Sixth-grader Rufus Mayflower doesn't set out to become a millionaire. He just wants to save on toothpaste. Betting he can make a gallon of his own for the same price as one tube from the store, Rufus develops a step-by-step production plan with help from his good friend Kate MacKinstrey. By the time he reaches the eighth grade, Rufus makes more than a gallon--he makes a million This fun, breezy story set in 1960s Cleveland, Ohio contains many real-life mathematical problems which the characters must solve to succeed in their budding business. Includes black-and-white illustrations by Jan Palmer. This edition includes an exclusive author interview and reader's guide with book summary and discussion questions.
Jean-Luc Marion has long endeavored to broaden our view of truth. In this illuminating new book—his deepest engagement with theology to date—Marion proposes a rigorous new understanding of human and divine revelation in a deeply phenomenological key. Although today considered the central theme of theology, the concept of Revelation was almost entirely unknown to the first millennium of Christian thought. In a penetrating historical deconstruction Marion traces the development of this term to the rise of metaphysics from Aquinas through Suárez, Descartes, and Kant; formalized into an epistemological framework, this understanding of Revelation has restricted philosophical and theological thinking ever since. To break free from these limits, Marion takes hints from theologians including Barth and Balthasar while mobilizing the phenomenology of givenness to provide a rigorous new understanding of revelation as a mode of uncovering. His extensive study of the Jewish and Christian Scriptures unfolds a logic of Trinitarian phenomenality, worked out in conversation with Basil, Augustine, Hegel, Schelling, and others, that ultimately transforms our very notions of being and time. The result is precisely what we have come to expect from this acclaimed philosopher: masterful historical scholarship working in tandem with daring originality.
Persuasion in Society introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving rhetorical, critical theory, and social science traditions. This text examines current and classical theory through the lens of contemporary culture, encouraging readers to explore the nature of persuasion and to understand its impact in their lives. Employing a contemporary approach, authors Herbert W. Simons and Jean G. Jones draw from popular culture, mass media, and social media to help readers become informed creators and consumers of persuasive messages. This introductory persuasion text offers: A broad-based approach to the scope of persuasion, expanding students’ understanding of what persuasion is and how it is effected Insights on the diversity of persuasion in action, through such contexts as advertising, marketing, political campaigns, activism and social movements, and negotiation in social conflicts The inclusion of "sender" and "receiver" perspectives, enhancing understanding of persuasion in practice Extended treatment of the ethics of persuasion, featuring opposing views on handling controversial issues in the college classroom for enhanced instruction. Case studies showing how and why people fall for persuasive messages, demonstrating how persuasion works at a cognitive level Highlights of this second edition include: An extensively revised approach, written with the needs of today’s undergraduate students in mind Contemporary examples, selected for relevance, currency, and appeal Updated discussions of theory and research, including cognitive psychology and neuroscience Current illustrations from advertising, politics, social movements, propaganda, and other sources. To reinforce the topics covered in each chapter, discussion questions, exercises, and key terms are included. Additional resources are available on the Companion Website (www.routledge.com/textbooks/simons), along with materials for instructors, including supplements for lectures and sample exam questions.
Persuasion in Society, Third Edition introduces readers to the rich tapestry of persuasive technique and scholarship, interweaving rhetorical, critical theory, and social science traditions. This text examines current and classical theory through the lens of contemporary culture, encouraging readers to explore the nature of persuasion and to understand its impact in their lives. Employing a contemporary approach, authors Jean G. Jones and Herbert W. Simons draw from popular culture, mass media, and social media to help readers become informed creators and consumers of persuasive messages. This introductory persuasion text offers: A broad-based approach to the scope of persuasion, expanding students’ understanding of what persuasion is and how it is effected. Insights on the diversity of persuasion in action, through such contexts as advertising, marketing, political campaigns, activism and social movements, and negotiation in social conflicts. The inclusion of "sender" and "receiver" perspectives, enhancing understanding of persuasion in practice. Extended treatment of the ethics of persuasion, featuring opposing views on handling controversial issues in the college classroom for enhanced instruction. Case studies showing how and why people fall for persuasive messages, demonstrating how persuasion works at a cognitive level. Discussion questions, exercises, and key terms for very nearly every chapter. The core of this book is that persuasion is about winning beliefs and not arguments and that communicators who want to win that belief need to communicate with their audiences. This new edition of Persuasion in Society continues to bring this core message to readers with updated case studies, examples, and sources.
