Jeff Ford's Books

The Fathers of American Presidents

From Augustine Washington to William Blythe and Roger Clinton

By: Jeff C. Young

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The Fathers of American Presidents

From Augustine Washington to William Blythe and Roger Clinton

By: Jeff C. Young

Farmers, shopkeepers, businessmen, politicians--the fathers of the presidents of the United States have come from a wide variety of professions and all walks of life. In many cases, they provided their sons and future presidents with a political philosophy that they carried to the White House. In a few instances, the politics of the son differed significantly from that of his father. This unique reference work provides biographies of both the biological and adoptive fathers of the 41 men who have served as president of the United States. Were the personalities of the father and son similar? What role did the father play in the son's upbringing? How did the father's view influence the son's? These questions and others are covered in each entry, in addition to the biographical sketches of the fathers of the presidents.

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Page Count

257

Publisher

McFarland

Published Date

ISBN 10

1476611998

ISBN 13

9781476611990

Saturday Night

A Backstage History of Saturday Night Live

By: Doug Hill,Jeff Weingrad

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Saturday Night

A Backstage History of Saturday Night Live

By: Doug Hill,Jeff Weingrad

Saturday Night is the intimate history of the original Saturday Night Live, from its beginnings as an outlaw program produced by an unruly band of renegades from the comedy underground to a TV institution that made stars of John Belushi, Bill Murray, Chevy Chase, Gilda Radner, Jane Curtin, Laraine Newman, Garrett Morris, Joe Piscopo and Eddie Murphy. This is the book that revealed to the world what really happened behind the scenes during the first ten years of this groundbreaking program, from the battles SNL fought with NBC to the battles fought within the show itself. It's all here: The love affairs, betrayals, rivalries, drug problems, overnight successes, and bitter failures, mixed with the creation of some of the most outrageous and original comedy ever. "It reads like a thriller," said the Associated Press, "and may be the best book ever written about television." Available for the first time in ebook format, this edition features nearly fifty photographs of cast, crew and sketches.

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368

Publisher

Untreed Reads

Published Date

ISBN 10

1611872189

ISBN 13

9781611872187

Railroading and the Automobile Industry

By: Jeff Wilson

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Railroading and the Automobile Industry

By: Jeff Wilson

This all-new book by Jeff Wilson takes a historical look at both industries and their symbiotic relationship from the 1910s through today. The well-researched book features a wealth of information and prototype photos showing how railroads have handled automobile traffic (parts and finished vehicles), beginning with the steam era. Covered topics include the evolution of the railroad equipment used, including auto parts boxcars, double-door boxcars, piggyback auto trailers, two- and three-deck open auto racks, and enclosed auto racks, how auto production, parts plants and assembly plants work, how railroads get raw materials to plants and deliver vehicles to distribution centers and more!

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Kalmbach Publishing Co

Published Date

ISBN 10

1627005293

ISBN 13

9781627005296

Explorer's Guide Detroit & Ann Arbor: A Great Destination

By: Jeff Counts

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Explorer's Guide Detroit & Ann Arbor: A Great Destination

By: Jeff Counts

Jeff Counts gets behind the wheel to take us cruising the eclectic neighborhoods that comprise the “culture stew” that is Motor City—Detroit. There’s great ethnic cuisine, extraordinary pre-war architecture, world-class museums, and a homegrown soundtrack, from Motown’s rhythm and blues to the undeniable pulse of rap. Distinctive for their accuracy, simplicity, and conversational tone, the diverse travel guides in our Explorer's Great Destinations series meet the conflicting demands of the modern traveler. They're packed full of up-to-date information to help plan the perfect getaway. And they're compact and light enough to come along for the ride. A tool you'll turn to before, during, and after your trip, these guides include chapters on lodging, dining, transportation, history, shopping, recreation, and more; a section packed with practical information, such as lists of banks, hospitals, post offices, laundromats, numbers for police, fire, and rescue, and other relevant information; maps of regions and locales, and more.

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Page Count

259

Publisher

The Countryman Press

Published Date

ISBN 10

158157844X

ISBN 13

9781581578447

Ultimate Hot Rod Dictionary: A-Bombs to Zoomies

A-Bombs to Zoomies

By: Jeff Breitenstein

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Ultimate Hot Rod Dictionary: A-Bombs to Zoomies

A-Bombs to Zoomies

By: Jeff Breitenstein

Every hot rodding magazine ever published (not to mention numerous books and countless web sites) has taken stabs at creating comprehensive glossaries of automotive enthusiasts terms and phrases. Finally Motorbooks has done it right with the publication of The Ultimate Hot Rod Dictionary. The title says it all. This book is 243 pages thick and includes more than 1,600 words and phrases, with definitions, phrase origins and examples of usage. In addition, the dictionary includes more than 225 line-art illustrations."If you never thought you'd find yourself reading a dictionary, this informative and fun book may surprise you. - Rod and Custom, October, 2004Perplexed about Peg Leggers? Curious about Crazy Stacks? Every enthusiast group inevitably spawns its own slang, but few are as rich as that which has evolved around the world of hot rods and customs. Once a unique American sub-language, the gearhead vernacular has long since gone global. Containing some 1,700 entries, this first-ever dictionary of the colorful language and phraseology that has developed in the world of hot rodding and customizing features not just terms used to describe the technologies and designs, but also those pertaining to the culture itself. In the end it's not just a dictionary with something for everyone from newbies to vets, but a book that reveals how the customizers have, in fact, customized their lingo. Includes specially commissioned line-art illustrations and cross-references for related or like terms.

