Jonathan Gabay's Books

Gabay's Copywriters' Compendium

The Definitive Professional Writer's Guide

By: J. Jonathan Gabay

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Gabay's Copywriters' Compendium

The Definitive Professional Writer's Guide

By: J. Jonathan Gabay

Marketers, creative writers, and individuals for whom copywriting forms part of their job are often required to produce innovative and engaging copy in a short space of time. Creativity is not always to hand, and therefore on some occasions additional help is required to find the right phrase, description or slogan. Gabay's Copywriting Compendium contains a wealth of inspiring tips, ideas and descriptions to aid the writing process, such as advice on spelling and grammar, examples of rhyming words, suggested euphemisms, and odd facts.

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711

Publisher

Routledge

Published Date

ISBN 10

0750683201

ISBN 13

9780750683203

Reinvent Yourself

Tactics for Work, Life and Happiness - Yours

By: Jonathan Gabay

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Reinvent Yourself

Tactics for Work, Life and Happiness - Yours

By: Jonathan Gabay

If you haven't quite got what you think you should have, or you haven't quite become who you really wanted to be, there's never been a better time to completely reinvent the way you are and the way you live your life.

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230

Publisher

Pearson Education

Published Date

ISBN 10

1843040158

ISBN 13

9781843040156

Improve Your Copywriting: Teach Yourself

By: Jonathan Gabay

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Improve Your Copywriting: Teach Yourself

By: Jonathan Gabay

Fully revised for today's practical copywriting requirements, Improve your Copywriting, by one of the UK's leading copywriters, reveals some of advertising's greatest creative secrets. From planning to implementation, it will guide you step-by-step through copywriting skills for a range of disciplines, including: - the internet - radio and TV - business-to-business - public relations - recruitment - charities - ...and many more! Throughout the book you'll find quick tips and author insights summarizsng what you have read and exercises for you to do. A practical glossary with useful addresses will help you to build you skills even further. So if you are ready to have fun whilst learning how to succeed in one of the most exciting areas of marketing communications, read this book and explore your full copywriting potential. NOT GOT MUCH TIME? One and five-minute introductions to key principles to get you started. AUTHOR INSIGHTS Lots of instant help with common problems and quick tips for success, based on the author's many years of experience. TEST YOURSELF Tests in the book and online to keep track of your progress. EXTEND YOUR KNOWLEDGE Extra online articles at www.teachyourself.com to give you a richer understanding of copywriting. TRY THIS Innovative exercises illustrate what you've learnt and how to use it.

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224

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Teach Yourself

Published Date

ISBN 10

1444129465

ISBN 13

9781444129465

Make A Difference With Your Marketing: Teach Yourself

By: Jonathan Gabay

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Make A Difference With Your Marketing: Teach Yourself

By: Jonathan Gabay

Make a Difference with your Marketing will help you take your marketing skills to a whole new level. By honing your imaginative skills and instilling great creative planning into your marketing, you can be sure that the results will keep you ahead of the competition. Your author, Jonathan Gabay, is one of the country's most respected creative brand consultants, and currently works with some of the world's biggest brand names. Author of no less than 13 books, and Course Director at the C.I.M. (Chartered Institute of Marketing), Jonathan's unparalleled insight and experience will provide you with all you need to target, brand, market and sell like you never have before! NOT GOT MUCH TIME? One and five-minute introductions to key principles to get you started. AUTHOR INSIGHTS Lots of instant help with common problems and quick tips for success, based on the author's many years of experience. TEST YOURSELF Tests in the book and online to keep track of your progress. EXTEND YOUR KNOWLEDGE Extra online articles at www.teachyourself.com to give you a richer understanding of marketing. FIVE THINGS TO REMEMBER Quick refreshers to help you remember the key facts. TRY THIS Innovative exercises illustrate what you've learnt and how to use it.

