Giuliana Garzone (ed.)'s Books

Sharing Professional Knowledge on Web 2.0 and beyond

Discourse and Genre

By: Giuliana Garzone (ed.)

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Sharing Professional Knowledge on Web 2.0 and beyond

Discourse and Genre

By: Giuliana Garzone (ed.)

In recent years, the use of Web-mediated digital technologies has constantly grown in importance, reshaping the communication landscape in all professional activities. Web 2.0 applications and platforms have evolved dramatically, exceeding all expectations, and have had an impact on all areas of activity, from personal and social to political and economic. A crucial role in this radical transformation has been played by social media, i.e. online resources enabling users to connect, interact, and share contents. They have changed social relations profoundly on an individual level, but also in their professional dimensions, transforming the dynamics of how professionals work, share knowledge and relate to each other and to their clients. This book explores online professional blogging and networking platforms, discussing methodological issues involved in analysing webmediated professional communication in a genre- and discourse- analytical perspective, with a focus on the structural and textual properties of genres on the Internet. The discursive objects investigated include professional weblogs, and in particular law blogs, professional groups on Facebook and LinkedIn, and LinkedIn job ads. Among the aspects examined are continuity with pre-existing traditional genres, generic integrity, and the debated status of social networking sites as platform users’ communities of practice.

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Page Count

177

Publisher

LED Edizioni Universitarie

Published Date

ISBN 10

8855130110

ISBN 13

9788855130110

Ethics in Professional and Corporate Discourse

Linguistic Perspectives

By: Giuliana Elena Garzone,Paola Catenaccio

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Ethics in Professional and Corporate Discourse

Linguistic Perspectives

By: Giuliana Elena Garzone,Paola Catenaccio

Ethics. Whether explicit or implicit, it plays a key role in our lives, guiding our decisions and shaping our view of what the world – including the world of business – is or ought to be like. This volume provides a thorough description of the language that is used to encode ethics, to deal with ethical issues, and to express ethical values in business and professional discourses. It explores the relationship between ethics and ethos in a variety of professional and corporate texts and genres, and investigates the role and positioning of ethics in today’s cultural environment, shedding light on how it is negotiated vis-à-vis other values in the pursuit of business and professional goals. Thanks to its rigorous linguistic approach, the analysis fills a significant gap in the burgeoning scholarship on ethics in discourse, laying the ground for a better understanding of what ethical pronouncements do, linguistically and pragmatically.

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Page Count

202

Publisher

Frank & Timme GmbH

Published Date

ISBN 10

3732908062

ISBN 13

9783732908066

Genres and Genre Theory in Transition

Specialized Discourses Across Media and Modes

By: Giuliana Garzone

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Genres and Genre Theory in Transition

Specialized Discourses Across Media and Modes

By: Giuliana Garzone

This volume features representative studies focusing on the evolution of text genres in corporate and professional communication. Genre change is explored in various contexts in light of the increasing importance of new media and the profound social changes that have occurred in the last few decades. Major theoretical issues are raised and discussed, highlighting the need to reconsider the repertoire of conventions traditionally identified in each specific genre, and to reassess and update the analytical tools used to investigate them, about three decades after the emergence of genre analysis.

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Page Count

260

Publisher

Universal-Publishers

Published Date

ISBN 10

1612337201

ISBN 13

9781612337203

Book's by Giuliana Garzone (ed.)

Sharing Professional Knowledge on Web 2.0 and beyond

Sharing Professional Knowledge on Web 2.0 and beyond

Ethics in Professional and Corporate Discourse

Ethics in Professional and Corporate Discourse

Genres and Genre Theory in Transition

Genres and Genre Theory in Transition

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