John Hayes' bestselling textbook combines a scholarly discussion of change management with a host of practical tools and techniques. It provides future managers with all the skills they need to diagnose the need for change and to ensure its successful implementation. The book's unique underpinning framework views change as a purposeful and constructed sequence of events, rather than something chaotic and unmanageable. Its hands-on approach includes a number of 'Change Tools' that students can apply to various scenarios, an array of case studies and examples based on real-life organisations worldwide and video interviews with experienced change practitioners, who share their insights on key topics. The book will be essential reading for final-year business undergraduates, as well as MBA and postgraduate students who are taking modules in change management or organisational change. It is also ideal for change practitioners and consultants. New to this Edition: - Two new chapters on ethical change management practice - A new chapter on value innovation - A new section showing how the book supports employability skills - Brand new international case studies and examples, including the Volkswagen emissions scandal, the collapse of BHS, and company culture at Uber - A free-to-access website featuring audio-visual Tutorials with narration by the author, lecturer slides, detailed briefings on the book's case studies, and much more
Education for All (EFA) has been a top priority for governments and intergovernmental development agencies for the last twenty years. So far the global EFA movement has placed its principal focus on providing quality universal primary education (UPE) for all children by 2015. The latest addition to The Open and Flexible Learning series, this book addresses the new challenges created by both the successes and the failures of the UPE campaign. This book advocates new approaches for providing access to secondary education for today’s rapidly growing population of children and young adults and examines: the creation and expansion of Mega-Schools, which combine distance learning and community support and have a proven track record of increasing access at scale how to prepare the ten-million new teachers that are required to achieve Education for All by 2015 by focusing on classroom-based in-service training strategies for using technology to scale up distance education cost-effectively the creation of a twenty-first century educational ecosystem that integrates open schooling and teacher education with communities and their school systems successful examples of open schools and teacher education programmes operating at scale around the world. Readers will be delighted to find that Sir John Daniel, bestselling Routledge author of Mega Universities and Knowledge Media, delivers another insightful and practical book on educational technology. Mega-Schools, Technology and Teachers will be of interest to all who are concerned by the central educational challenge of our times: providing secondary education to tens of millions of young people around the world.
Making Media Content addresses the development of media content and the various factors and constituencies that influence content, such as advertisers, corporate interests, owners, and advocacy groups. It examines the strategic decision-making of mass media organizations as they determine what content they present to their audiences through broadcast, publication, or electronic access. The work focuses on the internal and external influences on media content, laying out the various processes and opening up the topic for further consideration. This book will appeal to academics in mass media, especially those studying the relationship between mass media organizations and public relations, and advertisers. Practitioners of the media, public relations, and advertising fields would be interested because there are practical applications to their industries and explanations of the communication interactions between these groups.
This volume considers how media firms, as well as entire industries, exist and persist over time despite what often seems to be intense competition for such resources as audiences and advertisers. Addressing competition within and among media organizations and industries, including broadcasting, cable, and the Internet, author John W. Dimmick studies the media industries through the niche theory lens, developed by bioecologists to explain competition and coexistence. He examines the targets of the different media--audience, advertisers, money--and how they compete, using examples from a variety of studies. Each chapter incorporates relevant economic constructs into the analytic framework. This approach includes the use of economics of scale to explain selection and firm mortality in newspapers and movie theaters; the application of the transaction costs concept to explicate the rise of advertising agencies; the employment of the strategic group concept in analyzing the niche breadth strategy; and the measurement of gratifications-utilities. A comprehensive overview of the determinants of media competition and coexistence, Media Competition and Coexistence: The Theory of the Niche offers unique insights for scholars, students, researchers, and practitioners in media economics, management, and business.
