Coming to Terms: The Collected Works of Jane Blankenship, an edited collection from Jane Blankenship and Janette Kenner Muir, is the story of one academic journey through self-discovery, intellectual development, and mentorship. It is a conversation that illustrates how, in Mary Catherine Bateson’s terms, one composes a life that has meaning and makes a significant difference in other lives as well. Jane Blankenship was an active member of the speech communication discipline, starting with her first job teaching in the Rhetoric and Composition program at Mount Holyoke College and finishing with the great distinction of Professor Emeritus at the University of Massachusetts, Amherst. As a noted rhetorical scholar in both criticism and theory, Jane Blankenship was a long-time leader within the National Communication Association (including one of a handful of women who served as president in the 20th Century), and an award winner of numerous teaching and scholarship awards. Throughout her academic career, Blankenship made important contributions to the understanding of language and form, specific literary critics such as Kenneth Burke and Samuel Coleridge, and the role of women in politics. Most importantly, she worked with and inspired a cadre of graduate students who continue to reflect her ideas and perspectives in their own work, particularly in the area of political communication. Through her writing and mentoring, she impacted and changed thousands of lives. Coming to Terms brings together some of the significant pieces that marked Jane Blankenship’s career and also shows the process wherein one makes choices in writing and publishing that underscore the interrelationship between scholarship and teaching—an important element throughout her academic life.
Coming to Terms: The Collected Works of Jane Blankenship, an edited collection from Jane Blankenship and Janette Kenner Muir, is the story of one academic journey through self-discovery, intellectual development, and mentorship. It is a conversation that illustrates how, in Mary Catherine Bateson’s terms, one composes a life that has meaning and makes a significant difference in other lives as well. Jane Blankenship was an active member of the speech communication discipline, starting with her first job teaching in the Rhetoric and Composition program at Mount Holyoke College and finishing with the great distinction of Professor Emeritus at the University of Massachusetts, Amherst. As a noted rhetorical scholar in both criticism and theory, Jane Blankenship was a long-time leader within the National Communication Association (including one of a handful of women who served as president in the 20th Century), and an award winner of numerous teaching and scholarship awards. Throughout her academic career, Blankenship made important contributions to the understanding of language and form, specific literary critics such as Kenneth Burke and Samuel Coleridge, and the role of women in politics. Most importantly, she worked with and inspired a cadre of graduate students who continue to reflect her ideas and perspectives in their own work, particularly in the area of political communication. Through her writing and mentoring, she impacted and changed thousands of lives. Coming to Terms brings together some of the significant pieces that marked Jane Blankenship’s career and also shows the process wherein one makes choices in writing and publishing that underscore the interrelationship between scholarship and teaching—an important element throughout her academic life.
An indispensable guide and hands-on resource for families that want to joyfully build or deepen their connection with nature through a range of recipes for cooking, wellness, personal care, and crafts all year long. Emma Frisch and Jana Blankenship have a kindred friendship from their shared experiences as mothers, entrepreneurs, and nature lovers. Observing a growing demand from families wanting to reconnect to nature, they created this fun and practical resource. Seasonal Family Almanac gives families the tools to rediscover the soul-stirring magic that comes from living in tune with the seasons. Organized into twelve chapters and with content from a host of diverse contributors, it includes: Over 40 delicious food and beverage recipes from around the world, inspired by the authors' heritage and community, including Soothing White Pine Tea; Lunar New Year Dumplings; and Blueberry Lavender Crisp Bars Over 30 personal care and wellness recipes ranging from Violet and Dandelion Face Steam to a complete Newborn Care Kit, Clearing Chest Rub, and Forest Bathing Salts 25 crafts and activities including beautiful and easy twisted rope flower crowns, beginner-friendly botanically dyed capes, shadow puppets, and more. An invaluable resource for essential wisdom and creative inspiration every day of the year.
Teachers and school leaders are confronted by various issues pertaining to social justice every day. This volume will help school leaders to handle these issues ethically, and is intended to be used by administrators for the professional development of teachers, teacher leaders, and aspiring principals. This volume includes cases pertaining to race, class, gender, sexual orientation, discrimination and harassment, culturally responsive pedagogy, intersectionality, et cetera. Plucked out of the news, from our own memories, or current lives, the cases contained in this volume represent the lived experiences of real students, teachers, and administrators. Each case requires the reader to look beyond the facts, by providing guidance on current research and policy guidelines. Each case provides the reader with additional information that will assist them in making informed decisions. Additionally, each case provides facilitators with guiding questions to assist them in their pedagogy and for subsequent class discussion. We struggle with issues of social justice, as we invite you to do, and with how to create and maintain equitable environments for all of our students in all of our schools.
