Jeff Ireland's Books

Creating Regional Wealth in the Innovation Economy

Models, Perspectives, and Best Practices

By: Jeff Saperstein,Daniel Rouach

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Creating Regional Wealth in the Innovation Economy

Models, Perspectives, and Best Practices

By: Jeff Saperstein,Daniel Rouach

Pinpoints the reasons why some locations succeed in the quest to become centres of technology and innovation." - cover.

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386

Publisher

FT Press

Published Date

ISBN 10

0130654159

ISBN 13

9780130654151

European Union Legislation

By: Jeffrey Kenner,Jeff Kenner

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‘Focused content, layout and price - Routledge competes and wins in relation to all of these factors’ - Craig Lind, University of Sussex, UK ‘The best value and best format books on the market.’ - Ed Bates, Southampton University, UK Routledge Student Statutes present all the legislation students need in one easy-to-use volume. Developed in response to feedback from lecturers and students, this book offer a fully up-to-date, comprehensive, and clearly presented collection of legislation - ideal for LLB and GDL course and exam use. Routledge Student Statutes are: • Exam Friendly: un-annotated and conforming to exam regulations • Tailored to fit your course: 80% of lecturers we surveyed agree that Routledge Student Statutes match their course and cover the relevant legislation • Trustworthy: Routledge Student Statutes are compiled by subject experts, updated annually and have been developed to meet student needs through extensive market research • Easy to use: a clear text design, comprehensive table of contents, multiple indexes and highlighted amendments to the law make these books the most student-friendly Statutes on the market Competitively Priced: Routledge Student Statutes offer content and usability rated as good or better than our major competitor, but at a more competitive price • Supported by a Companion Website: presenting scenario questions for interpreting Statutes, annotated web links, and multiple-choice questions, these resources are designed to help students to be confident and prepared.

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706

Publisher

Routledge

Published Date

ISBN 10

1135876592

ISBN 13

9781135876593

The Drinkable Globe

The Indispensable Guide to the Wide World of Booze

By: Jeff Cioletti

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The Drinkable Globe

The Indispensable Guide to the Wide World of Booze

By: Jeff Cioletti

Join international beverage journalist and expert Jeff Cioletti as he explores the tradition, consumption, and production of alcohol on every continent. The Drinkable Globe circumnavigates the planet and uncovers the boozy cultures and concoctions that make the world go ’round. And you’ll get to drink along with 130 recipes from exotic brands and renowned international cocktail personalities.

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226

Publisher

Turner Publishing Company

Published Date

ISBN 10

1681625717

ISBN 13

9781681625713

Debt, Deficits, and the Demise of the American Economy

By: Peter J. Tanous,Jeff Cox

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Debt, Deficits, and the Demise of the American Economy

By: Peter J. Tanous,Jeff Cox

What investors can do to protect their investments in the next phase of the ongoing global economic collapse The United States is heading toward an unavoidable financial catastrophe that will paralyze the markets and the overall economy in ways never before seen. Some call this impending economic catastrophe a double-dip recession, others a financial Armageddon. Regardless of what it's called, it is too late to stop it. Debts, Deficits, and the Demise of the American Economy is a look at how we got here, how the crisis is unfolding, and how it will end with a stock market crash in 2012, if not sooner. Takes you through the unraveling of the collapse, starting with a wave of sovereign debt defaults in Europe Predicts a stock market decline of two to three thousand points, a run on banks resulting in a major bank crisis, and rampant inflation Provides investment strategies, including alternative investments such as timber, farm land, and oil Offers a detailed proposal to get the United States out of the crisis Debts, Deficits, and the Demise of the American Economy is a must-read, play-by-play account of the worldwide depression that is likely to unfold in the coming years.

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224

Publisher

John Wiley & Sons

Published Date

ISBN 10

1118021517

ISBN 13

9781118021514

The Oxford Handbook of Latin American Political Economy

By: Javier Santiso,Jeff Dayton-Johnson

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The Oxford Handbook of Latin American Political Economy

By: Javier Santiso,Jeff Dayton-Johnson

Understanding Latin America's recent economic performance calls for a multidisciplinary analysis. This handbook looks at the interaction of economics and politics in the region and includes a number of contributions from top academic experts who have also served as key policy makers (a former president, ministers of finance, a central bank governor), reflecting upon the challenges of reform.

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Page Count

633

Publisher

OUP USA

Published Date

ISBN 10

0199747504

ISBN 13

9780199747504

Jerusalem

By: Jeff Letter

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Jerusalem

By: Jeff Letter

A Short History of England. This book takes you from the Roman conquest, through Magna Carta, The Tudors, the Civil war and on past the two world wars. Ot tracks England quest to build Jerusalem in this green and pleasant land.

