Howie Jacobson's Books

You Can Change Other People

The Four Steps to Help Your Colleagues, Employees—Even Family—Up Their Game

By: Peter Bregman,Howie Jacobson

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You Can Change Other People

The Four Steps to Help Your Colleagues, Employees—Even Family—Up Their Game

By: Peter Bregman,Howie Jacobson

Discover how to change the lives of the people around you In You Can Change Other People, the world’s #1 executive coach, Peter Bregman, and Howie Jacobson, Ph.D., share the Four Steps to help the people around you make positive change — even if they’ve been stuck for years. The authors rely on over 50 years of collective professional experience to show you exactly what to say to influence those around you for the better. Changing the way you talk will stop you from being perceived as a critic, and turn you into a welcomed and effective ally. You’ll learn how to: Disarm their defensiveness and increase their confidence to act Turn people’s biggest problems into even bigger opportunities Ensure accountability and follow through without making them dependent on you No one wants to be changed; but change and personal growth are critical to success, and more importantly, to a fulfilled life. You Can Change Other People is a must-read for those who want to improve their impact with co-workers, family members, and everyone in between.

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Page Count

247

Publisher

John Wiley & Sons

Published Date

ISBN 10

111981653X

ISBN 13

9781119816539

Google AdWords For Dummies®

By: Howie Jacobson

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Google AdWords For Dummies®

By: Howie Jacobson

A completely updated reference to help you get the most value out of your AdWords campaigns Google AdWords is a unique tool that allows you to set your own budget and create ads and choose keywords that are specifically related to your business. When your ad appears next to the search results, people can simply click your ad to learn more about you or make a purchase. This handy guide walks you through the newest tips, tricks, and techniques for maximizing your AdWords campaign. Offering valuable advice, this new edition includes case studies from readers who have shared what they learned from using the techniques revealed in the first edition. A revised and updated guide that shares invaluable advice for maximizing your AdWords campaign Discusses changes to the AdWords interface as well as best practices in split testing, opt-in landing page structure, and ad group structure Reviews new, free tools included in AdWords as well as new and improved third-party tools Includes an in-depth explanation of Google's free Web site testing and optimization tool: Website Optimizer Includes a Google AdWords gift card worth $25 (details inside book) With this handy reference by your side, you will discover the best way to put a Google AdWords campaign to work for you! Note: CD-ROM/DVD and other supplementary materials are not included as part of eBook file.

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Page Count

438

Publisher

John Wiley & Sons

Published Date

ISBN 10

047054001X

ISBN 13

9780470540015

Teaming With Your Therapy Dog

By: Ann R. Howie

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Teaming With Your Therapy Dog

By: Ann R. Howie

Today's therapy-dog handlers recognize the need to be teammates with their dogs. Teaming with one's dog involves unobtrusively providing physical and emotional support as well as respectful guidance in what to do. Being a teammate requires attention to our own behavior, not just our dogs. This book reminds all handlers that being conscious of what we do with our dogs helps them do their best work, and also can increase the effectiveness of our visits. Teaming with Your Therapy Dog teaches the STEPs of Teamwork and how those STEPs fit with the Therapy Dogs Bill of Rights. These general principles free handlers to apply them in their own way to their therapy dogs individual personality and work, and to everyday life at home! As the author writes, "The book explores a way of being conscious of what you do with and to your therapy dog to support him in his work. It describes functional principles of behavior you can learn and use immediately, either together as a package or independently." Using an exciting new methodology, the author guides readers to deepen their relationship with their dogs by acting consciously and respectfully.

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Page Count

180

Publisher

Purdue University Press

Published Date

ISBN 10

1612493882

ISBN 13

9781612493886

Rock-Forming Minerals: Orthosilicates, Volume 1A

By: William Alexander Deer,W. A. Deer,Robert Andrew Howie,J. Zussman

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Rock-Forming Minerals: Orthosilicates, Volume 1A

By: William Alexander Deer,W. A. Deer,Robert Andrew Howie,J. Zussman

A second edition, in two parts, of Volume 1 of this well-known reference series. This volume deals mainly with the olivine and garnet groups and also the humite group, zircon, sphene, vesuvianite, the Al2SiO5 (including mullite), topaz, staurolite and chloritoid. The disilicates and ring-silicates are covered in Volume 1B. In the years since the first edition was published, the quantity and scope of research on the olivines, garnets and the aluminosilicates has grown enormously and has given rise to a wide variety of literature. This book, which has been completely rewritten and considerably expanded, summarizes the important research results and presents them in an organized fashion. Each mineral chapter is divided into sections on structure, chemistry, optical and physical properties, distinguishing features and paragenesis. Each chapter is headed by a tabulation of mineral data and a sketch showing optical orientation, and concludes with full references to the literature. Diagrams of the crystal structures are presented and are followed by a discussion of the structural features. The chemical sections include a large number of analyses from which structural formulae have been calculated, illustrating the chemical and paragenetical variation exhibited by each mineral; phase equilibria in relevant systems are fully considered. In the sections on optical and physical properties, particular attention is paid to the correlation of these properties with chemical composition. The principal modes of occurrence are described and discussed in the paragenesis sections; here again correlation with chemistry is emphasized. 11 volumes are available in this series.

