In this book there is something for everyone. The theorist will have ample opportunity to test his or her current knowledge against this model, to find answers to questions and to stimulate more thinking. The person who needs to see and understand the value of committing time to learn something new will not be disappointed. You will certainly find a rich source of material that will add value when applied in the workplace. The person who likes to play with theory, tossing it around, testing it on friends and even applying it at work, will like this book, as there will be stimulation enough to satisfy. Those who care about people and want to know how to further improve on the quality of their relationships will love this book. People who need to grasp the nettle of tricky situations and apply what they know to get results quickly that make positive impact on their bottom line will grasp the power of this tool. Those who need to take time to turn things over and examine them by reflecting upon the learning points and seeing how to use the tools will find plenty to stimulate their imaginations. This book about coaching using PCM is overflowing with the complexity and at the same time the ordinariness of people in relationships. This model can help you develop skills in four areas: self-knowledge and self-awareness self-management knowledge and awareness of others relationship management Happy Coaching!
In this book there is something for everyone. The theorist will have ample opportunity to test his or her current knowledge against this model, to find answers to questions and to stimulate more thinking. The person who needs to see and understand the value of committing time to learn something new will not be disappointed. You will certainly find a rich source of material that will add value when applied in the workplace. The person who likes to play with theory, tossing it around, testing it on friends and even applying it at work, will like this book, as there will be stimulation enough to satisfy. Those who care about people and want to know how to further improve on the quality of their relationships will love this book. People who need to grasp the nettle of tricky situations and apply what they know to get results quickly that make positive impact on their bottom line will grasp the power of this tool. Those who need to take time to turn things over and examine them by reflecting upon the learning points and seeing how to use the tools will find plenty to stimulate their imaginations. This book about coaching using PCM is overflowing with the complexity and at the same time the ordinariness of people in relationships. This model can help you develop skills in four areas: self-knowledge and self-awareness self-management knowledge and awareness of others relationship management Happy Coaching!
Social Marketing involves the application of marketing techniques (usually associated with promoting consumption) to social ends. Beyond this simple definition, social marketing offers an alternative to the standard Western economic model of consumption at all costs. This popular introductory textbook has been updated to provide greater depth on marketing theory, more on branding, co-creation of value, Community Based Prevention Marketing (CBPM) and the vital role of critical thinking. In addition, the communications chapter is extended and radically updated to include much more on digital media. The rise of corporate social responsibility is also critically analysed. The subject of social marketing is brought to life with the integration of case studies from across the world to provide a textbook which is required reading for students at advanced undergraduate and postgraduate levels.
This volume presents an up-to-date study of the current state and future of Japanese economic growth, arguing that an information and communications technology revolution could revive Japanese economic growth.
We are witnessing a transformation in the world economy as a result of the IT/e-business revolution. Modern logistics based on cheap communication and transportation are shifting the locus of production and the international division of labour between the West and the lower wage countries of East Asia and similar changes are occurring within East Asia itself. Looming over the entire picture is the colossus that is China and this transformation is making East Asia the manufacturing centre of the world economy. Written by a recognized expert in the area of business economics, this book analyzes these developments and evaluates their future impact on the development of East Asia and its role in the world economy. The book examines the effect of the IT revolution, globalization and the 'new economy' on the development of East Asia. The first book-length treatment of IT/e-business in the region, it questions whether the e-business revolution will renew and sustain the rapid economic development of East Asia.
Thank you for visiting our website. Would you like to provide feedback on how we could improve your experience?
This site does not use any third party cookies with one exception — it uses cookies from Google to deliver its services and to analyze traffic.Learn More.