From the former executive director of the Pro Football Hall of Fame comes a sweeping and lively history of the National Football League, timed to coincide with the NFL’s 100th anniversary season. “I can think of no one better qualified—or more enthusiastic—to chronicle the National Football League’s century-long history than Joe Horrigan.”—Marv Levy, Hall of Fame NFL coach The NFL has come a long way from its founding in Canton, Ohio, in 1920. In the hundred years since that fateful day, football has become America’s most popular and lucrative professional sport. The former scrappy upstart league that struggled to stay afloat has survived a host of challenges—the Great Depression and World War II, controversies and scandals, battles over labor rights and competition from rival leagues—to produce American icons like Vince Lombardi, Joe Montana, and Tom Brady. It is an extraordinary and entertaining history that could be told only by Joe Horrigan, former executive director of the Pro Football Hall of Fame and perhaps the greatest living historian of the NFL, by drawing upon decades of NFL archives. Compelling, eye-opening, and authoritative, NFL Century is a must-read for NFL fans and anyone who loves the game of football. Advance praise for NFL Century “Joe Horrigan takes the reader on a delightful tour of the seminal moments of the NFL in the past one hundred years—the players, owners, coaches, executives, and historical events that made the game of football the most popular in America. It’s a wonderful walk down memory lane for any football fan, young or old.”—Michael Lombardi, author of Gridiron Genius “There is no one—and I mean no one—who knows more about the history of the NFL than Joe Horrigan, the heart and soul of the Pro Football Hall of Fame. As the gold standard of sports leagues celebrates its one hundredth season, it’s appropriate that the gold standard of sports historians has written NFL Century, an entertaining and educational journey.”—Gary Myers, New York Times bestselling author of Brady vs Manning
From the former executive director of the Pro Football Hall of Fame comes a sweeping and lively history of the National Football League, timed to coincide with the NFL’s 100th anniversary season. “I can think of no one better qualified—or more enthusiastic—to chronicle the National Football League’s century-long history than Joe Horrigan.”—Marv Levy, Hall of Fame NFL coach The NFL has come a long way from its founding in Canton, Ohio, in 1920. In the hundred years since that fateful day, football has become America’s most popular and lucrative professional sport. The former scrappy upstart league that struggled to stay afloat has survived a host of challenges—the Great Depression and World War II, controversies and scandals, battles over labor rights and competition from rival leagues—to produce American icons like Vince Lombardi, Joe Montana, and Tom Brady. It is an extraordinary and entertaining history that could be told only by Joe Horrigan, former executive director of the Pro Football Hall of Fame and perhaps the greatest living historian of the NFL, by drawing upon decades of NFL archives. Compelling, eye-opening, and authoritative, NFL Century is a must-read for NFL fans and anyone who loves the game of football. Advance praise for NFL Century “Joe Horrigan takes the reader on a delightful tour of the seminal moments of the NFL in the past one hundred years—the players, owners, coaches, executives, and historical events that made the game of football the most popular in America. It’s a wonderful walk down memory lane for any football fan, young or old.”—Michael Lombardi, author of Gridiron Genius “There is no one—and I mean no one—who knows more about the history of the NFL than Joe Horrigan, the heart and soul of the Pro Football Hall of Fame. As the gold standard of sports leagues celebrates its one hundredth season, it’s appropriate that the gold standard of sports historians has written NFL Century, an entertaining and educational journey.”—Gary Myers, New York Times bestselling author of Brady vs Manning
Filled with action movie-inspired advice, this hilarious guide is the ultimate gag gift or stocking stuffer for anyone who wants to ‘keep up with the Indiana Joneses’ For everyone who’s ever wanted to be as smooth as James Bond, as clever as Captain Kirk, or as tough as Charlie’s Angels, The Action Hero’s Handbook is the ultimate guide to the essential skills every action hero needs to survive and thrive in this dangerous but exciting world. This book features dozens of real-life action hero techniques, directly from experts in the subjects at hand: FBI agents, sexologists, stuntmen, hypnotists, karate masters, criminologists, detectives, and many others. Learn how to: • Catch a great white shark • Deliver the Vulcan Nerve Pinch • Spyproof your hotel room • Win a fight when outnumbered • Climb down Mount Rushmore National Monument And dozens of other Good Guy Skills, Paranormal Skills, Fighting Skills, and Escape Skills. With meticulously researched step-by-step instructions and easy-to-follow illustrations, The Action Hero’s Handbook will get you ready for anything. Good luck—we’re all counting on you.