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254

ISBN 10

1610592352

ISBN 13

9781610592352

Routing TCP/IP

By: Jeff Doyle

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Routing TCP/IP

By: Jeff Doyle

This core textbook will take the reader from a basic understanding of routers and routing protocols through a detailed examination of each of the IP routing protocols. Techniques for designing networks which efficiently utilize and integrate these protocols will be discussed in great detail.

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1070

Publisher

Cisco Press

Published Date

ISBN 10

1578700418

ISBN 13

9781578700417

The Multi Material Lightweight Vehicle (MMLV) Project

By: David Wagner,Jeff L Conklin,Matthew Zaluzec,Timothy W Skszek

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The Multi Material Lightweight Vehicle (MMLV) Project

By: David Wagner,Jeff L Conklin,Matthew Zaluzec,Timothy W Skszek

The desire for greater fuel efficiency and reduced emissions have accelerated a shift from traditional materials to design solutions that more closely match materials and their properties with key applications. The Multi-Material Lightweight Vehicle (MMLV) Project presents cutting edge engineering that meets future challenges in a concept vehicle with weight and life-cycle assessment savings. These results significantly contribute to achieving fuel reduction and to meeting future Corporate Average Fuel Economy (CAFÉ) regulations without compromising vehicle performance or occupant safety. The MMLV Project presents: • Lightweight materials applications. • Body in white design and computer aided engineering • Engine and transmission design and lightweighting. • Full vehicle test results that are specific to the MMLV subsystems including crash, corrosion, durability and Noise Vibration and Harshness (NVH). • The Life Cycle Analysis (LCA) for the MMLV The aluminum-intensive structure, combined with carbon fiber, magnesium, and titanium results in full vehicle mass reduction of a C/D class family sedan to that of a subcompact B-car (two vehicle segments lighter). The MMLV Project presents engineering solutions that frame materials selection and applications for the future.

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142

Publisher

SAE International

Published Date

ISBN 10

0768082242

ISBN 13

9780768082241

Guardians of Michigan

Architectural Sculpture of the Pleasant Peninsulas

By: Jeff Morrison

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Guardians of Michigan

Architectural Sculpture of the Pleasant Peninsulas

By: Jeff Morrison

Preserving Michigan's architecture through photos and stories

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465

Publisher

University of Michigan Press

Published Date

ISBN 10

0472133217

ISBN 13

9780472133215

Explorer's Guide Michigan (Second Edition) (Explorer's Complete)

By: Jeff Counts

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Explorer's Guide Michigan (Second Edition) (Explorer's Complete)

By: Jeff Counts

With Explorer’s Guides, expert authors and helpful icons make it easy to locate places of extra value, family-friendly activities, and excellent restaurants and lodgings. Regional and city maps help you get around and What’s Where provides a quick reference on everything from tourist attractions to off-the-beaten-track sites. From the best of Detroit to the best remote angling spots and everyplace in between, this guide delves into the rich variety of Michigan with a focus on outdoor activities, like hiking and paddling, and attractions on and off the beaten track. Discover the best spots for fly-fishing and where to fill up your gas tank (essential info because there are vast stretches in the U.P. where you won’t find any stations) and where to find the best pasties around. (What’s a pasty? Read the book!)

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419

Publisher

The Countryman Press

Published Date

ISBN 10

1581578768

ISBN 13

9781581578768

How to Tune and Modify Engine Management Systems

By: Jeff Hartman

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How to Tune and Modify Engine Management Systems

By: Jeff Hartman

Drawing on a wealth of knowledge and experience and a background of more than 1,000 magazine articles on the subject, engine control expert Jeff Hartman explains everything from the basics of engine management to the building of complicated project cars. Hartman has substantially updated the material from his 1993 MBI book Fuel Injection (0-879387-43-2) to address the incredible developments in automotive fuel injection technology from the past decade, including the multitude of import cars that are the subject of so much hot rodding today. Hartman's text is extremely detailed and logically arranged to help readers better understand this complex topic.

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339

Publisher

MotorBooks International

Published Date

ISBN 10

0760315825

ISBN 13

9780760315828

Go Down Together

The True, Untold Story of Bonnie and Clyde

By: Jeff Guinn

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Go Down Together

The True, Untold Story of Bonnie and Clyde

By: Jeff Guinn

Bestselling author Jeff Guinn combines exhaustive research with surprising, newly discovered material to tell the real tale of two kids from a filthy Dallas slum who fell in love and then willingly traded their lives for a brief interlude of excitement and, more important, fame. Go Down Together has it all—true romance, rebellion against authority, bullets flying, cars crashing, and, in the end, a dramatic death at the hands of a celebrity lawman. This is the real story of Bonnie and Clyde and their troubled times, delivered with cinematic sweep by a masterful storyteller.

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Page Count

480

Publisher

Simon and Schuster

Published Date

ISBN 10

1416557075

ISBN 13

9781416557074

Once Upon a Time . . . A Treasury of Classic Fairy Tale Illustrations

By: Jeff A. Menges

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Once Upon a Time . . . A Treasury of Classic Fairy Tale Illustrations

By: Jeff A. Menges

This sumptuous gallery gathers breathtaking artwork from rare early editions of such popular tales as "Sleeping Beauty," "Cinderella," and "The Snow Queen." More than 180 elegant images — most in full color — capture the genius of Arthur Rackham, Gustave Doré, Edmund Dulac, Kay Nielsen, Warwick Goble, Walter Crane, and others.

