J.P. Lepre's Books

The Egyptian Pyramids

A Comprehensive, Illustrated Reference

By: J.P. Lepre

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The Egyptian Pyramids

A Comprehensive, Illustrated Reference

By: J.P. Lepre

This generously illustrated work is the most complete reference book ever published on these fascinating and compelling structures of the ancient world. Facts on each of the 42 pharaohs and the monuments they constructed (and commentary from the author who has extensively explored them) include all elements of each pyramid complex that have been discovered, and whether a sarcophagus and mummy have been located. Cross-sectional diagrams and floor plans are provided for all pyramids so far uncovered, as well as photographs where available. Longer essays discuss in painstaking detail the unusual features of such as the Bent Pyramid of Pharaoh Sneferu and the Great Pyramid of Pharaoh Khufu. Eight appendices include a comparison of Egyptian to Aztec and Mayan pyramids; and notable pyramid authors and explorers. The resulting book offers solutions to many of the intriguing mysteries long associated with the pyramids in addition to tantalizing suggestions of discoveries yet to be made.

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Page Count

361

Publisher

McFarland

Published Date

ISBN 10

147662156X

ISBN 13

9781476621562

Brand Elevation

Lessons in Ueber-Branding

By: Wolfgang Schaefer,JP Kuehlwein

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Brand Elevation

Lessons in Ueber-Branding

By: Wolfgang Schaefer,JP Kuehlwein

How can a brand become one of those peerless 'Ueber-Brands' we all admire and are willing to pay a premium for? Is there a proven process? Where should we start? Brand Elevation explains the main drivers behind brands becoming peerless and priceless and how to harness these principles to develop a winning brand strategy. Written for marketers and brand managers of all levels of experience, and for both those working in start-ups and established players, it proposes a six-step, easy-to-follow program to elevate your brand. Brand Elevation explores challenges such as creating a distinct and brand-guiding mission, mediating between exclusivity and inclusion and mastering the art of seduction. Featuring case studies and expert accounts from organizations including Airbnb, Acqua di Parma, Burt's Bees, Lakrids, Starbucks, TerraCycle, and YouTube, Wolfgang Schaefer and JP Kuehlwein skilfully explain how any brand - regardless of sector and industry - can become a modern prestige brand.

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Page Count

311

Publisher

Kogan Page Publishers

Published Date

ISBN 10

1789664675

ISBN 13

9781789664676

Unwanted Effects of Cosmetics and Drugs Used in Dermatology

By: A.C. de Groot,J.W. Weyland,J.P. Nater

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Unwanted Effects of Cosmetics and Drugs Used in Dermatology

By: A.C. de Groot,J.W. Weyland,J.P. Nater

This 3rd edition provides updated information on side effects of cosmetic products, topical and systemic drugs used in dermatology, and other therapeutic modalities used by dermatologists including PUVA therapy and (new in this edition) dermal implants, laser therapy, chemical face peels and cryotherapy. Because of the explosion of new knowledge since the last edition (the 2nd edition of this book was published 8 years ago), the section on cosmetics has largely been rewritten and extended, the section on side effects of systemic drugs used in dermatology has also been expanded, and the index of drugs has been made comprehensive. This book will be of great value to the practising physician who is confronted with a (possible) adverse reaction to a cosmetic or drug used in dermatological practice as well as to those who are scientifically interested, by providing access to recent relevant literature.

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Age

Page Count

788

Publisher

Elsevier

Published Date

ISBN 10

0444897755

ISBN 13

9780444897756

Book's by J.P. Lepre

The Egyptian Pyramids

The Egyptian Pyramids

Brand Elevation

Brand Elevation

Unwanted Effects of Cosmetics and Drugs Used in Dermatology

Unwanted Effects of Cosmetics and Drugs Used in Dermatology

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