This directory provides comprehensive details of 4000 major trade journals and magazines published around the world. The entry for each publication provides details including title, frequency of publication, editorial content, readership, circulation, advertising manager and editor.
European Marketing Forecasts is an essential and unique book packed with vital forecasting intelligence. Use this book to access growth predictions to 2005 for over 330 consumer products and to 2013 for over 100 marketing parameters. This well established reference book will keep you one step ahead of your competitors by enabling you to plan effective marketing startegies, identify the fastest growing markets and eliminate investment risks. The comparative data found in this book is not available elsewhere, making this title an extremely valuable and essential one-stop source.
Industry magazines, newsletters and journals are useful information sources when researching new markets and promoting products to new customers. This work provides contact details for the publisher, together with coverage, readership, frequency, price and circulation. It also can be used as a business research tool.
With comparisons of market size data for over 330 consumer products, across 17 European countries and over a six year time period (2003-2008), Consumer Western Europe 2009/2010 is the must-have reference source for anyone doing strategic marketing planning in Europe.Whether you are looking to identify the largest market for a product or the rate of growth of a particular consumer market, this is the business tool you need to give you instant access to comparable and reliable business intelligence.
These directories are guides to the leading brand-owning companies operating in Europe, the Asia-Pacific region, and North and South America. Each resource profiles the top multinational and regional operators across all major consumer sectors. A typical company profile features: detailed financial accounts (turnover, net and operating profit, margin, assets, earning per share); a SWOT analysis; and an in-depth review of the company's brand portfolio and market share. A feature of each of these directories is a set of rankings that position companies by sector and by country.
Accurate, useful and up-to-date information is vital to anyone investigating the complex Eastern European marketplace. This text covers modern market trends in this emerging region. This 11th edition provides volume and value market size data for 330 consumer products along with an overview of key socio-economic parameters. The systematic, clear presentation of information allows trends to be tracked quickly It covers 330 consumer markets: food, drinks, tobacco, household cleaning products, clothing and footwear, over-the-counter healthcare, disposable paper products, cosmetics and toiletries, housewares, home furnishings, domestic electrical appliances, consumer electronics, personal goods, leisure goods, and automotives. It pusts market trends in context with key socio-economic parameters: population trends, economic indicators, consumer expenditure patterns, income and earnings, possession of household durables, retailing trends, advertising trends, travel and tourism, and communications.
This volume has been fully revised and updated and provides data coverage of all countries outside of Europe. This reference for international market planners provides data on business and marketing parameters including education, consumer expenditure and population trends and forecasts. Also included is a directory of information sources for extended research.
This regularly updated compendium provides detailed statistical profiles of 25 major non-European markets. These range from major world economies such as the USA and Japan, to less-developed but fast-growing countries in Latin America and the Pacific Rim. Product data is presented in 16 sections, commencing with an overview of basic parameters and then covering the major consumer goods categories, including food, drinks, tobacco, housewares and more.
This new marketing directory offers instant access to the latest food industry statistics in 52 countries. At a glance, you can see market size data for food sectors in both volume and value terms (1998-2003). In addition to industry statistics, there is written analysis of the main food sectors, on a country-by-country basis, plus lifestyle information on how eating habits vary.
This new marketing directory offers instant access to the latest cosmetics and toiletries industry statistics in 52 countries. At a glance, you can see market size data for 39 sectors in both volume and value terms (1998-2003). In addition to industry statistics, there is written analysis of main sectors, on a country-by-country basis, plus key retailing data.
This directory is designed to allow easy access to the world's top 6000 food manufacturers, retailers and wholesalers. It also lists 2000 providers of marketing information, including official government bodies and food trade associations, together with a comprehensive range of statistical market size data.
This directory provides concise information on European retailing. Over 3000 leading European retailers and wholesalers are listed, and information given includes contact details, a datafile of research statistics, and analysis of recent developments. The countries covered are Austria, Bulgaria, the Czech republic, Denmark, Finland, Germany, Greece, Hungary, Ireland, Italy, Luxembourg, the Netherlands, Norway, Poland, Portugal, Romania, the Slovak Republic, Spain, Sweden, Switzerland, the UK, the former USSR and the former Yugoslavia.
As the title suggests, this book examines countries with strong growth potential. A total of 50 countries are researched in 5 regions. Each region is profiled with an assessment of economic performance, demographic trends, growth drivers and economic prospects. The data covers 27 years, going back to 1980 where possible. Find out more about the countries currently showing the greatest growth potential. Regional Growth Markets includes - An overview of the top ten growth markets in each region - Detailed analysis of the potential in each region - A total of 50 countries researched - Data for 27 years (1980-2007)Regions coveredWestern Europe; Eastern Europe; Asia-Pacific; Latin America; Africa and the Middle EastAreas researchedPopulation; Economic indicators; Banking and Finance; External trade; Industry; Energy; Labour; Income and earnings; Consumer expenditure; Retail distribution; Advertising, media and leisure; Consumer market sizes; Consumer process and costs; Home ownership; Household profiles; Health; Crime; Literacy and education; Agricultural resources; IT and Telecommunications; Automotives; Transport, travel and tourismDiscover - The market potential in each country - The growth drivers in Asia-Pacific - The demographic challenges facing Latin America - The size of the unemployed female population in Hungary - How much Algerians spent on Household Appliances per capita
This directory provides volume and value market size data for Europe from 1993 to 1998 for more than 330 consumer product sectors. All data is presented in easy-to-read tables, and expressed in national currencies and US dollars or standard volume units such as kilograms or litres. Socio-economic trends such as population figures, income, imports, exports and tourism are covered, and there are full contact details for all major sources of research. The countries covered are: Austria; Belgium; Denmark; Finland; France; Germany; Greece; Ireland; Italy; Netherlands; Norway; Portugal; Spain; Sweden; Switzerland; and the United Kingdom.
Consumer China 2002 provides volume and value market size data for over 330 consumer markets (1995 - 2000). Combine this with full coverage of socio-economic parameters and you have an essential research tool capable of giving a complete picture of modern consumer trends in China. As well as statistics, an expert written overview of China outlines recent purchasing trends, and analyses the prospects and drawbacks of the country as a consumer market. Also included is detailed information on Hong Kong, making sure that you are fully informed of the latest developments in this special administrative region.
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