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194

Publisher

Courier Corporation

Published Date

ISBN 10

0486468305

ISBN 13

9780486468303

Tales from the Indiana High School Basketball Locker Room

A Collection of the State's Greatest Basketball Stories Ever Told

By: Washburn Jeff,Smith Ben

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Tales from the Indiana High School Basketball Locker Room

A Collection of the State's Greatest Basketball Stories Ever Told

By: Washburn Jeff,Smith Ben

It’s often said that while Dr. James Naismith invented basketball in Massachusetts, the sport was raised and ultimately came of age in the high schools of Indiana, the state where politics, religion, and sweet corn fall in line behind the game played with the round orange ball. Tales from the Indiana High School Basketball Locker Room John Wooden, Bobby Plump, Steve Alford, Damon Bailey, Gary Harris, Caleb Swanigan, Yogi Ferrell—it’s as easy for an Indiana high school basketball fan to roll the names off the tongue as it is to find the broadcast of a high school game on AM radio on any Friday night during an Indiana winter. Tales from the Indiana High School Basketball Locker Room is not so much about statistics and winning streaks as it is about the personalities and emotions of those who created a phenomenon that became a way of life in the Hoosier State.

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Page Count

202

Publisher

Simon and Schuster

Published Date

ISBN 10

1683581539

ISBN 13

9781683581536

The LSAT Logic Puzzle Book

Are You Smarter than a Lawyer?

By: Jeff Kolby

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The LSAT Logic Puzzle Book

Are You Smarter than a Lawyer?

By: Jeff Kolby

The LSAT (Law School Admission Test) has the reputation of being one of the hardest entrance exams given; it is a reputation well earned. We have compiled some of the hardest LSAT logic puzzle games, including 13 official LSAT games that tormented aspiring lawyers on recent LSAT tests. Although the purpose of this book is entertainment, it also includes a thorough discussion of the foundations of logic and the actual meanings of some common words. Think you know the meaning of the word "or," or the meaning of the word "some," or the meaning of the phrase "if..., then...." You might be surprised and intrigued by their actual definitions. This book will introduce you to numerous analytic techniques that will help you immensely, not only in solving logic puzzles, but also in school, business, and life! For this reason, solving logic puzzles can be a rewarding and satisfying experience.

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178

Publisher

Nova Press

Published Date

ISBN 10

1944595090

ISBN 13

9781944595098

Film History Through Trade Journal Art, 1916-1920

By: Jeff Codori

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Film History Through Trade Journal Art, 1916-1920

By: Jeff Codori

The period in film history between the regimentation of the Edison Trust and the vertical integration of the Studio System--roughly 1916 through 1920--was a time of structural and artistic experimentation for the American film industry. As the nature of the industry was evolving, society around it was changing as well; arts, politics and society were in a state of flux between old and new. Before the major studios dominated the industry, droves of smaller companies competed for the attention of the independent exhibitor, their gateway to the movie-goer. Their arena was in the pages of the trade press, and their weapons were their advertisements, often bold and eye-catching. The reporting of the trade journals, as they witnessed the evolution of the industry from its infancy towards the future, is the basis of this history. Pulled from the pages of the journals themselves as archived by the Media History Digital Library, the observations of the trade press writers are accompanied by cleaned and restored advertisements used in the battle among the young film companies. They offer a unique and vital look at this formative period of film history.

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Page Count

283

Publisher

McFarland

Published Date

ISBN 10

1476638292

ISBN 13

9781476638294

Master The LSAT

By: Jeff Kolby

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Master The LSAT

By: Jeff Kolby

Comprehensive, Rigorous Prep for the LSAT. The LSAT is an aptitude test. Like all aptitude tests, it must choose a medium in which to measure intellectual ability. The LSAT has chosen logic. Although this makes the LSAT hard, it also makes the test predictable--it is based on fundamental principles of logic. Master The LSAT analyzes and codifies these basic principles: the contrapositive, the if-then, pivotal words, etc. Armed with this knowledge, you will have the ability to greatly increase your score. Features: * Analytical Reasoning: Learn powerful diagramming techniques and step-by-step strategies to solve every type of game question that has appeared on the LSAT. * Logical Reasoning: Discover the underlying simplicity of these problems and learn the principles of logic these questions are based on. * Reading Comprehension: Develop the ability to spot places from which questions are likely to be drawn as you read a passage. (pivotal words, counter-premises, etc.) * Mentor Exercises: These exercises provide hints, insight, and partial solutions to ease your transition from seeing LSAT problems solved to solving them on your own. * The average LSAT scores of 153 ABA approved law schools.

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342

Publisher

Nova Press

Published Date

ISBN 10

1889057622

ISBN 13

9781889057620

Nova's Master the LSAT

By: Jeff Kolby

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Nova's Master the LSAT

By: Jeff Kolby

Annotation. Comprehensive, Rigorous Prep for the LSAT. To prepare properly for the LSAT, you must study problems that reflect the true LSAT format. The best way to do that is to study actual LSAT tests. Now, you can do that with this book! MASTER THE LSAT contains detailed solutions to numerous actual LSAT questions, carefully selected to illustrate every type of question that has appeared on the test in the past several years, including thorough analysis of 4 official LSATs! These solutions will introduce you to numerous analytic techniques that will help you immensely not only on the LSAT but in law school as well. Features: * Analytical Reasoning: Learn powerful diagramming techniques and step-by-step strategies to solve every type of game question that has appeared on the LSAT. * Logical Reasoning: Discover the underlying simplicity of these problems and learn the principles of logic these questions are based on. * Also includes LSAT test prep software!

