A study of the impact of Internet use on American society, based on a series of nationally representative surveys conducted from 1995 to 2000. Drawing on nationally representative telephone surveys conducted from 1995 to 2000, James Katz and Ronald Rice offer a rich and nuanced picture of Internet use in America. Using quantitative data, as well as case studies of Web sites, they explore the impact of the Internet on society from three perspectives: access to Internet technology (the digital divide), involvement with groups and communities through the Internet (social capital), and use of the Internet for social interaction and expression (identity). To provide a more comprehensive account of Internet use, the authors draw comparisons across media and include Internet nonusers and former users in their research. The authors call their research the Syntopia Project to convey the Internet's role as one among a host of communication technologies as well as the synergy between people's online activities and their real-world lives. Their major finding is that Americans use the Internet as an extension and enhancement of their daily routines. Contrary to media sensationalism, the Internet is neither a utopia, liberating people to form a global egalitarian community, nor a dystopia-producing armies of disembodied, lonely individuals. Like any form of communication, it is as helpful or harmful as those who use it.
With the popularity of the Internet on the rise, more and more people are turning to their computers for health information, advice, support and services. With its information based firmly on research, The Internet and Health Communication provides an in-depth analysis of the changes in human communication and health care resulting from the Internet revolution. The contributors, representing a wide range of expertise, provide an extensive variety of examples from the micro to the macro, including information about HMO web sites, Internet pharmacies, and web-enabled hospitals, to vividly illustrate their findings and conclusions.
In this timely volume, James E. Katz, a leading authority on social consequences of communication technology, analyzes the way new mobile telecommunications affect daily life both in the United States and around the world. Magic in the Air is the most wide-ranging analysis of mobile communication to date. Katz investigates the spectrum of social aspects of the cell phone's impact on society and the way social forces affect the use, display, and re-configuration of the cell phone. Surveying the mobile phone's current and emerging role in daily life, Katz finds that it provides many benefits for the user, and that some of these benefits are subtle and even counter-intuitive. He also identifies ways the mobile phone has not been entirely positive. After reviewing these he outlines some steps to ameliorate the mobile phone's negative effects. Katz also discusses use and abuse of mobile phones in educational settings, where he finds that their use is eroding students' participation in class even as it is helping them to cheat on exams and cut class. Parents no longer object to their children having mobile phones in class in a post-Columbine and 9/11 era; instead they are pressing schools to change their rules to allow students to have their phones available during class. And mobile phone misbehavior is by no means limited to students: Katz finds that teachers are increasingly taking calls in the middle of class, even interrupting their own lectures to answer what they claim are important calls. In keeping with the book's title, Katz explores the often overlooked psychic and religious uses of the mobile phone, an area that has only recently begun to command scholarly interest. Magic in the Air will be essential reading for communications specialists, sociologists, and social psychologists.
In the few short decades since their commercial deployment, 5 billion people—about three-quarters of all humanity, including children—have become mobile phone users. No technology has even approached the mobile phone's wildfire success. Effects of this success are apparent everywhere, ranging from accident scenes and earthquake rescue efforts to demeanor in the classroom and at dinner tables. No one interested in the next generation of issues provoked by the mobile communication revolution will want to miss this important new collection of essays.The mobile phone has given near-transcendent power to ordinary people. All aspects of social life have been touched by mobile technology. An ever-growing host of tracking, immersion, gaming, and commercial applications are becoming available. The community of mobile communication scholars has blossomed from a handful of pioneers a decade ago to a large and dynamic intellectual community that spans the globe. Area researchers have gained much insight into cultural, symbolic, and social interaction aspects of mobile communication as well as its relevance to commerce.To address the social policy dimension of the mobile communication revolution, this volume presents analyses by leading thinkers in the field. The volume offers novel and keen insights into the topic. Subjects include the role of mobiles in policy formation and evaluation in several areas including the mobile-digital divide and political campaigns. Also explored are processes and policy implications of mobiles in creating or alleviating social problems including social isolation and family dispersion. Other chapters analyze social policies for mobile devices, including attempts to regulate the use of the technology and to understand and moderate its potential harm to human health. The contributors' scope ranges across five continents and they address concerns at local, national, and international levels.