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227

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Teach Yourself

Published Date

ISBN 10

1444129538

ISBN 13

9781444129533

Brand Psychology

Consumer Perceptions, Corporate Reputations

By: Jonathan Gabay

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Brand Psychology

Consumer Perceptions, Corporate Reputations

By: Jonathan Gabay

Why do we trust some brands more than others? How important is integrity for a brand's survival? How can brand confidence be rebuilt during a crisis? Using both new and classic insights from social psychology, cognitive psychology and neuroscience, Brand Psychology reveals the hidden processes behind why certain brands command our loyalty, trust and - most importantly - disposable income. Reputation management authority Jonathan Gabay takes readers on a tour of the corporate, political, and personal brands whose understanding of consumer psychology has either built or broken them. Suitable for marketing, branding and PR professionals, reputation management specialists and students, Brand Psychology takes examples from e-cigarette legislation, the iPhone 5S's fingerprint ID technology, Barclays' branded bikes and the London 2012 Olympics, Miley Cyrus and the UK National Health Service's big data to reveal how to build a meaningful brand that resonates with the public.

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440

Publisher

Kogan Page Publishers

Published Date

ISBN 10

0749471743

ISBN 13

9780749471743

Write Persuasive Copy: Flash

By: Jonathan Gabay

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Write Persuasive Copy: Flash

By: Jonathan Gabay

The books in this bite-sized new series contain no complicated techniques or tricky materials, making them ideal for the busy, the time-pressured or the merely curious. Write Persuasive Copy helps you to write compelling copy, to show off your communication skills and fulfil your creative potential.

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John Murray

Published Date

ISBN 10

1444141333

ISBN 13

9781444141337

Jews and Blacks in the Early Modern World

By: Jonathan Schorsch

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Jews and Blacks in the Early Modern World

By: Jonathan Schorsch

This book offers the first in-depth treatment of Jewish images of and behavior toward Blacks during the period of peak Jewish involvement in Atlantic slave-holding.

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566

Publisher

Cambridge University Press

Published Date

ISBN 10

0521820219

ISBN 13

9780521820219

Practical Digital Marketing and AI Psychology

How to Gain Online Consumer Trust and Sales Using Technologies and Psychology

By: J. Jonathan Gabay

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Practical Digital Marketing and AI Psychology

How to Gain Online Consumer Trust and Sales Using Technologies and Psychology

By: J. Jonathan Gabay

Practical Digital Marketing and AI Psychology explores how successful brands utilise both psychology and cutting-edge artificial intelligence technologies to maximise digital marketing strategies. Psychology has long been a foundation for successful marketing strategies, and evolving AI technologies are opening up new opportunities for marketers to help brands build trust and loyalty online. In this exceptional book, award-winning writer Jonathan Gabay delves into fascinating psychological digital marketing techniques and concepts, explaining the practical psychology and science you need to lift your marketing career to the next level. Gabay explores how new technologies can be harnessed to increase their impact significantly. The book provides practical tips and contemporary best-practice examples, including prompt engineering, the psychology behind mission statements and logo design, gamification, the possibilities and pitfalls of social media, among many more areas that will ensure your brand is trusted, valued, and desired. This definitive book is perfect for marketing students up to PhD level and digital marketing, PR, and sales professionals looking for a fascinating, compelling read, packed with ideas and examples, that combines academic excellence with practical advice – all written and presented in a highly accessible style.

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347

Publisher

Taylor & Francis

Published Date

ISBN 10

1040098924

ISBN 13

9781040098929

Distributed Optimization and Statistical Learning Via the Alternating Direction Method of Multipliers

By: Stephen Boyd,Neal Parikh,Eric Chu

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Distributed Optimization and Statistical Learning Via the Alternating Direction Method of Multipliers

By: Stephen Boyd,Neal Parikh,Eric Chu

Surveys the theory and history of the alternating direction method of multipliers, and discusses its applications to a wide variety of statistical and machine learning problems of recent interest, including the lasso, sparse logistic regression, basis pursuit, covariance selection, support vector machines, and many others.

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138

Publisher

Now Publishers Inc

Published Date

ISBN 10

160198460X

ISBN 13

9781601984609

Gabay's Copywriters' Compendium

The Definitive Professional Writer's Guide

By: J. Jonathan Gabay

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Gabay's Copywriters' Compendium

The Definitive Professional Writer's Guide

By: J. Jonathan Gabay

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Page Count

711

Publisher

Routledge

Published Date

ISBN 10

0750683201

ISBN 13

9780750683203

Alliteration in Culture

By: Jonathan Roper

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Alliteration in Culture

By: Jonathan Roper

Alliteration occurs in a wide variety of contexts in stress-initial languages, including Icelandic, Finnish and Mongolian. It can be found in English from Beowulf to The Sun . Nevertheless, alliteration remains an unexamined phenomenon. This pioneering volume takes alliteration as its central focus across a variety of languages and domains.