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342

Publisher

Nova Press

Published Date

ISBN 10

1889057320

ISBN 13

9781889057323

Encyclopedia of Haunted Places, Revised Edition

Ghostly Locales From Around the World

By: Jeff Belanger

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Encyclopedia of Haunted Places, Revised Edition

Ghostly Locales From Around the World

By: Jeff Belanger

Now updated:Information on hundreds of supernatural sites, compiled by dozens of the world’s leading paranormal investigators. For years, paranormal investigative groups have been studying their local ghosts with scientific equipment as well as with psychics and seances. This directory is a repository of some of their most profound cases. From across the United States, Canada, and many spots around the globe, ghost investigators tell of their sometimes-harrowing experiences, share their research, and give readers an overview of both well-known and obscure haunted locales. From private residences to inns and restaurants, battlefields to museums and libraries, graveyards to churches, Encyclopedia of Haunted Places offers supernatural tourists a guide to points of interest through the eyes of the world’s leading ghost hunters. Research notes, location background, firsthand accounts, interviews with leading paranormal researchers, and photographs featuring ghostly manifestations comprise the hundreds of haunted listings in this directory. Now in its second edition, the Encyclopedia of Haunted Places has been updated with dozens of new listings, new information on existing haunts, and a comprehensive directory of paranormal investigators.

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Page Count

466

Publisher

Red Wheel/Weiser

Published Date

ISBN 10

1601637624

ISBN 13

9781601637628

The Complete Builder's Guide to Hot Rod Chassis and Suspensions

By: Jeff Tann

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The Complete Builder's Guide to Hot Rod Chassis and Suspensions

By: Jeff Tann

In How to Build Hot Rod Chassis, highly regarded hot rodding author Jeff Tann covers everything enthusiasts need to know about designing and building their new chassis and suspension system. It thoroughly explores both factory and aftermarket frames, modified factory solid-axle suspensions, and aftermarket independent front and rear suspension setups. No matter what design a reader may be considering for his own car, How to Build Hot Rod Chassis delivers a wealth of information on the pros and cons of all systems available.

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146

Publisher

CarTech Inc

Published Date

ISBN 10

1934709182

ISBN 13

9781934709184

Building Vehicles for Model Railroads

By: Jeff Wilson

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Building Vehicles for Model Railroads

By: Jeff Wilson

On any model railroad, vehicles are important in establishing the era and location of the layout. In Building Vehicles for Model Railroads, expert modeler Jeff Wilson covers the many facets of modeling vehicles in HO scale with accuracy and realism. • A brief guide to the evolution of prototype autos and trucks. • Assembling plastic, metal, and resin vehicle kits. • Adding details to modify kits and assembled models, including painting, decaling, weathering, kitbashing, scratchbuilding, and converting toys to scale models.

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Kalmbach Publishing Co

Published Date

ISBN 10

1627004645

ISBN 13

9781627004640

Politics on a Human Scale

The American Tradition of Decentralism

By: Jeff Taylor

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Politics on a Human Scale

The American Tradition of Decentralism

By: Jeff Taylor

In Politics on a Human Scale, Jeff Taylor examines political decentralization in the United States, including agrarianism, states’ rights, the abandonment of the decentralist impulse by the national leadership of the Democratic and Republican parties, and the dissident tradition on the contemporary political scene.

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649

Publisher

Lexington Books

Published Date

ISBN 10

0739175769

ISBN 13

9780739175767

The Glorious Cause

By: Jeff Shaara

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The Glorious Cause

By: Jeff Shaara

In Rise to Rebellion, bestselling author Jeff Shaara captured the origins of the American Revolution as brilliantly as he depicted the Civil War in Gods and Generals and The Last Full Measure. Now he continues the amazing saga of how thirteen colonies became a nation, taking the conflict from kingdom and courtroom to the bold and bloody battlefields of war. It was never a war in which the outcome was obvious. Despite their spirit and stamina, the colonists were outmanned and outfought by the brazen British army. General George Washington found his troops trounced in the battles of Brooklyn and Manhattan and retreated toward Pennsylvania. With the future of the colonies at its lowest ebb, Washington made his most fateful decision: to cross the Delaware River and attack the enemy. The stunning victory at Trenton began a saga of victory and defeat that concluded with the British surrender at Yorktown, a moment that changed the history of the world. The despair and triumph of America’s first great army is conveyed in scenes as powerful as any Shaara has written, a story told from the points of view of some of the most memorable characters in American history. There is George Washington, the charismatic leader who held his army together to achieve an unlikely victory; Charles Cornwallis, the no-nonsense British general, more than a match for his colonial counterpart; Nathaniel Greene, who rose from obscurity to become the finest battlefield commander in Washington’s army; The Marquis de Lafayette, the young Frenchman who brought a soldier’s passion to America; and Benjamin Franklin, a brilliant man of science and philosophy who became the finest statesman of his day. From Nathan Hale to Benedict Arnold, William Howe to “Light Horse” Harry Lee, from Trenton and Valley Forge, Brandywine and Yorktown, the American Revolution’s most immortal characters and poignant moments are brought to life in remarkable Shaara style. Yet, The Glorious Cause is more than just a story of the legendary six-year struggle. It is a tribute to an amazing people who turned ideas into action and fought to declare themselves free. Above all, it is a riveting novel that both expands and surpasses its beloved author’s best work.

