TOPICS IN THE BOOK Contributions and Challenges Associated with Measurement and Evaluation of Public Relations in Selected Kenyan Parastatals Practices, Approaches and Tools Used in Measurement and Evaluation of Public Relations In Selected Kenyan Parastatals Could the Perceptions Surrounding the Emergence of Public Relations Globally have had an Effect on the Existing Mistrust and Misconception about the Profession in Kenya? Chamas as Stable Organisations: A Binding Proposition to Mcphee and Zaug’s Four Flows