NATIONAL BESTSELLER • For anyone who wants to learn a foreign language, this is the method that will finally make the words stick. “A brilliant and thoroughly modern guide to learning new languages.”—Gary Marcus, cognitive psychologist and author of the New York Times bestseller Guitar Zero At thirty years old, Gabriel Wyner speaks six languages fluently. He didn’t learn them in school—who does? Rather, he learned them in the past few years, working on his own and practicing on the subway, using simple techniques and free online resources—and here he wants to show others what he’s discovered. Starting with pronunciation, you’ll learn how to rewire your ears and turn foreign sounds into familiar sounds. You’ll retrain your tongue to produce those sounds accurately, using tricks from opera singers and actors. Next, you’ll begin to tackle words, and connect sounds and spellings to imagery rather than translations, which will enable you to think in a foreign language. And with the help of sophisticated spaced-repetition techniques, you’ll be able to memorize hundreds of words a month in minutes every day. This is brain hacking at its most exciting, taking what we know about neuroscience and linguistics and using it to create the most efficient and enjoyable way to learn a foreign language in the spare minutes of your day.
NATIONAL BESTSELLER • For anyone who wants to learn a foreign language, this is the method that will finally make the words stick. “A brilliant and thoroughly modern guide to learning new languages.”—Gary Marcus, cognitive psychologist and author of the New York Times bestseller Guitar Zero At thirty years old, Gabriel Wyner speaks six languages fluently. He didn’t learn them in school—who does? Rather, he learned them in the past few years, working on his own and practicing on the subway, using simple techniques and free online resources—and here he wants to show others what he’s discovered. Starting with pronunciation, you’ll learn how to rewire your ears and turn foreign sounds into familiar sounds. You’ll retrain your tongue to produce those sounds accurately, using tricks from opera singers and actors. Next, you’ll begin to tackle words, and connect sounds and spellings to imagery rather than translations, which will enable you to think in a foreign language. And with the help of sophisticated spaced-repetition techniques, you’ll be able to memorize hundreds of words a month in minutes every day. This is brain hacking at its most exciting, taking what we know about neuroscience and linguistics and using it to create the most efficient and enjoyable way to learn a foreign language in the spare minutes of your day.
Gabriel Wyner moest voor zijn werk als operazanger perfect Italiaans, Frans, Russisch en Duits leren. Gefrustreerd door de traditionele lesmethoden, en gefascineerd door taalwetenschap en de werking van het brein, ontwikkelde hij een betere manier om talen te leren. De taalhacker is eigenwijs, superpraktisch en een genot om te lezen. In plaats van een strenge leraar is Wyner een doelgerichte hacker die je uitnodigt om met hem mee te doen. Hij maakt gebruik van shortcuts en tegendraadse inzichten en spoort je aan om een taal bij de lurven te grijpen. Maar bovenal maakt hij van talen leren weer het spannende en meeslepende avontuur dat het altijd al hoorde te zijn.
The city of Santa Monica in the post-World War II era has enjoyed a colorful history as both a resort community and as a bustling, vibrant city. Its coastal Mediterranean climate has provided an ideal atmosphere for the famous California lifestyle. Known for the 100-year-old Santa Monica Pier, as well as the Third Street Promenade, for its beautiful beaches and quaint neighborhoods, Santa Monica has been home to many famous Hollywood movie stars, including Shirley Temple, Cary Grant, Betty Grable, Clark Gable, Bette Davis, and Robert Redford. Arnold Schwarzenegger has also maintained offices here. Santa Monica has played host to many of the nation's most famous names, such as Gen. Jimmy Doolittle and U.S. president John F. Kennedy. The companion piece to the same author's Images of America: Early Santa Monica, this volume's more than 200 photographs cover the dynamic people, businesses, events, attractions, and celebrities that have shaped Santa Monica into the world-renowned city of today.
Achieving and sustaining growth in banking business is a herculean task, but it can be successfully done, if the focus is on customers. With hot winds of competition blowing across the banking industry in India, developing an emotionally close, symbiotic relationship with customers has become highly important than ever before. Any bank that wishes to grow in the size of its business or improve its profitability must consider the challenges surrounding its customer relationships (Watson, 2004)2. Banks now have realized that, of all the problems the business can have, the loss of established customers is one of the most serious. Hence, banks have come out with innovative measures to satisfy their present customers, acquire new ones, and at the same time adopt procedures to win back the lost customers. Customers’ expectations regarding quality, service and value are ever escalating, and hence, a banker can build good relationship with its customers only if it is able to understand their needs and desires. Customer relationship management philosophy, if properly implemented, will enable the banker to develop long-lasting relationship by developing trust and emotional bonding through personalized communication, sharing of values and goals and personalized communication.
Judaic Technologies of the Word argues that Judaism does not exist in an abstract space of reflection. Rather, it exists both in artifacts of the material world - such as texts - and in the bodies, brains, hearts, and minds of individual people. More than this, Judaic bodies and texts, both oral and written, connect and feed back on one another. Judaic Technologies of the Word examines how technologies of literacy interact with bodies and minds over time. The emergence of literacy is now understood to be a decisive factor in religious history, and is central to the transformations that took place in the ancient Near East in the first millennium BCE. This study employs insights from the cognitive sciences to pursue a deep history of Judaism, one in which the distinctions between biology and culture begin to disappear.
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