Perhaps no other technology has done so much to so many, but been studied by so few, as the telephone. Even as its physical size diminishes, the telephone is becoming more important. In Connections, now available in paperback, James E. Katz gives greater visibility to this important element in modern life. Katz examines how the telephone reveals gender relations in a way not predicted by feminist theories, how it can be used to protect and invade personal privacy, and how people harness telephone answering machines to their advantage. Katz's inquiry reports on obscene phone calls, the abuses of caller-ID technology, and attitudes toward voice mail. National data about cellular telephones are presented to show the extent to which beepers and car phones have become status symbols. Katz ranges from microsocial interaction to macrosocial theory, and from the family and personal levels of organization to that of large-scale industrial bureaucracies. The result of this investigation is a compelling mosaic spanning sociology and psychology, and organization and communication studies. These arresting portraits will offer profound insight to historians, students of American culture, and those concerned about the nature and direction of the emerging information society.
This 4th edition of Ratings Analysis describes and explains the current audience information system that supports economic exchange in both traditional and evolving electronic media markets. Responding to the major changes in electronic media distribution and audience research in recent years, Ratings Analysis provides a thoroughly updated presentation of the ratings industry and analysis processes. It serves as a practical guide for conducting audience research, offering readers the tools for becoming informed and discriminating consumers of audience information. This updated edition covers: International markets, reflecting the growth in audience research businesses with the expansion of advertising into new markets such as China. Emerging technologies, reflecting the ever increasing ways to deliver advertising electronically and through new channels (social media, Hulu) Illustrates applications of audience research in advertising, programming, financial analysis, and social policy; Describes audience research data and summarizes the history of audience measurement, the research methods most often used, and the kinds of ratings research products currently available; and Discusses the analysis of audience data by offering a framework within which to understand mass media audiences and by focusing specifically to the analysis of ratings data. Appropriate for all readers needing an in-depth understanding of audience research, including those working in advertising, electronic media, and related industries, Ratings Analysis also has much to offer academics and policy makers as well as students of mass media.
For more than 30 years, Practical Management of Pain has offered expert guidance to both clinicians and trainees, covering every aspect of acute and chronic pain medicine for adult and pediatric patients. The fully revised 6th Edition brings you fully up to date with new developments in patient evaluation, diagnosis of pain syndromes, rationales for management, treatment modalities, and much more. Edited by a team of renowned pain clinicians led by Dr. Honorio Benzon, this authoritative reference is a comprehensive, practical resource for pain diagnosis and treatment using a variety of pharmacologic and physical modalities. - Presents a wealth of information in a clearly written, easily accessible manner, enabling you to effectively assess and draw up an optimal treatment plan for patients with acute or chronic pain. - Takes a practical, multidisciplinary approach, making key concepts and techniques easier to apply to everyday practice. - Shares the knowledge and expertise of global contributors on all facets of pain management, from general principles to specific management techniques. - Discusses the latest, best management techniques, including joint injections, ultrasound-guided therapies, and new pharmacologic agents such as topical analgesics. - Covers recent global developments regarding opioid induced hyperalgesia, neuromodulation and pain management, and identification of specific targets for molecular based pain. - Includes current information on the use of cannabinoids in pain management and related regulatory, professional, and legal considerations. - Includes the latest guidelines on facet injections and safety of contrast agents. - Provides new, evidence-based critical analysis on treatment modality outcomes and the latest information on chronic pain as a result of surgical interventions. - Enhanced eBook version included with purchase. Your enhanced eBook allows you to access all of the text, figures, and references from the book on a variety of devices.
While serving as a physician overseas in resource-poor countries, Dr. James Chambers recognized the need for a practical, portable reference for non-specialist healthcare providers to orient them to common issues when serving in new situations, whether due to geography, austere environments, or complex humanitarian disasters. Field Guide to Global Health and Disaster Medicine draws on the experience, training, and perspectives of committed healthcare providers from diverse nations and backgrounds to provide the most essential information for maximum utility in the field—whether in a refugee camp, operating room, disaster response scene, or other demanding environment. - Helps providers prepare for service overseas, organize data to develop differential diagnoses, assimilate information on infectious and environmental diseases, and effectively serve the patients they will encounter. - Provides concise, easy-to-read coverage of how to approach a differential diagnosis for infectious diseases overseas; nutritional, sexual, and environmental conditions; surgical and anesthesia care; long-term and short-term systems-based challenges, and more. - Covers key topics such as Approach to Refugees and Internally Displaced Persons, Medical Response to Disasters, Mental Health in War and Crisis Regions, and Considerations for Pandemic Preparedness and Response. - Acknowledges the wide variance of different cultures, motives, resources, and limitations in the global health arena, and helps readers understand the factors which impact the efficacy and sustainability of care strategies.