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267

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Springer

Published Date

ISBN 10

0230305873

ISBN 13

9780230305878

Spinoza, Life and Legacy

By: Jonathan I. Israel

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Spinoza, Life and Legacy

By: Jonathan I. Israel

A biography of the boldest and most unsettling of the early modern philosophers, Spinoza, which examines the man's life, relationships, writings, and career, while also forcing us to rethink how we previously understood Spinoza's reception in his own time and in the years following his death. The boldest and most unsettling of the major early modern philosophers, Spinoza, had a much greater, if often concealed, impact on the international intellectual scene and on the early Enlightenment than philosophers, historians, and political theorists have conventionally tended to recognize. Europe-wide efforts to prevent the reading public and university students learning about Spinoza, the man and his work, in the years immediately after his death in 1677, dominated much of his early reception owing to the revolutionary implications of his thought for philosophy, religion, practical ethics and lifestyle, Bible criticism, and political theory. Nevertheless, contrary to what has sometimes been maintained, his general impact was immediate, very widespread, and profound. One of the main objectives of the book is to show how early and how deeply Leibniz, Bayle, Arnauld, Henry More, Anne Conway, Richard Baxter, Robert Boyle, Henry Oldenburg, Pierre-Daniel Huet, Richard Simon, and Nicholas Steno, among many others, were affected by and led to wrestle with his principal ideas. There have been surprisingly few biographies of Spinoza, given his fundamental importance in intellectual history and history of philosophy, Bible criticism, and political thought. Jonathan I. Israel has written a biography which provides more detail and context about Spinoza's life, family, writings, circle of friends, highly unusual career and networking, and early reception than its predecessors. Weaving the circumstances of his life and thought into a detailed biography has also led to several notable instances of nuancing or revising our notions of how to interpret certain of his assertions and philosophical claims, and how to understand the complex international reaction to his work during his life-time and in the years immediately following his death.

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1336

Publisher

Oxford University Press

Published Date

ISBN 10

0192599437

ISBN 13

9780192599438

Teach Yourself Copywriting

By: J. Jonathan Gabay

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Teach Yourself Copywriting

By: J. Jonathan Gabay

Copywriters need the ability to get their message across in a host of different mediums. Fully revised for today's practical copywriting requirements, Teach Yourself Copywriting reveals some of advertising's greatest creative secrets. From planning to implementation, it guides readers step-by-step through copywriting skills for a range of disciplines, including the most up-to-date information on the Internet, radio and TV, business-to-business, public relations, recruitment, and charities. Featured are practical exercises, summaries, and quick tips that allow readers to practice their skills, along with a list of useful addresses.

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Page Count

336

Publisher

McGraw-Hill

Published Date

ISBN 10

0071426574

ISBN 13

9780071426572

Write Persuasive Copy: Flash

By: Jonathan Gabay

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Write Persuasive Copy: Flash

By: Jonathan Gabay

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John Murray

Published Date

ISBN 10

1444141333

ISBN 13

9781444141337

Israel's Public Diplomacy

The Problems of Hasbara, 1966-1975

By: Jonathan Cummings

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Israel's Public Diplomacy

The Problems of Hasbara, 1966-1975

By: Jonathan Cummings

Hasbara (explaining), the Israeli variant of public diplomacy, is the subject of endless domestic debate. Israel in the 1960s and 1970s saw many changes in its political and military international stage. This was a period of unusually intensive attention to the problems of hasbara, beginning with the appointment of Yisrael Galili as minister with responsibility for government communications and ending with the dismantling of the Ministry of Information in 1974, less than a year after it had been created. Israel had only been able to “muddle through,” and, at the end, there was no greater sophistication in Israeli thinking and no stronger administrative structure in spite of many organizational changes. Accessible to anyone interested in the history of Israel as well as political history and diplomacy, the book serves as a case study of how entrenched political culture can limit policy options and casts light on the emergence of public diplomacy as a feature of foreign policy.