This volume explores our cultural celebration of food, blending lobster festivals, politicians' roadside eats, reality show "chef showdowns," and gravity-defying cakes into a deeper exploration of why people find so much joy in eating. In 1961, Julia Child introduced the American public to an entirely new, joy-infused approach to cooking and eating food. In doing so, she set in motion a food renaissance that is still in full bloom today. Over the last six decades, food has become an increasingly more diverse, prominent, and joyful point of cultural interest. The Joy of Eating discusses in detail the current golden age of food in contemporary American popular culture. Entries explore the proliferation of food-themed television shows, documentaries, and networks; the booming popularity of celebrity chefs; unusual, exotic, decadent, creative, and even mundane food trends; and cultural celebrations of food, such as in festivals and music. The volume provides depth and academic gravity by tying each entry into broader themes and larger contexts (in relation to a food-themed reality show, for example, discussing the show's popularity in direct relation to a significant economic event), providing a brief history behind popular foods and types of cuisines and tracing the evolution of our understanding of diet and nutrition, among other explications.
This remarkable book is an alphabetical listing of nearly the entire adult male (and some of the female) population of Monmouth County during the American Revolution--some 6,000 Monmouth Countians between 1776 and 1783. For roughly half of the persons listed, we find one or two identifying pieces of information, and in an equal number of cases we are presented with enough information to trace the allegiance or comings and goings of a Monmouth County resident over a number of years.
Long recognized as an essential reference for therapists and surgeons treating the hand and the upper extremity, Rehabilitation of the Hand and Upper Extremity helps you return your patients to optimal function of the hand, wrist, elbow, arm, and shoulder. Leading hand surgeons and hand therapists detail the pathophysiology, diagnosis, and management of virtually any disorder you're likely to see, with a focus on evidence-based and efficient patient care. Extensively referenced and abundantly illustrated, the 7th Edition of this reference is a "must read" for surgeons interested in the upper extremity, hand therapists from physical therapy or occupational therapy backgrounds, anyone preparing for the CHT examination, and all hand therapy clinics. - Offers comprehensive coverage of all aspects of hand and upper extremity disorders, forming a complete picture for all members of the hand team—surgeons and therapists alike. - Provides multidisciplinary, global guidance from a Who's Who list of hand surgery and hand therapy editors and contributors. - Includes many features new to this edition: considerations for pediatric therapy; a surgical management focus on the most commonly used techniques; new timing of therapeutic interventions relative to healing characteristics; and in-print references wherever possible. - Features more than a dozen new chapters covering Platelet-Rich Protein Injections, Restoration of Function After Adult Brachial Plexus Injury, Acute Management of Upper Extremity Amputation, Medical Management for Pain, Proprioception in Hand Rehabilitation, Graded Motor Imagery, and more. - Provides access to an extensive video library that covers common nerve injuries, hand and upper extremity transplantation, surgical and therapy management, and much more. - Helps you keep up with the latest advances in arthroscopy, imaging, vascular disorders, tendon transfers, fingertip injuries, mobilization techniques, traumatic brachial plexus injuries, and pain management—all clearly depicted with full-color illustrations and photographs.
