It is critical for the food industry to maintain a current understanding of the factors affecting food choice, acceptance and consumption since these influence all aspects of its activities. This subject has matured in recent years and, for the first time, this book brings together a coherent body of knowledge which draws on the experiences in industrial and academic settings of an international team of authors. Written for food technologists and marketeers, the book is also an essential reference for all those concerned with the economic, social, and psychological aspects of the subject.
One of the most brilliantly original of American pragmatists, George Herbert Mead published surprisingly few major papers and not a single book during his lifetime. Yet his influence on American sociology and social psychology since World War II has been exceedingly strong. This volume is a revised and enlarged edition of the book formerly published under the title The Social Psychology of George Herbert Mead. It contains selections from Mead's posthumous books: Mind, Self, and Society; Movements of Thought in the Nineteenth Century; The Philosophy of the Act; and The Philosophy of the Present, together with an incisive, newly revised, introductory essay by Anselm Strauss on the importance of Mead for contemporary social psychology. "Required reading for the social scientist."—Milton L. Barron, Nation
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