This book reviews and analyzes what is known about metacognitive processes in relation to language. Each of its seven chapters deals systematically with the relationship between the comprehension and production of the phonetic, syntactic, semantic, pragmatic, and textual aspects of language. This material is then related to the metacognitive principles which govern reflective awareness. A concluding chapter deals with written language and metalinguistics. --From publisher's description.
This book challenges traditional notions of creativity as a trait, and brings forward ideas of multiple types of creativity, along with the possibility of development of creativity.
This book aims to be what every marketing manager needs to know about marketing in today?s competitive markets. The idea was born out of repeated comments from IMD clients that there were gaps in the ?classic? literature where innovations in practice had moved ahead of the discipline at an academic level. Each chapter takes a subject that can be defined as being new or relatively new (for instance value chain marketing, marketing through collaboration with customers, and two-way brand building) and illustrates how new thinking has led to innovations in practice. The book is full of examples of real-world companies who have dealt effectively with the emerging issues, and others who have not. Each chapter ends with managerial highlights and actionable summaries.
The current orthodoxy is that 'knowledge' is the most powerful resource for organisational success. So how can managers develop the appropriate knowledge base to make their organisations grow? The answer lies in action research. Action research is increasingly perceived and used as a powerful methodology to promote professional awareness and development. However, there are very few texts that demonstrate how this can be utilised to promote management and organisational improvement or that emphasise the reflective nature of improving professionalism. Action Research in Organisations fills this gap. Aimed at both practising managers and university students alike, key features of this title include: * the location of management and organisational theory within a framework * examination of the principles and practice of action research * real-world examples and case studies of people attempting to improve their own situations through action research.
Globalization is an extraordinary phenomenon affecting virtually everything in our lives. And it is imperative that we understand the operation of economic power in a globalized world if we are to address the most challenging issues our world is facing today, from climate change to world hunger and poverty. This revolutionary work rethinks globalization as a power system feeding from, and in competition with, the state system. Cutting across disciplines of law, politics and economics, it explores how multinational enterprises morphed into world political organisations with global reach and power, but without the corresponding responsibilities. In illuminating how the concentration of property rights within corporations has led to the rejection of democracy as an ineffective system of government and to the rise in inequality, Robé offers a clear pathway to a fairer and more sustainable power system.
An openly polemical work, Reconnection seeks a way of returning the humanities to their place at the center of human life. For the past three hundred years, to study the humanities has implied an isolation from politics, science, and society. Literary studies, in particular, have often fallen prey to this isolation by viewing novels, plays, and poems as impassive verbal icons, as texts to be explicated without reference to political context or social significance. Seeking a way of ending this self-imposed exile of the humanities from the turmoil of social issues and concerns, Betty Jean Craige looks to the contextual, nondisciplinary thought that began to take hold in academia during the 1960s--a development that echoed the rising political awareness brought to the universities by the Vietnam War, the civil rights movement, and women's liberation. Recently, this emergent openness in the university has come under attack by conservative critics who have sought to roll back the movement for nontraditional inquiry in academia and to reassert the dominance of hierarchical, canonical thought. By tracing the ideological history of literary studies, Craige shows that this reactionary goal of reimposing canonical thought is, in time, doomed to failure--the age of the discipline is over. In its place, Craige calls for the creation of a holistic system of learning that will emphasize interdisciplinary and nondisciplinary research, reconnecting literary studies with history and philosophy, with science and politics, restoring literature itself to a central place in our intellectual discourse and social debate.