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219

Publisher

Rowman & Littlefield

Published Date

ISBN 10

144226599X

ISBN 13

9781442265998

Diasporas within a Diaspora

Jews, Crypto-Jews and the World of Maritime Empires (1540-1740)

By: Jonathan Israel

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Diasporas within a Diaspora

Jews, Crypto-Jews and the World of Maritime Empires (1540-1740)

By: Jonathan Israel

This volume is concerned with the religious, social and commercial 'networking' methods extending over a large part of the world, ranging from the Near East to South America, used by the western Sephardic Jewish diaspora - and the linked 'New Christian' diaspora (in lands where the Inquisition prevailed)- from the mid sixteenth to the mid eighteenth century. Particular attention is given to the role of these unique diasporas in the functioning of the six great European world maritime empires of the time - the Venetian, Spanish, Portuguese, Dutch, English and French. New material and argument is offered relating to the questions of diaspora formation, Sephardic social practices, crypto-Judaism, religious syncretism, cross-cultural brokerage, and the contribution of diasporas to European expansion.

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624

Publisher

BRILL

Published Date

ISBN 10

9004500960

ISBN 13

9789004500969

Rendering South Africa Undesirable

A Critique of Refugee and Informal Sector Policy

By: Crush, Jonathan,Skinner, Caroline

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Rendering South Africa Undesirable

A Critique of Refugee and Informal Sector Policy

By: Crush, Jonathan,Skinner, Caroline

To understand the policy environment within which refugees establish and operate their enterprises in South Africa’s informal sector, this report brings together two streams of policy analysis. The first concerns the changing refugee policies and the erosion of the progressive approach that characterized the immediate post-apartheid period. The second concerns the informal sector policy, which oscillates between tolerance and attempted destruction at national and municipal levels. While there have been longstanding tensions between foreign and South African informal sector operators, an overtly anti-foreign migrant sentiment has increasingly been expressed in official policy and practice. This report describes the strategies being used to turn South Africa into an undesirable destination for refugees, including the setting up of additional procedural, administrative and logistical hurdles; the undercutting of court judgments affirming the right of asylum-seekers and refugees to employment and self-employment; ensuring that protection is always temporary by making it extremely difficult for refugees to progress to permanent residence and eventual citizenship; and restricting opportunities to pursue a livelihood in the informal sector. The authors conclude that the protection of refugee rights is likely to continue to depend on a cohort of non-governmental organizations prioritizing migrant livelihood rights and being willing and able to pursue time-consuming and costly litigation on their behalf.

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Southern African Migration Programme

Published Date

ISBN 10

1920596402

ISBN 13

9781920596408

IMAGINARIES ON MATTER: TOOLS, MATERIALS, ORIGINS

By: Thomas Bo Jensen,Carolina Dayer,Jonathan Foote

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IMAGINARIES ON MATTER: TOOLS, MATERIALS, ORIGINS

By: Thomas Bo Jensen,Carolina Dayer,Jonathan Foote

Imaginaries on Matter – Tools, Materials, Origins, promotes an innovative architectural research agenda that connects historical-cultural written research with digitally led material explorations. The common thread is the notion of the material imagination, disclosed in the reverie, or material daydream, which challenges overly pragmatic or unreflective material choices within current architectural practice. In bonding our imagination directly with matter while also confronting new technologies, this book promotes strategies by which architects' and builders' future relations with materials can stay rooted within the deeper concerns of cultural meaning. Imaginaries on Matter includes interviews with Aulets Arquitectes, Alibi Studio, Ensamble Studio, Geometria, Helen & Hard, KieranTimberlake, Supermanoeuvre, and Vandkunsten, as well as a postscript by David Leatherbarrow. Edited by Thomas Bo Jensen, Carolina Dayer, Jonathan Foote

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AADR – Art Architecture Design Research

Published Date

ISBN 10

3887789458

ISBN 13

9783887789459

The Short, Strange Life of Herschel Grynszpan: A Boy Avenger, a Nazi Diplomat, and a Murder in Paris

By: Jonathan Kirsch

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The Short, Strange Life of Herschel Grynszpan: A Boy Avenger, a Nazi Diplomat, and a Murder in Paris