Keith's Radio Station offers a concise and insightful guide to all aspects of radio operations, explaining the functions performed within every professionally managed station. Now in its ninth edition, this book continues its long tradition of guiding readers to a solid understanding of who does what, when, and why. This new edition explains what "radio" in America has been, where it is today, and where it is going. Covering the basics of how programming is produced, financed and delivered across a spectrum of technologies, including the newest technological trends such as streaming and podcasting, satellite, and HD Radio, John Allen Hendricks and Bruce Mims argue that the future of radio remains bright and strong as it continues to evolve with emerging technologies. New to this edition: New and updated essays from industry leaders discussing how radio is evolving in an era of rapidly changing technology A thorough examination of Internet radio, online music services, and mobile listening devices An analysis of how new technologies have fragmented the advertising dollar A discussion of station website content and promotional usage of social media A revised examination of technologically advanced strategies used in traffic and billing departments Updated, full-color photos and illustrations. The new companion website features content for both students and instructors, including an instructors’ manual, lecture slides, test questions, audio examples of key concepts, quizzes for students, and links to further resources.
The Oxford Specialist Handbook of Urological Surgery returns fully updated for a second edition to guide the reader step-by-step through all types of urological operations. Including both background information on key urological problems and alternative surgical options, this Handbook is designed to guide the trainee through all aspects of urological surgery, from gaining clear and accurate consent to examining risks and complications of procedures. With each chapter written by subspecialty experts, this Handbook is packed with tips and tricks that offer practical and theatre-based advice gleaned over years of theatre experience to aid the reader. It also includes helpful pointers on aspects of surgery including patient positioning, indications and contraindications, types of incisions, and choice of ideal instrument, alongside aftercare and follow-up for the patient. Fully updated in accordance with new European guidelines and NICE clinical guidance, with extra topics on technological developments including robotic assisted surgery and a brand new chapter on female urology and incontinence, the Oxford Specialist Handbook of Urological Surgery is an essential resource for all urological trainees and junior doctors.
For a full list of entries and contributors, a generous selection of sample entries, and more, visit the The "Advertising Age" Encyclopedia of Advertising website. Featuring nearly 600 extensively illustrated entries, The Advertising Age Encyclopedia of Advertising provides detailed historic surveys of the world's leading agencies and major advertisers, as well as brand and market histories; it also profiles the influential men and women in advertising, overviews advertising in the major countries of the world, covers important issues affecting the field, and discusses the key aspects of methodology, practice, strategy, and theory. Also includes a color insert.
Urology continues to be one of the most rapidly advancing specialities. Approximately 20% of all surgical operations and a similar percentage of surgical emergencies are urological in nature. However, often doctors have very limited experience of the many common and varied conditions encountered in this important surgical specialty. For the doctor or nurse expected to provide the initial assessment and management of a condition with which he or she has had very limited experience, this handbook provides an invaluable source of information and advice. Covering a wide spectrum of diseases and their treatment in the field of urology and surgical aspects of kidney, bladder, prostate and scrotal disorders, this handbook aims to give a brief overview of many different urological subjects including urological emergencies, cancers, infections, children's disorders and kidney stone disease. It is designed so that it can be quickly and efficiently accessed by a range of professionals involved in patient care, including medical students, nurses, surgical and urology doctors and general practitioners. Thoroughly revised for the third edition, the Oxford Handbook of Urology covers all recent guidelines and criteria including the significant advances in medical and surgical options that are now available to patients; key papers and national recommendations in the field of neurourology; expanded information on medical therapy of bladder overactivity and additional information on subjects including urethral diverticulum, pelvic organ prolapse, dialysis and renal transplantation, antenatal hydronephrosis, megaureters, and incontinence in children. An invaluable tool relevant not only to specialist trainees and specialist registrars on urology and surgical rotations, but also to general practitioners, emergency staff and the growing number of urological specialist nurses.