A brand new collection of high-value HR techniques, skills, strategies, and metrics… now in a convenient e-format, at a great price! HR management for a new generation: 6 breakthrough eBooks help you help your people deliver more value on every metric that matters This unique 6 eBook package presents all the tools you need to tightly link HR strategy with business goals, systematically optimize the value of all your HR investments, and take your seat at the table where enterprise decisions are made. In The Definitive Guide to HR Communication: Engaging Employees in Benefits, Pay, and Performance, Alison Davis and Jane Shannon help you improve the effectiveness of every HR message you deliver. Learn how to treat employees as customers… clarify their needs and motivations … leverage the same strategies and tools your company uses to sell products and services… package information for faster, better decision-making… clearly explain benefits, pay, and policies… improve recruiting, orientation, outplacement, and much more. In Investing in People, Second Edition, Wayne Cascio and John W. Boudreau help you use metrics to improve HR decision-making, optimize organizational effectiveness, and increase the value of strategic investments. You'll master powerful solutions for integrating HR with enterprise strategy and budgeting -- and for gaining commitment from business leaders outside HR. In Financial Analysis for HR Managers, Dr. Steven Director teaches the financial analysis skills you need to become a true strategic business partner, and get boardroom and CFO buy-in for your high-priority initiatives. Director covers everything HR pros need to formulate, model, and evaluate HR initiatives from a financial perspective. He walks through crucial financial issues associated with strategic talent management, offering cost-benefit analyses of HR and strategic financial initiatives, and even addressing issues related to total rewards programs. In Applying Advanced Analytics to HR Management Decisions , pioneering HR technology expert James C. Sesil shows how to use advanced analytics and "Big Data" to optimize decisions about performance management, strategy alignment, collaboration, workforce/succession planning, talent acquisition, career development, corporate learning, and more. You'll learn how to integrate business intelligence, ERP, Strategy Maps, Talent Management Suites, and advanced analytics -- and use them together to make far more robust choices. In Compensation and Benefit Design , world-renowned compensation expert Bashker D. Biswas helps you bring financial rigor to compensation and benefit program development. He introduces a powerful Human Resource Life Cycle Model for considering compensation and benefit programs… fully addresses issues related to acquisition, general compensation, equity compensation, and pension accounting… assesses the full financial impact of executive compensation and employee benefit programs… and discusses the unique issues associated with international HR programs. Finally, in People Analytics, Ben Waber helps you discover powerful hidden social "levers" and networks within your company, and tweak them to dramatically improve business performance and employee fulfillment. Drawing on his cutting-edge work at MIT and Harvard, Waber shows how sensors and analytics can give you an unprecedented understanding of how your people work and collaborate, and actionable insights for building a more effective, productive, and positive organization. Whatever your HR role, these 6 eBooks will help you apply today's most advanced innovations and best practices to optimize workplace performance -- and drive unprecedented business value. From world-renowned human resources experts Alison Davis, Jane Shannon, Wayne Cascio, John W. Boudreau, Steven Director, James C. Sesil, Bashker D. Biswas, and Ben Waber .
Learn how to conduct a patient-centered health history and physical examination! Seidel's Guide to Physical Examination: An Interprofessional Approach, 10th Edition takes a uniquely interprofessional collaborative approach to health assessment, with a strong emphasis on lifespan considerations and differential diagnosis of unexpected findings. Each core chapter is organized into four sections — Anatomy and Physiology, Review of Related History, Examination and Findings, and Abnormalities — with lifespan content integrated into each area. Written by a team of nurse practitioners and physicians, this one-of-a-kind textbook uses evidence-based guidelines to help you master hands-on exam techniques as well as communication skills that build rapport and trust with the patient. - UNIQUE! Interprofessional collaborative approach is written by two advanced practice nurses and three physicians, providing balanced expertise in both pediatric and adult-geriatric health. - UNIQUE! Integrated lifespan content provides separate sections in each chapter for Infants and Children, Adolescents, Pregnant Patients, and Older Adults. - UNIQUE! Compassionate, patient-centered approach emphasizes developing good communication skills, use of effective hands-on examination techniques, and reliance on clinical reasoning and clinical decision-making skills. - UNIQUE! Strong emphasis on social inclusiveness and patient-centeredness incorporates LGBTQ+ patients and providers, with special emphasis on cultural competency, history taking, and special considerations for examination of the breasts, female and male genitalia, reproductive health, thyroid, and the anus/rectum/prostate. - UNIQUE! Cross-references to Dains' Advanced Health Assessment & Clinical Diagnosis in Primary Care help you take the next step in clinical reasoning and also develop diagnostic reasoning skills. - Differential Diagnosis tables are provided throughout the text. - Clinical Pearls offer insights and practical, real-world expertise. - Evolve website includes assessment video clips, animations, review questions, performance checklists, and more.
