Evan Bailyn's Books

Outsmarting Google

SEO Secrets to Winning New Business

By: Evan Bailyn,Bradley Bailyn

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Outsmarting Google

SEO Secrets to Winning New Business

By: Evan Bailyn,Bradley Bailyn

“There are millions of idiots running around calling themselves Gurus. Evan is different. He goes in and simply gets it done the right way—legally, quick, and smart. Every company I start goes through Evan. I’d be crazy not to use him.” —Peter Shankman Outsmarting Google Breakthrough Google site optimization techniques from one of the world’s leading authorities on SEO! If you aren’t at or near the top of Google searches, you won’t be found. Your companymight as well not exist. But many common Google “search optimization” techniques don’t work—or even make things worse. In Outsmarting Google, world-renowned search expert Evan Bailyn reveals real, gritty, up-to-the-minute tactics that helped him attract more than 50,000,000 visitors last year without spending a dime on advertising! You won’t find any unethical “black hat” tricks here: only proven techniques that reflect comprehensive testing and extraordinary insight into Google’s secret rules. Read this book: Discover the supercharged site optimization techniques Google doesn’t want you to know! New high-profit SEO solutions for every marketer, entrepreneur, and site owner! • Uncover SEO myths and outdated techniques that no longer work • Leverage Google’s deep knowledge of how and why people search • Integrate five core SEO ingredients: keywords, links, meta page title, URL structure, and time • Understand what’s really involved in choosing the best keywords • Acquire links that help, and avoid links from “bad neighborhoods” • “Age” your sites to build trust and escape the dreaded Google “sandbox” • Use Google AdWords to cost-effectively complement SEO and cover your “long tail” • Convert SEO results into paying customers • Optimize for Facebook, Twitter, and YouTube • Improve performance on Bing and Yahoo! without compromising your Google ranking • Prepare for brand-new trends in personalized and real-time search

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355

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Que Publishing

Published Date

ISBN 10

0132678683

ISBN 13

9780132678681

Outsmarting Social Media

Profiting in the Age of Friendship Marketing

By: Evan Bailyn

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Outsmarting Social Media

Profiting in the Age of Friendship Marketing

By: Evan Bailyn

The war is on. The titanic battle between Google and Facebook has begun—and you can use it to earn more profits! In this book, Evan Bailyn reveals how to attract friendship-based recommendations that will motivate customers more than any ad or algorithm. Bailyn explains how today’s Internet titans are battling to control the future of search and social media, and shows how to use their newest innovations to supercharge your marketing. Packed with case studies from Bailyn’s pioneering clients, Outsmarting Social Media offers detailed predictions, careful analysis, and—above all—practical techniques. Read it, get ready for the future, and start reaping the rewards! You’ll Learn How To: • Discover where search and social media are headed, and what it means to you • Implement strategies that work right now–and will work even better in the future • Begin profiting from friendships, personal relationships, and tastemakers • Start using today’s new currency of trust: likes, comments, retweets, shares, and video responses • Use social discovery to deliver messages with stunning personal relevance • Master the “Search and Sell” method for profitingfrom real-time search • Sell through personalized recommendations delivered straight to smartphones • Build your business with Foursquare and Facebook Places check-ins • Learn effective, low-risk ways to use Groupon-style “daily deals” • Mine cash from social data in entertainment, beauty, shopping, food, travel, health, and other verticals • Prepare for emerging shifts in pay-per-click, organic SEO, and web display ad markets • Preview tomorrow’s most exciting new social players, platforms, products, and services

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287

Publisher

Que Publishing

Published Date

ISBN 10

0132861402

ISBN 13

9780132861403

SEO Made Easy

Everything You Need to Know About SEO and Nothing More

By: Evan Bailyn

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SEO Made Easy

Everything You Need to Know About SEO and Nothing More

By: Evan Bailyn

Today’s SEO Secrets in Plain English: What to Know, What to Do, How to Win! This book is a revised and updated version of the acclaimed Outsmarting Google: SEO Secrets to Winning New Business by Evan Bailyn How do people find you? They search. Simple, right? So, why does Search Engine Optimization seem so complicated? Search engines and consultants love it that way. If you don’t understand SEO, you’ll pay big bucks for a job you could easily do yourself...if you read SEO Made Easy! Evan Bailyn has spent his days uncovering secret search engine rules and finding new ways to outsmart them. Now, he has distilled those secrets into real, gritty, proven, simple tactics for grabbing top spots at Google, Yahoo!, and Bing. From earning trust to improving conversion rates, all you need to build a thriving business with search is here! • Build online trust, the #1 currency of search success • Supercharge your results with all five key ingredients of Google optimization • Reel in links with 17 up-to-the-minute, link-building strategies • Use the Nuclear Football: today’s #1 technique for attracting targeted traffic • Track traffic, engagement, conversions, and the effectiveness of each site element • Escape dangerous new myths of Google optimization and avoid disastrous “black hat” SEO techniques • Systematically convert strong SEO results into real paying customers • Prepare for the revolution in social search that’s barreling toward you • Use keyword tools to uncover underserved, high-profit business niches • Leverage your content investments to forge powerful new relationships and partnerships