By: Jonathan Kirsch

A Washington Post Notable Book of the Year "Reading this excellent, thought-provoking biography, one is all too easily reminded of Camus’s 1942 novel, The Stranger." —Philip Kerr, Wall Street Journal

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Page Count

328

Publisher

W. W. Norton & Company

Published Date

ISBN 10

0871407027

ISBN 13

9780871407023

King David

The Real Life of the Man Who Ruled Israel

By: Jonathan Kirsch

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King David

The Real Life of the Man Who Ruled Israel

By: Jonathan Kirsch

David, King of the Jews, possessed every flaw and failing a mortal is capable of, yet men and women adored him and God showered him with many more blessings than he did Abraham or Moses. His sexual appetite and prowess were matched only by his violence, both on the battlefield and in the bedroom. A charismatic leader, exalted as "a man after God's own heart," he was also capable of deep cunning, deceit, and betrayal. Now, in King David: The Real Life of the Man Who Ruled Israel, bestselling author Jonathan Kirsch reveals this commanding individual in all his glory and fallibility. In a taut, dramatic narrative, Kirsch brings new depth and psychological complexity to the familiar events of David's life--his slaying of the giant Goliath and his swift challenge to the weak rule of Saul, the first Jewish king; his tragic relationship with Saul's son Jonathan, David's cherished friend (and possibly lover); his celebrated reign in Jerusalem, where his dynasty would hold sway for generations. Yet for all his greatness, David was also a man in thrall to his passions--a voracious lover who secured the favors of his beautiful mistress Bathsheba by secretly arranging the death of her innocent husband; a merciless warrior who triumphed through cruelty; a troubled father who failed to protect his daughter from rape and whose beloved son Absalom rose against him in armed insurrection. Weaving together biblical texts with centuries of interpretation and commentary, Jonathan Kirsch brings King David to life in these pages with extraordinary freshness, intimacy, and vividness of detail. At the center of this inspiring narrative stands a hero of flesh and blood--not the cartoon giant-slayer of sermons and Sunday school stories or the immaculate ruler of legend and art but a magnetic, disturbingly familiar man--a man as vibrant and compelling today as he has been for millennia.

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388

Publisher

Ballantine Books

Published Date

ISBN 10

0307567818

ISBN 13

9780307567819

The Arab-Israeli Conflict in American Political Culture

By: Jonathan Rynhold

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The Arab-Israeli Conflict in American Political Culture

By: Jonathan Rynhold

This book surveys discourse and opinion in the United States toward the Arab-Israeli conflict since 1991. Contrary to popular myth, it demonstrates that US support for Israel is not based on the pro-Israel lobby, but rather is deeply rooted in American political culture. That support has increased since 9/11. However, the bulk of this increase has been among Republicans, conservatives, evangelicals, and Orthodox Jews. Meanwhile, among Democrats, liberals, the Mainline Protestant Church, and non-Orthodox Jews, criticism of Israeli policies toward the Palestinians has become more vociferous. This book works to explain this paradox.

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Page Count

315

Publisher

Cambridge University Press

Published Date

ISBN 10

1316241157

ISBN 13

9781316241158

Beautiful Thing

By: Jonathan Harvey

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Beautiful Thing

By: Jonathan Harvey

THE STORY: Jamie and Ste (short for Steve) are teenage neighbors in a working-class housing project in London. Jamie is bookish and shy while Ste is more athletic. Neither one has an ideal home life: Jamie's mother Sandra is bitter over her financi

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Dramatists Play Service Inc

Published Date

ISBN 10

0822217171

ISBN 13

9780822217176

Clinical Updates in Rheumatoid Arthritis

New Strategies to Target Remission and Individualize Comprehensive Care

By: Jonathan Kay, MD,Alan J. Kivitz, MD, CPI

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Clinical Updates in Rheumatoid Arthritis

New Strategies to Target Remission and Individualize Comprehensive Care

By: Jonathan Kay, MD,Alan J. Kivitz, MD, CPI

This eHealth SourceTM activity has been developed as a text-based eBook with additional video clips to update clinicians on the latest evidence-based information to guide RA management, with a focus on inhibition of IL-6 signaling.