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192

Publisher

Lulu.com

Published Date

ISBN 10

1471015386

ISBN 13

9781471015380

European Union Legislation 2011-2012

By: Jeff Kenner

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European Union Legislation 2011-2012

By: Jeff Kenner

Designed specifically for students, and responding to current market feedback, Routledge Student Statutes offer a comprehensive collection of statutory provisions un-annotated and therefore ideal for LLB and GDL course and exam use. In addition, an accompanying website offers extensive guidance on how to use and interpret statutes, providing valuable tutorial and exam preparation.

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714

Publisher

Routledge

Published Date

ISBN 10

1135879672

ISBN 13

9781135879679

The Golden Eagle

By: Jeff Watson

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The Golden Eagle

By: Jeff Watson

This comprehensive monograph is a second edition of one of the most popular Poyser monographs; it covers all aspects of this spectacular eagle's biology and ecology, including a full review of the literature and incorporating the considerable body of research on the species since the publication of the first edition in 1997. The late Jeff Watson was one of Scotland's foremost eagle experts, with more than 20 years of research on the birds; following Jeff's untimely death, the book is being completed by his colleagues Des Thompson and Helen Riley. Scottish studies provide the foundation for a treatment that also includes up-to-date information from work in North America, continental Europe and elsewhere. This global view allows fascinating insights into the species' relationships with a variety of different habitats and leads to many new and important conclusions regarding its ecology. This highly readable and authoritative account is destined to become the standard reference on the species, both in Scotland and elsewhere in the world. The text is enriched with many superb pictures of this majestic bird and additional wash landscapes capture the very special atmosphere of Scotland's Golden Eagle country.

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Page Count

466

Publisher

A&C Black

Published Date

ISBN 10

1408114208

ISBN 13

9781408114209

Face to Face

By: Gabrielle Warnock,Jeff W. O'Connell

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Face to Face

By: Gabrielle Warnock,Jeff W. O'Connell

Portraits of writers taken in Kennys Bookshop, Galway.

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292

Publisher

Trident Press Ltd

Published Date

ISBN 10

1900724464

ISBN 13

9781900724463

1001 Golf Holes You Must Play Before You Die

By: Jeff Barr

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1001 Golf Holes You Must Play Before You Die

By: Jeff Barr

Whether readers play for fun or for serious sport, this guide will encourage them to live their ultimate golfing fantasies at the world's premier courses. Each golf course has been selected for its interest either as a challenge to play, a place of outstanding beauty, a famous occurrence, or the brilliance of its design.

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Page Count

970

Publisher

Ronnie Sellers Productions

Published Date

ISBN 10

1569065853

ISBN 13

9781569065853

The Great Plains Rough Guides Snapshot USA (includes Missouri, Oklahoma, Kansas, Nebraska, Iowa, South Dakota and North Dakota)

By: Greg Ward,Jeff Dickey,Nick Edwards,Samantha Cook

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The Great Plains Rough Guides Snapshot USA (includes Missouri, Oklahoma, Kansas, Nebraska, Iowa, South Dakota and North Dakota)

By: Greg Ward,Jeff Dickey,Nick Edwards,Samantha Cook

The Rough Guide Snapshot to the Great Plains is the ultimate travel guide to this vast and legendary part of the USA. It guides you through the states of Missouri, Oklahoma, Kansas, Iowa and North and South Dakota with reliable information and comprehensive coverage of all the sights and attractions from historic St Louis and "tornado-capital" Oklahoma to the Wild West heritage of Wichita and Dodge City and monumental Mount Rushmore. Detailed maps and up-to-date listings pinpoint the best cafés, restaurants, hotels, shops, bars and nightlife, ensuring you have the best trip possible. Also included is the Basics section from The Rough Guide to the USA, with all the practical information you need for travelling stateside, including driving tips, accommodation and food and drink costs, plus background on festivals, sports and outdoor activities. Also published as part of The Rough Guide to the USA. Full coverage: Missouri, St Louis, Kansas City, Oklahoma, Tulsa, Tornado Alley, Oklahoma City, Kansas, Wichita, Dodge City, Nebraska, Omaha, Lincoln, The Oregon Trail, Iowa, Dubuque, Cedar Rapids, Iowa City, Des Moines, South Dakota, Pierre, The Badlands, The Black Hills, North Dakota, Grand Forks, Theodore Roosevelt National Park (Equivalent printed page extent 86 pages).

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227

Publisher

Penguin

Published Date

ISBN 10

1409363554

ISBN 13

9781409363552

Rockin' Boat

50 Iconic Revolutionaries—From Joan of Arc to Malcom X

By: Jeff Fleischer

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Rockin' Boat

50 Iconic Revolutionaries—From Joan of Arc to Malcom X

By: Jeff Fleischer

We love to root for the underdog, and when it comes to underdogs, few are more impressive than the world’s great revolutionaries.After all, it’s pretty hard to find a more powerful opponent than the world’s biggest empires and emperors. And that’s part of why we’re drawn to the stories of revolutionaries. Many of these men and women were born into virtual dystopias, and they fought throughout their lives, against all odds, to forge a path to a better future. And whether they succeeded, failed, or succeeded only to become a new kind of enemy, there’s something inherently fascinating about that effort to change the world.

