Ilise Benun's Books

Stop Pushing Me Around

A Workplace Guide for the Timid, Shy, And Less Assertive

By: Ilise Benun

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Stop Pushing Me Around

A Workplace Guide for the Timid, Shy, And Less Assertive

By: Ilise Benun

According to the Shyness Institute in Palo Alto, Calif., half of all American adults consider themselves shy! If you're one of them, don't worry! There are skills and techniques you can learn which will allow you to grow out of your shell and become a friendly, assertive person. Learn these simple strategies and you will get along better with colleagues, be seen as a strong, team player, get the promotions you deserve or the clients you want and, ultimately--and naturally--succeed in business. You can conquer your shyness and learn to present yourself confidently in a wide variety of business situations, from speaking up at a meeting, to taking credit for a project, to asking a busy boss for a deserved raise.

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Page Count

202

Publisher

Red Wheel/Weiser

Published Date

ISBN 10

1601636172

ISBN 13

9781601636171

The Designer's Guide To Marketing And Pricing

How To Win Clients And What To Charge Them

By: Ilise Benun,Peleg Top

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The Designer's Guide To Marketing And Pricing

How To Win Clients And What To Charge Them

By: Ilise Benun,Peleg Top

Do what you love and make money! The Designer's Guide to Marketing and Pricing will answer all the common questions asked by designers trying to stay afloat in their creative business - and also successful designers who want to put a little more thought into their operations. Whether you're a freelancer, an aspiring entrepreneur or a seasoned small-business owner, you'll learn everything you need to know about how to market and price your services. This book shows you how to: learn which marketing tools are most effective and how to use them create a smart marketing plan that reflects your financial goals plan small actionable steps to take in reaching those financial goals determine who your ideal clients are and establish contact with them turn that initial contact into a profitable relationship for both of you talk to clients about money and the design process - without fear figure out a fair hourly rate and give an accurate estimate for a project You'll learn the ins and outs of creating and running a creative services business - the things they never taught you in school. Plus, there are useful worksheets throughout the book, so you can apply the principles and formulas to your own circumstances and create a workable business plan right away.

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Page Count

154

Publisher

Simon and Schuster

Published Date

ISBN 10

1440325162

ISBN 13

9781440325168

The Creative Professional's Guide to Money

How to Think About It, How to Talk About it, How to Manage It

By: Ilise Benun

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The Creative Professional's Guide to Money

How to Think About It, How to Talk About it, How to Manage It

By: Ilise Benun

The Creative Professional's Guide to Money teaches creatives everything they need to know about the financial side of running a creative business. Creatives - which include anyone promoting their own creative services (designers, copywriters, photographers, illustrators, interior designers, web designers, and more) - are great at their work, but when it comes to running the financial side of their business, most would rather not talk about it. This book focuses on proven techniques and resources used by a wide range of successful creatives to manage their business finances. Expert advisers are interviewed on topics such as accounting, taxes, contracts and financial planning. Using examples, case studies, and real-life stories from actual creatives, this book addresses: How to build the financial structure of a creative business from the ground up How to set up and achieve long-term financial goals and plan for a prosperous retirement Common financial mistakes small business owners make and how to avoid them How to handle taxes and insurance How to perform day-to-day accounting tasks How to create a budget and adhere to it What to charge for work and how to determine a profit margin How to talk about money with clients and prospects

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Page Count

240

Publisher

Simon and Schuster

Published Date

ISBN 10

1440315191

ISBN 13

9781440315190

Money Management for Business Success

By: Ilise Benun,Peleg Top

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Money Management for Business Success

By: Ilise Benun,Peleg Top

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Page Count

161

Publisher

Lulu.com

Published Date

ISBN 10

1435739639

ISBN 13

9781435739635

Public Relations For Dummies

By: Eric Yaverbaum,Ilise Benun

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Public Relations For Dummies