Essential reading for beginning and experienced clinicians alike, Sapira's Art & Science of Bedside Diagnosis, Fifth Edition, discusses the patient interview and the physical examination in an engaging, storytelling style. Tried and true methods are described in step-by-step detail, and include clinical pearls, vignettes, practical clinical experiences, personal history, explanations of the physiologic significance of findings, and extensive discussions of evidence-based medicine. It’s a useful guide for learning and reinforcing effective bedside diagnosis techniques at all levels and stages of clinical practice.
The Santa Ana National Wildlife Refuge lies on the northern bank of the Rio Grande in South Texas, about seventy miles upriver from the Gulf of Mexico. In Border Sanctuary, M.J. Morgan uncovers how 2,000 acres of rare subtropical riparian forest came to be preserved in a region otherwise dramatically altered by human habitation. The story she tells begins and ends with the efforts of the Rio Grande Valley Nature Club to protect one of the last remaining stopovers for birds migrating north from Central and South America. In between, she reconstructs a two hundred-year human and environmental history of the original “two square leagues” of the Santa Ana land grant and of the Mexican and Tejano families who lived on, worked, and ultimately helped preserve this forest on the river’s edge. As border issues continue to present serious challenges for Texas and the nation, it is especially important to be reminded of the deep connection between the region’s human and natural history from the long perspective Morgan provides here. To learn more about The Meadows Center for Water and the Environment, sponsors of this book's series, please click here.
In this Regency favorite from Jane Ashford, a troubled war hero is dealt an unexpected hand... When Emma Tarrant enters a gambling house to find her brother losing to a gamester, she follows the strange man home and attempts to settle the score. Colin Wareham is intrigued by Emma's offer, and when he wins the first hand, he suggests another game. Should he prevail, Emma would be his prize. But as he's collecting his winnings, Emma's father storms in and demands a marriage. Though forced together, Emma and Colin's passion begins to grow... until a sinister man from Emma's past emerges to raise the stakes.
San Diego County has nearly 75 miles of picturesque coastline on the mighty Pacific Ocean, and for decades, San Diego has boasted of producing some of the worlds finest surfers. But here surfing is more than a sportit is a Southern California lifestyleand as such has heavily influenced the beach towns throughout the county. Much research points to surfing having come to Southern California in 1907, and it may have taken hold in San Diego as early as 1910. Join with us in this wonderful pictorial journey through San Diegos little-known surfing past.
This text is intended to be of use as a reference for practitioners and textbook for graduate level courses. The fourth edition correlates validity, clinical and supplementary scales and summarises interpretations for each.; Experts in the field, the authors interpret MMPI and MMPI-2 profiles, applying them to mental health, private practice and counselling center populations. Their expertise is based on a comprehensive review of both research and major authoritative literature.; Updating content with the latest research findings on all three scales - plus additional supplementary scales and content scale - this edition adds a new chapter on the MMPI and MMPI-2 in medical settings. Most important, it interprets in terms of possible behaviours And Thoughts Rather Than Clinical Labels Or Emotionally Laden Words.
On-Site Occupational Health and Rehabilitation: A Model for the Manufacturing and Service Industries describes how to establish an on-site occupational health program, from a sample of a request for proposal response, cost-savings reports, and clinical protocols, evaluations, and treatments to corporate awareness of workers' compensation, lost work
Nogales inhabits La Frontera, the Arizona-Mexico border country that exists as much as a state of mind as a place. Here among the saguaro under the Sonoran desert sun came conquerors under the flags of Spain, Mexico, the United States, and the Confederate States. From the arrival of Fray Marcos de Niza in the Ambos Nogales territory in 1539 when Nogales was part of New Spain, through the marches of Conquistadores along Spain's El Camino Real or Royal Road, to the exploits of Apache warriors and the Mexican revolutionary Pancho Villa, Nogales has been at the center of life on the frontier. Nogales: Life and Times on the Frontier explores the rich history of this area seasoned by cultures from across the border and around the world. Tales of the bustling ranching, railroad, mining, military, and produce industries are brought to life through the eyes of figures like rancher Pete Kitchen and West Point's first African-American graduate Henry Ossian Flipper. These unique stories are highlighted by striking images from vintage postcards, period photographs, detailed maps, and other illustrations that chronicle the journey from lonely Spanish outpost to thriving modern gateway.
