Geno Church's Books

The Passion Conversation

Understanding, Sparking, and Sustaining Word of Mouth Marketing

By: Robbin Phillips,Greg Cordell,Geno Church,John Moore

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The Passion Conversation

Understanding, Sparking, and Sustaining Word of Mouth Marketing

By: Robbin Phillips,Greg Cordell,Geno Church,John Moore

No passion, no conversation. No conversation, no word of mouth. No word of mouth, no successful business. If you think you are in the marketing business, think again. You’re in the people business, and The Passion Conversation teaches you how to get people to fall passionately and madly in love with your organization or cause. The author’s mash-up of the latest in wonky academic research with practical, real-world stories shows how any business can spark and sustain word of mouth marketing. Readers learn how loving your customers results in not just building a thriving community, but also driving meaningful conversations, ultimately impacting the financial success of a business. The Passion Conversation will change your perspective on marketing by: Explaining the three motivations for people to talk about businesses and causes Detailing how every marketing problem is a people problem in disguise Giving heartfelt evidence that marketing materials are now conversation tools Showing how customer communities sustain word of mouth while also sparking financial impact Helping your business apply these marketing lessons through a series of workbook exercises called "Passion Explorations" The time is now for marketers and businesses to go beyond the product conversation to understanding, sparking and sustaining the passion conversation for why your business is in business.

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Page Count

224

Publisher

John Wiley & Sons

Published Date

ISBN 10

111853333X

ISBN 13

9781118533338

Brains on Fire

Igniting Powerful, Sustainable, Word of Mouth Movements

By: Robbin Phillips,Greg Cordell,Geno Church,Spike Jones

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Brains on Fire

Igniting Powerful, Sustainable, Word of Mouth Movements

By: Robbin Phillips,Greg Cordell,Geno Church,Spike Jones

Develop and harness a powerful, sustainable word-of-mouth movement How did the 360-year-old scissor company, Fiskars, double its profit in key markets just by realizing its customers had already formed a community of avid scrapbookers? How is Best Buy planning to dominate the musical instruments market? By understanding the Brains on Fire model of tapping movements and stepping away from the old-school marketing "campaign" mentality. Brains on Fire offers original, practical and actionable steps for creating a word-of-mouth movement for corporations, products, services, and organizations. It takes you step-by-step through the necessary actions needed to start your own authentic movement. Develop and harness a powerful, sustainable, word-of-mouth movement Describes 10 lessons to master and create a powerful, sustainable movement The Brains on Fire blog is often ranked in the top 100 of AdAge's Power 150 Marketing Blogs

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Page Count

226

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470872276

ISBN 13

9780470872277

Pause, Hear His Whisper

Meditations for Busy Christians

By: Geno Pyse

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Pause, Hear His Whisper

Meditations for Busy Christians

By: Geno Pyse

Our society is fast-paced, hectic, and distracting. Although the Lord tells us to “be still, and know that I am God” (Psalm 46:10), stillness, solitude, and quietness are unnerving for many. In fact, a mere two minutes of silence brings on a measure of anxiety for some. We have grown accustomed to, even dependent on, having noise and busyness surrounding us: television, video games, stereos, headsets, ball games, concerts, exercise machines, and even fans for white noise. From having the radio on in the morning while waking up to having a television on at night while getting ready for bed, there is constant noise and distractions to hinder us from healthy times of silence, solitude, prayer, and biblical meditation. God does not yell above life’s clamor. May we learn to pause, and hear His whisper.

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Page Count

199

Publisher

Covenant Books, Inc.

Published Date

ISBN 10

1638856710

ISBN 13

9781638856719

Ruthless Immigration; the Rise to Democracy and the New American

By: Geno Osborne

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Ruthless Immigration; the Rise to Democracy and the New American

By: Geno Osborne

The Rise to Democracy: The writing of this book is to help educate young America because the olds ways no longer work. It is clear the justice system in our country is nothing more than a reflection of what it used to represent. The issues regarding increased border patrol, speeches to the public about guaranteed citizenship were all deception by way of United States election. Many immigrants have already learned of other ways to fight for permanent residency in the states. It's a game of deception called "I want to become an American Citizen." You know, the process of doing what ever it takes. Years ago it began one city block at a time. Later the issue took over various communities. And now repopulating the region. It won't be long before the nation bows down to the color of another flag and the culture of a different country.

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Page Count

219

Publisher

Lulu.com

Published Date

ISBN 10

1435722833

ISBN 13

9781435722835

Sought Through Prayer and Meditation

Wisdom from the Sunday 11th Step Meetings at the Wolfe Street Center in Little Rock

By: Geno W.

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Sought Through Prayer and Meditation

Wisdom from the Sunday 11th Step Meetings at the Wolfe Street Center in Little Rock

By: Geno W.

An inspiring collection of meditations, prayers, and insights designed to facilitate the weekly practice of the 11th step, heightening our conscious contact with God as we understand him. Each year, hundreds of men and women cross the threshold of the Wolfe Street Center in Little Rock, Arkansas. Many of them attend the "Hour of Power," a weekly Sunday morning meeting focused on heightening one's spiritual awareness and growth by focusing on the Eleventh Step of Alcoholics Anonymous: "Sought through prayer and meditation to improve our conscious contact with God as we understood Him, praying only for knowledge of His will for us and the power to carry that out." This special book, designed for weekly study, offers a prayer, a meditation, and related insights from the discussions that emerged during the "Hour of Power." Sought Through Prayer and Meditation brings the insights of the collective consciousness of the Wolfe Street groups to recovering people everywhere. This book reminds us that if we are vigilant in our spiritual pursuit, we may well achieve what is promised: "a glimpse of that ultimate reality which is God's kingdom." (Geno W.)

