Frank Coke's Books

Traitors

How Australia and its Allies betrayed our ANZACs and let Nazi and Japanese war criminals go free

By: Frank Walker

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Traitors

How Australia and its Allies betrayed our ANZACs and let Nazi and Japanese war criminals go free

By: Frank Walker

In October 1943 Winston Churchill, Franklin D. Roosevelt and Josef Stalin signed a solemn pact that once their enemies were defeated the Allied powers would 'pursue them to the uttermost ends of the earth and will deliver them to their accusers in order that justice may be done'. Nowhere did they say that justice would be selective. But it would prove to be. TRAITORS outlines the treachery of the British, American and Australian governments, who turned a blind eye to those who experimented on Australian prisoners of war. Journalist and bestselling author Frank Walker details how Nazis hired by ASIO were encouraged to settle in Australia and how the Catholic Church, CIA and MI6 helped the worst Nazi war criminals escape justice. While our soldiers were asked to risk their lives for King and country, Allied corporations traded with the enemy; Nazi and Japanese scientists were enticed to work for Australia, the US and UK; and Australia's own Hollywood hero Errol Flynn was associating with Nazi spies. The extraordinary revelations in TRAITORS detail the ugly side of war and power and the many betrayals of our ANZACs. After reading this book you can't help but wonder, what else did they hide?

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Page Count

242

Publisher

Hachette Australia

Published Date

ISBN 10

0733637167

ISBN 13

9780733637162

Decisions Over Decimals

Striking the Balance between Intuition and Information

By: Christopher J. Frank,Paul F. Magnone,Oded Netzer

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Decisions Over Decimals

Striking the Balance between Intuition and Information

By: Christopher J. Frank,Paul F. Magnone,Oded Netzer

Become a confident leader and use data, experience, and intuition to drive your decisions Agile decision making is imperative as you lead in a data-driven world. Amid streams of data and countless meetings, we make hasty decisions, slow decisions, and often no decisions. Uniquely bridging theory and practice, Decisions Over Decimals breaks this pattern by uniting data intelligence with human judgment to get to action — a sharp approach the authors refer to as Quantitative Intuition (QI). QI raises the power of thinking beyond big data without neglecting it and chasing the perfect decision while appreciating that such a thing can never really exist. Successful decision-makers are fierce interrogators. They square critical thinking with open-mindedness by blending information, intuition, and experience. Balancing these elements is at the heart of Decisions Over Decimals. This book is not only designed to be read - but frequently referenced - as you face innumerable decision moments. It is the hands-on manual for confident, accurate decision-making you've been looking for; the rare resource that provides a set of pragmatic leadership tools to accelerate: Effectively framing the problem for stakeholders Synthesizing intelligence from incomplete information Delivering decisions that stick Strike the right balance between information and intuition and lead the smarter way with the real-world guidance found in Decisions Over Decimals.

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Page Count

268

Publisher

John Wiley & Sons

Published Date

ISBN 10

111989848X

ISBN 13

9781119898481

The What Americans Really Want...Really: Revised Edition

The Truth About Our Hopes, Dreams, and Fears

By: Dr. Frank Luntz

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The What Americans Really Want...Really: Revised Edition

The Truth About Our Hopes, Dreams, and Fears

By: Dr. Frank Luntz

No one in America has done more observing of more people than Dr. Frank I. Luntz. From Bill O'Reilly to Bill Maher, America's leading pundits, prognosticators, and CEOs turn to Luntz to explain the present and to predict the future. With all the upheavals of recent events, the plans and priorities of the American people have undergone a seismic shift. Businesses everywhere are trying to market products and services during this turbulent time, but only one man really understands the needs and desires of the New America. From restaurant booths to voting booths, Luntz has watched and assessed our private habits, our public interests, and our hopes and fears. What are the five things Americans want the most? What do they really want in their daily lives? In their jobs? From their government? For their families? And how does understanding what Americans want allow businesses to thrive? Luntz disassembles the preconceived notions we have about one another and lays all the pieces of the American condition out in front of us, openly and honestly, then puts the pieces back together in a way that reflects the society in which we live. What Americans Really Want...Really is a real, if sometimes scary, discussion of Americans' secret hopes, fears, wants, and needs. The research in this book represents a decade of face-to-face interviews with twenty-five thousand people and telephone polls with one million more, as well as the exclusive, first-ever "What Americans Really Want" survey. What Luntz offers is a glimpse into the American psyche, along with analysis that will rock assumptions and right business judgment. He proves that success in virtually any profession demands that we either understand what Americans really want, or suffer the consequences. Praise for Frank Luntz: "When Frank Luntz invites you to talk to his focus group, you talk to his focus group." --President Barack Obama, spoken on June 28, 2007, to a PBS-sponsored focus group following the Democratic presidential debate at Howard University "Frank Luntz understands the American people better than anyone I know." --Newt Gingrich, former Speaker of the House "The Nostradamus of pollsters." --Sir David Frost "America's top companies listen to Frank Luntz because he understands what customers want and what employees think. He has a keen sense of the American psyche and an outstanding command of language that empowers and persuades." --Thomas J. Donohue, President & CEO, U.S. Chamber of Commerce

