Geoff Lancaste's Books

Marketing

By: Paul Reynolds,Geoff Lancaste

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Are you about to undertake a one semester or short course in marketing? If so, 'Marketing: The One Semester Introduction' is the book for you! Written by two of the most experienced and respected authors of the subject in the UK, it is specifically designed for those wanting a rapid and thorough introduction to marketing. This book: · is based on vast teaching experience and classroom testing to ensure that it precisely meets the needs of the business studies or modular marketing student · provides authoritative coverage of the subject, yet avoids becoming entangled in a mass of extra theory that may prove unhelpful for preliminary study · has an international viewpoint that guides the reader to the very heart of contemporary global marketing issues 'Marketing: The One Semester Introduction' provides exactly the right amount of theory and information to ensure rapid and high quality learning. With its succinct and clear style, the book represents an indispensable starting point for students of business studies and marketing.

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Page Count

448

Publisher

Routledge

Published Date

ISBN 10

1136380728

ISBN 13

9781136380723

Marketing

By: Paul Reynolds,Geoff Lancaste

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Marketing

By: Paul Reynolds,Geoff Lancaste

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Page Count

444

Publisher

Taylor & Francis

Published Date

ISBN 10

113638071X

ISBN 13

9781136380716

The Sturgeon General Recommends Geoff Lemon

By: Geoff Lemon

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The Sturgeon General Recommends Geoff Lemon

By: Geoff Lemon

The Sturgeon General is an anthology of comedic writing, compiling short works of fiction and non-fiction and other miscellany for the hilarious good of all. Each issue features the work of a single comedy writer. This edition is a collection of non-fiction articles from writer Geoff Lemon. It includes his article from 2011 'You Shut Your Goddamn Carbon Taxin Mouth' – an hilarious rant against the nay-sayers of the proposed carbon tax, which was a viral phenomenon. The collection also includes an array of inspired and witty political and travel writing, including an epic series of misadventures in South America.

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Age

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Publisher

Pan

Published Date

ISBN 10

1743342314

ISBN 13

9781743342312

Book's by Geoff Lancaste

Marketing

Marketing

Marketing

Marketing

The Sturgeon General Recommends Geoff Lemon

The Sturgeon General Recommends Geoff Lemon

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