Written by a team of renowned experts in the field, Marketing: A Critical Textbook provides a unique introduction and overview of critical approaches to marketing. Ideally suited to advanced students of marketing, the book uses examples and ′real world′ case studies to illustrate and discuss major alternative and critical perspectives on the subject, enabling students to constructively question the conventional assumptions, concepts and models with which they are already familiar. - Explains and debates key concepts in a clear, readable and concise manner. - Provides practical and innovative demonstrations of abstract and difficult concepts through classroom exercises and individual and group activities. - Includes a glossary of critical marketing terms. - Additional material on the companion website, including a full Instructor′s Manual and free access to full-text journal articles for students.
Discover the Creation of Camelot: An Unforgettable Journey into Arthurian Legends Immerse yourself in the enchanting universe of intense honor, indomitable loyalty, and eternal love in The Eagle, the lyrical reimagining of the cherished Arthurian tale. This captivating narrative offers a unique twist on a tale that has echoed through the centuries, crafting characters that are as compelling as they are complex. Experience the world through the eyes of the Gaulish nobleman, Clothar, known to us as the legendary Lancelot. His journey to the High King's court, inspired by tales of nobility, introduces him to Arthur, a steadfast advocate of unity and peace. Our story weaves bonds of brotherhood between Arthur and Clothar, journeying together towards the realization of Arthur's dream–the establishment of the fabled Camelot. Encounter the iconic Queen Guinevere, a passionate and idealistic woman, who, alongside her husband, endeavors to bring their noble vision to fruition. Their intertwined destinies create a tale of love that adds layers of depth to the rich fabric of Arthur's reign. With the rise of sinister forces threatening their ideals, the challenge intensifies, bringing excitement and uncertainty to the forefront. Many tales have been told of the dream that shined and died. This one will astonish even the most jaded. At the Publisher's request, this title is being sold without Digital Rights Management Software (DRM) applied.
Using the Mississippi Gulf Coast as a case study, this book focuses on the aftermath of Hurricane Katrina and develops the concept of resilience and how it applies to Homeland Security in the aftermath of the worst natural disaster to hit the United States. Through the lens of the national response to Hurricane Katrina and the local lens of the recovery of the Mississippi Gulf Coast community, this work elucidates the particular qualities that make a community and a nation more resilient, discussing resilience as a concept and an application. Additionally, it explores in-depth the interconnected fields that comprise resilience; including economic, social, infrastructure, and political domains. By examining what went right, what went wrong, and what can be improved upon during the Mississippi Gulf Coast's recovery, scholars and policymakers can better understand community resilience not just as a concept, but also as a practice.
Revolution is an idea that has been one of the most important drivers of human activity since its emergence in its modern form in the 18th century. From the American and French revolutionaries who upset a monarchical order that had dominated for over a millennium up to the Arab Spring, this notion continues but has also developed its meanings. Equated with democracy and legal equality at first and surprisingly redefined into its modern meaning, revolution has become a means to create nations, change the social order, and throw out colonial occupiers, and has been labelled as both conservative and reactionary. In this concise introduction to the topic, Jack R. Censer charts the development of these competing ideas and definitions in four chronological sections. Each section includes a debate from protagonists who represent various forms of revolution and counterrevolution, allowing students a firmer grasp on the particular ideas and individuals of each era. This book offers a new approach to the topic of revolution for all students of world history.
This volume summarizes the two-year effort of a working group of leading aquatic scientists sponsored by NSF, EPA, NASA, TVA, and NOAA to identify research opportunities and frontiers in freshwater sciences for this decade and beyond. The research agenda outlined focuses on issues of water availability, aquatic ecosystem integrity, and human health and safety. It is a consensus document that has been endorsed by all of the major professional organizations involved with freshwater issues.