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Page Count

346

Publisher

Hachette Books

Published Date

ISBN 10

1401326048

ISBN 13

9781401326043

Industrial Waste Treatment Handbook

By: Frank Woodard

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Industrial Waste Treatment Handbook

By: Frank Woodard

All industries produce waste products that unless treated or mitigated in some way will be harmful to the human or natural environment. These waste products will generally need to be identified according to the industrial process in question, neutralized or rendered less harmful and finally disposed of into the surrounding land, air or watercourses. It is therefore of vital importance to every environmental, pollution or plant manager or engineer that these processes be fully understood and implemented or the cost to either the company or the environment can be catastrophic.With increasing government regulation of pollution, as well as willingness to levy punitive fines for transgressions, and the ever-present financial imperative to carry out these activities in the most efficient and cost-effective manner it is the responsibility of the professionals in question to ensure that they have the most up-to-date information available at their disposal. This book provides not only that, but the only available methodology for identifying which waste types are produced from which industrial processes, and how they can be treated. This unique feature makes this book one that every environmental, industrial and plant manager, engineer and consultant will want to have on their bookshelf.Essential aspect of, and requirement for, all manufacturing industryThe only up-to-date book on this subject area availableTakes a practical applications standpoint, not a theoretical approach

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Page Count

488

Publisher

Elsevier

Published Date

ISBN 10

0080495397

ISBN 13

9780080495392

A Concise History of the Common Law

By: Theodore Frank Thomas Plucknett

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A Concise History of the Common Law

By: Theodore Frank Thomas Plucknett

Originally published: 5th ed. Boston: Little, Brown and Co., 1956.

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Page Count

828

Publisher

The Lawbook Exchange, Ltd.

Published Date

ISBN 10

1584771372

ISBN 13

9781584771371

Law

By: D. L. A. Barker,Colin Frank Padfield

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Law

By: D. L. A. Barker,Colin Frank Padfield

It covers the elements of English Law, the law which is the basis of all legal systems throughout the English-speaking world, however much they may have become adapted to the needs and conditions of different countries. As well as for students studying the law as part of A-Level, BTEC and GNVQ courses, 'Law Made Simple 11th edition' provides an excellent background for the general reader and a springboard to further study. It is a particularly good guide to the Law of Contract, Law of Property and Law of Tort. Previous 10 editions of Law Made Simple have sold over 250,000 copies over 25 years. Clear and concise structure enabling quick understanding of the subject matter Covers the basics and assumes no previous knowledge of the subject

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Page Count

417

Publisher

Routledge

Published Date

ISBN 10

0750654058

ISBN 13

9780750654050

Popular Culture

Cavespace to Cyberspace

By: Frank Hoffmann,Marshall Fishwick,B Lee Cooper

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Popular Culture

Cavespace to Cyberspace

By: Frank Hoffmann,Marshall Fishwick,B Lee Cooper

A comprehensive, informal overview of world history and popular culture. Popular Culture: From Cavespace to Cyberspace traces the history of people's cultures from primitive to postmodern times. Educational, informative, and absorbing, this book contains interesting facts on such figures as King Tut, Henry Ford, Bill Gates, and Madonna, linking you to the world, past and present. Popular Culture highlights important historical events such as the American, French, Russian, and Chinese Revolutions while examining world-changing social movements. You will go on a journey through time, exploring the cultures of the world, venturing from cavespace to tomb space, to temple space, then medieval space, to modern space and post-modern epochs, and finally to cyberspace. While moving through cultural history, you will explore such stories and discoveries as: the 1991 discovery of Oetzi the Ice Man, who is 5,300 years old the legends of the Greeks, Romans, Egyptians, and Americans who or what turned on the light to the Dark Ages the impact of René Descartes: “I think, therefore I am,” and the inspiration of the Enlightenment modernism and the determination to be up to date the incredible 20th century that McDonaldized the world postmodernism and its technology cyburbia and globalism Popular Culture contains a wide collection of stories covering cultural phenomena such as Tutmania, the Crusades, the Ninja Turtles, Hamburger University, elitism, Shakespeare, America's Frontier Thesis, The Global Village, and the coming millennium. You will be intrigued by the plethora of fascinating links that Professor Fishwick makes in this comprehensive guide to ever-changing popular culture.

