This book responds to the demands of today's rapidly changing and unpredictable global marketplace that students will face when they enter the business world. The concepts-only text provides students with a timely, rigorous, and relevant book, written in an engaging manner, to spur their interest and excitement. The book provides a solid treatment of traditional topics in strategic management as well as contemporary topics such as entrepreneurship, knowledge management, and e-commerce and internet strategies. Numerous applications from business practice plus sidebars (approximately six per chapter) bring key concepts to life. Instructors can create their own case volumes for use with the text from a variety of sources: preselected case packets, customizing from a recommended set which have been carefully mapped to the chapter concepts, or from the entire Primis database which features cases from Harvard, Darden, INSEAD, Ivey and other reputable sources.
Strategic Management: Text and Cases, Tenth edition, written by authors Dess, McNamara, Eisner,and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant. It draws on the latest research by management scholars and insights from executives to balance accessibility with rigor. They provide separate chapters on the role of intellectual assets in value creation (Ch. 4), entrepreneurial strategy and competitive dynamics (Ch. 8), and fostering entrepreneurship in established organizations (Ch. 12). This version includes the all the text and 38 cases.
Your Competitive Advantage for Strategic ManagementRising to the top in any business involves getting others to recognize your value. This is your competitive advantage. In the business of strategic management, your first lesson in gaining a competitive advantage is choosing the right textbook.Strategic Management: Creating Competitive Advantages helps you rise to the top more quickly and more securely, climbing the ladder of success rung by rung, and avoiding missteps on your way up.Organized around the traditional sequence of topics and concepts in strategy, the Canadian Edition of Strategic Management: Creating Competitive Advantages focuses on contemporary topics in intellectual capital, entrepreneurship, globalization, and ethics, giving each step equal consideration. With a schematic chapter map and chapter objectives designed to keep you oriented, and real-life examples and cases developed to give you a view of how strategic management is done rightly (and wrongly!) in Canadian and world business, this Canadian Edition is your guide to climbing the ladder to success.
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