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Integritas Communications

Published Date

ISBN 10

0998419427

ISBN 13

9780998419428

Berek and Hacker's Gynecologic Oncology

By: Jonathan S. Berek,Neville F. Hacker

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Berek and Hacker's Gynecologic Oncology

By: Jonathan S. Berek,Neville F. Hacker

Berek and Hacker's Gynecologic Oncology is written for gynecologic oncologists and fellows, general gynecologists and medical and radiation oncologists and presents the general principles and medical and surgical treatment for the range of gyencologic cancers: cervical, breast, ovarian, vulvar and vaginal and uterine. Chapters are templated and evidence-based. The strength of this book is its ability to translate basic science to clinical practice. Gynecologic Oncology is one of the four gynecologic subspecialties (along with FPMRS, REI and MFM).

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1858

Publisher

Lippincott Williams & Wilkins

Published Date

ISBN 10

1469890836

ISBN 13

9781469890838

The Advertising Handbook

By: Sean Brierley,Jonathan Hardy,Iain Macrury,Helen Powell

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The Advertising Handbook

By: Sean Brierley,Jonathan Hardy,Iain Macrury,Helen Powell

The Advertising Handbook provides a critical introduction to advertising and marketing practices today. Contributions from leading international scholars and practitioners offer extended coverage of the contemporary shifts and pressures reshaping the marketing communications (or advertising and marketing) industries and their relationship to the consumer. Profiles and case studies illustrate innovation and diversification among advertising, marketing and public relations companies. Discussion questions aid learning and encourage debate about the activities and influence of advertising today. This Fourth Edition explores the growing significance of: the influence of ‘Big Data’ and automation in digital advertising; tracking and profiling users across digital communications for targeted and personalised marketing communications; the rise of media and advertising integration through sponsored content, product placement, native advertising and other forms of branded content; the dynamic shifts in ad spending and media–advertising relationships across legacy media, online and social media; and the complex profile of consumer behaviour that produces new challenges for brands and branding. Fully revised and updated, this new edition of The Advertising Handbook is a comprehensive and accessible guide to contemporary advertising and marketing theory and practice, designed to meet the requirements, interests and terms of reference of the most recent generation of media and advertising students.

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331

Publisher

Routledge

Published Date

ISBN 10

1317192273

ISBN 13

9781317192275

God Against the Gods

The History of the War Between Monotheism and Polytheism

By: Jonathan Kirsch

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God Against the Gods

The History of the War Between Monotheism and Polytheism

By: Jonathan Kirsch

Lively… points out that the conflict between the worship of many gods and the worship of one true god never disappeared." —Publishers Weekly "Jonathan Kirsch has written another blockbuster about the Bible and its world." —David Noel Freedman, Editor-in-Chief of the Anchor Bible Project "Kirsch tackles the central issue bedeviling the world today - religious intolerance… A timely book, well-written and researched." —Leonard Shlain, author of The Alphabet and the Goddess and Sex, Time and Power "An intriguing read." —The Jerusalem Report "A timely tale about the importance of religious tolerance in today’s world." —San Francisco Chronicle "Kirsch is a fine storyteller with a flair for rendering ancient tales relevant and appealing." —The Washington Post

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356

Publisher

Penguin

Published Date

ISBN 10

0142196339

ISBN 13

9780142196335

The Woman Who Laughed at God

The Untold History of the Jewish People

By: Jonathan Kirsch

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The Woman Who Laughed at God

The Untold History of the Jewish People

By: Jonathan Kirsch

Who is a Jew? In this colorful, eye-opening work, bestselling author and lecturer Jonathan Kirsch takes us on a three-thousand-year tour of Jewish identity and diversity and offers answers to this complex and difficult question. Kirsch reveals that Judaism has never been a religion of strict and narrow orthodoxy. For every accepted tradition in Jewish faith there are countertraditions rooted in biblical antiquity: the Maccabee freedom fighters who closed the Bible and picked up swords, dervish-like ecstatics who claimed to enjoy direct communication with God even after they had been excommunicated by a distrustful rabbinate, and courageous men and women who were the forgotten heroes of the Holocaust. With drama and narrative verve, Kirsch explores these and many other "Judaisms" that make up the rich tapestry of Jewish identity.