By: Eric Yaverbaum,Ilise Benun

Proven techniques that maximize media exposure for your business A seasoned PR pro shows you how to get people talking When it comes to public relations, nothing beats good word of mouth. Want to get customers talking? This friendly guide combines the best practical tools with insight and flair to provide guidance on every aspect of PR, so you can launch a full-throttle campaign that'll generate buzz -- and build your bottom line. Discover how to * Map a winning PR strategy * Grab attention with press releases, interviews, and events * Cultivate good media relations * Get print, TV, radio, and Internet coverage * Manage a PR crisis

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Page Count

391

Publisher

John Wiley & Sons

Published Date

ISBN 10

0471772720

ISBN 13

9780471772729

Stop Pushing Me Around

A Workplace Guide for the Timid, Shy, And Less Assertive

By: Ilise Benun

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Stop Pushing Me Around

A Workplace Guide for the Timid, Shy, And Less Assertive

By: Ilise Benun

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Solve jigsaw puzzle

Age

Page Count

202

Publisher

Red Wheel/Weiser

Published Date

ISBN 10

1601636172

ISBN 13

9781601636171

The Creative Professional's Guide to Money

How to Think About It, How to Talk About it, How to Manage It

By: Ilise Benun

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The Creative Professional's Guide to Money

How to Think About It, How to Talk About it, How to Manage It

By: Ilise Benun

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Solve jigsaw puzzle

Age

Page Count

240

Publisher

Simon and Schuster

Published Date

ISBN 10

1440315191

ISBN 13

9781440315190

Self-Promotion Online: Marketing Your Creative Services . . .

By: Ilise Benun

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Self-Promotion Online: Marketing Your Creative Services . . .

By: Ilise Benun

Benun guides you through the entire process, providing you with techniques for: conveying personality and professionalism in your Web site with humor, creativity and substance; creating an instantly accessible online portfolio; mounting an effective E-mail campaign to keep in touch with - and stay connected to - your markets; extending your online reach with strategic "linking"; using the Internet to access an unlimited and global market for work; collecting information about potential clients and identifying new ones; and using your online presence to work virtually with clients and colleagues, review work in cyberspace and recruit employees."--Jacket.

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Page Count

148

Publisher

North Light Books

Published Date

ISBN 10

158180069X

ISBN 13

9781581800692

The Designer's Guide To Marketing And Pricing

How To Win Clients And What To Charge Them

By: Ilise Benun,Peleg Top

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The Designer's Guide To Marketing And Pricing

How To Win Clients And What To Charge Them

By: Ilise Benun,Peleg Top

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Solve jigsaw puzzle

Age

Page Count

154

Publisher

Simon and Schuster

Published Date

ISBN 10

1440325162

ISBN 13

9781440325168

Self-Promotion Online: Marketing Your Creative Services . . .

By: Ilise Benun

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Self-Promotion Online: Marketing Your Creative Services . . .

By: Ilise Benun

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Solve jigsaw puzzle

Age

Page Count

148

Publisher

North Light Books

Published Date

ISBN 10

158180069X

ISBN 13

9781581800692

Public Relations For Dummies

By: Eric Yaverbaum,Ilise Benun

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Public Relations For Dummies

By: Eric Yaverbaum,Ilise Benun

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Solve jigsaw puzzle

Age

Page Count

391

Publisher

John Wiley & Sons

Published Date

ISBN 10

0471772720

ISBN 13

9780471772729

Book's by Ilise Benun

Stop Pushing Me Around

Stop Pushing Me Around

The Designer's Guide To Marketing And Pricing

The Designer's Guide To Marketing And Pricing

The Creative Professional's Guide to Money

The Creative Professional's Guide to Money

Money Management for Business Success

Money Management for Business Success

Public Relations For Dummies

Public Relations For Dummies

Stop Pushing Me Around

Stop Pushing Me Around

The Creative Professional's Guide to Money

The Creative Professional's Guide to Money

Self-Promotion Online: Marketing Your Creative Services . . .

Self-Promotion Online: Marketing Your Creative Services . . .

The Designer's Guide To Marketing And Pricing

The Designer's Guide To Marketing And Pricing

Self-Promotion Online: Marketing Your Creative Services . . .

Self-Promotion Online: Marketing Your Creative Services . . .

Public Relations For Dummies

Public Relations For Dummies

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