Three acknowledged experts in search engine optimization share guidelines and innovative techniques that will help you plan and execute a comprehensive SEO strategy. Complete with an array of effective tactics from basic to advanced, this third edition prepares digital marketers for 2016 with updates on SEO tools and new search engine optimization methods that have reshaped the SEO landscape Novices will receive a thorough SEO education, while experienced SEO practitioners get an extensive reference to support ongoing engagements. Comprehend SEO’s many intricacies and complexities Explore the underlying theory and inner workings of search engines Understand the role of social media, user data, and links Discover tools to track results and measure success Examine the effects of Google’s Panda and Penguin algorithms Consider opportunities in mobile, local, and vertical SEO Build a competent SEO team with defined roles Glimpse the future of search and the SEO industry Visit the book website (http://www.artofseobook.com) for FAQs and to post your own burning questions. You’ll have access to special offers and discounts on various SEO tools and services. You can also get exclusive access to instructional videos related to the concepts in the book by sending an email to bonuses@artofseobook.com.
Marketing does not entail a private conversation with a customer. Rather, it is more like a loud communication in the middle of a crowded park where passers-by and interested parties feel free to jump in. So how do you then engage with customers in a crowded marketplace as other challenges, such as diminishing marketing spend and maximising the return on the marketing investment, continue to plague marketers and leaders? But you need not worry! Help is at hand now... Marketing without Money is packed with tried-and-tested tools and techniques that have successfully worked. Bundled with the author's unique Branding House approach, it takes you through the process of building your brand. It is loaded with insights from business leaders, DIY charts, tables and pull-outs, frugal tips, examples and anecdotes for sharpening your marketing messaging. So grab a copy of Marketing without Money and win in your marketplace!
Trade impacts on the lives of all global citizens, influencing the range of commodities available for consumption and where those commodities are produced. Driven increasingly by market exchange, trade shapes the nature of work and how the costs and benefits of that work are distributed around the world. Economic growth and development are closely associated with the flows of goods and services between countries. International Trade: The Basics offers an accessible and engaging introduction to contemporary debates on international trade, inviting readers to explore the connections between national political economies within a globally integrated world. Topics covered include: Why nations trade Globalization and transnational production networks Transnational governance The emergence of Asia as a major trade region Ethical trade and environmental sustainability Trade in solar energy, services and ideas. Featuring case studies and social media links that help to illustrate key concepts, this book is an essential read for anyone seeking to understand how trade varies between regions, affects relationships between countries and influences a country’s social, political and economic life.
Gypsy kids are running all over, moving from place to place often; not making any real friends. But when an impulsive, careless, and questionable action leads to a horrific accident for one family, two sisters' lives will change forever. Jane with her broken bones--leg and pelvis--and scars on her head and the loneliness she had on waiting and waiting while her sister Jessie laid unconscious for days. Jessie Mohe and Jane Ann thought that they had a simple and easygoing life with their biological parents as they were always playing outside and only had a few responsibilities. As they would play with their other siblings, they would also perform several mischievous acts that would get them into some trouble. Their older immediate family seemed to almost always be around as these harmless schemes would happen, and they would get a good laugh from it all. Where is everyone whom we know personally--our parents, Gpa Jess, Uncle Jerry, and Uncle Bernard--and we are closest to? It's cloudy, and we can't see no one. Where is our life that we knew? Our little brains were working and going around in circles and circles. Our trauma, the anger we had in separate ways. After the accident, they would join their family with a new and very different lifestyle. They would experience new food, people, and unbelievable ways of life. The foster mother would push them to try new things, learn to be independent, and to be better people. As they go through new experiences, she would be right there to guide them. In their adult life, they would figure out many unsolved mysteries in their family, while several would still remain unsolved. The new beginnings of many activities and the challenges of life are still to come--the real happiness of life and what it is really about.
If ten girls were asked to describe the "perfect" girl, they would likely rattle off an eerily similar list of qualities--from hair, skin, and weight to a cute button nose. That's a problem, because God has given girls a desire to be desirable. If girls think that they will be most wanted if they fit a one-size-fits-all image of "perfection," they will continually chase that proverbial carrot their entire lives. Backwards Beauty examines ten cultural lies young women listen to regarding beauty to help them unpack how they're looking at themselves through the wrong lens. The "tips to feel ugly" range from "compare yourself to every other girl" to "eat junk and diet, diet, diet." Reading a book by Jessie Minassian is like sitting down with a friend and talking about the hard things in life. Girls will be able to find freedom and hope in the midst of a culture that idolizes beauty.