Sound Advice is a valuable resource for college students, beginning teachers, and experienced conductors of children's choirs. It covers the vast array of skills needed by today's conductor and will benefit all choir directors who want their choirs to reach a higher level of artistry. This book will be useful on many levels: for the college student studying the child voice and elementary teaching methods; for the teacher beginning to direct choirs in schools, synagogues, churches and communities; for experienced children's choir directors who wish to know more about orchestral repertoire for treble voices, conducting an orchestra, and preparing a children's choir to sing a major work with a professional orchestra. The underlying educational philosophy is sound; the author sees development of musicianship through singing as the primary goal of a children's choir program. This philosophy differs dramatically from the traditional concept of the conductor as all-knowing and the singers as receptacles. An outstanding aspect of the book is how the author leads the reader to an understanding of how to teach musicianship. Developing literacy in the choral setting is a mysterious, amorphous process to many conductors, but the author clearly outlines this important process with practical suggestions, well-documented examples, and a clear reading style which will reach readers on many levels. The comprehensive repertoire, skill-building sheets, and programs for all types of children's choirs will provide teachers with immediate and highly valuable resources.
Into The Twilight Zone: The Rod Serling Programme Guide includes complete episode guides with cast, credits and story summaries of the original Twilight Zone series, as well as its many film and television revivals, and Rod Serling's Night Gallery. The book features an overview and filmography of Serling's life and career, and interviews with many of his colleagues, including Buck Houghton, Richard Matheson, Frank Marshall, Joe Dante, Phil DeGuere, Wes Craven, Alan Brennert, Paul Chitlik and Jeremy Bertrand Finch. It also includes indices of actors and creative personnel. "The best TV programme guide I have seen." -Ty Power, Dreamwatch "The perfect complement to The Twilight Zone Companion." -David McDonnell, Starlog
A concrete, mid-level treatment, this readable and authoritative translation from the French provides an excellent guide to observational astrophysics. Methods of research and observation receive as much attention as results. Topics include stellar photometry and spectroscopy, classification and properties of normal stars, construction of Hertzsprung- Russell diagrams, Yerkes two-dimensional classification, and much more. Reprint of Introduction à l’astrophysique: les étoiles, Max Leclerc et Cie, 1961.
In the late 1800s, Americans flocked to cities, immigration, slums, and unemployment burgeoned, and America's role in foreign affairs grew. This period also spawned a number of fictional glimpses into the future. After the publication of Edward Bellamy's Looking Backward in 1888, there was an outpouring of utopian fantasy, many of which promoted socialism, while others presented refined versions of capitalism. Jean Pfaelzer's study traces the impact of the utopian novel and the narrative structures of these sentimental romances. She discusses progressive, pastoral, feminist, and apocalyptic utopias, as well as the genre's parodic counterpart, the dystopia.
This major study of Hobbes' political philosophy draws on recent developments in game and decision theory to explore whether the thrust of the argument in Leviathan, that it is in the interests of the people to create a ruler with absolute power, can be shown to be cogent. Professor Hampton has written a book of vital importance to political philosophers, political and social scientists, and intellectual historians.
