Jeff Korhan's Books

Built-In Social

Essential Social Marketing Practices for Every Small Business

By: Jeff Korhan

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Built-In Social

Essential Social Marketing Practices for Every Small Business

By: Jeff Korhan

How to redesign your business for social relevance and profitable success Marketing today is driven by the customer. The old mindset was finding customers for your products and services. The new one is collaborating with the customers whose trust you have earned to develop better products and services for them. Businesses that succeed today acknowledge that they are in shared relationships with customers, employees, and other influencers in the community—even competitors. Built-In Social provides a step-by-step approach to building a business channel that aligns your business with its ideal customers and ensures your organization's continued relevance and success. Intended for mainstream businesses that want to get results from social media networking and marketing but have been frustrated by the obstacles, namely, the lack of a basic method or structure (and a practical step-by-step approach) for converting relevant social qualities into profitable outcomes Author Jeff Korhan is a speaker, trainer, and coach helping mainstream small businesses increase their influence, enhance customer relationships, and accelerate growth Built-In Social will show you how to turn visibility, authenticity, accessibility, community, and relevance into measurable and profitable gains.

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Page Count

180

Publisher

John Wiley & Sons

Published Date

ISBN 10

111863179X

ISBN 13

9781118631799

Built-In Social

Essential Social Marketing Practices for Every Small Business

By: Jeff Korhan

Write a review Read reviews Take a Quiz Solve Book Puzzle

Built-In Social

Essential Social Marketing Practices for Every Small Business

By: Jeff Korhan

Average ratings

N/A

Write a review

Solve jigsaw puzzle

Age

Page Count

180

Publisher

John Wiley & Sons

Published Date

ISBN 10

111863179X

ISBN 13

9781118631799

Social Marketing Digital Book Set

By: Jeff Korhan,Gail F. Goodman,Scott Stratten,Dan Zarrella

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Social Marketing Digital Book Set

By: Jeff Korhan,Gail F. Goodman,Scott Stratten,Dan Zarrella

A set of four e-books on engaging social media, marketing strategies and more This is a four-publication set called Social Marketing. The collection includes: UnMarketing, the Science of Marketing, Built-in Social, and Engagement Marketing. UnMarketing takes a fresh look at topics such as immediacy and relevancy, teleseminars, Twitter and networking events. Built-in Social explores how to transform trust into new business and essential content marketing strategies. The Science of Marketing takes you from e-books to blogging.

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Age

Page Count

646

Publisher

John Wiley & Sons

Published Date

ISBN 10

1118840054

ISBN 13

9781118840054

Social Marketing Digital Book Set

By: Jeff Korhan,Gail F. Goodman,Scott Stratten,Dan Zarrella

Write a review Read reviews Take a Quiz Solve Book Puzzle

Social Marketing Digital Book Set

By: Jeff Korhan,Gail F. Goodman,Scott Stratten,Dan Zarrella

Average ratings

N/A

Write a review

Solve jigsaw puzzle

Age

Page Count

646

Publisher

John Wiley & Sons

Published Date

ISBN 10

1118840054

ISBN 13

9781118840054

Book's by Jeff Korhan

Built-In Social

Built-In Social

Built-In Social

Built-In Social

Social Marketing Digital Book Set

Social Marketing Digital Book Set

Social Marketing Digital Book Set

Social Marketing Digital Book Set

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