This beautifully illustrated and full colour eBook comes with never before seen photographs. One of the most inspiring talents to emerge from British pop culture, Jessie J's message is loud and clear: be strong, be determined and never shy away from Who You Are. An international sensation and a multi-award-winning superstar, she took the music industry by storm, selling 11 million singles and 2.5 million albums worldwide. In this fully illustrated and highly personal book, Jessie J tells her own story in her own words with all the strength, honesty and passion you would expect. This is Jessie J's real story, opening the doors on the individuality and unique voice that have made her an inspiration to young women around the world. She talks openly about her health issues and a heart condition, her thoughts on body images and how she discovered her own identity whilst breaking into one of the world's most competitive industries. The bold and intimate tale of this young woman will shock and enthral as she delivers her personal message with an unshakable confidence and modesty that will cement her place in pop culture as a much-loved star.
Achievement engenders pride, and the most significant accomplishments involving people, places, and events in black history are gathered in Black Firsts: 4,000 Ground-Breaking and Pioneering Events.
This work focuses on the 19th-century mission conducted by Chinese evangelists among the Hakka, an ethnic minority in south China. The principal part of the text comprises the autobiographies of eight pioneer missionaries who offer insight into village life and customs of the Hakka people.
Witchcraft meets budgeting in this unique and intuitive approach to money, from the internet phenomenon Jessie DaSilva dubbed the "Millennial Money Witch" by Forbes. Making Money just got Magical... Manifestation, crystals, deities, divination, energy waves, meditation - these magical practices are not only good for your mental health, but they are also good for your wallet! As Millennials and Gen Z's struggle to maintain financial stability, they frequently look to Baby Boomer advice that doesn't even apply to the current financial climate. Finding new ways to deal with money is long overdue. A little bit of magic may be the answer! From Jessie DaSilva, the intuitive mindset coach dubbed the "Millennial Money Witch" by Forbes, comes new witchy and intuitive practices to help manifest real financial freedom. Using her three principles of magic, DaSilva combines business savvy techniques with real witchy practices to give a much need how-to-guide to making money! This magical book will teach you: What money really is How to manifest money (and all things in life!) properly Magical methods and spells to controlling and expanding your wallet How to budget like a witch That most importantly, the first step to financial comfort is Peace!
Owning a horse is one of life’s great pleasures—and expenses. Here, finally, is a user-friendly and thoroughly illustrated one-stop shop of cost-saving ideas to help all horse owners (and/or their significant others) get more for their money than they ever imagined possible. 25 Projects for Horsemen is chock full of easy-to-follow, do-it-yourself projects for barn, riding arena, paddock, or pasture. Numerous photos and schematic drawings accompany step-by-step instructions for everything from small, useful projects such as saddle stands and grooming boxes; to more ambitious undertakings such as barn and stall doors and making your own jumps. There are also indoor crafts projects involving sewing and cooking. With easy-to-read type and a convenient layout, 25 Projects for Horsemen will help all horsemen (and horsewomen)—whether one-horse backyard owners or professional, multi-horse barn managers, and Western- or English-style riders alike—to get those long-planned (or never dreamt of) projects off the drawing board without going bankrupt.
The twentieth could easily be Utah’s most interesting, complex century, yet popular ideas of what is history seem mired in the nineteenth. One reason may be the lack of readily available writing on more recent Utah history. This collection of essays shifts historical focus forward to the twentieth, which began and ended with questions of Utah’s fit with the rest of the nation. In between was an extended period of getting acquainted in an uneasy but necessary marriage, which was complicated by the push of economic development and pull of traditional culture, demand for natural resources from a fragile and scenic environment, and questions of who governs and how, who gets a vote, and who controls what is done on and to the contested public lands. Outside trade and a tourist economy increasingly challenged and fed an insular society. Activists left and right declaimed constitutional liberties while Utah’s Native Americans become the last enfranchised in the nation. Proud contributions to national wars contrasted with denial of deep dependence on federal money; the skepticism of provocative writers, with boosters eager for growth; and reflexive patriotism somehow bonded to ingrained distrust of federal government.
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