This book offers a major reconceptualization of the term audience, one which involves a landscape, including the landscape of a given audiencesituated and territorializing features of any way of seeing and defining the world. It acknowledges, in the face of conventional discourse analysis, the contextual features of discourse, to produce complex and textured understanding of the concept of audience. The book will speak to students of rhetoric, mass communication, cultural studies, anthropology, and sociology alike. This book offers a major reconceptualization of the term audience, including the landscape of a given audiencethe situated and territorializing features of any way of seeing and defining the world. Given de Certeaus hypothesis that listening, watching, and reading all occur in places and result in produce transformed paths or spaces, the contributors to this landmark volume have provided innovative essays analyzing the transformations that take place in the geography between sender and receiver. The book acknowledges, in the face of conventional discourse analysis, the contextual features of discourse, to produce a complex and textured understanding of the concept of audience. The Audience and Its Landscape, presents the work of a vital cross-section of international scholars including Swedens Karl Erik Rosengren, the UKs Jay G. Blumler and Roger Silverstone, Australias Tony Bennett, Israels Elihu Katz, Canadas Martin Allor, and the United Statess Janice Radway, Byron Reeves, and John Fisk, to name a few. This book is truly groundbreaking in its depth and scope, and will speak to students of rhetoric, mass communication, cultural studies, anthropology, and sociology alike.
Arguing for a General Framework for Mass Media Scholarship challenges scholars and students to consider and reconsider what we know about media and how we think about media. As such, the book provides an important framework for thinking about knowledge—regardless of the discipline... The text provides all of the necessary tools to move the field forward in a way that will increase the rigor of the work being done and augment the overall profile of the discipline." –Dana Mastro, University of Arizona In this groundbreaking book, W. James Potter presents an innovative perspective to media scholars and students who are frustrated with the fragmentation of research findings across so many journals, books, and fields. Arguing for a General Framework for Mass Media Scholarship presents a clear plan for a more efficient way to build knowledge about the mass media so that it can be better organized and made more useful. Key Features Conducts an in-depth analysis of mass media scholarship's four major facets of effects, content, audiences, and organizations Presents a significant shift in conceptualizing media effects and ways research can be conducted to generate more useful knowledge about media influence Develops "narrative line" as a tool to guide analyses about how content decisions are made by producers Synthesizes a system of explanation about why audiences attend to certain messages and how individuals construct meaning from those messages Incorporates an analysis of mass media organizations to provide greater context of understanding messages and their effects on individuals and macro units in society "The book will play an important role in providing structure to a broad, fragmented discipline. I believe it will, at the very least, create important dialogues about what we now know/understand about areas of mass media, and where we should move as a discipline... This book is clearly a 'call to arms' for mass media scholars to ratchet up the quality of research (and what we know), to see the interconnections within and among strands of scholarship, and to move forward in a more efficient, organized manner. Professor Potter should be commended for this." —Roger Cooper, Ohio University "This book is...that call to action that comes forward every few years, to wake us up and challenge our ways of doing things, not by being radical, but via synthesis... I've been waiting for several years for a book like this." —Sahara Byrne, Cornell University
In the early 20th century, a new and distinctive concept of the audience rose to prominence. The audience was seen as a mass -- a large collection of people mostly unknown to one another -- that was unified through exposure to media. This construct offered a pragmatic way to map audiences that was relevant to industry, government, and social theorists. In a relatively short period of time, it became the dominant model for studying the audience. Today, it is so pervasive that most people simply take it for granted. Recently, media scholars have reopened inquiry into the meaning of "audience." They question the utility of the mass audience concept, characterizing it as insensitive to differences among audience members inescapably bound up with discredited notions of mass society, or serving only a narrow set of industrial interests. The authors of this volume find that these assertions are often false and unwarranted either by the historical record or by contemporary industry practice. Instead, they argue for a rediscovery of the dominant model by summarizing and critiquing the very considerable body of literature on audience behavior, and by demonstrating different ways of analyzing mass audiences. Further, they provide a framework for understanding the future of the audience in the new media environment, and suggest how the concept of mass audience can illuminate research on media effects, cultural studies, and media policy.