The up-to-DATE guide to name reactions in heterocyclic chemistry Name Reactions in Heterocyclic Chemistry II presents a comprehensive treatise on name reactions in heterocyclic chemistry, one of the most exciting and important fields within organic chemistry today. The book not only covers fresh ground, but also provides extensive information on new and/or expanded reactions in: Three- and four-membered heterocycles Five-membered heterocycles (pyrroles and pyrrolidines, indoles, furans, thiophenes, and oxazoles) Six-membered heterocycles, including pyridines, quinolines, and isoquinolines Featuring contributions from the leading authorities in heterocyclic chemistry. Each section includes a description of the given reaction, as well as the relevant historical perspective, mechanism, variations and improvements, synthetic utilities, experimental details, and references to the current primary literature. The reactions covered in Name Reactions in Heterocyclic Chemistry have been widely adopted in all areas of organic synthesis, from the medicinal/pharmaceutical field, to agriculture, to fine chemicals, and the book brings the most cutting-edge knowledge to practicing synthetic chemists and students, along with the tools needed to synthesize new and useful molecules.
Jack Zipes has put together the first comprehensive anthology of feminist fairy tales and essays to appear since the women's movement gained momentum in the 1960's. He has selected works by such gifted writers as Angela Carter, Margaret Atwood, Tanith Lee, Jay Williams, Jane Yolen, Anne Sexton, Olga Broumas and Joanna Russ-all of whom, whether they consider themselves feminists or not, have written innovative stories which seek to break the classical tradition of fairy tales. The accompanying critical essays, by Marcia Lieberman, Sandra Gilbert, Susan Gubar and Karen Rowe, discuss how fairy tales play an important role in early socialization, influencing the manner in which children perceive the world and their place in it even before they begin to read.
In this book Lynn Hunt and Jack R. Censer lucidly trace events from 1789 until the fall of Napoleon, stressing the global dimensions of the French Revolution and offering balanced coverage of both its causes and outcomes. In doing so, Hunt and Censer reaffirm its huge significance for the modern political world in the process. Hunt and Censer give due attention to global competition, fiscal crisis, slavery and the beginnings of nationalism alongside more traditional topics, such as human rights and constitutions, terror and violence, and the rise of authoritarianism. This global lens allows the authors to convincingly demonstrate how the French Revolution and Napoleonic Empire fundamentally altered the political landscapes of Europe, the Americas, North Africa and parts of Asia as well. The book also contains end-of-chapter questions, timelines and a wealth of primary source extracts for analysis and class discussion. This 2nd edition has been fully updated throughout and now includes: · A new first chapter which greatly enhances the wider 18th-century background material. It explains how events, trends, and personalities from the 1770s onwards created an opening that was turned into a world-shattering revolution. · A historiography textbox feature in each chapter that addresses topics and individuals like Louis XVI, terror, Robespierre and the Haitian Revolution. The feature sees two contrasting excerpts analysed and contextualized in each case. · 18 further images and 6 more maps for a stronger visual aspect and better geographical context.
This six-volume set reproduces the complete writings of the London Corresponding Society (LCS) as well as other contemporary literature and parliamentary debates, and reports relating to the Society. The LCS was at the forefront of the call for political reform in the late 18th century. Volume 1 spans 1792 to 1794.
Early on, critics often were distracted by the Maestro's dancelike style as a conductor.... But he always protested that he was not aware of it during the performance. His podium manner had to be a burning need to communicate the composer's thought processes to both orchestra and audience, whatever the physicality it took to make it manifest. At times it was as if he were-in the title of one of his songs from On the Town-"Carried Away." One is reminded of words from Psalm 35:
First published in 1996, this work covers all the major sectors of policing in the United States. Political events such as the terrorist attacks of September 11, 2001, have created new policing needs while affecting public opinion about law enforcement. This third edition of the "Encyclopedia" examines the theoretical and practical aspects of law enforcement, discussing past and present practices.
A black southern doctor offers a gripping memoir of his childhood in Alabama, his efforts to overcome racism in the white medical community, his participation in the civil rights movement and his problems with the Medicaid program and state medical authorities"--Provided by publisher.
The current literature compartmentalizes the complex issue of water and wastewater into its discrete components; technology, planning, policy, construction, economics, etc. Considered from the perspective of sustainability, however, water in the urban environment must be approached as a single resource that can be continuously reused and recycled. This book will be the first to capture all of the current work on this idea in a single, integrated, plan for designing the water-centric cities of the future. From new construction to the retrofitting of existing systems, this book presents the case for a new urban relationship to water, one with a more sustainable connection to the environment and the hydrological cycle. Through case studies of successfully planned and built systems around the world, the book will educate the reader about the need for a new approach to urban water management, and make the case that these changes are not only possible but imperative.