Bigfoot sightings have been reported in every state except Hawaii. Interest in this creature, which many believe to be as mythical as a leprechaun, is as strong today as ever, with the wildly popular show Finding Bigfoot persisting on the Animal Planet network and references to bigfoot appearing throughout popular culture. What is it about bigfoot that causes some people to devote a chunk of their lives to finding one? In Monster Trek, Joe Gisondi brings to life the celebrities in bigfoot culture: people such as Matt Moneymaker, Jeff Meldrum, and Cliff Barackman, who explore remote wooded areas of the country for weeks at a time and spend thousands of dollars on infrared imagers, cameras, and high-end camping equipment. Pursuing the answer to why these seekers of bigfoot do what they do, Gisondi brings to the reader their most interesting—and in many cases, harrowing—expeditions. Gisondi travels to eight locations across the country, trekking into swamps, mountains, state parks, and remote woods with people in search of bigfoot as well as fame, fortune, adventure, and shared camaraderie. Many of the people who look for bigfoot, however, go counter to stereotypes and include teachers, engineers, and bankers. Some are private and guarded about their explorations, seeking solitude during a deeply personal quest. While there are those who might arguably be labeled “crazy,” Gisondi discovers that the bigfoot research network is far bigger and more diverse than he ever imagined.
Alive and kicking - the artistry of knives! In its 33rd edition, the Knives annual book is more relevant than ever. Like the custom knives it showcases, the book ahs taken on a life of its own, becoming a must-have reference for knifemakers, enthusiasts, collectors, daily users and purveyors. The world’s finest knives - whether everyday carry pieces, hunters’, bushcraft and camp blades, or highly embellished works of art - find a home in Knives 2013. And each is complemented by well-researched information and specifications of every model. Add in a comprehensive Custom Knifemaker Directory, including email addresses, websites, phone numbers, specialties and technical information, and it becomes apparent why those in the industry own every volume of this coveted book.
In their early years, the Chicago Bears and the Chicago Cardinals-- the two oldest teams in the National Football League --travelled the country with only rare mention in the newspapers. Both teams later saw their official records destroyed by fire. Most of what is now known about those initial seasons is based on often inaccurate statements made many years later. Reconstructing their missing history, this book draws on newly available resources to document the battles and brawls on and off the field, the cunning backroom deals, the financial woes and the 40-year rivalry that endured while both teams were in Chicago. Figures like Al Capone, Red Grange, Jim Thorpe and Bronko Nagurski make appearances in the lore of two old adversaries whose uneasy alliance helped ensure the survival of the fledgling NFL.
In its 32nd Edition, Knives 2012 progresses with the knives, showcasing the increasing talent of the world's best knifemakers who forge and grind curvaceous blades, fashion handles from the finest materials and practice embellishment techniques saved for only the most skilled artisans. Featured articles: Carving titanium handles Making knife blades from Lake Superior beach sand Hollywood movie knives and swords Anglo-Saxon and Viking swords AND...the finer points of Bob Loveless knives Also Includes: World's most complete Directory of Custom Knifemakers includes websites, emails and phone numbers Hot Trends in handmade knives State Of The Art embellishments and knifemaking techniques Historical overview of knives and their makers Savor the hand-selected, splendid color photography of some of the most beautiful and original custom knives in the world, chosen from over 2,000 submissions. The ever-evolving, magical world of custom knives, knifemaking techniques and embellishments is captured in full, glorious color between the covers of the most coveted book on edged masterpieces-- Knives 2012.
In the 1970s, Joe DeLamielleure led a Buffalo Bills offensive line affectionately called the Electric Company, because they turned the power up. A starter from the first game of his rookie season in 1973, DeLamielleure led the way to the first 2,000-yard season in NFL history. After that, the feats of glory just continued to pile up, to the enthusiastic roars of the crowd. In this unique collection of Bills stories, Hall of Famer DeLamielleure gives fans an inside look at the golden age of Bills football. Tales from the Buffalo Bills Sideline takes readers behind the scenes and into the locker room with one of the most exciting teams in Bills history. He shares how his unbelievable career almost never started, his experiences working with Ralph Wilson, the adrenaline-filled excitement of being elected to the Pro Football Hall of Fame, and so much more. Without a doubt this is a must-have for every generation of Bills fans.