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256

Publisher

Que Publishing

Published Date

ISBN 10

0133408353

ISBN 13

9780133408355

Outsmarting Social Media

Profiting in the Age of Friendship Marketing

By: Evan Bailyn

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Outsmarting Social Media

Profiting in the Age of Friendship Marketing

By: Evan Bailyn

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287

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Que Publishing

Published Date

ISBN 10

0132861402

ISBN 13

9780132861403

SEO Made Easy

Everything You Need to Know about SEO and Nothing More

By: Evan Bailyn

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SEO Made Easy

Everything You Need to Know about SEO and Nothing More

By: Evan Bailyn

SEO Made Easy' is a practical, actionable, plain-English guide to modern search engine optimisation. Building on his global best-seller 'Outsmarting Google', renowned search/social marketer Evan Bailyn focuses on SEO as a foundation for successful entrepreneurship, reflecting his own experience as an eight-time entrepreneur and as the creator of websites that have attracted millions of unique visitors per month

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256

Publisher

Pearson Education

Published Date

ISBN 10

0789751232

ISBN 13

9780789751232

Outsmarting Google

SEO Secrets to Winning New Business

By: Evan Bailyn,Bradley Bailyn

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Outsmarting Google

SEO Secrets to Winning New Business

By: Evan Bailyn,Bradley Bailyn

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Page Count

355

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Que Publishing

Published Date

ISBN 10

0132678683

ISBN 13

9780132678681

The Original Meaning of the Fourteenth Amendment

Its Letter and Spirit

By: Randy E. Barnett,Evan D. Bernick

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The Original Meaning of the Fourteenth Amendment

Its Letter and Spirit

By: Randy E. Barnett,Evan D. Bernick

A renowned constitutional scholar and a rising star provide a balanced and definitive analysis of the origins and original meaning of the Fourteenth Amendment. Adopted in 1868, the Fourteenth Amendment profoundly changed the Constitution, giving the federal judiciary and Congress new powers to protect the fundamental rights of individuals from being violated by the states. Yet, according to Randy Barnett and Evan Bernick, the Supreme Court has long misunderstood or ignored the original meaning of the amendmentÕs key clauses, covering the privileges and immunities of citizenship, due process of law, and the equal protection of the laws. Barnett and Bernick contend that the Fourteenth Amendment was the culmination of decades of debates about the meaning of the antebellum Constitution. Antislavery advocates advanced arguments informed by natural rights, the Declaration of Independence, and the common law. They also utilized what is today called public-meaning originalism. Although their arguments lost in the courts, the Republican Party was formed to advance an antislavery political agenda, eventually bringing about abolition. Then, when abolition alone proved insufficient to thwart Southern repression and provide for civil equality, the Fourteenth Amendment was enacted. It went beyond abolition to enshrine in the Constitution the concept of Republican citizenship and granted Congress power to protect fundamental rights and ensure equality before the law. Finally, Congress used its powers to pass Reconstruction-era civil rights laws that tell us much about the original scope of the amendment. With evenhanded attention to primary sources, The Original Meaning of the Fourteenth Amendment shows how the principles of the Declaration eventually came to modify the Constitution and proposes workable doctrines for implementing the key provisions of Section 1 of the Fourteenth Amendment.

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489

Publisher

Harvard University Press

Published Date

ISBN 10

0674257766

ISBN 13

9780674257764

Representing Place in British Literature and Culture, 1660-1830

From Local to Global

By: Evan Gottlieb

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Representing Place in British Literature and Culture, 1660-1830