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658

Publisher

Ballantine Books

Published Date

ISBN 10

0345458680

ISBN 13

9780345458681

Tales from Indiana High School Basketball: A Collection of the Greatest Indiana High School Basketball Stories Ever Told

By: Jeff Washburn

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Tales from Indiana High School Basketball: A Collection of the Greatest Indiana High School Basketball Stories Ever Told

By: Jeff Washburn

It is often said that while Dr. James Naismith invented basketball in Massachusetts, the sport was raised and ultimately came of age in the high schools of Indiana, the state where politics, religion, and sweet corn fall in line behind the game played with the round orange ball. Tales from Indiana High School Basketball centers on those special people who have played the game—their stories, their passion, their drive for excellence, their laughs, and their tears. This is a book about Lebanon schoolboy hero Rick Mount, the first prep basketball player ever featured on the cover of Sports Illustrated. The year was 1966, and Mount’s sweet jump shot had college recruiters flocking to the city 30 minutes north of Indianapolis. It’s about Gene Cato, the Indiana High School Athletic Association’s former commissioner whose father—his high school coach—would not put the young scoring phenom into a game until his team’s fans demanded it. It’s also about Marion’s "Purple Reign"—consecutive state championships in 1985, 1986, and 1987 when the Giants were the most important game on every opponent’s schedule. John Wooden, Bobby Plump, Steve Alford, Damon Bailey. It’s as easy for an Indiana high school basketball fan to roll the names off the tongue as it is to find the broadcast of a high school game on AM radio on any Friday night during an Indiana winter. Tales from Indiana High School Basketball is not so much about statistics and winning streaks as it is about the personalities and emotions of those who created a phenomenon that neither a New York City cab driver nor a Malibu-based surfer could understand. These high school kids became heroes and legends. Their stories will live on through generation after generation. Tales from Indiana High School Basketball is much more than a compilation of intriguing roundball stories. It is a way of life in the Hoosier State. Author Jeff Washburn, a Lafayette Journal and Courier sportswriter since 1972, has been watching Indiana high school basketball for 50 years—since his mother took him to see the great Oscar Robertson and Indianapolis Crispus Attucks when the writer was six months old. Like most Hoosiers, the game is in his blood and certainly in his heart, from which these tales flow.

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159

Publisher

Simon and Schuster

Published Date

ISBN 10

161321488X

ISBN 13

9781613214886

Disturbing the Bones

By: Andrew Davis,Jeff Biggers

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Disturbing the Bones

By: Andrew Davis,Jeff Biggers

A propulsive debut political thriller set in the aftermath of a global nuclear weapons crisis—from the acclaimed filmmaker of The Fugitive and an award-winning journalist . . . "A knife-edged investigation that morphs into a political thriller about a world on the brink. An ingenious page turner." —Michael Mann A plot to disrupt a global peace summit in Chicago collides with a civil rights case breakthrough at a mysterious archaeological site . . . Chicago detective Randall Jenkins has not been back home to the historic Civil Rights hotspot of Cairo, Illinois since the disappearance of his mother, a well-known journalist, several decades ago. That all changes the day Dr. Molly Moore, an ambitious young archaeologist in the national spotlight for her groundbreaking high-tech discoveries, uncovers a set of strange bones at a huge 12,000-year-old site at a highway construction project. With retired military general and contractor William Alexander breathing down her neck to cover up the dig, Molly and Randall soon find themselves in the middle of a wild military conspiracy. The detective and archaeologist’s entwined family mysteries suddenly thrust them into the central position as the only people who can ensure the safety of the ongoing Chicago global peace summit. They must take on the rogue general who views any disarmament agreement as a clear and present danger to the United States. The fate of global peace and the lives of Molly and Randall hang in the balance.

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369

Publisher

Melville House

Published Date

ISBN 10

1685891454

ISBN 13

9781685891459

Designing Delivery

Rethinking IT in the Digital Service Economy

By: Jeff Sussna

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Designing Delivery

Rethinking IT in the Digital Service Economy

By: Jeff Sussna

Now that we’re moving from a product economy to a digital service economy, software is becoming critical for navigating our everyday lives. The quality of your service depends on how well it helps customers accomplish goals and satisfy needs. Service quality is not about designing capabilities, but about making—and keeping—promises to customers. To help you improve customer satisfaction and create positive brand experiences, this pragmatic book introduces a transdisciplinary approach to digital service delivery. Designing a resilient service today requires a unified effort across front-office and back-office functions and technical and business perspectives. You’ll learn how make IT a full partner in the ongoing conversations you have with your customers. Take a unique customer-centered approach to the entire service delivery lifecycle Apply this perspective across development, operations, QA, design, project management, and marketing Implement a specific quality assurance methodology that unifies those disciplines Use the methodology to achieve true resilience, not just stability

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175

Publisher

"O'Reilly Media, Inc."

Published Date

ISBN 10

1491903775

ISBN 13

9781491903773

Behind the Curtain

Inside the Network of Progressive Billionaires and Their Campaign to Undermine Democracy

By: Jeff Reynolds

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Behind the Curtain

Inside the Network of Progressive Billionaires and Their Campaign to Undermine Democracy

By: Jeff Reynolds

You’re probably familiar with George Soros. You may be familiar with Tom Steyer. You may even know who their other billionaire buddies are on the Left, and which foundations they use to exert political pressure. But do you know how they organize their dollars and their organizations to have maximum impact, while shielding themselves from voter scrutiny and criminal charges? Behind the Curtain is a look into the murky world of dark money—massive amounts of it aligned to push a far-left agenda that would make even mainstream liberals shiver. Behind the Curtain reveals the sordid web of limousine liberals and subversive billionaires in a chilling tale of power, greed, envy, and the politics of personal destruction. It is also the story of the lengths to which the organized Left will go to overturn the results of the 2016 election using the courts, a shadowy network of nonprofit organizations and consulting firms, and an increasingly compliant media.