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430

Publisher

Penguin

Published Date

ISBN 10

1101664738

ISBN 13

9781101664735

Informal Migrant Entrepreneurship and Inclusive Growth in South Africa, Zimbabwe and Mozambique

By: Crush, Jonathan

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Informal Migrant Entrepreneurship and Inclusive Growth in South Africa, Zimbabwe and Mozambique

By: Crush, Jonathan

While increasing attention is being paid to the drivers and forms of entrepreneurship in informal economies, much less of this policy and research focus is directed at understanding the links between mobility and informality. This report examines the current state of knowledge about this relationship with particular reference to three countries (Mozambique, South Africa and Zimbabwe) and four cities (Cape Town, Harare, Johannesburg and Maputo), identifying major themes, knowledge gaps, research questions and policy implications.

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Southern African Migration Programme

Published Date

ISBN 10

1920596100

ISBN 13

9781920596101

Conflicts of Empires

Spain, the Low Countries and the Struggle for World Supremacy, 1585-1713

By: Jonathan Israel

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Conflicts of Empires

Spain, the Low Countries and the Struggle for World Supremacy, 1585-1713

By: Jonathan Israel

The period between the late 16th and the early 18th centuries was one of tremendous, and ultimately decisive, shifts in the balance of political, military and economic power in both Europe and the wider world. In these essays Jonathan Israel argues that Spain's efforts to maintain her hegemony continued, for a number of reasons, to be centred on the Low Countries. This had as much to do with her attempts to check the rise of France and manipulate the affairs of Germany as it had with her long war with the Dutch, Spain's overwhelming dominance in the 1580s seemed unassailable, yet by the Peace of Utrecht in 1713 its greatness had been eclipsed, leaving supremacy to Britain, France and, in commercial terms, the Dutch.

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456

Publisher

A&C Black

Published Date

ISBN 10

082643553X

ISBN 13

9780826435538

Dopamine

Endocrine and Oncogenic Functions

By: Nira Ben-Jonathan

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Dopamine

Endocrine and Oncogenic Functions

By: Nira Ben-Jonathan

Dopamine is a small molecule traditionally regarded as a brain-derived neuronal modulator implicated in many neurological and psychiatric disorders. Outside the brain, dopamine fulfills all the criteria of a circulating hormone which affects normal and abnormal functions of multiple organs and regulatory systems and is also involved in many aspects of cancer formation and progression. This book provides a much needed systematic account of dopamine as an endocrine and autocrine/paracrine hormone and fills a major gap in the overall understanding of the production, distribution and actions of this very important molecule. Key Features: Explores the many different faces of dopamine as autocrine, paracrine and endocrine molecule Documents the adverse effects of antipsychotics on dopamine functions Reviews the many ways dopamine affects the cardiovascular, renal and reproductive systems Provides updates on receptor oligomerization and signaling Examines the role of dopamine in tumorigenesis Related Titles Jones, S. ed. Dopamine - Glutamate Interactions in the Basal Ganglia (ISBN 978-0-3673-8197-4) Luo, L. Principles of Neurobiology (ISBN 978-0-8153-4494-0) Sidhu, A. et al., eds. Dopamine Receptors and Transporters (ISBN 978-0-8247-0854-2)

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Page Count

438

Publisher

CRC Press

Published Date

ISBN 10

0429688482

ISBN 13

9780429688485

Moses

A Life

By: Jonathan Kirsch

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Moses

A Life

By: Jonathan Kirsch

Lawgiver and liberator. Seer and prophet. The only human permitted to converse with God "face-to-face." Moses is the most commanding presence in the Old Testament. Yet as Jonathan Kirsch shows in this brilliant, stunningly original volume, Moses was also an enigmatic and mysterious figure--at once a good shepherd and a ruthless warrior, a spiritual leader and a magician, a lawgiver who broke his own laws, God's chosen friend and hounded victim. Now, in Moses: A Life, Kirsch accomplishes the wondrous feat of revealing the real Moses, a strikingly modern figure who steps out from behind the facade of Sunday school lessons and movie matinees. Drawing on the biblical text and a treasury of both scholarship and storytelling, Kirsch examines all that is known and all that has been imagined of Moses. In these vivid pages, we see the marvels and mysteries of Moses's life in a new light--his rescue in infancy and adoption by an Egyptian princess; his reluctant assumption of the role of liberator; his struggles to wrest his people from the pharaoh's dominion; his desperate vigil on Mount Sinai. Here too is the darker, more ominous Moses--the sorcerer, the husband of a pagan woman, the military commander who cold-bloodedly ordered the slaying of innocent people; the beloved of God whom God sought twice to murder. Jonathan Kirsch brings both prodigious knowledge and a keen imagination to one of the most compelling stories of the Bible, and the results are fascinating. A figure of mystery, passion, and contradiction, Moses emerges from this book very much a hero for our time.