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403

Publisher

Zest Books ™

Published Date

ISBN 10

1541581997

ISBN 13

9781541581999

Giants Of Scottish Rugby

By: Jeff Connor

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Giants Of Scottish Rugby

By: Jeff Connor

From the heights of the Grand Slams to a near whitewash in the 2000 Six Nations championship, one factor has remained constant in Scottish rugby - its huge resource of characters. Early in the year 2000, Jeff Connor set out on a mission to track down some of Scotland's best-known players, the true giants of the game, and discover whether there is life after international rugby. The result was 40 exclusive interviews and a book that is enlightening, hilarious and moving in equal measure. There are rare and extended interviews with Ken Scotland, Jim Telfer, Ian McLauchlan, Sandy Carmichael and Andy Irvine. There is the Hawick humour of Jim Renwick, the history of Finlay Calder's greatest wind-ups and the emotive story of Gordon Brown's battle with his most vicious opponent of them all, cancer. Bruce Hay's confrontation with the Duke of Edinburgh, Iain Paxton's disgust at the attitude of some English players on a British Lions tour and David Leslie's fearsome pre-match preparations are all vividly described, along with frankly expressed views from active modern-day players like Gregor Townsend. All rugby fans will find something to treasure in Giants of Scottish Rugby.

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192

Publisher

Random House

Published Date

ISBN 10

1780572883

ISBN 13

9781780572888

The Tawny Owl

By: Jeff Martin

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The Tawny Owl

By: Jeff Martin

Jeff Martin explores the Tawny Owl's natural history in the greatest detail. Where controversy has arisen in the literature, he has put forward all points of view so the reader can make his or her own judgements. There seems nothing concerning the biology of this owl that Jeff has not researched.' - Derek Bunn, author of The Barn Owl The haunting calls of the Tawny Owl can be heard from Scandinavia in the north of its range to North Africa in the south. Most people would consider it to be a common and widespread species throughout Europe, but populations in Britain at least are declining, and we need to understand more about the behaviour and ecology of this magnificent woodland bird if its future is to be secured. Jeff Martin has been studying owls for decades, and in this timely book he combines his personal observations together with those of other ornithologists and a comprehensive review of the literature, resulting in some surprising revelations. It was not long ago, for example, that the Tawny Owl was considered to be one of the most nocturnal of all owl species, but in recent years it has been observed sunbathing, calling and even hunting in broad daylight. The Tawny Owl begins by exploring the research that has been undertaken over the last two centuries, and the gaps that remain in our knowledge. Subsequent chapters detail the evolution and classification of this relatively young species, its status and distribution across Europe, its feeding, breeding and behavioural ecology, why numbers are falling, and what we can do about it. Interestingly, this silent hunter appears to be increasingly preying on passerine birds, as forest degradation and destruction have had a negative impact on small mammal numbers. The book concludes by looking at the role that Tawny Owls have played in British culture, and whether the changes in behaviour and plumage among the British population could mean we have a new subspecies evolving on our island.

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313

Publisher

Bloomsbury Publishing

Published Date

ISBN 10

1472943570

ISBN 13

9781472943576

The Fathers of American Presidents

From Augustine Washington to William Blythe and Roger Clinton

By: Jeff C. Young

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The Fathers of American Presidents

From Augustine Washington to William Blythe and Roger Clinton

By: Jeff C. Young

Farmers, shopkeepers, businessmen, politicians--the fathers of the presidents of the United States have come from a wide variety of professions and all walks of life. In many cases, they provided their sons and future presidents with a political philosophy that they carried to the White House. In a few instances, the politics of the son differed significantly from that of his father. This unique reference work provides biographies of both the biological and adoptive fathers of the 41 men who have served as president of the United States. Were the personalities of the father and son similar? What role did the father play in the son's upbringing? How did the father's view influence the son's? These questions and others are covered in each entry, in addition to the biographical sketches of the fathers of the presidents.

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257

Publisher

McFarland

Published Date

ISBN 10

1476611998

ISBN 13

9781476611990

When Reporters Cross the Line

The Heroes, the Villains, the Hackers and the Spies

By: Stewart Purvis,Jeff Hulbert

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When Reporters Cross the Line

The Heroes, the Villains, the Hackers and the Spies

By: Stewart Purvis,Jeff Hulbert

When Reporters Cross the Line tells the true story of moments when the worlds of media, propaganda, politics, espionage and crime collide, casting journalism into controversy. Its pages feature some of the best-known names in British broadcasting, including John Simpson, Lindsey Hilsum and Charles Wheeler. There are men and women who went beyond recognised journalistic conventions. Some disregarded the code of their craft in the name of public interest; some crossed the line in ways that had truly shocking consequences. Many of the details have been kept as closely guarded secrets - until now. This unique account of modern reporting examines the lengths to which journalists on the front line are prepared to go to get a story or to espouse a cause. Journalistic heroes and villains abound, but certain of those heroes were flawed, and some of the villains were surprisingly principled. In the heat of war and political conflict, boundaries are ignored and ethics forgotten - and not just by opposing armies. In this extraordinary book, Stewart Purvis and Jeff Hulbert offer unparalleled access to the minds of reporters and to the often disturbing decisions they make when faced with extreme situations. In doing so, it hammers home some unpalatable truths, posing the fundamental question: where do you draw the line?