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Page Count

336

Publisher

Routledge

Published Date

ISBN 10

1317957458

ISBN 13

9781317957454

Deviant Behavior

By: John A. Humphrey,Frank Schmalleger

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Deviant Behavior

By: John A. Humphrey,Frank Schmalleger

What makes behavior deviant, and who gets to decide what deviance is? Deviant Behavior seeks to answer these questions and more. This compelling new text covers the social forces that shape deviance, the motivations and consequences of deviant behaviors, and how our definition of deviance changes over time. Authors John A. Humphrey and Frank Schmalleger discuss a wide range of deviant behaviors—from criminal acts to extreme forms of everyday behavior—and provide students the necessary foundation to understand the impact of globalization on traditional and emerging forms of deviance. Readers will explore deviance in the modern world using a systematic application of social and criminological theories to a range of deviant behaviors to help them better understand themselves, others, and society. Included with this title: The password-protected Instructor Resource Site (formally known as SAGE Edge) offers access to all text-specific resources, including a test bank and editable, chapter-specific PowerPoint® slides.

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Page Count

568

Publisher

SAGE Publications

Published Date

ISBN 10

1544394705

ISBN 13

9781544394701

Marketing Analytics

Based on First Principles

By: Robert W. Palmatier,J. Andrew Petersen,Frank Germann

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Marketing Analytics

Based on First Principles

By: Robert W. Palmatier,J. Andrew Petersen,Frank Germann

Using data analytics and big data in marketing and strategic decision-making is a key priority at many organisations and subsequently a vital part of the skills set for a successful marketing professional operating today. Authored by world-leading authorities in the field, Marketing Analytics provides a thoroughly contemporary overview of marketing analytics and coverage of a wide range of cutting edge data analytics techniques. It offers a powerful framework, organising data analysis techniques around solving four underlying marketing problems: the 'First Principles of Marketing'. In this way, it offers an action-oriented, applied approach to managing marketing complexities and issues, and a sound grounding in making effective decisions based on strong evidence. It is supported by vivid international cases and examples, and applied pedagogical features. The companion website offers comprehensive classroom instruction slides, videos including walk throughs on all the examples and methods in the book, data sets, a test bank and a solution guide for instructors.

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Page Count

432

Publisher

Bloomsbury Publishing

Published Date

ISBN 10

135031840X

ISBN 13

9781350318403

Sustainability Marketing

A Global Perspective

By: Frank-Martin Belz,Ken Peattie

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Sustainability Marketing

A Global Perspective

By: Frank-Martin Belz,Ken Peattie

The new and extended Second Edition of the award-winning textbook Sustainability Marketing: A Global Perspective provides a sustainability-oriented vision of marketing for the twenty-first century. Adopting a a consumer marketing focus, it emphasises integrating sustainability principles into both marketing theory and the practical decision making of marketing managers. The book shows how the complexities of sustainability issues can be addressed by marketers through a systematic step-by-step approach. The steps involve an analysis of socio-environmental priorities to complement conventional consumer research; an integration of social, ethical and environmental values into marketing strategy development; a new consumer-oriented sustainability marketing mix to replace the outmoded and producer-oriented '4Ps'; and finally an analysis of how marketing can go beyond responding to social change to contribute to a transformation to a more sustainable society. Without taking such steps, marketing will continue to drive global crises linked to climate change, poverty, food shortages, oil depletion and species extinction, instead of helping to tackle them. A comprehensive package of supplementary materials for this text is available at www.wiley.com/college/belz. View the authors blog at: www.sustainability-marketing.com

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Page Count

354

Publisher

John Wiley & Sons

Published Date

ISBN 10

1119966191

ISBN 13

9781119966197

Book's by Frank Coke

Traitors

Traitors

Decisions Over Decimals

Decisions Over Decimals

The What Americans Really Want...Really: Revised Edition

The What Americans Really Want...Really: Revised Edition

Industrial Waste Treatment Handbook

Industrial Waste Treatment Handbook

A Concise History of the Common Law

A Concise History of the Common Law

Law

Law

Popular Culture

Popular Culture

Deviant Behavior

Deviant Behavior

Marketing Analytics

Marketing Analytics

Sustainability Marketing

Sustainability Marketing

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