapoor,Marcello Dantas,Agnaldo Farias

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Anish Kapoor

By: Anish Kapoor,Marcello Dantas,Agnaldo Farias

Conhecido internacionalmente por suas obras tridimensionais misteriosas que invadem o espaço físico e psicológico, a produção de Kapoor vai de esculturas de pigmentos a intervenções no chão, na parede, em áreas abertas ou fechadas. A instalação Ascension, que dá título à mostra, consiste em uma coluna de fumaça que sobe em espiral a uma altura de 36 metros, do chão à cúpula da rotunda do CCBB Rio, sugada por um equipamento especial, a 120 km/h de velocidade.

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Published Date

ISBN 10

8560169008

ISBN 13

9788560169009

Book's by Kapoor, Avinash

Consumer Experiences and Emotion Management

Consumer Experiences and Emotion Management

Marketing in the Digital World

Marketing in the Digital World

STUDENT SUCCESS FORMULA - Wings to Elevate Your Life

STUDENT SUCCESS FORMULA - Wings to Elevate Your Life

Bloomsbury—An Activity-based Integrated Course Class 2 Semester 2 AY (2023-24)Onward

Bloomsbury—An Activity-based Integrated Course Class 2 Semester 2 AY (2023-24)Onward

Bloomsbury—An Activity-based Integrated Course Class 3 Semester 2 AY (2023-24)Onward

Bloomsbury—An Activity-based Integrated Course Class 3 Semester 2 AY (2023-24)Onward

Marketing in the Digital World

Marketing in the Digital World

Consumer Experiences and Emotion Management

Consumer Experiences and Emotion Management

Branding and Sustainable Competitive Advantage: Building Virtual Presence

Branding and Sustainable Competitive Advantage: Building Virtual Presence

Anish Kapoor

Anish Kapoor

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