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246

Publisher

Biteback Publishing

Published Date

ISBN 10

1849546460

ISBN 13

9781849546461

The Great Lakes (Rough Guides Snapshot USA)

By: Greg Ward,Jeff Dickey,Nick Edwards,Samantha Cook

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The Great Lakes (Rough Guides Snapshot USA)

By: Greg Ward,Jeff Dickey,Nick Edwards,Samantha Cook

The Rough Guide Snapshot to the Great Lakes is the ultimate travel guide to this hugely varied part of the USA. It guides you through the states of Ohio, Michigan, Indiana, Illinois, Wisconsin and Minnesota with reliable information and comprehensive coverage of all the sights and attractions from the architectural wonders of Chicago and the musical heritage of Detroit to the laidback Twin Cities of Minneapolis and St Paul and German-influenced Cincinnati. Detailed maps and up-to-date listings pinpoint the best cafés, restaurants, hotels, shops, bars and nightlife, ensuring you have the best trip possible. Also included is the Basics section from The Rough Guide to the USA, with all the practical information you need for travelling stateside, including driving tips, accommodation and food and drink costs, plus background on festivals, sports and outdoor activities. Also published as part of The Rough Guide to the USA. Full coverage: Ohio, Cleveland, Lake Erie Islands, Columbus, Cincinnati, Detroit, Lake Michigan, Indiana, Indianapolis, Illinois, Chicago, Springfield, Galena, Wisconsin, Milwaukee, Green Bay, Door County, Madison, Minnesota, Minneapolis, St Paul, Duluth, Highway 61, Voyageurs National Park. (Equivalent printed page extent 120 pages).

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212

Publisher

Penguin

Published Date

ISBN 10

1409363589

ISBN 13

9781409363583

Why Welfare States Persist

The Importance of Public Opinion in Democracies

By: Clem Brooks,Jeff Manza

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Why Welfare States Persist

The Importance of Public Opinion in Democracies

By: Clem Brooks,Jeff Manza

The world’s richer democracies all provide such public benefits as pensions and health care, but why are some far more generous than others? And why, in the face of globalization and fiscal pressures, has the welfare state not been replaced by another model? Reconsidering the myriad issues raised by such pressing questions, Clem Brooks and Jeff Manza contend here that public opinion has been an important, yet neglected, factor in shaping welfare states in recent decades. Analyzing data on sixteen countries, Brooks and Manza find that the preferences of citizens profoundly influence the welfare policies of their governments and the behavior of politicians in office. Shaped by slow-moving forces such as social institutions and collective memories, these preferences have counteracted global pressures that many commentators assumed would lead to the welfare state’s demise. Moreover, Brooks and Manza show that cross-national differences in popular support help explain why Scandinavian social democracies offer so much more than liberal democracies such as the United States and the United Kingdom. Significantly expanding our understanding of both public opinion and social policy in the world’s most developed countries, this landmark study will be essential reading for scholars of political economy, public opinion, and democratic theory.

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208

Publisher

University of Chicago Press

Published Date

ISBN 10

0226075958

ISBN 13

9780226075952

How to Make a Million Dollars With Your Voice (Or Lose Your Tonsils Trying), Second Edition

By: Gary Owens,Jeff Lenburg

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How to Make a Million Dollars With Your Voice (Or Lose Your Tonsils Trying), Second Edition

By: Gary Owens,Jeff Lenburg

PARLAY ONE OF YOUR MOST BASIC NATURAL ASSETS--YOUR VOICE--INTO AN EXCITING CAREER IN THE ENTERTAINMENT INDUSTRY! Now back in print, legendary entertainer Gary Owens draws upon his four decades in radio, TV film and animation to show you how to break into the voiceover business and carve out a million-dollar niche for yourself with your voice. Sprinkled with priceless anecdotes and tips throughout from well-known actors, producers and agents, Owens gives you the inside track on becoming a successful DJ, newscaster, announcer, sportscaster, commercial or cartoon voice, or other type of voice artist. HERE’S EVERYTHING YOU NEED TO KNOW ABOUT HOW TO: --Zero in on and promote your vocal talents --Develop realistic career goals and an action plan --Produce a demo CD that sells --Find and land an agent --Write winning cover letters and resumes --Ace interviews and auditions Along with updated appendices of voice-over workshops and seminars and talent agencies representing voice-over artists, many never-before published illustrations (not included in the first edition) from the entertainer's personal collection round out this second edition.

