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A Man in the West

By: Jack Beddall

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A Man in the West

By: Jack Beddall

Those of us who love westerns, love heroes. Whether they are winning the west or winning the woman, beating the bad guys or beating the elements, we follow their every move and cheer their every victory. But do all heroes have to be tall, handsome, able to ride hard and shoot straight? Not in A Man in the West. The story is narrated by Moot, a teen age boy who has never been able to talk. As was common in the nineteenth century, he has been treated as little more than a nuisance, “more like a pet,” he says. He has not made the simplest of decisions that he can remember. The reader follows his growth and development throughout the book, from inside his head. We see not just what he learns, but how he learns. His goal is someday “to be considered a person.” What he becomes is the kind of person everyone wishes they were, the western hero. This story generates discussion and understanding of those who are not perfectly made and perfectly functioning. Readers of every age will identify with all of Moot’s insecurities and self doubts, but will be motivated by his incredible performance and growth.

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Page Count

270

Publisher

iUniverse

Published Date

ISBN 10

0595197795

ISBN 13

9780595197798

Marketing

A Critical Textbook

By: Nick Ellis,James Fitchett,Matthew Higgins,Gavin Jack,Ming Lim,Michael Saren,Mark Tadajewski

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Marketing

A Critical Textbook

By: Nick Ellis,James Fitchett,Matthew Higgins,Gavin Jack,Ming Lim,Michael Saren,Mark Tadajewski

Written by a team of renowned experts in the field, Marketing: A Critical Textbook provides a unique introduction and overview of critical approaches to marketing. Ideally suited to advanced students of marketing, the book uses examples and ′real world′ case studies to illustrate and discuss major alternative and critical perspectives on the subject, enabling students to constructively question the conventional assumptions, concepts and models with which they are already familiar. - Explains and debates key concepts in a clear, readable and concise manner. - Provides practical and innovative demonstrations of abstract and difficult concepts through classroom exercises and individual and group activities. - Includes a glossary of critical marketing terms. - Additional material on the companion website, including a full Instructor′s Manual and free access to full-text journal articles for students.

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Page Count

258

Publisher

SAGE

Published Date

ISBN 10

1446243958

ISBN 13

9781446243954