This book presents a very novel and strategic approach to Sales Management, an area that has suffered from a lack of sophistication in practice. This content-rich and thought-provoking book has a very unique positioning: It considers the sales performance of an organization at a very high, strategic level and offers specific guidance in managing not just a few direct reports but an entire organization?s sales function. The book includes many useful tools and guidelines and is enhanced with numerous examples that help bring the concepts to life and make them very approachable for the trade market. A checklist-based scoring system that is utilized throughout the book allows readers to specifically evaluate their own company as well as to track its progress as concepts are applied over time. This work is an essential resource and thought-provoking read for ambitious Sales Managers, including CEO-level executives.
Dieses Buch bietet ein einzigartiges, wissenschaftlich fundiertes und praxiserprobtes Gesamtkonzept für professionelles Vertriebsmanagement. Mit vielen Beispielen und Checklisten. Die 6., überarbeitete und erweiterte Auflage enthält nützliche Ergänzungen.
This book presents a very novel and strategic approach to Sales Management, an area that has suffered from a lack of sophistication in practice. This content-rich and thought-provoking book has a very unique positioning: It considers the sales performance of an organization at a very high, strategic level and offers specific guidance in managing not just a few direct reports but an entire organization?s sales function. The book includes many useful tools and guidelines and is enhanced with numerous examples that help bring the concepts to life and make them very approachable for the trade market. A checklist-based scoring system that is utilized throughout the book allows readers to specifically evaluate their own company as well as to track its progress as concepts are applied over time. This work is an essential resource and thought-provoking read for ambitious Sales Managers, including CEO-level executives.
Most of the texts on heat transfer available in recent years have focused on the mathematics of the subject, typically at an advanced level. Engineering students and engineers who have not moved immediately into graduate school need a reference that provides a strong, practical foundation in heat transfer-one that emphasizes real-world problems and helps develop their problem-solving skills. Engineering Heat Transfer fills that need. Extensively revised and thoroughly updated, the Second Edition of this popular text continues to de-emphasize high level mathematics in favor of effective, accurate modeling. A generous number of real-world examples amplify the theory and show how to use derived equations to model physical problems. Exercises that parallel the examples build readers' confidence and prepare them to effectively confront the more complex situations they encounter as professionals. Concise and user-friendly, Engineering Heat Transfer covers conduction, convection, and radiation heat transfer in a manner that does not overwhelm the reader and is uniquely suited to the actual practice of engineering.
Most heat transfer texts include the same material: conduction, convection, and radiation. How the material is presented, how well the author writes the explanatory and descriptive material, and the number and quality of practice problems is what makes the difference. Even more important, however, is how students receive the text. Engineering Heat Transfer, Third Edition provides a solid foundation in the principles of heat transfer, while strongly emphasizing practical applications and keeping mathematics to a minimum. New in the Third Edition: Coverage of the emerging areas of microscale, nanoscale, and biomedical heat transfer Simplification of derivations of Navier Stokes in fluid mechanics Moved boundary flow layer problems to the flow past immersed bodies chapter Revised and additional problems, revised and new examples PDF files of the Solutions Manual available on a chapter-by-chapter basis The text covers practical applications in a way that de-emphasizes mathematical techniques, but preserves physical interpretation of heat transfer fundamentals and modeling of heat transfer phenomena. For example, in the analysis of fins, actual finned cylinders were cut apart, fin dimensions were measures, and presented for analysis in example problems and in practice problems. The chapter introducing convection heat transfer describes and presents the traditional coffee pot problem practice problems. The chapter on convection heat transfer in a closed conduit gives equations to model the flow inside an internally finned duct. The end-of-chapter problems proceed from short and simple confidence builders to difficult and lengthy problems that exercise hard core problems solving ability. Now in its third edition, this text continues to fulfill the author’s original goal: to write a readable, user-friendly text that provides practical examples without overwhelming the student. Using drawings, sketches, and graphs, this textbook does just that. PDF files of the Solutions Manual are available upon qualifying course adoptions.
In the early 1990s, people predicted the death of privacy, an end to the current concept of 'property,' a paperless society, 500 channels of high-definition interactive television, world peace, and the extinction of the human race after a takeover engineered by intelligent machines. Imagining the Internet zeroes in on predictions about the Internet's future and revisits past predictions—and how they turned out. It gives the history of communications in a nutshell, illustrating the serious impact of pervasive networks and how they will change our lives over the next century.