Newbery Honor-winning Jean Fritz highlights one of America's most important founding father. In the days before microphones and TV interviews, getting people to listen to you was not an easy task. But James Madison used his quiet eloquence, intelligence, and passion for unified colonies to help shape the Constitution, steer America through the turmoil of two wars, and ensure that our government, and nation, remained intact. "An excellent, fascinating, indispensable resource." —Kirkus Reviews, pointer review "The book is rich in the sort of detail that illuminates the man, but is not limited to personal information; a great deal of government history is woven into the biography." —Horn Book, starred review "Fritz has given a vivid picture of the man and an equally vivid picture of the problems that faced the leaders of the new nation in the formative years." —The Bulletin of the Center for Children?s Books, starred review "Young readers will feel like they know the 'Great Little Madison' very well." —School Library Journal
This book provides a comprehensive overview of the history of ideas about the sun and the stars, from antiquity to modern times. Two theoretical astrophysicists who have been active in the field since the early 1960s tell the story in fluent prose. About half of the book covers most of the theoretical research done from 1940 to the close of the twentieth century, a large body of work that has to date been little explored by historians. The first chapter, which outlines the period from about 3000 B.C. to 1700 A.D., shows that at every stage in history human beings have had a particular understanding of the sun and stars, and that this has continually evolved over the centuries. Next the authors systematically address the immense mass of observations astronomy accumulated from the early seventeenth century to the early twentieth. The remaining four chapters examine the history of the field from the physicists perspective, the emphasis being on theoretical work from the mid-1840s to the late 1990s--from thermodynamics to quantum mechanics, from nuclear physics and magnetohydrodynamics to the remarkable advances through to the late 1960s, and finally, to more recent theoretical work. Intended mainly for students and teachers of astronomy, this book will also be a useful reference for practicing astronomers and scientifically curious general readers.
Rodeo, cattle ranching, and bullfighting converge in the arenas of race, gender, and ethics in Reversible America. In Southwestern California, these sports manifest in spectacular expressions of transcultural interactions that continue to develop through border crossings. Using an interdisciplinary scope, this unique look into the subculture negotiates the paradoxes and connections between the popular American performances, Iberian bullfighting, and Native American hunting methods, along with the relationship between human and non-human beings, and systems of value across borders.
A girl in China in the 1920's, Margaret is not worth educating, and certainly not worth the price of a steamship ticket to America. Begging her father not to abandon her, Margaret hopes to immigrate from China to the USA with the rest of her family. Descended from families that broke away from tradition in extreme ways, Margaret faces a life none of her ancestors could possibly have imagined. Her mother, with unbound feet, constantly defies tradition. Margaret's journey takes her from riding in jinrickshas to being a foreign student at the University of California. She contends with a series of Asian American issues in rapidly changing times and increasingly lives in two worlds. She is confronted with issues that her very Chinese parents face, as well as her own identity as a Chinese national in an American setting rife with anti-Asian sentiment.
George Jean Nathan (1882-1958) was formative influence on American letters in the first half of this century, and is generally considered the leading drama critic of his era. With H. L. Mencken, Nathan edited The Smart Set and founded and edited The American Mercury, journals that shaped opinion in the 1920s and 1930s. This series of reprints, individually introduced by the distinguished critic and novelist Charles Angoff, collects Nathan's penetrating, witty, and sometimes cynical drama criticism.
A privileged daughter of the proud clan that founded Lexington, Kentucky, Mary Todd (1818-1882) was raised in a world of frontier violence. Subjected to her first abandonment at age six when her mother died, Mary later fled a hostile stepmother for Springfield, where she met and, after a stormy romance, married the raw Illinois attorney, Abraham Lincoln. For twenty-five years the Lincolns forged opposing temperaments into a tolerant, loving marriage. Mary was at her husband's side on the night of his assassination, and never recovered from that greatest in a series of grievous abandonments. The desperate measures she took to win the acknowledgment she sought all her life led finally to the shock of a public insanity hearing instigated by her eldest son. In this elegant biography, Jean Baker uses previously untapped letters and documents to portray a woman whose will carried her across the recognized boundaries of female behavior. Book jacket.