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Page Count

940

Publisher

Geological Society of London

Published Date

ISBN 10

1897799888

ISBN 13

9781897799888

Witnesses to Terror

Understanding the Meanings and Consequences of Terrorism

By: L. Howie

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Witnesses to Terror

Understanding the Meanings and Consequences of Terrorism

By: L. Howie

This book argues that it is witnesses who are the targets of terrorism and that the question of whose witnessing counts, and which stories are the most legitimate, is of vital importance for understanding the meanings and consequences of contemporary terrorism.

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Page Count

211

Publisher

Springer

Published Date

ISBN 10

1137271760

ISBN 13

9781137271761

Party Weird

Festivals & Fringe Gatherings of Austin

By: Howie Richey

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Party Weird

Festivals & Fringe Gatherings of Austin

By: Howie Richey

In 1839, Texas officials toasted their new capital of Austin, and its citizens never ran out of excuses for revelry. Austinites celebrate their homegrown and vibrant culture, renowned and innovative music, street life and collective quirkiness with pride. While world-class events now call the city home, in a culture that eschews conformity at every turn, Austin's underground social gatherings are what truly earn it bragging rights. Discover the grass-roots origins of the enigmatic eccentricity that has drawn people from all corners of Texas and now from the whole world. Feel the beat of drum circles at Eeyore's Birthday Party in April, sling puns at the annual O. Henry Pun-Off or share a meal with strangers at the monthly Perpetual Potluck Picnic--or Jim O's, as the locals say. Author Howie Richey explores the offbeat, exuberant culture and history of the city that started with a party that just didn't stop.

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Page Count

205

Publisher

Arcadia Publishing

Published Date

ISBN 10

1625851820

ISBN 13

9781625851826

Dads

By: Howie Rubin

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Dads

By: Howie Rubin

A multicultural look at what being a dad is really all about in the contemporary world.

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ISBN 10

0970397119

ISBN 13

9780970397119

Google AdWords For Dummies

By: Howie Jacobson

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Google AdWords For Dummies

By: Howie Jacobson

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Page Count

438

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470455772

ISBN 13

9780470455777

AdWords For Dummies

By: Howie Jacobson

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AdWords For Dummies

By: Howie Jacobson

AdWords lets every business-from eBay PowerSellers to Fortune 500 companies-create targeted, cost-efficient advertising campaigns on the Web, and accounts for the bulk of Google's $6 billion in annual revenues This all-new guide helps advertisers get a handle on AdWords complexities and nuances, adopt AdWords best practices, and turn clicks into ka-ching! Topics covered include conducting quick and cheap market research, crafting a message that cuts through the clutter, choosing AdWords settings, bidding on keywords, setting a maximum daily spend, improving the Web page that an ad points to, testing strategies, tracking results, and using Web analytics tools Includes an exclusive offer from Google-AdWords credits equivalent to the price of the book-plus a companion Web site with up-to-the-minute AdWords tips and tricks, narrated video walkthroughs, and free trials of the author's software

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Page Count

408

Publisher

John Wiley & Sons

Published Date

ISBN 10

1118051726

ISBN 13

9781118051726

You Can Change Other People

The Four Steps to Help Your Colleagues, Employees—Even Family—Up Their Game

By: Howie Jacobson,Peter Bregman

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You Can Change Other People

The Four Steps to Help Your Colleagues, Employees—Even Family—Up Their Game

By: Howie Jacobson,Peter Bregman

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Solve jigsaw puzzle

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Page Count

240

Publisher

John Wiley & Sons

Published Date

ISBN 10

1119816599

ISBN 13

9781119816591

Book's by Howie Jacobson

You Can Change Other People

You Can Change Other People

Google AdWords For Dummies®

Google AdWords For Dummies®

Teaming With Your Therapy Dog

Teaming With Your Therapy Dog

Rock-Forming Minerals: Orthosilicates, Volume 1A

Rock-Forming Minerals: Orthosilicates, Volume 1A

Witnesses to Terror

Witnesses to Terror

Party Weird

Party Weird

Dads

Dads

Google AdWords For Dummies

Google AdWords For Dummies

AdWords For Dummies

AdWords For Dummies

You Can Change Other People

You Can Change Other People

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