Garth S. Jowett's Books

Propaganda & Persuasion

By: Garth S. Jowett,Victoria O'Donnell

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Propaganda and Persuasion, Fifth Edition is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the four previous editions, the Fifth Edition has been revised and updated. Authors Garth S. Jowett and Victoria O'Donnell provide a remarkable and cogent understanding of persuasion and propaganda, including rhetorical background, cultural studies, and collective memory. Key Features: * Offers a comprehensive history of propaganda, from ancient times to present day. Updated research in propaganda and persuasion and the use of propaganda in psychological warfare are also included. New examples to this edition include the global war against terrorism, the 2008 election, and the question of ideological propaganda in a polarized mass media system * Encourages a systematic approach to analyzing propaganda: An in-depth look at rhetoric, theory, and methodology helps students analyze propaganda * Differentiates propaganda from persuasion: Succinct definitions of propaganda and persuasion are given, as well as an original model that illustrates both their commonalities and their differences.

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Page Count

465

Publisher

SAGE Publications

Published Date

ISBN 10

1412977827

ISBN 13

9781412977821

Propaganda & Persuasion

By: Nancy Snow,Garth S. Jowett,Victoria O′Donnell

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Propaganda & Persuasion

By: Nancy Snow,Garth S. Jowett,Victoria O′Donnell

Propaganda and Persuasion, Eighth Edition offers a comprehensive history of propaganda and introduces the tools and concepts used to analyze it. New author Nancy Snow ushers in fresh perspectives, experience, and insight as one of the foremost scholars in propaganda studies to further augment the ideas, concepts, and analytical framework introduced by original authors Garth Jowett and Victoria O′Donnell. Ideal for courses in Persuasion, Propaganda, or Political Communication, this book draws on examples from ancient times to present-day issues, such as the impact of social media, to help students recognize, understand, and analyze the instances of propaganda and persuasion they encounter in an increasingly complex and digitalized world.

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Page Count

449

Publisher

SAGE Publications

Published Date

ISBN 10

1071854313

ISBN 13

9781071854310

Propaganda and Persuasion

By: Garth Jowett,Victoria O'Donnell

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Propaganda and Persuasion

By: Garth Jowett,Victoria O'Donnell

Propaganda and Persuasion, Fourth Edition is the only book of its kind to cover a comprehensive history of propaganda and offer insightful definitions and methods to analyze it. Building on the excellence of the three previous editions, the Fourth Edition has been revised, updated, and expanded. Authors Garth S. Jowett and Victoria O'Donnell provide a remarkable and cogent understanding of persuasion and propaganda, including rhetorical background, cultural studies, and collective memory.

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Page Count

450

Publisher

SAGE

Published Date

ISBN 10

1412908981

ISBN 13

9781412908986

Propaganda and Persuasion

By: Garth Jowett,Victoria O'Donnell

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Propaganda and Persuasion

By: Garth Jowett,Victoria O'Donnell

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Page Count

450

Publisher

SAGE

Published Date

ISBN 10

1412908981

ISBN 13

9781412908986

Propaganda & Persuasion

By: Garth S. Jowett,Victoria O'Donnell

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Propaganda & Persuasion

By: Garth S. Jowett,Victoria O'Donnell

Propaganda and Persuasion, Sixth Edition, by Garth S. Jowett and Victoria O’Donnell, is the only book of its kind to comprehensively cover the history of propaganda and offer insightful definitions and methods to analyze it. Fascinating examples, from ancient times to present day, facilitate a solid understanding of what propaganda is. The book includes current research in propaganda and persuasion, discusses the use of propaganda in psychological warfare, and offers students a systematic approach to analyzing the propaganda and persuasion they will encounter in everyday life.

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Age

Page Count

480

Publisher

SAGE Publications

Published Date

ISBN 10

1483323528

ISBN 13

9781483323527

Book's by Garth S. Jowett

Propaganda & Persuasion

Propaganda & Persuasion

Propaganda & Persuasion

Propaganda & Persuasion

Propaganda and Persuasion

Propaganda and Persuasion

Propaganda and Persuasion

Propaganda and Persuasion

Propaganda & Persuasion

Propaganda & Persuasion

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