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450

Publisher

Ballantine Books

Published Date

ISBN 10

0345412702

ISBN 13

9780345412706

Introduction to Plant Population Biology

By: Jonathan Silvertown,Deborah Charlesworth

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Introduction to Plant Population Biology

By: Jonathan Silvertown,Deborah Charlesworth

This completely revised, fourth edition of Introduction to PlantPopulation Biology continues the approach taken by its highlysuccessful predecessors. Ecological and genetic principles areintroduced and theory is made accessible by clear, accurateexposition with plentiful examples. Models and theoreticalarguments are developed gradually, requiring a minimum ofmathematics. The book emphasizes the particular characteristics of plantsthat affect their population biology, and evolutionary questionsthat are particularly relevant for plants. Wherever appropriate, itis shown how ecology and genetics interact, presenting a roundedpicture of the population biology of plants. Topics covered include variation and its inheritance, geneticmarkers including molecular markers, plant breeding systems,ecological genetics, intraspecific interactions, populationdynamics, regional dynamics and metapopulations, competition andcoexistence, and the evolution of breeding systems and lifehistory. An extensive bibliography provides access to the recentliterature that will be invaluable to students and academicsalike. Effective integration of plant population ecology, populationgenetics and evolutionary biology. The new edition is thoroughly revised and now includesmolecular techniques. The genetics chapters have been completely rewritten by a newco-author, Deborah Charlesworth.

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Page Count

360

Publisher

John Wiley & Sons

Published Date

ISBN 10

1444311158

ISBN 13

9781444311150

Improve Your Copywriting: Teach Yourself

By: Jonathan Gabay

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Improve Your Copywriting: Teach Yourself

By: Jonathan Gabay

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224

Publisher

Teach Yourself

Published Date

ISBN 10

1444129465

ISBN 13

9781444129465

Chronic Kidney Disease, Dialysis, and Transplantation E-Book

A Companion to Brenner and Rector's The Kidney

By: Jonathan Himmelfarb,T. Alp Ikizler

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Chronic Kidney Disease, Dialysis, and Transplantation E-Book

A Companion to Brenner and Rector's The Kidney

By: Jonathan Himmelfarb,T. Alp Ikizler

**Selected for Doody's Core Titles® 2024 in Transplantation Surgery** From basic science to practical clinical tools, Chronic Kidney Disease, Dialysis, and Transplantation, 4th Edition provides you with the up-to-date, authoritative guidance you need to safely and effectively manage patients with chronic renal disease. Covering all relevant clinical management issues, this companion volume to Brenner and Rector's The Kidney presents the knowledge and expertise of renowned researchers and clinicians in the fields of hemodialysis, peritoneal dialysis, critical care nephrology, and transplantation – for an all-in-one, indispensable guide to every aspect of this fast-changing field. - Contains expanded content on economics and outcomes of treatment, as well as acute kidney injury. - Covers hot topics such as the genetic causes of chronic kidney disease, ethical challenges and palliative care, and home hemodialysis. - Discusses the latest advances in hypertensive kidney disease, vitamin D deficiency, diabetes management, transplantation, and more. - Provides a clear visual understanding of complex information with high-quality line drawings, photographs, and diagnostic and treatment algorithms. - Expert ConsultTM eBook version included with purchase. This enhanced eBook experience allows you to search all of the text, figures, and references from the book on a variety of devices.

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1058

Publisher

Elsevier Health Sciences

Published Date

ISBN 10

0323531725

ISBN 13

9780323531726

Book's by Jonathan Gabay

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