This is the second edition of the third volume in the Monographs on Pathology of Laboratory Animals series. Since the first edition, new information has developed at a remarkable pace. Both editions propose standardized nomenclature that is being used internationally, gaining significant acceptance. The result is improved communications of pathologic data to regulatory agencies and in scientific publications worldwide. New information on the nature and variability of preneoplastic lesions in the liver of laboratory rodents is included in this edition. The book expands data on the accompanying changes in enzyme activity in affected liver cells. Spongiosis hepatis in the rat and its relation to spongiotic pericytoma are discussed thoroughly. Information on many other pathologic entities is brought up to date and new ones are added to this second edition, making it an even more useful and expanded reference text.
Media Effects provides students with an in-depth understanding of how the media are constantly influencing individuals and society. W. James Potter guides readers through the extensive body of research on the effects of the mass media by organizing the book around two Media Effects Templates. The first template helps organize thinking about media influences on individuals, and the second focuses on media influences on larger social structures and institutions. Throughout the book, Potter encourages students to analyze their own experiences tby searching for evidence of these effects in their own lives, making the content meaningful.
Superstring theory and its successor, M-theory, hold promises of a deeper understanding of the Standard Model of particle physics, the unification of the four fundamental forces, the quantum theory of gravity, the mysteries of quantum black holes, Big Bang cosmology and, ultimately, their complete synthesis in a final theory of physics. This volume records the proceedings of the major annual international conference on the subject, OC Strings 2000OCO, which involved 42 talks by the world''s leading experts on string theory and M-theory. It will be of interest not only to researchers in the field but also to all those who wish to keep abreast of the latest developments and breakthroughs in this exciting area of theoretical physics. Contents: Gauge Fields, Scalars, Warped Geometry, and Strings (E Silverstein); RS Braneworlds in Type IIB Supergravity (K S Stelle); Supersymmetry in Singular Spaces and Domain Walls (R Kallosh); Overview of K -theory Applied to Strings (E Witten); N =2 Gauge-Gravity Duals (J Polchinski); The Supergravity Brane-world (J T Liu); Aspects of Collapsing Cycles (B R Greene); Covariant Quantization of the Superstring (N Berkovits); Supergravity Description of Field Theories on Curved Manifolds and a No Go Theorem (J Maldacena & C Nuez); Cosmological Breaking of Supersymmetry? (T Banks); Space-Time Uncertainty and Noncommutativity in String Theory (T Yoneya); Stable Non-BPS States and Their Holographic Duals (S Mukhi & N V Suryanarayana); Representations of Superconformal Algebras in the AdS 7/4 /CFT 6/3 Correspondence (S Ferrara & E Sokatchev); and other papers. Readership: String theorists and mathematical physicists.
Regardless of your leadership position or the relationship you have with others, when you speak--your words influence lives Award-winning author James Watkins examines biblical and behavioral principles for persuasive communication and the practical ways you can enhance your leadership of others through the power of the written and spoken word.
Offering unparalleled coverage of infectious diseases in children and adolescents, Feigin & Cherry's Textbook of Pediatric Infectious Diseases 8th Edition, continues to provide the information you need on epidemiology, public health, preventive medicine, clinical manifestations, diagnosis, treatment, and much more. This extensively revised edition by Drs. James Cherry, Gail J. Demmler-Harrison, Sheldon L. Kaplan, William J. Steinbach, and Peter J. Hotez, offers a brand-new full-color design, new color images, new guidelines, and new content, reflecting today's more aggressive infectious and resistant strains as well as emerging and re-emerging diseases - Discusses infectious diseases according to organ system, as well as individually by microorganisms, placing emphasis on the clinical manifestations that may be related to the organism causing the disease. - Provides detailed information regarding the best means to establish a diagnosis, explicit recommendations for therapy, and the most appropriate uses of diagnostic imaging. - Features expanded information on infections in the compromised host; immunomodulating agents and their potential use in the treatment of infectious diseases; and Ebola virus. - Contains hundreds of new color images throughout, as well as new guidelines, new resistance epidemiology, and new Global Health Milestones. - Includes new chapters on Zika virus and Guillain-Barré syndrome. - Expert ConsultTM eBook version included with purchase. This enhanced eBook experience allows you to search all of the text, figures, and references from the book on a variety of devices.
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