This book provides comprehensive coverage of smart biomaterials and their potential applications, a field that is developing at a very rapid pace. Because smart biomaterials are an emerging class of biomaterials that respond to small changes in external stimuli with large discontinuous changes in their physical properties, they have been designed to act as an “on–off” switch for, among others, bio separation, immunoanalysis, drug delivery technologies, gene therapy, diagnostics, bio sensors and artificial muscles. After an introduction to the topic and the history of smart biomaterials, the author gives the reader an in-depth look at the properties, mechanics, and characterization of smart biomaterials including hydrogels, particles, assemblies, surfaces, fibers and conjugates. Information on the wide range of applications for these materials follows, including drug delivery, tissue engineering, diagnostics, biosensors, bio separation and actuators. In addition, recent advances in shape memory biomaterials as active components of medical devices are also presented.
Pediatric Urology is an up-to-date, clinical reference that provides detailed descriptions of the best approaches for the functional, biological, and morphological aspects of the urinary tract before and after birth. John G. Gearhart, Richard C. Rink, and Pierre D. E. Mouriquand cover all areas of the field, including pediatric surgery, radiology, nephrology, endocrinology, biochemistry, and obstetrics. Access the latest research through new chapters on tissue engineering, acute scrotum, and more. The appealing new full-color design and streamlined approach make this an invaluable resource to pediatric urologists, pediatric surgeons, residents and fellows worldwide. - Provides detailed descriptions of the best approaches for the functional, biological, and morphological aspects of the urinary tract before and after birth. - Features the fully searchable text online at expertconsult.com for convenient reference. - Includes new chapters on tissue engineering, acute scrotum and disorders of the penis, and perinatal urological emergencies to cover the most up-to-date research in the field. - Presents comprehensive coverage in a short, readable, and succinct format so that the material is easy to locate and disseminate. - Provides cutting edge coverage from editors at the forefront of the specialty so you know the best available approaches. - Eases reference and visual understanding through an all-new full-color design.
Building upon Dr Crossley's 2011 book ('Hernando de los Ríos Coronel and the Spanish Philippines in the Golden Age') this new work further expands our understanding of the Spanish Philippines by looking at Gómez Pérez Dasmariñas and his son Luis, successive governors from 1589. Drawing upon a rich selection of documents from the official Spanish archives (principally the Archivo General de Indias, Seville) and earlier histories, the book also utilizes an unpublished 628 page manuscript in the Lilly Library at Indiana University to provide many details not available elsewhere. In so doing the book reveals the complex situation that existed in the Philippines and how the two governors (and the people around them) threw out, and responded to, challenges from a variety of different cultures. Born into a rich family in north-western Spain about 1539, Gómez Pérez Dasmariñas had a distinguished career in Spain before being selected in 1588, to become the new governor of the Philippines. A devout Christian intent on converting the new country in which he found himself, Dasmariñas epitomised the Spanish state's increasing emphasis on its missionary role. He departed Spain with clear instructions from the king, which had been drawn up in response to requests from the Philippines, asking for a better governor and one of higher moral standards than they had previously enjoyed. From the evidence found in his sources, John Newsome Crossley argues that Dasmariñas largely measured up to these requirements. Killed in an attempt to capture the fort at Ternate in the Moluccas in 1593, Gómez Pérez Dasmariñas was succeeded by his son Luis. After being replaced himself as governor in 1596, Luis remained in the Philippines until his death in the Chinese rebellion of 1603 in Manila. In revealing the story of the two Dasmariñas governors, this book further illuminates the history of the Spanish Philippines and its relationship both with the wider Spanish empire, and the regional powers including China, Japan, Siam and Cambodia.
Oxford Specialist Handbooks in Surgery offer a radically new way for surgical trainees and their colleagues to access practical management advice. Portable, succinct and above all reliable, they are indispensable guides to difficult and challenging areas of surgical practice."--BOOK JACKET.