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134

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Bombardier Books

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ISBN 10

1682617084

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9781682617083

Mobilized Marketing

How to Drive Sales, Engagement, and Loyalty Through Mobile Devices

By: Jeff Hasen

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Mobilized Marketing

How to Drive Sales, Engagement, and Loyalty Through Mobile Devices

By: Jeff Hasen

Integrate your mobile marketing program and take your brand to the next level Mobile marketing is finally entering the forefront of the marketing realm as megabrands roll out million-dollar budgets and small businesses have turned to the channel for its affordability, measurability, and repeatable successes in producing sales and driving engagement and loyalty. Through insights from bold industry visionaries and fellow mobile pioneers, Mobilized Marketing takes readers through campaigns worth repeating and others that are not. Learn the many roads that marketers can take and the proven strategies and tactics that move products and build loyalty through the consumer's most personal device. With examples from the more than 130,000 campaigns developed by mobile marketing leader Hipcricket, Mobilized Marketing breaks down how brands of all sizes have performed in their mobile efforts—why some have failed and how others bravely turned to mobile. Demonstrates how to integrate mobile into marketing programs and how to effectively measure it Explains how to make your existing marketing spends work harder Delivers step-by-step instructions on how to optimize campaigns in real-time Shows how to determine which mobile tactics are keepers and which are not It's time to mobilize your marketing programs and drive your profits to new heights.

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224

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John Wiley & Sons

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1118243269

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9781118243268

Dean Smith

A Basketball Life

By: Jeff Davis

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Dean Smith

A Basketball Life

By: Jeff Davis

Other than my parents, no one had a bigger influence on my life than Coach Smith. He was more than a coach—he was my mentor, my teacher, my second father. Coach was always there for me whenever I needed him and I loved him for it. In teaching me the game of basketball, he taught me about life." —Michael Jordan Former University of North Carolina men’s basketball coach Dean Smith was one of the most successful coaches ever to hold a whistle. In his 36 years at North Carolina, his teams won a record 879 games. They also captured 17 conference championships and two NCAA championships, claimed 30 seasons with at least 20 wins, and made 11 Final Four appearances. Coach Smith developed 26 consensus All-Americans, five NBA rookies of the year (including the great Michael Jordan), and 25 first-round draft picks. But Smith’s basketball accomplishments tell only part of his story. You may not know that Smith worked to abolish the death penalty in North Carolina and openly supported gay rights. As a high school senior in 1949, five years before the Supreme Court’s historic ruling in Brown vs. Board of Education, he pleaded in vain with officials to include African-American players on the school’s basketball team. Sixteen years later, after completing his fourth season as the head coach at North Carolina, Smith ventured to New York City and came back to Chapel Hill with Charlie Scott, the most significant recruit of his tenure. Scott became the school’s first African-American scholarship recipient. Smith had successfully integrated major college basketball in the South. Smith passed away in February 2015, and Dean Smith: A Basketball Life takes stock of this extraordinary man whose ideas and philosophies have shaped the best of what college basketball has been and should aspire to be in the future. In this revealing biography, author Jeff Davis calls on the reminiscences of Coach Smith’s closest friends and associates, former players, coaches, and rivals, and a wealth of secondary sources, to render a rich and vivid portrait of this towering figure of 20th-century American sports.

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269

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Rodale Books

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1623363616

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9781623363611

Marketing to Millennials

Reach the Largest and Most Influential Generation of Consumers Ever

By: Jeff Fromm,Christie Garton

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Marketing to Millennials

Reach the Largest and Most Influential Generation of Consumers Ever

By: Jeff Fromm,Christie Garton

Marketing to Millennials is both an enlightening look at this generation of spend-happy consumers and a practical plan for earning their trust and loyalty. The jokes at the Millennials’ expense are plenty, but not nearly as much as the $200 billion in buying power they now wield as they enter their peak earning and spending years. Love it or loathe it, you are doing business in their domain now, and your future depends on your ability to successfully connect with them. Based on original market research, this book reveals the eight attitudes shared by most Millennials, including how they: Value social networking and aren't shy about sharing opinions Refuse to remain passive consumers but expect to participate in product development and marketing Demand authenticity and transparency Are highly influential, swaying parents and peers Are not all alike; therefore, understanding key segments is invaluable Complete with expert interviews of those doing Millennial marketing right, as well as the new rules for engaging this increasingly vital generation successfully, Marketing to Millennials is the key to persuading the customers who will determine the bottom line for decades to come.

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220

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AMACOM

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ISBN 10

0814433235

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9780814433232

A Disorderly Compendium of Golf

By: Lorne Rubenstein,Jeff Neuman

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A Disorderly Compendium of Golf

By: Lorne Rubenstein,Jeff Neuman

The obsessive book about the obsessive game, and more fun to read than a green at Ballybunion. Written by two authors who have misspent their lives in thrall to the sport, A DISORDERLY COMPENDIUM OF GOLF digs into the odd, the fascinating, the historical, the random, the unexpected, and the curmudgeonly, and serves up hundreds of pages of lists, anecdotes, humor, surprises, and the sheer compelling minutiae of a game whose pleasure lies in the details. It's all here, including history: oldest courses, top 5 money-winners at 10-year intervals, the importance of James II of Scotland. Colorful characters, like the hustler who would bet you that he could roll out of bed in the morning and make a 40-foot putt on his first try, and his secret for doing it every time. Odd rules: Did you know youmay take a free drop from a fireant hill but not from poison ivy? Good golf instructionÑhow to hit Phil Mickelson's trademark flop shotÑand confusing golf instruction: Tom Watson says ÒNever feel you're reaching for the ball,Ó while Johnny Miller advisesÒ Reach for the ball. . . .Ó Embarrassing moments and helpful tips. The lexicon: professional caddie nicknames, terms for an ugly shot, names of golf balls. Plus gambling games, the grasses used in greens, unusual patents, Shakespearean quotes on golf, golf at midnight, longest and shortest holes . . . and more, and more.