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Page Count

308

Publisher

Moonwater Press

Published Date

ISBN 10

0996320601

ISBN 13

9780996320603

Geomorphology of Upland Peat

Erosion, Form and Landscape Change

By: Martin Evans,Jeff Warburton

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Geomorphology of Upland Peat

Erosion, Form and Landscape Change

By: Martin Evans,Jeff Warburton

The Geomorphology of Upland Peat offers a detailed synthesis of existing literature on peat erosion, incorporating new research ideas and data from two leading experts in the field. Presents the most detailed and current work to date Written in a style that is both intelligent and accessible Fully illustrated with original drawings and photographs Relevant and information for a broad audience working on organic sediments in various environments

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294

Publisher

John Wiley & Sons

Published Date

ISBN 10

1444391690

ISBN 13

9781444391695

The Christmas Chronicles

By: Jeff Guinn

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The Christmas Chronicles

By: Jeff Guinn

In three holiday novels, Santa Claus recounts his adventures, his wife describes how she protected the holiday from the Puritans, and Santa discusses his experiences competing on a reality show that was looking for the "real" Santa.

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752

Publisher

Penguin

Published Date

ISBN 10

1585426695

ISBN 13

9781585426690

AP Comparative Government and Politics

With 3 Practice Tests

By: Jeff Davis

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AP Comparative Government and Politics

With 3 Practice Tests

By: Jeff Davis

Be prepared for exam day with Barron’s. Trusted content from AP experts! Barron’s AP Comparative Government and Politics: 2020-2021 includes in-depth content review and online practice. It’s the only book you’ll need to be prepared for exam day. Written by Experienced Educators Learn from Barron’s--all content is written and reviewed by AP experts Build your understanding with comprehensive review tailored to the most recent exam Get a leg up with tips, strategies, and study advice for exam day--it’s like having a trusted tutor by your side Be Confident on Exam Day Sharpen your test-taking skills with 3 full-length practice tests, including one full-length diagnostic test to target your studying Strengthen your knowledge with in-depth review covering all Units on the AP Comparative Government and Politics Exam Reinforce your learning with practice by tackling the review questions at the end of each chapter

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583

Publisher

Simon and Schuster

Published Date

ISBN 10

1506271995

ISBN 13

9781506271996

Specters of Anarchy

Literature and the Anarchist Imagination

By: Jeff Shantz

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Specters of Anarchy

Literature and the Anarchist Imagination

By: Jeff Shantz

Anarchy. The word alone conjures strong emotional responses. Anarchism is one of the most important, if maligned, radical social movements. In the 21st century, anarchist politics have enjoyed a significant revival, offering a positive vision of social change and an alternative to the injustice and inequality associated with states and corporate dominance. Yet anarchism remains misunderstood and misrepresented in mass media and government accounts that associate the term with chaos and disorder. Despite the negative portrayals anarchism, in fact, has always been a movement of intense creativity. More than a political movement, anarchism has, for over a century, made important contributions to cultural developments, especially in literature and art. Often overlooked are the vital creative expressions of anarchism. This lively volume featuring works by innovative scholars presents the compelling potency of anarchist literature through distinct voices. Anarchism has greatly influenced literary production and provided inspiration for a diversity of writers and literary movements. Edited by a longtime anarchist theorist, this exciting collection of engaging works highlights the rich articulations of anarchism and literary creations. It places anarchism at the center of analysis and criticism. Authors examined include Octavia Butler, John Fowles, James Joyce, Ursula LeGuin, Eugene O’Neill, B. Traven, and Oscar Wilde, among others. The collection shows the richness of anarchist movements in politics and culture. Specters of Anarchy examines critically the generally overlooked intersections, engagements, debates and controversies between literature and criticism and anarchist theories and movements, historically and in the present period. Synthesizing literary criticism with the theory and practice of anarchism, this book offers a re-reading of important literary and political works. Anarchist politics is a major, and growing, contemporary movement, yet the lack of informed analysis has meant that the actual perspectives, desires and visions of this movement remain obscured. Lost in recent sensationalist accounts are the creative and constructive practices undertaken daily by anarchist organizers imagining a world free from violence, oppression and exploitation. An examination of some of these constructive anarchist visions, which provide examples of politics grounded in everyday resistance, offers insights into real world attempts to radically transform social relations in the here and now of everyday life.

