Innovation is the lifeblood of growing businesses. Indeed, it is difficult to sustain business growth without innovation. Innovation may take many forms: technical advances, new products or manufacturing processes, new applications of established products, new channels to market, new marketing techniques based on social media, or the development of unexploited markets.In commercial terms, the end product of innovation is intellectual property (IP) which can be packaged with copyright, registered with a unique trademark and then patented.The aim of Growing Business Innovation is to take the directors and corporate officers of success-driven businesses with defined innovation objectives on the journey from research to marketable product, to creating, managing and onwards to marketing and monetisation of their innovation’s IP.
In this second edition of The Rise of Western Power, Jonathan Daly retains the broad sweep of his introduction to the history of Western civilization as well as introducing new material into every chapter, enhancing the book's global coverage and engaging with the latest historical debates. The West's history is one of extraordinary success: no other region, empire, culture, or civilization has left so powerful a mark upon the world. Daly charts the West's achievements-representative government, the free enterprise system, modern science, and the rule of law-as well as its misdeeds: two World Wars, the Holocaust, imperialistic domination, and the Atlantic slave trade. Taking us through a series of revolutions, he explores the contributions of other cultures and civilizations to the West's emergence, weaving in historical, geographical, and cultural factors. The new edition also contains more material on themes such as the environment and gender, and additional coverage of India, China and the Islamic world. Daly's engaging narrative is accompanied by timelines, maps and further reading suggestions, along with a companion website featuring study questions, over 100 primary sources and 60 historical maps to enable further study.
Merely Players? marks a groundbreaking departure in Shakespeare studies by giving direct voice to the Shakespearean performer. It draws on three centuries worth of actors' written reflections on playing Shakespeare and brings together the dual worlds of performance and academia, providing a unique resource for the student and theatre-lover alike.
Creativity and innovation are frequently mentioned as key 21st-century skills for career and life success. Indeed, recent research provides evidence that the jobs of the future will increasingly require the ability to bring creative solutions to complex problems. And creativity is often the spice of life, that little extra something that makes the mundane into the interesting, making our routines into fresh new approaches to our daily lives. Over the past quarter century, our understanding of creativity has advanced significantly—we know more about what it is (and isn't), we better understand how to foster it, and we have deeper, more complex knowledge about how it relates to intelligence, leadership, personality, and other constructs. This book brings together some of the world's best thinkers and researchers on creativity, innovation, and entrepreneurship to provide a comprehensive but highly readable overview of these exciting, important topics.
This book focuses on practical applications for using adult and embryonic stem cells in the pharmaceutical development process. It emphasizes new technologies to help overcome the bottlenecks in developing stem cells as therapeutic agents. A key reference for professionals working in stem cell science, it presents the general principles and methodologies in stem cell research and covers topics such as derivitization and characterization of stem cells, stem cell culture and maintenance, stem cell engineering, applications of high-throughput screening, and stem cell genetic modification with their use for drug delivery.
An expert considers the effects of a more mobile Internet on socioeconomic development and digital inclusion, examining both potentialities and constraints. Almost anyone with a $40 mobile phone and a nearby cell tower can get online with an ease unimaginable just twenty years ago. An optimistic narrative has proclaimed the mobile phone as the device that will finally close the digital divide. Yet access and effective use are not the same thing, and the digital world does not run on mobile handsets alone. In After Access, Jonathan Donner examines the implications of the shift to a more mobile, more available Internet for the global South, particularly as it relates to efforts to promote socioeconomic development and broad-based inclusion in the global information society. Drawing on his own research in South Africa and India, as well as the burgeoning literature from the ICT4D (Internet and Communication Technologies for Development) and mobile communication communities, Donner introduces the “After Access Lens,” a conceptual framework for understanding effective use of the Internet by those whose “digital repertoires” contain exclusively mobile devices. Donner argues that both the potentialities and constraints of the shift to a more mobile Internet are important considerations for scholars and practitioners interested in Internet use in the global South.
This Handbook provides a state-of-the-art survey of research in business history. Business historians study the historical evolution of business systems, entrepreneurs and firms, as well as their interaction with their political, economic, and social environment. They address issues of central concern to researchers in management studies and business administration, as well as economics, sociology and political science, and to historians. They employ a range of qualitative and quantitative methodologies, but all share a belief in the importance of understanding change over time. The Oxford Handbook of Business History has brought together leading scholars to provide a comprehensive, critical, and interdisciplinary examination of business history, organized into four parts: Approaches and Debates; Forms of Business Organization; Functions of Enterprise; and Enterprise and Society. The Handbook shows that business history is a wide-ranging and dynamic area of study, generating compelling empirical data, which has sometimes confirmed and sometimes contested widely-held views in management and the social sciences. The Oxford Handbook of Business History is a key reference work for scholars and advanced students of Business History, and a fascinating resource for social scientists in general.
An indispensable introduction to one of the great critics of the twentieth century, whose work on ideology, aesthetics and social criticism has ensured his place at the centre of cultural studies and contemporary theoretical debates.
Live Beat is a new four-level course that keeps teenage students motivated and focused to achieve better learning outcomes. It builds on the successful approach by the same authors of the bestselling Upbeat course.
Sky is a four-level course for you students. Flexible and easy to teach, Sky gives students the motivation to learn the confidence to succeed in English.
Motivating and meaningful, Upbeat is the right course for today A balanced approach of life issues and lifestyles, students will be absorbed by the stimulating topics, problem solving activities and the more serious social themes.
Reach for the Sky Sky is a four-level course for young students. Flexible and easy to teach, Sky gives students the motivation to learn and the confidence to succeed in English.
Reach for the Sky! Sky is a four-level course for young students. Flexible and easy to teach, Sky gives students the motivation to learn and the confidence to succeed in English.
Reach for the Sky Sky is a four-level course for young students. Flexible and easy to teach, Sky gives students the motivation to learn and the confidence to succeed in English.
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