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400

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Workman Publishing

Published Date

ISBN 10

0761140840

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9780761140849

Digital Detroit

Rhetoric and Space in the Age of the Network

By: Jeff Rice

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Digital Detroit

Rhetoric and Space in the Age of the Network

By: Jeff Rice

Since the 1967 riots that ripped apart the city, Detroit has traditionally been viewed either as a place in ruins or a metropolis on the verge of rejuvenation. In Digital Detroit: Rhetoric and Space in the Age of the Network, author Jeff Rice goes beyond the notion of Detroit as simply a city of two ideas. Instead he explores the city as a web of multiple meanings which, in the digital age, come together in the city’s spaces to form a network that shapes the writing, the activity, and the very thinking of those around it. Rice focuses his study on four of Detroit’s most iconic places—Woodward Avenue, the Maccabees Building, Michigan Central Station, and 8 Mile—covering each in a separate chapter. Each of these chapters explains one of the four features of network rhetoric: folksono(me), the affective interface, response, and decision making. As these rhetorical features connect, they form the overall network called Digital Detroit. Rice demonstrates how new media, such as podcasts, wikis, blogs, interactive maps, and the Internet in general, knit together Detroit into a digital network whose identity is fluid and ever-changing. In telling Detroit’s spatial story, Rice deftly illustrates how this new media, as a rhetorical practice, ultimately shapes understandings of space in ways that computer applications and city planning often cannot. The result is a model for a new way of thinking and interacting with space and the imagination, and for a better understanding of the challenges network rhetorics pose for writing.

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264

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SIU Press

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ISBN 10

0809330881

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9780809330881

The Great Lakes (Rough Guides Snapshot USA)

By: Greg Ward,Jeff Dickey,Nick Edwards,Samantha Cook

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The Great Lakes (Rough Guides Snapshot USA)

By: Greg Ward,Jeff Dickey,Nick Edwards,Samantha Cook

The Rough Guide Snapshot to the Great Lakes is the ultimate travel guide to this hugely varied part of the USA. It guides you through the states of Ohio, Michigan, Indiana, Illinois, Wisconsin and Minnesota with reliable information and comprehensive coverage of all the sights and attractions from the architectural wonders of Chicago and the musical heritage of Detroit to the laidback Twin Cities of Minneapolis and St Paul and German-influenced Cincinnati. Detailed maps and up-to-date listings pinpoint the best cafés, restaurants, hotels, shops, bars and nightlife, ensuring you have the best trip possible. Also included is the Basics section from The Rough Guide to the USA, with all the practical information you need for travelling stateside, including driving tips, accommodation and food and drink costs, plus background on festivals, sports and outdoor activities. Also published as part of The Rough Guide to the USA. Full coverage: Ohio, Cleveland, Lake Erie Islands, Columbus, Cincinnati, Detroit, Lake Michigan, Indiana, Indianapolis, Illinois, Chicago, Springfield, Galena, Wisconsin, Milwaukee, Green Bay, Door County, Madison, Minnesota, Minneapolis, St Paul, Duluth, Highway 61, Voyageurs National Park. (Equivalent printed page extent 120 pages).

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212

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Rough Guides UK

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ISBN 10

1409362876

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9781409362876

San Juan Adventure Guide

A Guide to Hiking, Biking, and Skiing in Southwestern Colorado

By: Jeff La Frenierre

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San Juan Adventure Guide

A Guide to Hiking, Biking, and Skiing in Southwestern Colorado

By: Jeff La Frenierre

This guide will satisfy outdoor recreationists' thirst for adventure with descriptions of more than sixty scenic trails to hike, gnarly single tracks to bike, and winter wonderlands to ski. Covering the entire region of the San Juan Mountains in Colorado, these trails are accessible from anywhere in the southwestern United States. Jeff La Frenierre is a professional cartographer and award-winning photographer. He shares his knowledge and appreciation for the awe-inspiring beauty and terrain of the San Juan Mountains. Each trail description begins with a profile that provides distance, elevation range, and trail conditions, and suggests the necessary maps to help navigate a safe journey followed by in-depth directions. Also included is an Adventure Locator at the end of the book, which is divided into four sections with maps and tables. This is a quick and handy reference for planning activities from day-long skiing excursions to afternoon mountain bike rides, with suggestions for base camps in the towns nearest to each trailhead.

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268

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Pruett Publishing

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ISBN 10

0871089092

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9780871089090

The Mythic Mr. Lincoln

America's Favorite President in Multimedia Fiction

By: Jeff O’Bryant

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The Mythic Mr. Lincoln

America's Favorite President in Multimedia Fiction

By: Jeff O’Bryant

Honest Abe. The rail-splitter. The Great Emancipator. Old Abe. These are familiar monikers of Abraham Lincoln. They describe a man who has influenced the lives of everyday people as well as notables like Leo Tolstoy, Marilyn Monroe, and Winston Churchill. But there is also a multitude of fictional Lincolns almost as familiar as the original: time traveler, android, monster hunter. This book explores Lincoln's evolution from martyred president to cultural icon and the struggle between the Lincoln of history and his fictional progeny. He has been Simpsonized by Matt Groening, charmed by Shirley Temple, and emulated by the Lone Ranger. Devotees have attempted to clone him or to raise him from the dead. Lincoln's image and memory have been invoked to fight communism, mock a sitting president, and sell products. Lincoln has even been portrayed as the greatest example of goodness humanity has to offer. In short, Lincoln is the essential American myth.