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295

Publisher

Algora Publishing

Published Date

ISBN 10

162894143X

ISBN 13

9781628941432

The Pacific Northwest Rough Guides Snapshot USA (includes Washington, Seattle, Puget Sound, the Olympic Peninsula, the Cascade Mountains, Oregon and Portland)

By: Samantha Cook,Jeff Dickey,Nick Edwards,Greg Ward

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The Pacific Northwest Rough Guides Snapshot USA (includes Washington, Seattle, Puget Sound, the Olympic Peninsula, the Cascade Mountains, Oregon and Portland)

By: Samantha Cook,Jeff Dickey,Nick Edwards,Greg Ward

The Rough Guide Snapshot to the Pacific Northwest is the ultimate travel guide to this beautiful part of the USA. It guides you through the states of Washington and Oregon with reliable information and comprehensive coverage of all the sights and attractions from sophisticated Seattle and cycle-friendly Portland to the stunning natural attractions of Olympic, Crater Lake and Hells Canyon national parks. Detailed maps and up-to-date listings pinpoint the best cafés, restaurants, hotels, shops, bars and nightlife, ensuring you have the best trip possible. Also included is the Basics section from The Rough Guide to the USA, with all the practical information you need for travelling stateside, including driving tips, accommodation and food and drink costs, plus background on festivals, sports and outdoor activities. Also published as part of The Rough Guide to the USA. Full coverage: Washington, Seattle, Tacoma, Olympia, San Juan Islands, Olympic National Park, Cascade Mountains, Mount St Helens, Spokane, Oregon, Portland, Astoria, Crater Lake National Park, Hells Canyon (Equivalent printed page extent 90 pages).

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235

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Rough Guides UK

Published Date

ISBN 10

140936285X

ISBN 13

9781409362852

Social Marketing Casebook

By: Jeff French,Rowena Merritt,Lucy Reynolds

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Social Marketing Casebook

By: Jeff French,Rowena Merritt,Lucy Reynolds

Social Marketing Casebook brings together for the first time a dedicated collection of social marketing case studies and vignettes from around the world. Each case study is explored from the scoping and research stage right through to evaluation, providing the reader with a complete overview of the most important building blocks in social marketing and how these can be applied to the real world, including: - Insights from the key people involved in social marketing and the identification of the common themes associated with successful social marketing strategies. - An international range of cases from the health, environmental and civic sectors, from national and governmental programmes to local, small-budget interventions; - Comprehensive coverage of the whole process, from strategy, and implementation, through to the challenges and lessons learned; and - Academic exercises, discussion questions and references to reinforce student learning. This book demystifies social marketing for undergraduate and postgraduate marketing and health studies students, as well as practitioners in government, public institutions, NGOs and private organisations looking to develop more effective social change programmes.

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281

Publisher

SAGE

Published Date

ISBN 10

1446253945

ISBN 13

9781446253946

The Autobiography of Santa Claus

By: Jeff Guinn

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The Autobiography of Santa Claus

By: Jeff Guinn

It all started when Jeff Guinn was assigned to write a piece full of little-known facts about Christmas for his paper, The Fort Worth Star-Telegram. A few months later, he received a call from a gentleman who told him that he showed the story to an important friend who didn’t think much of it. And who might that be? asked Jeff. The next thing he knew, he was whisked off to the North Pole to meet with this “very important friend,” and the rest is, well, as they say, history. An enchanting holiday treasure, The Autobiography of Santa Claus combines solid historical fact with legend to deliver the definitive story of Santa Claus. And who better to lead us through seventeen centuries of Christmas magic than good ol’ Saint Nick himself? Families will delight in each chapter of this new Christmas classic—one per each cold December night leading up to Christmas!

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212

Publisher

Penguin

Published Date

ISBN 10

1101127775

ISBN 13

9781101127773

Texas Rough Guides Snapshot USA (includes Houston, the Gulf Coast, Austin, San Antonio, Dallas and the Panhandle)

By: Samantha Cook,Greg Ward,Jeff Dickey,Nick Edwards

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Texas Rough Guides Snapshot USA (includes Houston, the Gulf Coast, Austin, San Antonio, Dallas and the Panhandle)

By: Samantha Cook,Greg Ward,Jeff Dickey,Nick Edwards

The Rough Guide Snapshot to Texas is the ultimate travel guide to this vast and iconic part of the USA. It guides you through the state with reliable information and comprehensive coverage of all the sights and attractions, from the gleaming skyscrapers of Dallas and Houston to the live-music clubs of Austin and the stunning scenery of the Rio Grande Valley. Detailed maps and up-to-date listings pinpoint the best cafés, restaurants, hotels, shops, bars and nightlife, ensuring you have the best trip possible, whether passing through, staying for the weekend or longer. Also included is the Basics section from The Rough Guide to the USA, with all the practical information you need for travelling in and around the Texas, including transport, food, drink, costs, health, sports and festivals. Also published as part of The Rough Guide to the USA. Full coverage: Houston, Galveston, Laredo, Rio Grande Valley, Austin, the Hill Country, New Braunfels, Fredericksburg, Lyndon B. Johnson National Park, San Antonio, Dallas, Fort Worth, the Panhandle, Lubbock, Amarillo, Davis Mountains, Big Bend National Park, El Paso, Guadalupe Mountains National Park. (Equivalent printed page extent 84 pages).