From Local to Global

By: Evan Gottlieb

Revising traditional 'rise of the nation-state' narratives, this collection explores the development of and interactions among various forms of local, national, and transnational identities and affiliations during the long eighteenth century. By treating place as historically contingent and socially constructed, this volume examines how Britons experienced and related to a landscape altered by agricultural and industrial modernization, political and religious reform, migration, and the building of nascent overseas empires. In mapping the literary and cultural geographies of the long eighteenth century, the volume poses three challenges to common critical assumptions about the relationships among genre, place, and periodization. First, it questions the novel’s exclusive hold on the imagining of national communities by examining how poetry, drama, travel-writing, and various forms of prose fiction each negotiated the relationships between the local, national, and global in distinct ways. Second, it demonstrates how viewing the literature and culture of the long eighteenth century through a broadly conceived lens of place brings to the foreground authors typically considered 'minor' when seen through more traditional aesthetic, cultural, or theoretical optics. Finally, it contextualizes Romanticism’s long-standing associations with the local and the particular, suggesting that literary localism did not originate in the Romantic era, but instead emerged from previous literary and cultural explorations of space and place. Taken together, the essays work to displace the nation-state as a central category of literary and cultural analysis in eighteenth-century studies.

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234

Publisher

Routledge

Published Date

ISBN 10

1317065891

ISBN 13

9781317065890

Too Young to Run?

A Proposal for an Age Amendment to the U.S. Constitution

By: John Evan Seery

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Too Young to Run?

A Proposal for an Age Amendment to the U.S. Constitution

By: John Evan Seery

Examines the history, theory, and politics behind the age qualifications for elected federal office in the United States Constitution. Argues that the right to run for office ought to be extended to all adult-age citizens who are otherwise office-eligible"--Provided by publisher.

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202

Publisher

Penn State Press

Published Date

ISBN 10

0271048530

ISBN 13

9780271048536

People Skills at Work

By: Evan Berman,Dira Berman

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People Skills at Work

By: Evan Berman,Dira Berman

Wouldn‘t you like to achieve better work results, advance your career, navigate the workplace effortlessly, and more easily balance work success with personal well-being? Who doesn‘t want the secret recipe for that? While there may not be a single, one size fits all answer, developing a people skills toolkit can put you on the right path. An explor

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440

Publisher

CRC Press

Published Date

ISBN 10

1466512954

ISBN 13

9781466512955

Civil Wars and Reconstructions in the Americas

The United States, Mexico, and Argentina, 1860–1880

By: Evan C. Rothera

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Civil Wars and Reconstructions in the Americas

The United States, Mexico, and Argentina, 1860–1880

By: Evan C. Rothera

In the latter half of the nineteenth century, three violent national conflicts rocked the Americas: the Wars of Unification in Argentina, the War of the Reform and French Intervention in Mexico, and the Civil War in the United States. The recovery efforts that followed reshaped the Western Hemisphere. In Civil Wars and Reconstructions in the Americas, Evan C. Rothera uses both transnational and comparative methodologies to highlight similarities and differences among the wars and reconstructions in the US, Mexico, and Argentina. In doing so, he uncovers a new history that stresses the degree to which cooperation and collaboration, rather than antagonism and discord, characterized the relationships among the three countries. This study serves as a unique assessment of a crucial period in the history of the Americas and speaks to the perpetual battle between visions of international partnership and isolation.

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Page Count

342

Publisher

LSU Press

Published Date

ISBN 10

0807178438

ISBN 13

9780807178430

Hitler's Austria

Popular Sentiment in the Nazi Era, 1938-1945

By: Evan Burr Bukey

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Hitler's Austria

Popular Sentiment in the Nazi Era, 1938-1945

By: Evan Burr Bukey

Although Austrians comprised only 8 percent of the population of Hitler's Reich, they made up 14 percent of SS members and 40 percent of those involved in the Nazis' killing operations. This was no coincidence. Popular anti-Semitism was so powerful in Austria that once deportations of Jews began in 1941, the streets of Vienna were frequently lined with crowds of bystanders shouting their approval. Such scenes did not occur in Berlin. Exploring the convictions behind these phenomena, Evan Bukey offers a detailed examination of popular opinion in Hitler's native country after the Anschluss (annexation) of 1938. He uses evidence gathered in Europe and the United States--including highly confidential reports of the Nazi Security Service--to dissect the reactions, views, and conduct of disparate political and social groups, most notably the Austrian Nazi Party, the industrial working class, the Catholic Church, and the farming community. Sketching a nuanced and complex portrait of Austrian attitudes and behavior in the Nazi era, Bukey demonstrates that despite widespread dissent, discontent, and noncompliance, a majority of the Austrian populace supported the Anschluss regime until the bitter end, particularly in its economic and social policies and its actions against Jews.

