With over 30,000 employees worldwide and products that range from refrigerators to cell phones, Haier is the largest consumer electronics manufacturer in China. This book traces this giant's path to success, from its early bleak years when the company director had to beg from the neighboring village head for money to pay bonuses to his employees to its achievement of placing sixth on Forbes Global's worldwide household appliance manufacturer in 2001. Much emphasis is given to Zhang Ruimin, Haier's chairman and CEO, for his pivotal role in the company's success. Explained is how Haier excelled where many other Chinese companies did not: a commitment to quality, service, and technology innovation, in addition to a global vision and a management style that is a blend of Jack Welch and Confucius.
BOOK DESCRIPTION Although dreams have been studied in great depth about this most influential classic Chinese fiction, the study of all the dreams as a sequence and in relation to their structural functions in the allegory is undertaken for the first time in this book. Major topics include: Dream Sequence as the Narrative Framework; The Co-existence of Dream and Reality; Discourse on Love: Daguanyuan and Its Literary Lineage; Medieval Allegory: Its Origin and Its Representation; Dream as Representation of Allegory: The Roman de la Rose and Honglou meng. THE AUTHOR Jeannie Jinsheng Yi earned her Ph.D. degree in Asian Studies from Washington University. Author of several books in both English and Chinese, she has been writing extensively on topics related to China and Asia.
With over 30,000 employees worldwide and products that range from refrigerators to cell phones, Haier is the largest consumer electronics manufacturer in China. This book traces this giant's path to success, from its early bleak years when the company director had to beg from the neighboring village head for money to pay bonuses to his employees to its achievement of placing sixth on Forbes Global's worldwide household appliance manufacturer in 2001. Much emphasis is given to Zhang Ruimin, Haier's chairman and CEO, for his pivotal role in the company's success. Explained is how Haier excelled where many other Chinese companies did not: a commitment to quality, service, and technology innovation, in addition to a global vision and a management style that is a blend of Jack Welch and Confucius.
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