Rutherford's Vascular Surgery - the most acclaimed comprehensive reference in its field - presents definitive, state-of-the-art guidance on every aspect of vascular health care, equipping you to make the best clinical decisions and optimize outcomes. Extensively revised by many new, international authors - led by Drs. Jack Cronenwett and K. Wayne Johnston - and now published in association with the Society for Vascular Surgery, this 7th Edition provides the authoritative answers that surgeons, interventionalists, and vascular medicine specialists need to provide effective care for vascular surgery patients. Consult this title on your favorite e-reader with intuitive search tools and adjustable font sizes. Elsevier eBooks provide instant portable access to your entire library, no matter what device you’re using or where you’re located. Get answers you can depend on. Now published in association with the Society for Vascular Surgery, Rutherford's delivers the world’s most trusted information on all major areas of vascular health care, written by international experts, with up-to-date bibliographies and annotated recommended references. Overcome any clinical challenge with in-depth sections on Fundamental Considerations, Patient Evaluation, Atherosclerotic Risk Factors, Perioperative Care, Bleeding and Clotting, Complications, Venous Disease, Lymphedema, Arteriovenous Anomalies, Hemodialysis Access, Miscellaneous Technique, Grafts and Devices, Cerebrovascular Disease, Lower Extremity Arterial Disease, Upper Extremity Arterial Disease, Arterial Aneurysms, Renal and Mesenteric Disease, and Trauma and Acute Limb Ischemia. Choose the best management option for each patient with discussions of operative, endovascular, and non-operative approaches for vascular conditions. Access the complete contents of Rutherford's Vascular Surgery online at www.expertconsult.com - with monthly updates from the Journal of Vascular Surgery and the European Journal of Vascular and Endovascular Surgery, plus videos of procedures, an image library, review questions, and more. Master the latest developments, techniques, and approaches with thorough updates on endovascular applications, vascular access, imaging, non-operative management, and much more. View clinical and physical findings and operative techniques more vividly with a new full-color layout and more full-color images.
Now in its second edition, Managing Employee Performance and Reward continues to offer comprehensive coverage of employee performance and reward, presenting the material in a conceptually integrated way. This new edition has been substantially updated and revised by a team of specialist contributors, and includes: • An increased focus on employee engagement and the alignment between the organisation's goals and the personal goals of employees • Expanded coverage of coaching, now a leading-edge performance enhancement practice • Extensive updates reflecting the major changes in employee benefits in recent years, as organisations strive to attract and retain talent • Updated coverage of executive salaries and incentives in the contemporary post-GFC environment. This popular text is an indispensable resource for both students and managers alike. Written for a global readership, the book will continue to have particular appeal to those studying and practising people management in the Asia-Pacific region.
Presenting both a panoramic introduction to the essential disciplines of drug discovery for novice medicinal chemists as well as a useful reference for veteran drug hunters, this book summarizes the state-of-the-art of medicinal chemistry. It covers key drug targets including enzymes, receptors, and ion channels, and hit and lead discovery. The book hen surveys a drug's pharmacokinetics and toxicity, with a solid chapter covering fundamental bioisosteres as a guide to structure-activity relationship investigations.
Resilience as a concept has become embedded in public policy discourse within countries across the world in a wide range of contexts--planning, education, emergency management, and supply chains. The goal of this book is to assist future community leaders and professionals with the subsystem components and the actions that must be taken to insure community resilience, and to alert them to the potential pitfalls when adapting their community to the challenges that continually change. The development of trust among and between diverse members of communities and the political and economic leaders is essential if our views of how to build resilience are to change. The book is divided into five sections. The first section explores the challenges of transformational change, building community resilience with alternative frameworks, and resilience in time and space with lessons from ecology. Section II covers the building of hazard resilient communities through technology, microscale disaster and local resilience, the building of resilient cities by harnessing the power of urban analytics. and the failure to describe and communicate the possible future climate change scenarios. Section III examines challenges for urban theory when conceptualizing financial resilience, the role of social capital in community disaster resilience, the challenges of citizen engagement and resilience in the Dutch disaster management, and the rationalities of extraction and resilience of fossil-fueling vulnerability in an age of extreme energy. Section IV explores shifting from risks to consequences when building resilience to mega-hazards, resilience and small island nations, the sea level rise, demographics and rural resilience on Maryland’s Eastern shore, and the epicenter of community resilience in the California’s San Francisco Bay Area. Section V discusses observations and challenges on building community resilience in the twenty-first century. This highly informative and indispensable volume will be meaningful for future community leaders, citizens, stakeholders, government officials, emergency management, and crisis interveners.