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231

Publisher

McFarland

Published Date

ISBN 10

1476643660

ISBN 13

9781476643663

Undelivered

The Never-Heard Speeches That Would Have Rewritten History

By: Jeff Nussbaum

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Undelivered

The Never-Heard Speeches That Would Have Rewritten History

By: Jeff Nussbaum

A fascinating insight into notable speeches that were never delivered, showing what could have been if history had gone down a different path For almost every delivered speech, there exists an undelivered opposite. These "second speeches" provide alternative histories of what could have been if not for schedule changes, changes of heart, or momentous turns of events. In Undelivered, political speechwriter Jeff Nussbaum presents the most notable speeches the public never heard, from Dwight Eisenhower’s apology for a D-Day failure to Richard Nixon’s refusal to resign the presidency, and even Hillary Clinton’s acceptance for a 2016 victory—the latter never seen until now. Examining the content of these speeches and the context of the historic moments that almost came to be, Nussbaum considers not only what they tell us about the past but also what they can inform us about our present.

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385

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Flatiron Books

Published Date

ISBN 10

1250240719

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9781250240712

Competing Values Leadership

Second Edition

By: Kim S. Cameron,Robert E. Quinn,Jeff Degraff,Anjan V. Thakor

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Competing Values Leadership

Second Edition

By: Kim S. Cameron,Robert E. Quinn,Jeff Degraff,Anjan V. Thakor

øIt would be unusual for a framework as powerful and predictive as the Competing Values Framework to remain unchallenged and absent of criticism. In addition to updating the examples and references, this second edition provides a new chapter motivated

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205

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Edward Elgar Publishing

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ISBN 10

1783477113

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9781783477111

Post-Fordist Cinema

Hollywood Auteurs and the Corporate Counterculture

By: Jeff Menne

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Post-Fordist Cinema

Hollywood Auteurs and the Corporate Counterculture

By: Jeff Menne

The New Hollywood boom of the late 1960s and 1970s is celebrated as a time when maverick directors bucked the system. Against the backdrop of counterculture sensibilities and the prominence of auteur theory, New Hollywood directors such as Robert Altman and Francis Ford Coppola seemed to embody creative individualism. In Post-Fordist Cinema, Jeff Menne rewrites the history of this period, arguing that auteur theory served to reconcile directors to Hollywood’s corporate project. Menne traces the surprising affinities between auteur theory and management gurus such as Peter Drucker, who envisioned a more open and flexible corporate style. In founding production companies, New Hollywood filmmakers took part in the creation of new corporate models that emphasized entrepreneurial creativity. For firms such as Kirk Douglas’s Bryna Productions, Altman’s Lion’s Gate Films, the Zanuck-Brown Company, and BBS Productions, the counterculture ethos limbered up the studio system’s sclerotic production process—with striking parallels to how management theory conceived of the role of the individual within the firm. Menne offers insightful readings of how films such as Lonely Are the Brave, Brewster McCloud, Jaws, and The King of Marvin Gardens narrate the conditions in which they were created, depicting shifting notions of work and corporate structure. While auteur theory allowed directors to cast themselves as independent creators, Menne argues that its most consequential impact came as a management doctrine. An ambitious rethinking of New Hollywood, Post-Fordist Cinema sheds new light on the cultural myth of the great director and the birth of the “creative economy.”

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273

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Columbia University Press

Published Date

ISBN 10

0231545088

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9780231545082

Major League Baseball's Greatest 150 Individual Pitching Seasons

100 Years of the Best, 1900-1999

By: Jeff Wing

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Major League Baseball's Greatest 150 Individual Pitching Seasons

100 Years of the Best, 1900-1999

By: Jeff Wing

When Pedro Martinez won his first Cy Young Award with the Boston Red Sox in 1999 many people in the baseball world claimed it to be one of, if not, the greatest pitching achievement of all-time. Though a remarkable campaign it hardly ranks as the greatest ever. This book lists in order the top 150 pitching performances for a single season between the years 1900-1999. Based on the grading system developed for this book Pedro’s season ranks as the 45th best season for a pitcher. Who is the greatest pitcher in the history of baseball? Is it Walter Johnson or Christy Mathewson? Some may argue for Roger Clemens or Nolan Ryan. The debate as to the best ever will continue but the chapter comparing pitchers of today and yesteryear will offer some new insights. This book will truly interest the baseball enthusiast because it offers clear and interesting data. Plus the measuring stick used for the rankings is not based on opinion, potential or favoritism but rather on fair and unbiased criteria. Eighty-seven pitchers (biographies included), from the famous to the one season wonders, make up the list of the greatest 150 pitching seasons. Included as well are brief summaries of an additional 130 pitchers.

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322

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iUniverse

Published Date

ISBN 10

0595188095

ISBN 13

9780595188093

Marketing to Gen Z

The Rules for Reaching This Vast--and Very Different--Generation of Influencers

By: Jeff Fromm,Angie Read

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Marketing to Gen Z

The Rules for Reaching This Vast--and Very Different--Generation of Influencers

By: Jeff Fromm,Angie Read

With bigger challenges come great opportunities, and Marketing to Gen Z wants to help you get ahead of the game when it comes to understanding and reaching this next generation of buyers. Having internalized the lessons of the Great Recession, Generation Z blends the pragmatism and work ethic of older generations with the high ideals and digital prowess of youth. For brands, reaching this mobile-first and socially conscious cohort requires real change, not just tweaks to the Millennial plan. In Marketing to Gen Z, businesses will learn how to: Get past the 8-second filter Avoid blatant advertising and tap influencer marketing Understand their language and off-beat humor Offer the shopping experiences they expect Marketing to Gen Z dives into and explains all this and much more, so that businesses may most effectively connect and converse with the emerging generation that is expected to comprise 40 percent of all consumers by 2020. Now is the time to learn who they are and what they want!

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247

Publisher

AMACOM

Published Date

ISBN 10

0814439284

ISBN 13

9780814439289

Book's by Jeff Ford

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