Agenda-Setting asks who sets the agenda that brings social problems into the public arena, on to the policy agenda and, finally, to a change of policy. It provides important practical and theoretical insight into the agenda-setting process.
Tsukuba Science City is the world's most ambitious attempt to `turbocharge' scientific collaboration. James W. Dearing looks at the political and economic context within which the plans for Tsukuba were laid, how those plans changed during the process of implementation, and at the functioning of Tsukuba today. Tsukuba is vitally important to Japan's basic scientific research . Its history, its failures and successes need to be understood by governments and businesses planning for scientific research and economic growth.
The first English-language work on Korea's unique experiences with telecommunications, this book focuses on Korea's distinct political, economic, legal, socio-cultural and personal dimensions. It includes chapters on the relationship between political liberalization and telecommunications, education and public promotion of the information society, together with the role of new technologies in the reunification of Korea.
The Dictionary of Media and Communication Studies has provided students and the general public alike with a gateway into the study of intercultural communication, public relations and marketing communications since 1984. In this 9th edition, James Watson and Anne Hill provide a detailed compendium of the different facets of personal, group, mass-media and internet communication that continues to be a vital source of information for all those interested in how communication affects our lives. They cover new applications and developments, such as the incorporation of Neuroscience techniques in advertising and marketing. Other updates include Cyber-bullying, Twitter scandals, conduct in media organizations, on-line lobbying, global protesting/petitioning, and gender issues relating to social media in general. While new entries explore the profound shifts that have taken place in the world of communication in recent years, the purpose of this new edition is not necessarily to keep abreast of every new media event but to reflect the trends that influence and prompt such events, such as the Leveson Inquiry and Report and phone hacking via mobile phones. Politics seems to be playing out more on Twitter than in The Times. This volume seeks to make its twenty-first century readers more media literate, as well as more critical consumers of modern news.
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