What are the challenges and expectations from leadership in the new normal? Leaders and business practitioners address these issues from a practical perspective in this volume titled ‘Leadership in the new normal,’ published by TDW productions & publishing. Leadership in the New Normal , Koshy. P. ( Edited). 27 Artiles on leadership in the normal. K.S AHLUWALIA ; LORD INDARJIT SINGH CBE ; DR. RAJAN SAMUEL HARPREET AHLUWALIA; REV. THOMAS GEORGE; GUNJANDEEP SINGH GURPREET SINGH KAPOOR; VIGHNESH JHA; BHAVESH JHA ; CK VISWANATH; PRASANNA KKUMAR; They address issues such as: How to identify opportunities? Why businesses fail? Innovation, Creativity; Marketing and Sales; Alternative marketing and sales channels other than traditional and digital marketing options? How to reach out to the huge rural and semi-urban markets? Spirtuality in business and many more such issues. At the core of an entrepreneur’s focus is to be more humane and this emerged clearly during the pandemic. The new normal created all kinds of knowledge-centric, data and technology-driven end enterprises than ever before. In short,we have seen the heralding of the knowledge economy, or to be more exact, the transition that’s happening is towards the knowledge economy enterprise scenario. Manufacturing, agriculture, services and commerce are all knowledge-intensive and data-driven activities. The new realities emerging in ‘today’s normal’ will alter and transform leadership challenges in the days to come.
What are the challenges and expectations from leadership in the new normal? Leaders and business practitioners address these issues from a practical perspective in this volume titled ‘Leadership in the new normal,’ published by TDW productions & publishing. Leadership in the New Normal , Koshy. P. ( Edited). 27 Artiles on leadership in the normal. K.S AHLUWALIA ; LORD INDARJIT SINGH CBE ; DR. RAJAN SAMUEL HARPREET AHLUWALIA; REV. THOMAS GEORGE; GUNJANDEEP SINGH GURPREET SINGH KAPOOR; VIGHNESH JHA; BHAVESH JHA ; CK VISWANATH; PRASANNA KKUMAR; They address issues such as: How to identify opportunities? Why businesses fail? Innovation, Creativity; Marketing and Sales; Alternative marketing and sales channels other than traditional and digital marketing options? How to reach out to the huge rural and semi-urban markets? Spirtuality in business and many more such issues. At the core of an entrepreneur’s focus is to be more humane and this emerged clearly during the pandemic. The new normal created all kinds of knowledge-centric, data and technology-driven end enterprises than ever before. In short,we have seen the heralding of the knowledge economy, or to be more exact, the transition that’s happening is towards the knowledge economy enterprise scenario. Manufacturing, agriculture, services and commerce are all knowledge-intensive and data-driven activities. The new realities emerging in ‘today’s normal’ will alter and transform leadership challenges in the days to come.
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