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229

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Rough Guides UK

Published Date

ISBN 10

1409362833

ISBN 13

9781409362838

The Year of Drinking Adventurously

52 Ways to Get Out of Your Comfort Zone

By: Jeff Cioletti

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The Year of Drinking Adventurously

52 Ways to Get Out of Your Comfort Zone

By: Jeff Cioletti

You want a little adventure in your life. And why not? With thousands of breweries and distilleries in the United States, there are more choices than ever on tap and behind the bar. So many, that you’re a little bit intimidated. But throughout the course of a year you can learn to impress your friends by becoming a pub savant with The Year of Drinking Adventurously, a guide to getting out of your beverage comfort zone once a week for a year. Each of the fifty-two chapters features the story behind a unique beer, spirit, cocktail or wine, designed to broaden your drinking horizons. Some correspond with specific seasons or holidays, encouraging you to forget the million-dollar marketing-supported “conventional wisdom” and drink against the grain. It’s Cinco de Mayo? There’s much more to the celebration than lime-enhanced lager and shots of rotgut tequila. St. Patrick’s Day? Do you really want to be the 700th person of the evening to order a green-tinted brew and a shot of cheap whiskey? The Year of Drinking Adventurously takes the social imbiber on a journey into the exciting and unknown—one week at a time.

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209

Publisher

Turner Publishing Company

Published Date

ISBN 10

1630267597

ISBN 13

9781630267599

English in Mind Level 1B Combo with Audio CD/CD-ROM

By: Herbert Puchta,Jeff Stranks,Richard Carter,Peter Lewis-Jones

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English in Mind Level 1B Combo with Audio CD/CD-ROM

By: Herbert Puchta,Jeff Stranks,Richard Carter,Peter Lewis-Jones

The English in Mind Combos offer flexibility in a contemporary English course for teenagers. Each Combo contains eight Student's Book units with the corresponding Workbook material grouped into two modules, and offers approximately 40 to 45 hours of classwork. Clear learning objectives at the beginning of each module, plus 'Check your Progress' sections at the end, help students and teachers plan learning more effectively. There are free Audio CDs/CD-ROMs combining an interactive CD-ROM and audio material. The English in Mind Combos can be used with mixed-ability classes. Combo Starter A is for complete beginners. Combos 1A and 1B are for elementary students; 1A contains a 16-page starter section to review key language. Combos Levels 2A, 2B, 3A and 3B take students from pre-intermediate to intermediate level.

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Cambridge University Press

Published Date

ISBN 10

0521706459

ISBN 13

9780521706452

The End of Growth

*But Is That All Bad?

By: Jeff Rubin

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The End of Growth

*But Is That All Bad?

By: Jeff Rubin

In an urgent follow-up to his best-selling Why Your World Is About To Get A Whole Lot Smaller, Jeff Rubin argues that the end of cheap oil means the end of growth. What it will be like to live in a world where growth is over? Economist and resource analyst Jeff Rubin is certain that the world's governments are getting it wrong. Instead of moving us toward economic recovery, measures being taken around the globe right now are digging us into a deeper hole. Both politicians and economists are missing the fact that the real engine of economic growth has always been cheap, abundant fuel and resources. But that era is over. The end of cheap oil, Rubin argues, signals the end of growth—and the end of easy answers to renewing prosperity. Rubin's own equation is clear: with China and India sucking up the lion's share of the world's ever more limited resources, the rest of us will have to make do with less. But is this all bad? Can less actually be more? Rubin points out that there is no research to show that people living in countries with hard-charging economies are happier, and plenty of research to show that some of the most contented people on the planet live in places with no-growth or slow-growth GDPs. But it doesn't matter whether it's bad or good, it's the new reality: our world is not only about to get smaller, our day-to-day lives are about to be a whole lot different.

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255

Publisher

Random House Canada

Published Date

ISBN 10

0307360911

ISBN 13

9780307360915

Judging Social Rights

By: Jeff King

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Judging Social Rights

By: Jeff King

Jeff King argues in favour of constitutionalising social rights, and presents an incrementalist approach to judicial enforcement.

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399

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Cambridge University Press

Published Date

ISBN 10

1107008026

ISBN 13

9781107008021

Lennon On Lennon: Conversations With John Lennon

By: Jeff Burger,John Lennon

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Lennon On Lennon: Conversations With John Lennon

By: Jeff Burger,John Lennon

The electric spearhead of The Beatles meteoric rise; one half of the most creative and powerful songwriting partnerships ever; figurehead of peace and an icon of generations: John Lennon’s adventure through life is an immortalised legend. Lennon on Lennon is Jeff Burger’s dazzling digest of John Lennon’s views on the world around him. Sharp, insightful, contrary, witty, opinionated or downright aggressive, these illuminating interviews and quotations open a window into the musician and the man, and the volatile culture in which he lived, and died. Most of this material has never been available in print; some has remained entirely hidden until now. Jeff Burger’s meticulously researched book offers a truly unique and captivating glimpse into the mind and philosophy of one of the world’s most complex and inspiring talents.