This volume reconsiders the problem of context in language testing and other modes of assessment from the perspective of transdisciplinarity. Transdisciplinary assessment research brings together collaborators who draw on the strengths of their differing backgrounds and expertise in order to address high-stakes complex socially-relevant problems. Traditional treatments of context in language assessment research have generally been informed by individualist cognitive theories within measurement and psychometrics. The additive potential of alternative social theories, including theories of genre, situated learning, distributed cognition, and intercultural communication, has largely been overlooked. In this book, the benefits of socio-theoretical reconsiderations of context are discussed and further exemplified in transdisciplinary research studies that investigate the use of assessment in classroom and workplace settings. The book offers a renewed view of context in arguments for the validity of assessment practices, and will be of interest to assessment researchers, practitioners, and students in applied linguistics, education, educational psychology, language testing, and other related disciplines and fields.
This concise text contains clinical cases covering different types of dysfunctional eating with a focus on the eating disorders in the DSM-5, including the new disorder Avoidant-Restrictive Food Intake Disorder (ARFID). Each case will follow the format of clinical presentation, diagnosis, discussion, and suggested readings. The discussion sections will prioritize treatment and management, with practical tips for clinicians. The text will also include boxed “quick snapshots” with important fundamentals that are relevant to the case and the diagnosis or diagnoses being presented. Presentations that are common in clinical practice, but that may not fit neatly into one specific diagnostic category, will also be reviewed, with guidance on principles of assessment, prioritization of problems, formulation, and management. The book encourages the consideration of comorbidities and differential diagnosis. The structure of the book’s content will give readers a head-start in honing their differential diagnosis skills in the area of eating disorders. The book is split into three categories, based on the most immediately visible features of the case: I. The person who eats too little, II. The person who eats too much, III. The person who eats in an odd or idiosyncratic way. For teaching purposes, several of the cases describe a “not normal” eating presentation that are not classified within one of the current definitions of a psychiatric disorder. Fundamentals of Diagnosing and Treating Eating Disorders is aimed at psychiatrists, primary care physicians, and other clinicians who may see patients with eating disorders.
Magic, Demons & High School Drama All Lucille ever wanted was a normal high school experience: learn cool stuff, make new friends, and maybe flirt with a guy or two. But her hometown doesn’t do normal. Not when her hand erupts into flames, her new friends are obsessed with magic, and the cute boys might be the monsters her grandma always warned her about. Lucille discovers she’s a witch. In fact, she’s one of the chosen ones. Together with her friends, she must defend the city against blood-thirsty vampires, rabid werewolves, and possessive demons. All while juggling school, dating, and family drama. But when tragedy strikes the town, Lucille begins to realise that exchanging normalcy for magic might just cost her her life. The Ashuan Greed boxset is an ensemble-led, action-packed YA urban fantasy series with teenage monster hunters, supernatural creatures, and wondrous magic. If you liked Buffy’s wit and snarky one-liners, the magic of Charmed, or the supernatural drama of the Vampire Diaries, you’ll love this magical adventure. Join Lucille and her friends on the hunt today with the first three Ashuan books in one set. This box set includes the complete Ashuan Greed trilogy. The adventure continues in Ashuan Lust.
Magic, Demons & High School Drama All Lucille ever wanted was a perfectly normal high school experience, but her town doesn’t do normal. Not when a few Latin words set her hand on fire, the entire town gets possessed by evil spirits, and the cute guy she’s got her eyes on brings a freaking sword to the battle. Now Lucille has to make a decision: return to her cushy, and safe, life-style at the boarding school, or join her friends and face the monsters that hunt her and the magic that resides inside of her. A Drop of Magic is the first book of this action-packed, ensemble-led YA fantasy series with the wit of Buffy, the magic of Charmed, and all the drama of the Vampire Diaries. Join Lucille and her friends on their monster hunt!
This book is a guide to designing curricular games to suit the needs of students. It makes connections between video games and time-tested pedagogical techniques such as discovery learning and feedback to improve student engagement and learning. It also examines the social nature of gaming such as techniques for driver/navigator partners, small groups, and whole class structures to help make thinking visible; it expands the traditional design process teachers engage in by encouraging use of video game design techniques such as playtesting. The author emphasizes designing curricular games for problem-solving and warns against designing games that are simply “Alex Trebek (host of Jeopardy) wearing a mask”. By drawing on multiple fields such as systems thinking, design theory, assessment, and curriculum design, this book relies on theory to generate techniques for practice.
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