“Sustainable strategic management” refers to strategic management policies and processes that seek competitive advantages consistent with a core value of environmental sustainability.This book has been specifically written as a text to augment traditional graduate and undergraduate management courses on strategic management. It fills the need for a strategy text that gives full attention to sustainability and environmental protection. The authors have structured the book to follow the usual order of topics in any standard management text. Sustainable Strategic Management also features an on-going, chapter-by-chapter case study (Eastman Chemical Company) that exemplifies many of the principles of environmentally sound management practices.From creating organizational visions, to formulating goals and strategies, to strategy implementation and evaluation, this book provides readers with new ways of thinking about their organization’s role in the greater society and ecosystem. From the Authors’ Preface:Ours is the first book to integrate sustainability into strategic management. It covers the full gamut of strategic management concepts and processes that would be expected in any quality strategic management book, and it does so in a way that thoroughly weaves sustainability into each and every one of them. Students using this book understand such things as: why reducing materials and energy intensity is an effective functionallevel strategy, why socially differentiated products command premium prices, and why a business ecosystem pursuing a vision of social and ecological responsibility can dominate its market. Further, because the book is relatively short, reasonably priced, and very thorough in its coverage of strategic management concepts and ideas, it can be used either as a stand-alone text for graduate and undergraduate strategic management courses, as a supplement to another book, or as one of a group of short texts.
Can you really start from nothing and become truly secure financially? What’s the difference between you and Warren Buffett? Between you and your boss? Or between you and your successful neighbor? What do the financially comfortable have that you don’t? It’s not that those people were born into money, caught a lucky break, or have an Ivy League education. It’s not even that they are smarter than you or make more money than you do each year. So what do they have that you don’t . . . at least not yet? What’s The Difference? Trusted financial coach Jean Chatzky shares the secrets her groundbreaking research of the self-made wealthy has uncovered so that anyone can break through the barriers that stand between them and true financial freedom. Find out why it’s important to: • Get happy, but not too happy • Do what you love, but don’t quit your day job • Read every day • Remember that failure is not an option–it’s a necessity • Harness your intuition to take risks that make sense • Practice the Kevin Bacon Principle–make connections • Say thank you–and mean it • Make your money work as hard as you do Through candid interviews and a study of more than five thousand people, Jean reveals the traits and habits of those who have moved from the lowest economic strata to the highest. The Difference helps you take a look at where you are now and offers simple strategies for going where you want to go. The Difference, you’ll see, is within you: You have the power to determine your financial future and achieve the next level of wealth.
Thomas Welles (ca. 1590-1660), son of Robert and Alice Welles, was born in Stourton, Whichford, Warwickshire, England, and died in Wethersfield, Connecticut. He married (1) Alice Tomes (b. before 1593), daughter of John Tomes and Ellen (Gunne) Phelps, 1615 in Long Marston, Gloucestershire. She was born in Long Marston, and died before 1646 in Hartford, Connecticut. They had eight children. He married (2) Elizabeth (Deming) Foote (ca. 1595-1683) ca. 1646. She was the widow of Nathaniel Foote and the sister of John Deming. She had seven children from her previous marriage.
This book constitutes an introduction to the theory of binary switch ing networks (binary logic circuits) such as are encountered in industrial automatic systems, in communications networks and, more particularly, in digital computers. These logic circuits, with or without memory, (sequential circuits, combinational circuits) play an increasing part in many sectors of in dustry. They are, naturally, to be found in digital computers where, by means of an assembly (often complex) of elerpentary circuits, the func tions of computation and decision which are basic to the treatment of information, are performed. In their turn these computers form the heart of an increasing number of digital systems to which they are coupled by interface units which, themselves, fulfil complex functions of information processing. Thus the digital techniques penetrate ever more deeply into industrial and scientific activities in the form of systems with varying degrees of specialization, from the wired-in device with fixed structure to those systems centered on a general-purpose programmable com puter. In addition, the present possibility of mass producing microminiaturi sed logic circuits (integrated circuits, etc. ) gives a foretaste of the intro duction of these techniques into the more familiar aspects of everyday life. The present work is devoted to an exposition of the algebraic techni ques nesessary for the study and synthesis of such logic networks. No previous knowledge of this field of activity is necessary: any technician or engineer possessing an elementary knowledge of mathematics and electronics can undertake its reading.
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