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336

Publisher

UNC Press Books

Published Date

ISBN 10

1469650355

ISBN 13

9781469650357

New Netherland and the Dutch Origins of American Religious Liberty

By: Evan Haefeli

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New Netherland and the Dutch Origins of American Religious Liberty

By: Evan Haefeli

The settlers of New Netherland were obligated to uphold religious toleration as a legal right by the Dutch Republic's founding document, the 1579 Union of Utrecht, which stated that "everyone shall remain free in religion and that no one may be persecuted or investigated because of religion." For early American historians this statement, unique in the world at its time, lies at the root of American pluralism. New Netherland and the Dutch Origins of American Religious Liberty offers a new reading of the way tolerance operated in colonial America. Using sources in several languages and looking at laws and ideas as well as their enforcement and resistance, Evan Haefeli shows that, although tolerance as a general principle was respected in the colony, there was a pronounced struggle against it in practice. Crucial to the fate of New Netherland were the changing religious and political dynamics within the English empire. In the end, Haefeli argues, the most crucial factor in laying the groundwork for religious tolerance in colonial America was less what the Dutch did than their loss of the region to the English at a moment when the English were unusually open to religious tolerance. This legacy, often overlooked, turns out to be critical to the history of American religious diversity. By setting Dutch America within its broader imperial context, New Netherland and the Dutch Origins of American Religious Liberty offers a comprehensive and nuanced history of a conflict integral to the histories of the Dutch republic, early America, and religious tolerance.

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372

Publisher

University of Pennsylvania Press

Published Date

ISBN 10

0812208951

ISBN 13

9780812208955

The Birth of Empire

DeWitt Clinton and the American Experience, 1769-1828

By: Evan Cornog

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The Birth of Empire

DeWitt Clinton and the American Experience, 1769-1828

By: Evan Cornog

DeWitt Clinton (1769-1828) was one of the nation's strongest political leaders in the first quarter of the nineteenth century, serving as mayor of New York City, governor of the state, and narrowly losing the Presidential campaign of 1812 to James Madison. Patrician in his sentiments, Clinton nevertheless invented new forms of party politics. His greatest achievement, the Erie Canal, hastened the economic expansion of the country, altered the political geography of the nation, set an example for activist government, and decisively secured New York City's position as America's first and foremost metropolis. While mayor, Clinton's role in founding the city's public school system was only the most significant of his many contributions to learning. An amateur scientist of international renown, he wrote essays on geology, botany, entomology, archaeology, anthropology, and ichthyology. This book relates in vivid detail the biography of one of the most important--and most interesting--political figures in US history.

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244

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ISBN 10

0195140516

ISBN 13

9780195140514

Work, Class, and Power in the Borderlands of the Early American Pacific

The Labors of Empire

By: Evan Lampe

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Work, Class, and Power in the Borderlands of the Early American Pacific

The Labors of Empire

By: Evan Lampe

This book traces the history of working people who helped established the foundation of the American empire in the Pacific from its origins after the American Revolution to its coming of age in the 1840s and 1850s. Beginning with the expeditions of the Columbia and the Lady Washington, Lampe argues that the early American Pacific can best be considered through the interaction of four major locations, connected through the networks of trade: the merchant ship, the Northwest Coast, Honolulu, and Canton (Guangzhou). In each of these locations, the labors of a diverse population of working people was harnessed in the critical labors of empire building, including the transportation of goods. The central question that the consideration of working people in the Pacific economy during this period is, Lampe argues, the role of power applied on these laborers by an international capitalist class, emerging alongside the Pacific commercial empires. Lampe also finds that this power was not uncontested and emerged in response to the activities of labor. Working people, on the ship and in the port cities, found ways to secure their piece of the profitable trade, often through illicit means.

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222

Publisher

Lexington Books

Published Date

ISBN 10

0739182420

ISBN 13

9780739182420

Book's by Evan Bailyn

Outsmarting Google

Outsmarting Google

Outsmarting Social Media

Outsmarting Social Media

SEO Made Easy

SEO Made Easy

Outsmarting Social Media

Outsmarting Social Media

SEO Made Easy

SEO Made Easy

Outsmarting Google

Outsmarting Google

The Original Meaning of the Fourteenth Amendment

The Original Meaning of the Fourteenth Amendment

Representing Place in British Literature and Culture, 1660-1830

Representing Place in British Literature and Culture, 1660-1830

Too Young to Run?

Too Young to Run?

People Skills at Work

People Skills at Work

Civil Wars and Reconstructions in the Americas

Civil Wars and Reconstructions in the Americas

Hitler's Austria

Hitler's Austria

New Netherland and the Dutch Origins of American Religious Liberty

New Netherland and the Dutch Origins of American Religious Liberty

The Birth of Empire

The Birth of Empire

Work, Class, and Power in the Borderlands of the Early American Pacific

Work, Class, and Power in the Borderlands of the Early American Pacific

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