In the last several decades, the number of films featuring female protagonists has increased significantly. Many of these films reflect the vast cultural and sociological changes that have taken place since the early 1960s, highlighting not only a wide spectrum of female characters depicted onscreen, but the creative work of women behind the camera as well. In Reel Women: An International Directory of Contemporary Feature Films about Women, media librarian Jane Sloan has assembled an impressive list of more than 2400 films—from nearly 100 countries—that feature female protagonists. Each entry includes a brief description of the film and cites key artistic personnel, particularly female directors, producers, and screenwriters involved in its production. Reel Women also contains a critical survey in which Sloan charts the changes women have undergone both on screen and off, as moviemaking and audience sensibilities have evolved in the last forty-plus years. Listing many more films on the subject of women than can be found in any other source, this reference brings together important titles from area studies and genre markets along with titles associated with women's cinema and feminist film. In addition to title and actor indexes, the book contains a subject index that provides detailed access to place names, historical characters, time periods, and storylines, as well as the backgrounds—religious, racial, and ethnic—of the main characters. This directory is an ideal reference tool for researchers studying the evolution of female characters in films around the world, from Afghanistan to Zimbabwe. It is also a resource for casual viewers who are looking for films that reflect the diversity of women's roles that can be found in independent and national cinemas as well as commercial blockbusters.
First platted in the 1850s, and as legend tells it, named from an exclamation of settler William Clark waking to discover "what a Home, Sweet Home," this future lumber boom-town began as a stage stop on the road across the Cascade Mountains. With the arrival of the first freight train on April 1, 1932, Sweet Home became one of Linn County's most important industrialized towns. Crawfordsville, Holley, Fern Ridge, Liberty, Pleasant Valley, Foster, and Cascadia were all settled about the same time and became a part of greater Sweet Home. Following the decline of lumber interests, Sweet Home became the gateway to recreation and industrial activities of Eastern Linn County with the construction of the Green Peter Dam in 1962-63. Here is the story of Sweet Home and its surrounding communities, showcased in some 200 vintage images. These photos illustrate early pioneer stories, like that of Letty Sankey, the first female mayor, whose name was placed on the ballot by her father as a joke. They also show the development of the area through the hotels, mining and logging industries, schools, churches, and shared community activities.
Across a range of industrial, domestic, and agricultural sites, Greer shows how repetitive discursive performances served as rhetorical tools as women workers sought to rescript power relations in their workplaces and to resist narratives about their laboring lives. The case studies reveal noteworthy patterns in how these women’s words helped to construct the complex web of class relations in which they were enmeshed. Rather than a teleological narrative of economic empowerment over the course of a century, Unorganized Women speaks to the enduring obstacles low- and no-wage women face, their creativity and resilience in the face of adversity, and the challenges that impede the creation of meaningful coalitions. By focusing on repetitive rhetorical labor, this book affords a point of entry for analyzing the discursive productions of a range of women workers and for constructing a richer history of women’s rhetoric in the United States.
Written for students looking for alternatives to college but in search of a rewarding career, this title explains ways to turn the readers’ passions and talents into a profession. Stressing the importance of preparation, hard work, and marketing your business, it focuses on traditional entertainment like music and acting but also delves into less conventional work like working as a Foley artist or as a children’s entertainer. With college tuition on the rise, this title is geared toward creating successful professionals out of students who are looking to enter the workforce immediately.