Praise for The Online Advertising Playbook "Finally, someone has documented all we know about online advertising and how to do it right. As much as this confirms that online advertising really works, we know that marketers don't always get it right. The ARF's The Online Advertising Playbook provides critical insight on what sticks and what doesn't in online advertising and marketing." —Greg Stuart, CEO and President, Interactive Advertising Bureau and coauthor of What Sticks "The Online Advertising Playbook's principles, case studies, and strategic insights equip marketers with the best knowledge available. It will help your online advertising achieve the full range of marketing objectives, from lead generation and customer acquisition to driving trial and loyalty." —Tim Kopp, Vice President, Global Interactive Marketing, The Coca-Cola Company "To grow interactive marketing from here we need to institutionalize our wisdom and experience about what works. This book explains, in a disciplined way, what marketers have learned from a decade of massive change." —Ted McConnell, Interactive Innovation Director, Procter & Gamble "The Online Advertising Playbook is a milestone in the maturation of interactive advertising, but also an invaluable go-to guide for managers trying to make smart decisions with their advertising budgets." —Van Riley, Vice President of Research, AOL "The best marketing communication is spawned from what I call 'informed intuition.' After reading The Online Advertising Playbook, I am far better informed on how to optimize the online channel in our advertising and promotional programs. It's a perfect blend of case studies and research-backed learning." —Rod DeVar, Manager, Advertising and Promotion, United States Postal Service "Savvy marketers should take advantage of The Online Advertising Playbook's findings and principles to get real results." —Chris Theodoros, Director of Industry Relations, Google "A work of wisdom and rigor in the digital space that is as relevant for the newbie as it is for the digerati." —Mike Donahue, Executive Vice President, American Association of Advertising Agencies "This is a must-read for any marketing executive involved in online advertising. It's high time that a book looks at online advertising in the context of an integrative promotional strategy, one meant to set objectives, establish creative strategies, and measure results. The book nicely ties the various components of online advertising to relevant case studies, and the emphasis on measurement and results is refreshing. Not only is it relevant for marketing executives, it would also be a good basic text for any Internet advertising course and a good adjunct to any Internet marketing course." —Henry Assael, Professor of Marketing, Stern School of Business, New York University
Willie Lanier was the first African-American middle linebacker in pro football history, playing for the Kansas City Chiefs from 1967-1977 in an era when discrimination against black athletes was still very much the norm. Lanier gave football fans a new mold of athlete, comprised of equal amounts intelligence, creativity, individualism, and collaboration. America's Trailblazing Middle Linebacker: The Story of NFL Hall of Famer Willie Lanier explores the life and times of this groundbreaking football star. A walk-on at Morgan State University in Baltimore, Maryland, Lanier established himself as a force on the field. Drafted by the Kansas City Chiefs in 1967, Lanier fought his way to the starting middle linebacker position and became a Super Bowl champion, an eight time All-Pro, and the NFL’s Man of the Year in 1972. After retiring from football, Lanier went to work in the business world and became the CEO of a major US company. This book delves into Lanier’s college years, his NFL exploits, and his many successes off the gridiron, revealing a man who, through hard work and determination, made the most of every opportunity that came his way. On and off the football field, Lanier showed America a glimpse of the future, when fairness, opportunity, and racial integrity could be the reality for everyone. An inspiration for athletes and fans everywhere, Lanier’s story is that of a man who loved challenges, and faced every one of them with an unmatched drive to excel and succeed. Lanier was, and still is, a trailblazer.
Brutally honest in its telling, readers will find themselves engrossed as Joe shares a penetrating insight into the possibilities of transformation, using his own life's painful trials and ultimate success as examples. Joe was an easygoing and sensitive "fat" kid who fell victim to merciless bullying. Humiliation turned to anger and towards a life of "looking out for number one". For most of his teens and early adulthood he became a self-absorbed cheater, drug abuser and alcoholic who cared only for himself and his pleasures. He learned that his abuses came at a high cost, losing his first professional job and unable to maintain any enduring relationship. Then, in 1982 he was critically injured in a car wreck, landing in a chronic pain clinic, barely able to move his body. Lying there in the hospital bed paralyzed by pain he had an epiphany that the key to happiness was not the self-oriented life he was living but on helping others. Slowly, he refocused his mind on healing his broken body, an effort that took almost seventeen years. He transformed himself from near-cripple to a Black Belt in martial arts, long distance bike rider and personal trainer. His transition was not complete, however. He was only able to repair his body because he was able to repair his mind. His thinking changed his physical life, and then went to work on the outside world. He started with fostering troubled gang members and over fourteen years he and his wife helped more than 100 children adolescent teens navigate through troubled upbringing. He then started to share the philosophy of his holistic, mind-based, life-changing system that transformed him from an "everyday Joe", into a happy, caring individual who embraces life and works everyday to help people do the same.