Here in one pocket-sized handbook is an understandable collection of essential business and legal concepts for the professional wrestler. Topics addressed include: Contract Law Endorsement Opportunities Trademarks and Copyrights Unions Estate Planning Self-Employment Taxes Whether you currently work in the professional wrestling industry, aspire to break into the business, or are just a pro wrestling fan, this book provides an enlightening glimpse into the colorful world of professional wrestling from a lawyer's perspective.
Hayward explores the way in which the French define their identity by opposition to the 'Anglo-Saxons': first England, now America. The prologue explores France's self-image by contrast with the Anglo-American counter-identity.
Happy days are here again was President Roosevelts slogan in 1932 to quell the effects of the Great Depression. Meanwhile, half of western Oklahoma was blowing away in the Dust Bowl winds, resulting in hundreds moving west to find jobs. A few years after that, Japan bombed Pearl Harbor, and we were at war with Japan and Germany. This is the setting on a small farm in northeastern Oklahoma in which a young boy with three older brothers and a younger sister must grow into adulthood. It was a good but tough life. A father becoming an invalid with Mom becoming the breadwinner made it tougher. We were poor but we didnt know it was a common thought in later years. Everybody was in the same boat. Let these storiessome amusing, some sadtake you back to those times in the last century.
I knew very little about our neighbors that resided on the "Rez" a mere five miles south of Syracuse. They are called Onondage which means "People of the Hills." The Iroquois confederacy encompassed most of New York state from lake Erie to the Hudson River, the St. Lawrence river to the state of Pennsylvania. Learn about their lifestyle, language, food choices, clothing, respect for the children and elders. They have their own belief regarding the creation of the earth. They were the founders of democracy! They were not conquered but still here today. I am proud to know them and to be welcome in their homes. Jack Edgerton A.K.A "Mohawk Jack
This volume brings together eight essays (all but one previously unpublished) that offer innovative strategies for studying society and culture in eighteenth-century France. Divided into three sections, the chapters map out current research paths in social, cultural, and political history. The authors engage the most heated subjects of debate in the field today, including the changing nature of political life in the age of Enlightenment, the role of public opinion in undermining absolutism, and the impact of gender on social relationships and political language in the late eighteenth century. They demonstrate a marked interest in the lives of ordinary and humble French people, finding that exclusion from the main corridors of power fostered cunning and resourcefulness, not political indifference or ignorance. The articles encompass the Old Regime and the revolutionary era without falling into the teleological trap of using the former as the backdrop for the events of 1789. On the contrary, many of the authors consciously avoid this bias by investigating the Old Regime in its own right or by consciously linking the pre- and postrevolutionary eras. This decision alone marks an important turning of the tide. By establishing a dialogue between the Old Regime and the revolution, this volume implicitly pays homage to those historians who insist on the structural continuities that underlay the rupture of 1789. Contributors are Cissie Fairchilds, Christine Adams, Orest Ranum, Lisa Jane Graham, Harvey Chisick, John Garrigus, Lenard Berlanstein, and Jack Censer.
When these two [authors] combine their considerable experience, the reader has to pay attention. Naval Aviation NewsIn 1999, by a vote of 52 to 47, the U.S. Senate cleared the names of Admiral Husband Kimmel and Lieutenant General Walter Short of blame for leaving Pearl Harbor vulnerable to attack. According to the declaration, Kimmel and Short had performed their duties "competently and professionally," and that America's losses at Pearl were "not the result of dereliction of duty." Revisionist historians have been trying for years to portray Short and Kimmel as innocent scapegoats. However, Major General Kenneth Bergquist is among the many witnesses who went to their graves crying "foul," but not before telling their stories to historians Jack Lambert and Norman Polmar.This book combines the evidence of never-before-seen photos and documents, Lambert's taped interviews with some of the last surviving witnesses, exhaustive research of all remaining evidence, Polmar's perspective as naval warfare commentator for the History Channel, and Barry Levenson's legal experience trying cases before the U.S. Supreme Court, to finally put the case of the tragic failure of command and dereliction of duty leading up to December 7, 1941, to rest.Senator Strom Thurmond called Kimmel and Short "the final two victims of Pearl Harbor." In reality, was the last victim the truth?