NATIONAL BESTSELLER ONE OF THE NEW YORK TIMES 10 BEST BOOKS OF THE YEAR Who are the immensely wealthy right-wing ideologues shaping the fate of America today? From the bestselling author of The Dark Side, an electrifying work of investigative journalism that uncovers the agenda of this powerful group. In her new preface, Jane Mayer discusses the results of the most recent election and Donald Trump's victory, and how, despite much discussion to the contrary, this was a huge victory for the billionaires who have been pouring money in the American political system. Why is America living in an age of profound and widening economic inequality? Why have even modest attempts to address climate change been defeated again and again? Why do hedge-fund billionaires pay a far lower tax rate than middle-class workers? In a riveting and indelible feat of reporting, Jane Mayer illuminates the history of an elite cadre of plutocrats—headed by the Kochs, the Scaifes, the Olins, and the Bradleys—who have bankrolled a systematic plan to fundamentally alter the American political system. Mayer traces a byzantine trail of billions of dollars spent by the network, revealing a staggering conglomeration of think tanks, academic institutions, media groups, courthouses, and government allies that have fallen under their sphere of influence. Drawing from hundreds of exclusive interviews, as well as extensive scrutiny of public records, private papers, and court proceedings, Mayer provides vivid portraits of the secretive figures behind the new American oligarchy and a searing look at the carefully concealed agendas steering the nation. Dark Money is an essential book for anyone who cares about the future of American democracy. National Book Critics Circle Award Finalist LA Times Book Prize Finalist PEN/Jean Stein Book Award Finalist Shortlisted for the Lukas Prize
Physical Biology of the Cell is a textbook for a first course in physical biology or biophysics for undergraduate or graduate students. It maps the huge and complex landscape of cell and molecular biology from the distinct perspective of physical biology. As a key organizing principle, the proximity of topics is based on the physical concepts that
A Story of Tender Truths About a Woman’s Desperate Efforts to Shelter Her Family Determined to raise her children on her own terms, Emma suddenly finds herself alone and pregnant with her third child, struggling to keep her family secure in the remote coastal forest of the Washington Territory. With loss and disappointment as her fuel, she kindles a fire that soon threatens to consume her, making a series of poor choices that take her into dangerous relationships. As clouds of despair close in, she must decide whether to continue in her own waning strength or to humble herself and accept help from the very people she once so eagerly left behind. Based on a True Story
3 indispensable books help HR professionals transform talent management, supercharge workforces, and optimize the entire HR function! Three remarkable books offer indispensable, actionable solutions for finding, keeping, and engaging great employees, and optimizing all facets of the HR function. In Investing in People, renowned HR researchers Wayne F. Cascio and John W. Boudreau help HR practitioners choose, implement, and use metrics to improve decision-making, increase organizational effectiveness, and optimize the value of all HR investments. In 17 Rules Successful Companies Use to Attract and Keep Top Talent, top talent management consultant David Russo shows how to systematically build a workforce that’s truly engaged, committed, aligned with strategy, and capable of incredible performance. Russo reveals exactly what great companies do differently when it comes to managing their people – and shows how to apply those lessons in areas ranging from resourcing and compensation to leadership development and culture. In The Definitive Guide to HR Communication, Alison Davis and Jane Shannon offer dozens of practical tips for transforming employee-directed communications from boring to compelling. Organized around the employment cycle, this one-of-a-kind handbook gives HR pros an approach and specific techniques they can use every time they communicate – in any medium, whatever the goal! From world-renowned leaders in human resources and employee communications, including Wayne F. Cascio, John W. Boudreau, David Russo, Alison Davis, and Jane Shannon
Guymon, the "Queen City" of the Oklahoma Panhandle, has long been the linchpin of Panhandle commerce, education, and entertainment. As a community of over 12,000 residents, it has seen growth--especially in the past two decades--mainly because of a rise in its immigrant population. With a median family income of $46,000, a low unemployment rate, and nearly 900 businesses, many see it as a thriving and prosperous town. Above all, Guymon knows its past and revels in its history of pioneers who settled the area in the late 1880s amid dugouts and cattle ranches and the railroad. Frontier heritage is clearly reflected in Guymon's spirit of independence, friendliness, and irrepressibility. Guymon, a town older than the state of Oklahoma, is proud of its tenacity and will continue to be the mainstay of the Panhandle for years to come.
Glacier National Park Pocket Guide is an information-packed, pocket-size guide that helps visitors get the most out of their park visit in a unique, convenient, and portable package. Overview maps include Waterton, Waterton Lake, Going to the Sun Road, Many Glacier Valley, East Glacier/Two Medicine Complex, and Polebridge Area. Detailed PopOut maps cover all of Glacier and Waterton National Parks.
Gossips, Gorgons & Crones is the first comprehensive analysis of nuclear-age culture and the accompanying return of female Powers. Based in feminist, pre-patriarchal, and Native American philosophies, this book provides a biting critique of patriarchal practices, myths, and values, including family values.