Forensic DNA Typing, Second Edition, is the only book available that specifically covers detailed information on mitochondrial DNA and the Y chromosome. It examines the science of current forensic DNA typing methods by focusing on the biology, technology, and genetic interpretation of short tandem repeat (STR) markers, which encompass the most common forensic DNA analysis methods used today. The book covers topics from introductory level right up to cutting edge research. High-profile cases are addressed throughout the text, near the sections dealing with the science or issues behind these cases. Ten new chapters have been added to accommodate the explosion of new information since the turn of the century. These additional chapters cover statistical genetic analysis of DNA data, an emerging field of interest to DNA research. Several chapters on statistical analysis of short tandem repeat (STR) typing data have been contributed by Dr. George Carmody, a well-respected professor in forensic genetics. Specific examples make the concepts of population genetics more understandable. This book will be of interest to researchers and practitioners in forensic DNA analysis, forensic scientists, population geneticists, military and private and public forensic laboratories (for identifying individuals through remains), and students of forensic science. *The only book available that specifically covers detailed information on mitochondrial DNA and the Y chromosome*Chapters cover the topic from introductory level right up to "cutting edge" research*High-profile cases are addressed throughout the book, near the sections dealing with the science or issues behind these cases*NEW TO THIS EDITION: D.N.A. Boxes--boxed "Data, Notes & Applications" sections throughout the book offer higher levels of detail on specific questions
(Screen World). Movie fans eagerly await each year's new edition of Screen World , the definitive record of the cinema since 1949. Volume 54 provides an illustrated listing of every American and foreign film released in the United States in 2002, all documented with more than 1000 photographs. The 2003 edition of Screen World features such notable films as Chicago , the Academy Award winner for Best Picture; Martin Scorsese's Academy Award-nominated Gangs of New York ; The Pianist , featuring the surprise Academy Award winners Adrien Brody for Best Actor and Roman Polanski for Best Director; Spider-Man , the highest grossing film of 2002; The Hours with Academy Award winner for Best Actress Nicole Kidman; and About Schmidt starring Academy Award nominees Jack Nicholson and Kathy Bates. As always, Screen World's outstanding features include: photographic stills and shots of the four Academy Award-winning actors as well as all acting nominees; a look at the year's most promising new screen personalities; complete filmographies cast and characters, credits, production company, date released, rating and running time; and biographical entries a priceless reference for over 2,400 living stars, including real name, school, and date and place of birth. Includes over 1,000 photos! "The enduring film classic." Variety
Whether we are watching TV, surfing the Internet, listening to our iPods, or reading a novel, we all engage with media as an audience. Despite the widespread use of this term in our popular culture, the meaning of the "audience" is complex, and it has undergone significant historical shifts as new forms of mediated communication have developed from print, telegraphy, and radio to film, television, and the Internet. John L. Sullivan's second edition of Media Audiences: Effects, Users, Institutions, and Power explores the concept of media audiences from four broad perspectives: as "victims" of mass media, as market constructions & commodities, as users of media, and as producers & subcultures of mass media. The goal is for students to be able to think critically about the role and status of media audiences in contemporary society, reflecting on their relative power in relation to institutional media producers.
The Death Penalty's Denial of Fundamental Human Rights details how capital punishment violates universal human rights-to life; to be free from torture and other forms of cruelty; to be treated in a non-arbitrary, non-discriminatory manner; and to dignity. In tracing the evolution of the world's understanding of torture, which now absolutely prohibits physical and psychological torture, the book argues that an immutable characteristic of capital punishment-already outlawed in many countries and American states-is that it makes use of death threats. Mock executions and other credible death threats, in fact, have long been treated as torturous acts. When crime victims are threatened with death and are helpless to prevent their deaths, for example, courts routinely find such threats inflict psychological torture. With simulated executions and non-lethal corporal punishments already prohibited as torturous acts, death sentences and real executions, the book contends, must be classified as torturous acts, too.
This is the only early years guide available to combine ICT pedagogy and practice; perfect for starting children off to computing technology; and a user-friendly and completely accessible text. This book will show practitioners how they can cover the foundation stage curriculum for ICT and prepare the children for the new computing curriculum for KS1. It will provide pedagogical clarity and show schools and pre-schools what it is that they need to be doing to demonstrate outstanding practice. Computational thinking will also be extended beyond the use of computers, and its relevance to supporting the child's wider cognitive development and learning will be emphasised.
