Jean Paul Isson's Books

Unstructured Data Analytics

How to Improve Customer Acquisition, Customer Retention, and Fraud Detection and Prevention

By: Jean Paul Isson

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Unstructured Data Analytics

How to Improve Customer Acquisition, Customer Retention, and Fraud Detection and Prevention

By: Jean Paul Isson

Turn unstructured data into valuable business insight Unstructured Data Analytics provides an accessible, non-technical introduction to the analysis of unstructured data. Written by global experts in the analytics space, this book presents unstructured data analysis (UDA) concepts in a practical way, highlighting the broad scope of applications across industries, companies, and business functions. The discussion covers key aspects of UDA implementation, beginning with an explanation of the data and the information it provides, then moving into a holistic framework for implementation. Case studies show how real-world companies are leveraging UDA in security and customer management, and provide clear examples of both traditional business applications and newer, more innovative practices. Roughly 80 percent of today's data is unstructured in the form of emails, chats, social media, audio, and video. These data assets contain a wealth of valuable information that can be used to great advantage, but accessing that data in a meaningful way remains a challenge for many companies. This book provides the baseline knowledge and the practical understanding companies need to put this data to work. Supported by research with several industry leaders and packed with frontline stories from leading organizations such as Google, Amazon, Spotify, LinkedIn, Pfizer Manulife, AXA, Monster Worldwide, Under Armour, the Houston Rockets, DELL, IBM, and SAS Institute, this book provide a framework for building and implementing a successful UDA center of excellence. You will learn: How to increase Customer Acquisition and Customer Retention with UDA The Power of UDA for Fraud Detection and Prevention The Power of UDA in Human Capital Management & Human Resource The Power of UDA in Health Care and Medical Research The Power of UDA in National Security The Power of UDA in Legal Services The Power of UDA for product development The Power of UDA in Sports The future of UDA From small businesses to large multinational organizations, unstructured data provides the opportunity to gain consumer information straight from the source. Data is only as valuable as it is useful, and a robust, effective UDA strategy is the first step toward gaining the full advantage. Unstructured Data Analytics lays this space open for examination, and provides a solid framework for beginning meaningful analysis.

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Page Count

436

Publisher

John Wiley & Sons

Published Date

ISBN 10

1119325501

ISBN 13

9781119325505

People Analytics in the Era of Big Data

Changing the Way You Attract, Acquire, Develop, and Retain Talent

By: Jean Paul Isson,Jesse S. Harriott

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People Analytics in the Era of Big Data

Changing the Way You Attract, Acquire, Develop, and Retain Talent

By: Jean Paul Isson,Jesse S. Harriott

Apply predictive analytics throughout all stages of workforce management People Analytics in the Era of Big Data provides a blueprint for leveraging your talent pool through the use of data analytics. Written by the Global Vice President of Business Intelligence and Predictive Analytics at Monster Worldwide, this book is packed full of actionable insights to help you source, recruit, acquire, engage, retain, promote, and manage the exceptional talent your organization needs. With a unique approach that applies analytics to every stage of the hiring process and the entire workforce planning and management cycle, this informative guide provides the key perspective that brings analytics into HR in a truly useful way. You're already inundated with disparate employee data, so why not mine that data for insights that add value to your organization and strengthen your workforce? This book presents a practical framework for real-world talent analytics, backed by groundbreaking examples of workforce analytics in action across the U.S., Canada, Europe, Asia, and Australia. Leverage predictive analytics throughout the hiring process Utilize analytics techniques for more effective workforce management Learn how people analytics benefits organizations of all sizes in various industries Integrate analytics into HR practices seamlessly and thoroughly Corporate executives need fact-based insights into what will happen with their talent. Who should you hire? Who should you promote? Who are the top or bottom performers, and why? Who is at risk to quit, and why? Analytics can provide these answers, and give you insights based on quantifiable data instead of gut feeling and subjective assessment. People Analytics in the Era of Big Data is the essential guide to optimizing your workforce with the tools already at your disposal.

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Page Count

420

Publisher

John Wiley & Sons

Published Date

ISBN 10

1119233151

ISBN 13

9781119233152

Win with Advanced Business Analytics

Creating Business Value from Your Data

By: Jean-Paul Isson,Jesse Harriott

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Win with Advanced Business Analytics

Creating Business Value from Your Data

By: Jean-Paul Isson,Jesse Harriott

Plain English guidance for strategic business analytics and big data implementation In today's challenging economy, business analytics and big data have become more and more ubiquitous. While some businesses don't even know where to start, others are struggling to move from beyond basic reporting. In some instances management and executives do not see the value of analytics or have a clear understanding of business analytics vision mandate and benefits. Win with Advanced Analytics focuses on integrating multiple types of intelligence, such as web analytics, customer feedback, competitive intelligence, customer behavior, and industry intelligence into your business practice. Provides the essential concept and framework to implement business analytics Written clearly for a nontechnical audience Filled with case studies across a variety of industries Uniquely focuses on integrating multiple types of big data intelligence into your business Companies now operate on a global scale and are inundated with a large volume of data from multiple locations and sources: B2B data, B2C data, traffic data, transactional data, third party vendor data, macroeconomic data, etc. Packed with case studies from multiple countries across a variety of industries, Win with Advanced Analytics provides a comprehensive framework and applications of how to leverage business analytics/big data to outpace the competition.

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Page Count

416

Publisher

John Wiley & Sons

Published Date

ISBN 10

1118370600

ISBN 13

9781118370605

Win with Advanced Business Analytics

Creating Business Value from Your Data

By: Jean-Paul Isson,Jesse Harriott

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Win with Advanced Business Analytics

Creating Business Value from Your Data

By: Jean-Paul Isson,Jesse Harriott

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416

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John Wiley & Sons

Published Date

ISBN 10

1118417089

ISBN 13

9781118417089

People Analytics in the Era of Big Data

Changing the Way You Attract, Acquire, Develop, and Retain Talent

By: Jean Paul Isson,Jesse S. Harriott

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People Analytics in the Era of Big Data

Changing the Way You Attract, Acquire, Develop, and Retain Talent

By: Jean Paul Isson,Jesse S. Harriott

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N/A

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Solve jigsaw puzzle

Age

Page Count

420

Publisher

John Wiley & Sons

Published Date

ISBN 10

1119233151

ISBN 13

9781119233152

Book's by Jean Paul Isson

Unstructured Data Analytics

Unstructured Data Analytics

People Analytics in the Era of Big Data

People Analytics in the Era of Big Data

Win with Advanced Business Analytics

Win with Advanced Business Analytics

Win with Advanced Business Analytics

Win with Advanced Business Analytics

People Analytics in the Era of Big Data

People Analytics in the Era of Big Data

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