This second edition of “Sustainable Mountain Development” is a history of the development of mountain environmental awareness from its origins during the Stockholm Conference on the Environment in 1973. This provided intellectual input into UNESCO’s MAB Programme, especially MAB-6 (Impact of Human Activities on Mountain Environments), The International Geographical Union’s commission on mountains, and The United Nations University’s (UNU) mountain project, the latter initiated in 1978. All this research and intellectual activity saw its maturation during the 1992 Earth Summit held in Rio de Janeiro. The major document universally agreed upon was AGENDA 21, with Chapter 13 concentrating on mountain environmental problems which led to 2002 being dedicated as The International Year of Mountains, and December 17th as International Mountain Day. The research that inspired this book, accompanied by intensive environmental and political activity, was initially propagated by a small group of colleagues that ultimately expanded to a world-wide endeavour. The work was recognised by three awards of the King Albert Gold Medal, two RGS Gold Medals, approved by Her Majesty Queen Elizabeth II, and countless other awards. It led to the founding of the International Mountain Society in 1980 and its quarterly journal “Mountain Research and Development” (1981). The work expanded into subsequent research efforts, including specific assessments of projected major catastrophes such as the status of the potential outbreak of glacier lakes (GLOFs), the impacts of climate warming, and incorporation of the mountain subsistence men and women whose environmental knowledge was enthusiastically recognized. This edition provides a new epilogue, which outlines the considerable changes to world environmental assessment since the establishment of 2002 as the International Year of Mountains, and notes that 2022 has been designated as the International Year of Sustainable Mountain Development.
This book addresses the dilemma created by the discrepancy between our efforts to prevent adolescent pregnancy and our support of adolescent parenthood, which the author argues is America's greatest unrecognized public health crisis. It is the most preventable cause of crime and welfare dependency, and because we hold no expectations for parents who conceive and give birth to children, rates of child neglect and abuse in the United States far exceed those of other developed nations. Westman explores the circumstances and values that make motherhood seem to be girls' best option and that induce males to conceive without the ability to support their children. It proposes a feasible legal procedure as the basis for ensuring that adolescents' babies have competent parents with the resources and environments they need.
Published in association with the Society for Vascular Surgery, Rutherford’s Vascular Surgery presents state-of-the-art updates on all aspects of vascular health care. Extensively revised by many new authors to meet the needs of surgeons, interventionalists, and vascular medicine specialists, this medical reference book incorporates medical, endovascular and surgical treatment, as well as diagnostic techniques, decision making and fundamental vascular biology. Consult this title on your favorite e-reader, conduct rapid searches, and adjust font sizes for optimal readability. Master the latest developments, techniques, and approaches with thorough updates on endovascular applications, vascular access, imaging, non-operative management, and much more. View clinical and physical findings and operative techniques more vividly with a full-color layout and images. Get answers you can depend on. Rutherford's delivers the world’s most trusted information on all major areas of vascular health care, is written by international experts, and includes up-to-date bibliographies and annotated recommended references. Discover emerging techniques in rapidly advancing topics, with special emphasis on endovascular coverage, vascular imaging, angiography, CT and MRI. Explore brand new chapters on dialysis catheters, renovascular disease, and management of branches during endovascular aneurysm. Stay up-to-date with the latest coverage of endovascular procedures that reflects the changing practices and techniques in vascular surgery. Access videos at Expert Consult.
This will help us customize your experience to showcase the most relevant content to your age group
Please select from below
Login
Not registered?
Sign up
Already registered?
Success – Your message will goes here
We'd love to hear from you!
Thank you for visiting our website. Would you like to provide feedback on how we could improve your experience?
This site does not use any third party cookies with one exception — it uses cookies from Google to deliver its services and to analyze traffic.Learn More.