Business essentials and marketing strategies to help your firmsurvive and thrive . . . As a design professional running your own small firm, you expect towear many hats--designer, office manager, project manager--all in aday's work. But strategic marketer? No one prepared you for that!Marketing Basics for Designers is a long overdue resource fordesigners who need to become expert marketers fast. It providessolid practical advice on how to market your services, build yourclient base, and keep your customers coming back for more. You'll learn how to establish your design niche and develop yourown marketing plan to reach potential clients. You'll findtechniques for networking and using your contacts with otherprofessionals. And you'll find inside tips from 30 leadingdesigners who have had to develop their own marketing methods tosurvive. Positively packed with all the details you need, MarketingBasics for Designers helps you ensure your firm's future successand shows you how to: * Increase your firm's visibility within your community * Use past successes to generate future business * Perform beyond your clients' expectations * Utilize a show home to market your talents * Establish competitive and appropriate prices * Work successfully with other professionals * And much more If you are recently out on your own, planning to start your ownpractice, or already managing your own small firm, this is one ofthe most important books you will ever add to your professionallibrary. Marketing Basics for Designers What makes running a small design practice so much more challengingthan working for one of the big firms? You have to attract your ownclients and keep them, you're working with limited resources andpersonnel, and once you finally pull yourself away from yourdrawing board to concentrate on marketing your services, where doyou begin? You can't just sit there wondering why you didn't learnmore about marketing in design school. Here's a book to help you out. With a clear, no-nonsense approach,Jane D. Martin and Nancy Knoohuizen address the full range ofmarketing problems and solutions from the unique perspective of thesmall design firm. They understand that you often find yourselfshort of the time, money, and know-how it takes to advertise yourservices effectively. Drawing on their own experience as well asinterviews with more than 30 successful designers, Martin andKnoohuizen show you how to overcome these limitations and developan effective marketing campaign. This incomparable guide will help you put together your marketingcampaign, map out your strategy, and attract the attention ofpotential clients. Not everyone is a born salesperson, but Martinand Knoohuizen let you in on trade secrets that really work andoffer suggestions that will help you feel more comfortablemarketing yourself. You'll learn to build relationships byeffective use of referrals and word of mouth. You'll master thesubtleties of clinching the deal and discover how to keep yournewfound clients coming back for more. You'll also receive sound advice from those who have been therebefore you. Charles Gandy, B. J. Peterson, Mark Hampton, and CherylP. Duvall are among the illustrious designers who share theirwisdom, tips, and recommendations. You'll find out how these majordesigners have coped with many of the same problems you face now,and you'll learn from their mistakes as well as theirtriumphs. Whether you're just starting out in the design business, yearningto break free and become your own boss, or trying to create growthin an established firm, Marketing Basics for Designers helps youdevelop a successful marketing strategy based on your own needs,capabilities, and expectations.
The first book in the Change and Cherish trilogy from the CBA bestseller and WILLA Literary Award Winner, Jane Kirkpatrick. Young Emma Wagner chafes at the constraints of Bethel colony, an 1850s religious community in Missouri that is determined to remain untainted by the concerns of the world. A passionate and independent thinker, she resents the limitations placed on women, who are expected to serve in quiet submission. In a community where dissent of any form is discouraged, Emma finds it difficult to rein in her tongue--and often doesn’t even try to do so, fueling the animosity between her and the colony’s charismatic and increasingly autocratic leader, Wilhelm Keil. Eventually Emma and her husband, Christian, are sent along with eight other men to scout out a new location in the northwest where the Bethelites can prepare to await “the last days.” Christian believes they’ve found the ideal situation in Washington territory, but when Keil arrives with the rest of the community, he rejects Christian’s choice in favor of moving to Oregon. Emma pushes her husband to take this opportunity to break away from the group, but her longed-for influence brings unexpected consequences. As she seeks a refuge for her wounded faith, she learns that her passionate nature can be her greatest strength--if she can harness it effectively.