Before Lander became a town, the area had already been the summer hunting grounds for numerous Native American tribes, seen a few rendezvous, and had become a freighting hub. Supplying goods for the miners in the South Pass area and goods for the cavalry and natives at Fort Washakie, the freight wagons rolled year-round. When the Lander townsite was plotted in 1880, the main road remained wide enough that a 20-hitch team could turn around. As more people settled in the area, Lander became an agricultural-based town. It was known throughout the state for its abundance of produce, hay, blooded horses, cattle, and sheep. But it was not all work for the settlers; the Wind River Mountains also beckoned. Lander, located at the edge of the southern half of the Shoshone National Forest, became an outfitting stop for alpinists, scientists, and others seeking adventure. Once word of the vast elk and deer herds and the abundance of trout in those high mountain lakes was out, hunters and fisherman came from all over. It also did not take long for Western adventure writers to highlight that Lander was a good place for tourists who wanted to experience the romance of the west through horseback riding, camping, and mountain adventures.
The 1970 merger between the American Football League and the National Football League laid the foundation for a stronger brand of gridiron competition, providing a new level of excitement for fans. This book examines each year of the NFL's pivotal decade in detail, covering the great names, great rivalries and great games, as well as the key changes in both strategy and rules. Along the way, the author explains how pro football developed into a near-religious American tradition.
In Second to None, author Joe Valerio tells the incredible story of the Buffalo Bills: the perpetual almost-champions and their indomitable fans. The Bills' incredible skill and teamwork on the field was matched only by their single-minded determination as, in the four years spanning 1991 to 1994, the team won four consecutive conference championships, and lost four consecutive Super Bowls. The peaks and nadirs of their record reflect a fascinatingly dynamic, uneven, and—at times—uncontrollable array of talents. Valerio renders in sharp detail how the Bills' unique culture was formed by an unlikely ecosystem of world-class athletes hunkered down in bleak western New York, far away from the celebrity playgrounds of other pro teams. Meticulously researched and carefully crafted, this one-of-a-kind look inside the Super Bowl-era Buffalo Bills is based on extensive interviews with the key players, coaches, and management, including Hall of Famers Jim Kelly, Thurman Thomas, Bruce Smith, as well as coach Marv Levy, general manager Bill Polian, and many others, including players and coaches from opposing teams, and the reporters who covered them.
Highly readable, well illustrated, and easy to understand, Obstetrics: Normal and Problem Pregnancies remains your go-to choice for authoritative guidance on managing today’s obstetric patient. Reflecting the expertise of internationally recognized authorities, this bestselling obstetrics reference has been thoroughly revised to bring you up to date on everything from ultrasound assessment of fetal anatomy and growth, to medical complications in pregnancy, to fetal therapy...and much more! Consult this title on your favorite e-reader with intuitive search tools and adjustable font sizes. Elsevier eBooks provide instant portable access to your entire library, no matter what device you're using or where you're located. Benefit from the knowledge and experience of international experts in obstetrics. Gain a new perspective on a wide range of today’s key issues - all evidence based and easy to read. Stay current with new coverage of fetal origins of adult disease, evidence-based medicine, quality assessment, nutrition, and global obstetric practices. Find the information you need quickly with bolded key statements, additional tables, flow diagrams, and bulleted lists for easy reference. Zero in on "Key Points" in every chapter - now made more useful than ever with the inclusion of related statistics. View new ultrasound nomograms in the Normal Values in Pregnancy appendix.
Obstetrics: Normal and Problem Pregnancies: First South Asia Edition remains your go-to choice for authoritative guidance on managing today's obstetric patient. International experts put the latest knowledge in this specialty at your fingertips, with current and relevant information on everything from fetal origins of adult disease, to improving global maternal health, to important topics in day-to-day obstetric practice. Highly readable, well-illustrated, and easy to understand, this best-selling obstetrics reference is an ideal tool for residents and clinicians. • Sweeping updates appear throughout, including four new chapters: "Vaginal Birth After Cesarean Delivery," "Placenta Accreta," "Obesity," and "Improving Global Maternal Health: Challenges and Opportunities." • New Glossary presents the most frequently used key abbreviations for easy reference. • Expanded use of bolded statements and key points, as well as additional tables, flow diagrams, and bulleted lists, facilitates and enhances the mastery of each chapter. • More than 100 images in the chapter on ultrasound provide an important resource for normal and abnormal fetal anatomy. • Collective wisdom of global experts in the field is offered.
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