Impact is a loving, if occasionally wry, look at the safety cards that air travelers inevitably encounter and stuff away behind their in-flight magazines. It entwines graphic and aviation history, and it traces these icons of universal design from the kitschy - for Pan-Am's Flying Clipper in the 1930s - to the sanitized pictograms used on today's jumbo jets. Taken from their seatbacks and gathered together here, the cards of Design for Impact offer a humorous look at a basic - and urgent - form of visual communication."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved
As a nominally neutral power during the Second World War, Sweden in the early postwar era has received comparatively little attention from historians. Nonetheless, as this definitive study shows, the war—and particularly the specter of Nazism—changed Swedish society profoundly. Prior to 1939, many Swedes shared an unmistakable affinity for German culture, and even after the outbreak of hostilities there remained prominent apologists for the Third Reich. After the Allied victory, however, Swedish intellectuals reframed Nazism as a discredited, distinctively German phenomenon rooted in militarism and Romanticism. Accordingly, Swedes’ self-conception underwent a dramatic reformulation. From this interplay of suppressed traditions and bright dreams for the future, postwar Sweden emerged.
Impact is a loving, if occasionally wry, look at the safety cards that air travelers inevitably encounter and stuff away behind their in-flight magazines. It entwines graphic and aviation history, and it traces these icons of universal design from the kitschy - for Pan-Am's Flying Clipper in the 1930s - to the sanitized pictograms used on today's jumbo jets. Taken from their seatbacks and gathered together here, the cards of Design for Impact offer a humorous look at a basic - and urgent - form of visual communication."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved
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