Mosby's Guide to Physical Examination is a comprehensive textbook of physical examination, history-taking, and health assessment with a unique emphasis on differential diagnosis and variations across the lifespan. The book conveys a uniquely compassionate, patient-centered approach to physical examination with a strong evidence-based foundation. Clinical Pearls boxes give brief clinical insights with expert tips on techniques, findings, and patient teaching. Mnemonic boxes deliver engaging auditory, visual, and other memory cues to help you remember series of assessment or exam steps. Physical Variations boxes detail multicultural considerations for assessing patients from diverse ethnic and cultural groups. Staying Well boxes describe holistic approaches to health promotion and patient teaching. Risk Factors boxes highlight modifiable and nonmodifiable risk factors for a variety of conditions. Differential Diagnosis boxes give comparisons of expected findings for similar conditions and explain how disease presentations vary. Physical Examination boxes provide current data on the most effective techniques for delivering quality patient care. Functional Assessment boxes focus on the patient’s functional abilities and present a holistic approach to patient care. Downloadable text and PDA summaries allow for quick review of the key steps in each system exam. Dynamic learning exercises on the companion website test your knowledge and provide instant feedback on your progress. Updates throughout reflect the latest research findings and evidence-based practice for techniques, normal and abnormal findings, genetics, and assessment. 60 video clips demonstrate exam techniques for each system and are downloadable for use on Video iPod devices. 25 new anatomy and physiology animations provide narrated explanations of processes beneath the skin. New audio chapter summaries, downloadable for use on MP3 players, offer a convenient way to review key content on the go. New 3-column tables featuring Pathophysiology, Subjective Data, and Objective Data provide an illustrated reference that allows for quick and accurate comparisons. 75 new illustrations and dozens of new photos of normal and abnormal findings help to clarify anatomic concepts and exam techniques.
A month after Lincoln’s assassination, William Alvin Lloyd arrived in Washington, DC, to press a claim against the federal government for money due him for serving as the president’s spy in the Confederacy. Lloyd claimed that Lincoln personally had issued papers of transit for him to cross into the South, a salary of $200 a month, and a secret commission as Lincoln’s own top-secret spy. The claim convinced Secretary of War Edwin Stanton and Judge Advocate General Joseph Holt—but was it true? Before the war, Lloyd hawked his Southern Steamboat and Railroad Guide wherever he could, including the South, which would have made him a perfect operative for the Union. By 1861, though, he needed cash, so he crossed enemy lines to collect debts owed by advertising clients in Dixie. Officials arrested and jailed him, after just a few days in Memphis, for bigamy. But Lloyd later claimed it was for being a suspected Yankee spy. After bribing his way out, he crisscrossed the Confederacy, trying to collect enough money to stay alive. Between riding the rails he found time to marry plenty of unsuspecting young women only ditch them a few days later. His behavior drew the attention of Confederate detectives, who nabbed him in Savannah and charged him as a suspected spy. But after nine months, they couldn’t find any incriminating evidence or anyone to testify against him, so they let him go. A free but broken man, Lloyd continued roaming the South, making money however he could. In May 1865, he went to Washington with an extraordinary claim and little else: a few coached witnesses, a pass to cross the lines signed “A. Lincoln” (the most forged signature in American history), and his own testimony. So was he really Lincoln’s secret agent or nothing more than a notorious con man? Find out in this completely irresistible, high-spirited historical caper.
A wonderful diversity of flavors has defined Northwest Indiana as a dining destination from its earliest days to the present. So great was the demand for frogs legs that the venerable Vogel's raised its own at a small lake nearby. Indiana-style, crisped-edged hamburgers at Miner-Dunn and Schoops survived the onslaught of fast-food chains. Ammeson leads a tasty tour of historic Region restaurants, some still serving but others almost lost to memory.--Adapted from back cover.
Wouldn't it be cool to have a job working with or around the things you love? Are you passionate about toys? Perhaps designing new toys is an idea you could play around with! Readers will discover the possibilites of careers working with toys.
The Change and Cherish trilogy, based on the true story of Emma Wagner Giesy, now available in one volume: A Clearing in the Wild When Emma’s outspoken ways and growing skepticism lead to a clash with the 1850s Bethel, Missouri colony’s beloved leader, she finds new opportunities to pursue her dreams of independence. But as she clears a pathway West to her truest and deepest self, she discovers something she never expected: a yearning for the warm embrace of community. A Tendering in the Storm Determined to raise her children on her own terms, Emma suddenly finds herself alone and pregnant with her third child, struggling to keep her family secure in the remote coastal forest of the Washington Territory. As clouds of despair close in, she must decide whether to continue in her own waning strength or to humble herself and accept help from the very people she once so eagerly left behind. A Mending at the Edge As a mother, daughter, sister, and estranged wife, Emma struggles to find her place inside—and outside—the confines of her religious community. Emma reaches out to others on the fringe, searching for healing and purpose. By blending her unique talents with service to others, she creates renewed hope as she weaves together the threads of family, friends, and faith.
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