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Page Count

328

Publisher

Omnibus Press

Published Date

ISBN 10

1783239042

ISBN 13

9781783239047

Sustainable Work and the Environmental Crisis

The Link between Labour and Climate Change

By: Chris Baldry,Jeff Hyman

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Sustainable Work and the Environmental Crisis

The Link between Labour and Climate Change

By: Chris Baldry,Jeff Hyman

Compared to 20 years ago, the jobs many people do today are increasingly characterised by low pay and insecurity, while countless others cope with workplace stress and ill-health. At the same time the consequences of our current model of economic activity are creating dangerous and critical changes in the planet’s climate. Until recently debates around these two issues have had little contact with each other. This book demonstrates that there are definite and complex connections between degraded jobs and a degraded environment, that neither the dominant economic model nor the rate at which we exploit the planet’s resources are sustainable and that the limits for both may be reached sooner rather than later. By bringing together insights from critical thinkers in a range of disciplines, the book discusses the requirements and characteristics for work to be at the same time economically, socially and environmentally sustainable and examines the potential for alternative routes to sustainable work in policies and actions that support both the natural environment and worker well-being. The book will be of interest to researchers, academics and students in the fields of HRM, labour studies, employment relations, sociology, environmental studies and sustainability. It is particularly relevant for those focusing on the link between labour and climate change. It is also highly relevant to policymakers, trade unions and NGOs looking at decent work and sustainability.

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229

Publisher

Routledge

Published Date

ISBN 10

1000406571

ISBN 13

9781000406573

Teaching Climate Change to Adolescents

Reading, Writing, and Making a Difference

By: Richard Beach,Jeff Share,Allen Webb

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Teaching Climate Change to Adolescents

Reading, Writing, and Making a Difference

By: Richard Beach,Jeff Share,Allen Webb

THE essential resource for middle and high school English language arts teachers to help their students understand and address the urgent issues and challenges facing life on Earth today, this text features classroom activities written and used by teachers and a website [http://climatechangeela.pbworks.com] with additional information and lineks.All royalties from the sale of this book are donated to Alliance for Climate Education https://acespace.org

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Page Count

159

Publisher

Taylor & Francis

Published Date

ISBN 10

1351995960

ISBN 13

9781351995962

To the Ends of the Earth

Calvin's Missional Vision and Legacy

By: Michael A. G. Haykin,Jeff Robinson Sr.

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To the Ends of the Earth

Calvin's Missional Vision and Legacy

By: Michael A. G. Haykin,Jeff Robinson Sr.

Calvinist missionaries. If you think that sounds like an oxymoron, you're not alone. Yet a close look at John Calvin's life and writings reveals a man who was passionate about the spread of the gospel and the salvation of sinners. From training pastors at his Genevan Academy to sending missionaries to the jungles of Brazil, Calvin consistently sought to encourage and equip Christians to take the good news of salvation to the very ends of the earth. In this carefully researched book, Michael Haykin and Jeffrey Robinson clear away longstanding stereotypes related to the Reformed tradition and Calvin's theological heirs, highlighting the Reformer's neglected missional vision and legacy.

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292

Publisher

Crossway

Published Date

ISBN 10

1433523671

ISBN 13

9781433523670

The Industrial Revolution

History, Documents, and Key Questions

By: Jeff Horn

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The Industrial Revolution

History, Documents, and Key Questions

By: Jeff Horn

Through this book's roughly 50 reference entries, readers will gain a better appreciation of what life during the Industrial Revolution was like and see how the United States and Europe rapidly changed as societies transitioned from an agrarian economy to one based on machines and mass production. The Industrial Revolution remains one of the most transformative events in world history. It forever changed the economic landscape and gave birth to the modern world as we know it. The content and primary documents within The Industrial Revolution: History, Documents, and Key Questions provide key historical background of the Industrial Revolution in Europe and the United States, enable students to gain unique insights into life during the period, and allow readers to perceive the similarities to developments in society today with ongoing advances in current science and technology. Roughly 50 reference entries provide essential information about the most important people and developments related to the Industrial Revolution, including Richard Arkwright, coal, colonialism, cotton, the factory system, pollution, railroads, and the steam engine. Each entry provides information that gives readers a sense of the importance of the topic within a historical and societal perspective. For example, the coverage of movements during the Industrial Revolution explains the origin of each, including when it was established, and by whom; its significance; and the social context in which the movement was formed. Each entry cites works for further reading to help users learn more about specific topics.

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Page Count

194

Publisher

Bloomsbury Publishing USA

Published Date

ISBN 13

9798216102342

Book's by Jeff Ireland

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