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Page Count

228

Publisher

Simon and Schuster

Published Date

ISBN 10

1592859208

ISBN 13

9781592859207

Lesson Learned

(My 25 Years of Teaching and Learning To Be Well as a Teacher)

By: Joe Geno

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Lesson Learned

(My 25 Years of Teaching and Learning To Be Well as a Teacher)

By: Joe Geno

About the Author Joe Geno has been a public High School English Teacher for 25 years. Born and raised in North Syracuse, New York, he lived a very active lifestyle achieving his black belt in karate by age 14 and playing baseball through high school and into college. He is also an avid outdoorsman who hunts every fall. He attended Onondaga Community College and Binghamton University in his undergraduate years. After graduating, he worked menial jobs back in Syracuse before moving to New York City at the age of 24. He was seeking to live a chic writer’s life like some of his heroes Jack Kerouac and Allen Ginsburg. At Brooklyn College, he was in a master’s program in English with hopes of studying with the great poet Allen Ginsburg, but Ginsburg was stricken with cancer. Nevertheless, he wrote his own poetry and finished his master’s program at Brooklyn during his first years of teaching. He received another Masters in School Supervision from City College in later years. He now teaches mostly 12th graders in the South Bronx near his beloved Yankee Stadium. He also is a Union Chapter Leader who advocates for his members. He lives in Westchester County with his wife and two children.

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Page Count

309

Publisher

Dorrance Publishing

Published Date

ISBN 13

9798892118934

Comprehensive Hospital Medicine E-Book

By: Mark V. Williams,Scott A. Flanders,Winthrop Whitcomb,Steven Cohn,Frank Michota,Russell Holman,Richard Gross,Geno J. Merli

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Comprehensive Hospital Medicine E-Book

By: Mark V. Williams,Scott A. Flanders,Winthrop Whitcomb,Steven Cohn,Frank Michota,Russell Holman,Richard Gross,Geno J. Merli

In the exciting and growing field of hospital medicine, you're as concerned with the efficient management of your unit as you are the effective care of your patients. This title is your ideal new clinical reference on both counts. Nationally recognized experts equip you with practical, actionable guidance on all of the challenges you face every day—making it easier for you to provide optimal care for every patient. State-of-the-art, evidence-based, hospital-focused guidelines on clinical assessment, diagnosis, prognosis, treatment, and discharge/follow-up planning help you to effectively manage all of the key disorders in every body system. 20 chapters focused on peri-operative care assist you in navigating this increasingly important component of hospital medicine practice. Expert advice on systems issues explores how to establish and enhance a hospitalist program, provide leadership, manage patient transitions of care, establish a teamwork model with hospital staff, promote patient safety and staff performance improvement, standardize care, and navigate legal and ethical concerns.

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Page Count

1071

Publisher

Elsevier Health Sciences

Published Date

ISBN 10

1437721338

ISBN 13

9781437721331

Game Recognize Game

A Man's Perspective on the Game of Love

By: Geno Jones

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Game Recognize Game

A Man's Perspective on the Game of Love

By: Geno Jones

Game Recognize Game: The Real, The Raw, and Why Men Do What They Do in Relationships, has the streets on fire. Game Recognize Game is a straight-forward, tell-all, self-help book that offers insight to women to help them in their challenges with men,themselves and parenthood.

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Page Count

111

Publisher

AuthorHouse

Published Date

ISBN 10

1477202439

ISBN 13

9781477202432

Medical Management of the Surgical Patient

By: Geno J. Merli,Howard H. Weitz

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Medical Management of the Surgical Patient

By: Geno J. Merli,Howard H. Weitz

This 2nd Edition takes a problem-oriented approach to all aspects of the preoperative, perioperative, and postoperative medical care of the surgical patient. An easy-to-use format with tables, charts, and graphs makes reference simple. Features updated and expanded coverage throughout, plus much more.

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Page Count

436

Published Date

ISBN 10

072166976X

ISBN 13

9780721669762

Brains on Fire

Igniting Powerful, Sustainable, Word of Mouth Movements

By: Robbin Phillips,Greg Cordell,Geno Church,Spike Jones

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Brains on Fire

Igniting Powerful, Sustainable, Word of Mouth Movements

By: Robbin Phillips,Greg Cordell,Geno Church,Spike Jones

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Page Count

226

Publisher

John Wiley & Sons

Published Date

ISBN 10

0470872276

ISBN 13

9780470872277

The Passion Conversation

Understanding, Sparking, and Sustaining Word of Mouth Marketing

By: Robbin Phillips,Greg Cordell,Geno Church,John Moore

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The Passion Conversation

Understanding, Sparking, and Sustaining Word of Mouth Marketing

By: Robbin Phillips,Greg Cordell,Geno Church,John Moore

Average ratings

N/A

Write a review

Solve jigsaw puzzle

Age

Page Count

224

Publisher

John Wiley & Sons

Published Date

ISBN 10

1118768361

ISBN 13

9781118768365

Book's by Geno Church

The Passion Conversation

The Passion Conversation

Brains on Fire

Brains on Fire

Pause, Hear His Whisper

Pause, Hear His Whisper

Ruthless Immigration; the Rise to Democracy and the New American

Ruthless Immigration; the Rise to Democracy and the New American

Sought Through Prayer and Meditation

Sought Through Prayer and Meditation

Lesson Learned

Lesson Learned

Comprehensive Hospital Medicine E-Book

Comprehensive Hospital Medicine E-Book

Game Recognize Game

Game Recognize Game

Medical Management of the Surgical Patient

Medical Management of the Surgical Patient

Brains on Fire

Brains on Fire

The Passion Conversation

The Passion Conversation

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