The Radio Station offers a concise and insightful guide to all aspects of radio broadcasting, streaming, and podcasting. This book’s tenth edition continues its long tradition of guiding readers to a solid understanding of who does what, when, and why in a professionally managed station. This new edition explains what "radio" in America has been, where it is today, and where it is going, covering the basics of how programming is produced, financed, delivered and promoted via terrestrial and satellite broadcasting, streaming and podcasting, John Allen Hendricks and Bruce Mims examine radio and its future within a framework of existing and emerging technologies. The companion website is new revised with content for instructors, including an instructors’ manual and test questions. Students will discover an expanded library of audio interviews with leading industry professionals in addition to practice quizzes and links to additional resources.
The Oxford American Handbook of Urology provides authoritative, point-of-care guidance on all aspects of the field, covering both benign and malignant conditions, as well as medical and surgical management. Incorporating diagnosis and treatment advice from established, published guidelines as well as drawing from the experience of four seasoned urologists, the book's concise and accessible format quickly guides the reader to desired information on common signs and symptoms, incontinence, cancer, infections and infertility plus key information on trauma, urologic emergencies, and pediatric urology. It is an invaluable resource for medical students and residents as well as a useful reference for practitioners.
This monumental work of history removes the Incas from the realm of legend and shows the reality of their struggles against the Spanish invasion. Winner of the 1971 Christopher Award. Index; photographs, maps, and line drawings.
Provides a review of diseases of the small intestine in children, with an emphasis upon a discussion of their causes, clinical manifestations and the newer techniques which are used in diagnosis as well as modern methods of management. The book will be of value to the consultant paediatrician and paediatric surgeon as well as to the paediatric registrar and house officer as a practical guide to their understanding of these diseases. It is also intended for adult physicians, gastroenterologists and surgeons who wish to survey the clinical spectrum of disease of the small intestine in childhood.
Commingled human remains are encountered in situations ranging from prehistoric ossuaries to recent mass fatality incidents. Commingled Human Remains: Methods in Recovery, Analysis, and Identification brings together tools from diverse sources within the forensic science community to offer a set of comprehensive approaches to resolving issues associated with commingled remains. This edition focuses on forensic situations, although some examples from prehistoric contexts are also addressed. Commingling of bones and other body parts is a major obstacle to individual identification that must be addressed before other forensic determinations or research can proceed. Regardless of the cause for the commingling (transportation disaster, terrorist attack, natural disaster, genocide, etc.) it is critical that the proper experts are involved and that the proper techniques are employed to achieve the greatest success in making identifications. Resolution of commingling nearly always requires consideration of multiple lines of evidence that cross the disciplinary lines of modern forensic science. The use of archaeology, DNA, and forensic anthropology are several areas that are critical in this process and these are core topics presented in this book. Even a relatively "simple mass fatality event can become very complicated once body fragmentation and commingling occur. Expectations associated with all phases of the process from recovery of remains to their final identification and release to next of kin must be managed appropriately. - A powerful resource for those working in the forensic sciences who need to plan for and/or address the complex challenges associated with commingled and fragmentary human remains - Written by an international group of the foremost forensic scientists presenting their research and candid experiences of dealing with commingled human remains, offering recommendations and providing "lessons learned" which can be invaluable to others who find themselves facing similar challenges - Contains chapters on remains recovery, laboratory analysis, case studies, and broader topics such as mass fatality management and ethical considerations
Macmillan published the first edition of this text in 1985. It is a detailed reference to world leaders, monarchs, presidents and their equivalents, executive leaders plus other positions with authority vested in them; heads of ruling communist parties, military junta heads and some leaders with no formal post, but who wield supreme authority. This text is a reference to leaders, past and present, of the countries of the world. The second edition updates the first and includes the far reaching political changes which have taken place in Eastern Europe and the emergence of new states. The scope of the book has been broadened to include more international organisations, more regional government leaders, more governments in exile and colonial governors of the twentieth century.
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